american wheelchairs
American Wheelchairs is a privately held, direct-to-consumer retailer founded in 1994 in Largo, Florida, that sells electric wheelchairs, mobility scooters, vehicle lifts, lift chairs, ramps, and walkers from brands such as Pride, Harmar, Invacare, and Bruno to seniors and individuals with physical disabilities, with Medicare/insurance billing and financing assistance.
- Company typePrivate
- Founded1994
- HeadquartersLargo, United States
- Headcount—
- GTM typeB2C
- OfferingServices
What american wheelchairs does
American Wheelchairs, Inc. is a privately held direct-to-consumer retailer of durable medical equipment headquartered at 12547 66th St. N., Largo, Florida. Founded in 1994, the company sells electric power wheelchairs, motorized mobility scooters, manual wheelchairs, wheelchair and scooter vehicle lifts, lift chairs, wheelchair ramps, walkers and rollators, and related accessories through an e-commerce website (americanwheelchairs.com) operating 24-hour online shopping and a toll-free phone sales line (1-800-449-8991) staffed by trained mobility professionals. The company does not develop proprietary technology; its catalog consists entirely of third-party-manufactured products from brands such as Pride Mobility (Jazzy, Go-Go, Pride Lift Chairs), Harmar, Invacare, and Bruno, which are acquired under authorized-reseller partnerships.
The business monetizes through one-time unit sales (new, demo, and used/refurbished inventory), accessories and replacement parts (batteries, covers, bags, canopies, cup holders), and ancillary services including Medicare and private insurance billing assistance for qualifying electric power wheelchairs and customer financing referrals with two-business-day approval. Pricing is unit-based across all categories, ranging from roughly $48 for threshold ramps to approximately $4,295 for premium demo power chairs, with most items bundled to include batteries, charger, and free shipping within the continental U.S. The company additionally markets bundled 'package deals' pairing wheelchairs or scooters with vehicle lifts at discounted prices, and participates as a GTM/marketing partner in the Ford, GM, Chrysler, Toyota, and Lexus adaptive-mobility vehicle reimbursement programs.
The customer base consists of individual seniors and people with physical disabilities purchasing mobility equipment for personal use, with a subset of electric wheelchair buyers funded through Medicare Part B or private insurance. Distribution is direct: orders are placed online or by phone, with shipping within the U.S. included on most items and worldwide shipping offered. The most recent website revision noted in the source data is 10/18/2013, and the most recent documented product launch is the At'm Take Along Power Wheelchair in 2013. No revenue, headcount, or ownership disclosures are available, and the company operates without a mobile application, public API, social media presence, or any institutional funding.
american wheelchairs firmographics
Firmographics- Name
- american wheelchairs
- Legal name
- American Wheelchairs, Inc.
- Website
- https://americanwheelchairs.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Short description
- American Wheelchairs is a privately held, direct-to-consumer retailer founded in 1994 in Largo, Florida, that sells electric wheelchairs, mobility scooters, vehicle lifts, lift chairs, ramps, and walkers from brands such as Pride, Harmar, Invacare, and Bruno to seniors and individuals with physical disabilities, with Medicare/insurance billing and financing assistance.
- Ownership category
- akta.pro rank
american wheelchairs industry classification
Industry- Product category
- Mobility Equipment Retail
- NAICS
- Health and Personal Care Retailers (456)
- SIC
- Orthopedic, Prosthetic & Surgical Appliances & Supplies (3842)
- akta.pro primary industry
- Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers) (HSABAKAC)
- akta.pro secondary industries
- Durable Medical Equipment (DME) Sales & Rentals (HSABAKAA), Mobility Aids (Wheelchairs, Scooters, Walkers, Canes) (HLAHAMAA)
Keywords
Where american wheelchairs is headquartered
LocationHeadquarters
- HQ city
- Largo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
american wheelchairs business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Others
Revenue model
- Durable Medical Equipment Sales: One-time product sales of electric wheelchairs, manual wheelchairs, motorized mobility scooters, vehicle lifts (inside and outside), lift chairs, handicap ramps, and walkers/rollators. Most prices include batteries, charger, and free shipping within continental U.S. The company also sells used and demo models at discounted prices.
- Accessories and Replacement Parts: Sales of batteries (various sizes: 8ah, 12ah, 18ah, 33ah, 55ah, 75ah, 110ah), wheelchair/scooter covers, storage bags, baskets, cane/crutch holders, weather canopies, cup holders, safety flags, mirrors, positioning belts, and other mobility accessories.
- Medicare/Insurance Billing Services: The company accepts assignment on electric power wheelchairs and bills Medicare and private insurance for qualifying customers, potentially covering equipment costs entirely for eligible individuals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Electric Wheelchairs - New |
| Unit Pricing | Pay-as-you-go | Electric Wheelchairs - Used/Demo |
| Unit Pricing | Pay-as-you-go | Motorized Scooters |
| Unit Pricing | Pay-as-you-go | Lift Chairs |
| Unit Pricing | Pay-as-you-go | Vehicle Lifts - Inside |
| Unit Pricing | Pay-as-you-go | Vehicle Lifts - Outside/Platform |
| Unit Pricing | Pay-as-you-go | Wheelchair/Scooter Ramps |
| Unit Pricing | Pay-as-you-go | Walkers and Rollators |
| Unit Pricing | Pay-as-you-go | Accessories |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
american wheelchairs product offering
Product offeringCore offering
American Wheelchairs is a direct-to-consumer retailer of durable medical mobility equipment, selling electric power wheelchairs, motorized mobility scooters, manual wheelchairs, vehicle lifts, lift chairs, wheelchair ramps, walkers/rollators, and related accessories from manufacturers such as Pride Mobility, Harmar, Invacare, and Bruno. The company distributes primarily through its own e-commerce website (24-hour online shopping) and a toll-free phone sales line, with most products including batteries, charger, and free shipping within the continental U.S.
Product overview
American Wheelchairs is a durable medical equipment retailer specializing in mobility products. The company offers a comprehensive portfolio including electric power wheelchairs (Jazzy Jet 3 Ultra, Pronto M51 with Sure Step, At'm portable power chair), motorized mobility scooters (Super Light 2, Go-Go Elite, Pioneer, Road King), manual wheelchairs, wheelchair and scooter vehicle lifts (Harmar AL series, Auto Lift 500, Hercules), lift chairs (Pride Casual/Gentle/Luxury Lines), wheelchair ramps (threshold, folding, van, modular), and walkers/rollators. They also sell accessories (baskets, covers, batteries, canopies), provide Medicare/insurance billing assistance, and offer financing services. Products are available as new, demo, or certified pre-owned units with free shipping, batteries, and warranties within the continental U.S.
Differentiator
Problem solved
Functional benefit
Products and services
- Electric Power Wheelchairs Electric power wheelchairs for mobility assistance, including brands like Pride Jazzy, Invacare Pronto M51, At'm Take Along portable chair, and other new and demo units with weight capacities up to 500 lbs, intended for seniors and individuals with physical disabilities needing powered indoor and outdoor mobility.
- Motorized Mobility Scooters Three-wheel and four-wheel motorized mobility scooters in travel, mid-size, and heavy-duty configurations for indoor and outdoor use, including Super Light 2, Go-Go Elite, Pioneer, Road King, and Scootie Jr. models with weight capacities up to 450 lbs.
- Manual Wheelchairs Standard manual wheelchairs for user self-propulsion or attendant assistance, for individuals with mobility limitations.
- Wheelchair and Scooter Vehicle Lifts Inside vehicle lifts (Harmar AL series, Hercules 3000, Bruno Curb Sider VSL-600) and outside/platform lifts (Auto Lift 500, AL-300, Lift-n-Go 210) for transporting mobility equipment in vehicles, with capacities ranging from 200 to 500 lbs.
- Lift Chairs Pride electric recline and lift chairs in Casual Line, Gentle Line, and Luxury Line varieties with weight capacities up to 600 lbs, intended for users needing assistance standing or sitting.
- Wheelchair Ramps Aluminum accessibility ramps including threshold, solid, single-fold, multi-fold, side-door van, rear-door van, utility, and modular ramps for home and vehicle accessibility, priced from $48 to $929.
- Walkers and Rollators Three-wheel and four-wheel walkers/rollators, adjustable aluminum folding walkers, and heavy-duty bariatric walkers with various weight capacities, priced from $62.95 to $599.
- Mobility Accessories Mobility equipment accessories including walker holders, armrest and seat back bags, heavy-duty covers, batteries in various amp-hour sizes, weather canopies, cup holders, safety flags, mirrors, and positioning belts.
- Used and Demo Electric Wheelchairs and Scooters Refurbished and demo model electric wheelchairs and scooters including Jazzy Select, Pronto M51, Permobil Chairman 2K, Pride Legend, Pioneer, and Solo Fleet units with warranties, available at discounted prices from $495 to $4,295.
- Medicare and Insurance Billing Services Billing and paperwork assistance for Medicare Part B and private insurance reimbursement for qualifying electric power wheelchairs, potentially covering equipment costs entirely for eligible customers.
- Equipment Financing Online financing application for mobility equipment purchases with approval notification typically within 2 business days.
- Wheelchair and Lift Package Deals Bundled packages combining electric wheelchairs or scooters with vehicle lifts (e.g., Pronto M51 Demo plus Hercules inside lift or Auto Lift 500 platform) at discounted sale pricing for customers needing complete mobility transport solutions.
Quantifiable outcome
- Electric wheelchairs may be completely covered by Medicare and/or private insurance for qualifying customers
Companies that use american wheelchairs
Customer profileSegments3 records
Ideal customer profiles2 records
american wheelchairs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
american wheelchairs partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Pride Mobility Products Corp.coreAuthorized Pride dealer offering the full line of Pride mobility products including Jazzy electric wheelchairs, Go-Go travel scooters, and Pride Lift Chairs. American Wheelchairs carries Pride Casual Line, Gentle Line, and Luxury Line lift chairs along with Jazzy power chairs and Go-Go scooters.
- HarmarcoreAuthorized Harmar dealer offering vehicle lifts including AL-200, AL-300, AL-400, AL-500, and other Harmar inside and outside vehicle lifts for scooters and wheelchairs.
- InvacareminorCarries Invacare products including the Pronto M51 power wheelchair with Sure Step technology.
- BrunominorOffers Bruno Curb Sider Model VSL-600 scooter and wheelchair lift and Bruno Manual Wheelchair Lift AWL-125.
- Ford Motor CompanyminorFord Mobility Program reimburses up to $1000 on vehicle lifts for newly purchased or leased Ford vehicles. Customer must purchase and install lift within 12 months of vehicle purchase.
- General Motors (GM)minorGM Mobility Program reimburses up to $1000 on vehicle lifts for newly purchased or leased GM vehicles. Lift must be installed within 6 months of purchase.
- Chrysler CorporationminorChrysler Automobility Program reimburses up to $1000 for Ram Van/Wagon lifts or up to $750 for other Chrysler vehicles. Claim must be filed within 9 months of vehicle delivery.
- Toyota Motor Sales, U.S.A.minorToyota Mobility Assistance Center reimburses for adaptive equipment on newly purchased or leased Toyota/Lexus vehicles. Equipment must be installed within 12 months and application submitted within 90 days of installation.
- LexusminorLexus Customer Satisfaction program provides mobility assistance reimbursements for adaptive equipment on qualifying Lexus vehicles.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
american wheelchairs competitors and assessment
Company assessmentDirect peers
- 1800wheelchair.com: Online direct-to-consumer retailer of wheelchairs, mobility scooters, lifts, and daily living aids with toll-free phone ordering and Medicare billing support — virtually the same product mix, customer base, and sales motion as American Wheelchairs.
- SpinLife: Specialty e-commerce retailer of power wheelchairs, scooters, lift chairs, ramps, and accessibility equipment with an emphasis on configuration tools and online content — overlapping directly with American Wheelchairs' product portfolio and senior/disabled customer segments.
- Hoveround: Power wheelchair manufacturer and direct retailer with Medicare billing and phone-based sales to mobility-impaired customers — competes head-to-head with American Wheelchairs in the electric power wheelchair category.
- Mobility Scooters Direct: Online mobility scooter and power wheelchair retailer selling directly to consumers with comparable product selection and price-led positioning, competing directly for American Wheelchairs' scooter and chair customers.
Broad incumbents
- Pride Mobility Products: Largest US manufacturer of Jazzy power chairs, Go-Go scooters, and Pride lift chairs — a core supplier to American Wheelchairs but also a direct competitor via manufacturer-direct channels and a broader product portfolio spanning consumer and clinical.
- Drive DeVibiss Healthcare: Large diversified DME manufacturer and distributor with deep catalog across mobility, respiratory, and bathroom safety — competes with American Wheelchairs through retailer and DME-provider channels nationwide.
- Invacare: Global manufacturer of power wheelchairs (including the Pronto M51 carried by American Wheelchairs), scooters, and home medical equipment — competes as both supplier and channel rival.
- Numotion: National complex rehab technology supplier serving patients with high-acuity mobility needs — overlaps with American Wheelchairs in power wheelchairs but operates an ATP-driven clinical model rather than pure retail.
- National Seating & Mobility (NSM): Largest US provider of custom mobility solutions including power wheelchairs and seating — competes with American Wheelchairs for complex rehab patients while operating a clinical/insurance-driven service model.
- Walgreens (health products): Major pharmacy and health-and-personal-care retailer offering mobility aids, walkers, and bathroom safety equipment under its online and in-store DME assortment — competes with American Wheelchairs on commodity mobility SKUs.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
american wheelchairs social profiles
Digital presenceamerican wheelchairs financial estimates
Financial estimateRevenue estimate
Valuation estimate
american wheelchairs leadership team
Management profileNumber of profiles
Profiles1 record
american wheelchairs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
american wheelchairs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about american wheelchairs
What does american wheelchairs do?
American Wheelchairs is a direct-to-consumer retailer of durable medical mobility equipment, selling electric power wheelchairs, motorized mobility scooters, manual wheelchairs, vehicle lifts, lift chairs, wheelchair ramps, walkers/rollators, and related accessories from manufacturers such as Pride Mobility, Harmar, Invacare, and Bruno. The company distributes primarily through its own e-commerce website (24-hour online shopping) and a toll-free phone sales line, with most products including batteries, charger, and free shipping within the continental U.S.
Is american wheelchairs a public or private company?
american wheelchairs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was american wheelchairs founded?
american wheelchairs was founded in 1994.
Where is american wheelchairs based?
american wheelchairs is headquartered in Largo, United States, in the North America region.
How does american wheelchairs make money?
Three revenue lines are on record. Durable Medical Equipment Sales are the primary driver. The others are accessories and Replacement Parts and medicare/Insurance Billing Services.
Who are american wheelchairs's main competitors?
Direct peers on record are 1800wheelchair.com, SpinLife, Hoveround and Mobility Scooters Direct. Broad incumbents are Pride Mobility Products, Drive DeVibiss Healthcare, Invacare, Numotion, National Seating & Mobility (NSM) and Walgreens (health products).
Does american wheelchairs have an API?
No public API is recorded for american wheelchairs.
What industry is american wheelchairs in?
american wheelchairs's product category is Mobility Equipment Retail. Its primary akta.pro industry code is HSABAKAC, Mobility Device Sales, Rental & Service (Wheelchairs, Scooters, Walkers), with a secondary code of HSABAKAA, Durable Medical Equipment (DME) Sales & Rentals. Its NAICS code is 456 and its SIC code is 3842.