autoescola online

Name

autoescola online

Legal name

LegTransito Ltda ME

Website

https://autoescolaonline.net

Company type

Private

Founded year

2014

Operating status

Operating

Ownership category

akta.pro rank

Product category

Online Driver Education

NAICS

Automobile Driving Schools (611692), Exam Preparation and Tutoring (611691), Educational Support Services (61171)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Test Prep Tutoring Platforms (SAT/ACT/GRE/GMAT, etc.) (EDANAGAH)

akta.pro secondary industries

Test Item Banks, Question Authoring & Assessment Design Tools (EDAFADAC), Assessment & Quiz Item Authoring Tools (within course builders) (EDAFAHAG)

Keywords

• Online driver education
• Theory exam preparation
• Practice test platform
• Traffic law study
• Driving school materials

Headquarters

HQ city

Manhuaçu

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Digital Products (e-books and PDFs): Sale of downloadable PDF products including exam prep e-books, practice test books, and study materials. One-time purchase model for digital downloads.
2. Online Courses: Online theoretical driving courses with video lessons, practice tests, and support. Sold as one-time purchases or subscription access.
3. Personalized Slides for Instructors: Custom-branded presentation slides for driving schools (CFCs) and autonomous instructors, featuring 1500 questions from Senatran bank. Personalized with client logo, name, and contact information.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Autoescola Online sells online theoretical driver education content to Brazilian students preparing for the Detran CNH exam, including an online video course (Curso EAD), 40 updated simulated Detran exams, a comprehensive PDF eBook study guide, and a mobile practice app. It also offers customizable branded slide decks and combined exam-plus-slide packages for driving instructors and CFCs (Centro de Formação de Condutores). All materials are aligned to the current 1,500-question Senatran question bank and supported by Professor Ronaldo Cardoso via WhatsApp.

Product overview

Autoescola Online is an online driver's education platform offering a comprehensive suite of products for students preparing for the Detran theoretical exam and for driving instructors. The core offering is the "Curso EAD - Aprovação Garantida" online course featuring video lessons and practice tests. Digital products include the "Simulado Detran: 40 PROVAS" (40-practice-test simulator) and the "Tudo que cai na Prova Teórica do Detran - eBook" study guide. For driving school professionals, the company offers customized slide packages including "Slides CNH do Brasil (Personalizado)", "Provas em PDF + Slides", "Slides Transporte Especializado", "Slides Reciclagem Condutor Infrator", and "Slides Direção Defensiva Para Condutores Profissionais". Additional features include an online simulation platform, instructor tools, a mobile app for license plate study, and WhatsApp-based support services.

Differentiator

Problem solved

Functional benefit

Products and services

• Curso EAD - Aprovação Garantida (Online Course - Guaranteed Approval) Online theory course for passing the Detran driver's license exam, featuring video lessons, practice tests, study summaries, and direct support from Professor Ronaldo Cardoso. Designed for Brazilian students preparing for the CNH theoretical exam.
• Simulado Detran: 40 PROVAS Digital product containing 40 updated simulated exams covering licensing process, infractions, traffic signals, circulation rules, defensive driving, first aid, citizenship and environment, and basic vehicle mechanics. Sold at R$47.00 one-time.
• Tudo que cai na Prova Teórica do Detran - eBook Digital PDF eBook with summaries of all topics covered on the Detran theoretical exam, including licensing, vehicle documents, traffic signals, circulation rules, infractions, defensive driving, first aid, citizenship, environment, and basic vehicle maintenance. Sold at R$149.90 one-time.
• Slides CNH do Brasil (Personalizado) Customized slide deck with 1,500 questions from the Senatran question bank, personalized with the buyer's logo, name, and contact information. Sold at R$197 (PIX) or R$247 in 3x installments. Designed for driving schools (CFCs) and autonomous instructors to use in classroom teaching.
• Provas em PDF + Slides CNH do Brasil (Personalizado) Combined package of 50 PDF exams (30 randomly selected questions each from the 1,500-question Senatran bank) plus the 1,500-question slide deck, customized with the buyer's branding. Sold at R$347 (PIX) or R$444 in 6x installments.
• Slides PERSONALIZADOS - Transporte Especializado Customized presentation slides for specialized transport categories: Produtos Perigosos, Cargas Indivisíveis, Transporte Coletivo, Transporte de Emergência, Transporte Escolar, or full package with all 5 courses. Starting from R$297.00. Targeted at instructors delivering specialized transport certification courses.
• Slides – Reciclagem Condutor Infrator Customized slide deck for driver recycling courses, helping instructors prepare classes for drivers completing mandatory recycling after license suspension. Sold at R$297.00.
• Slides – Direção Defensiva Para Condutores Profissionais Customized slide deck for defensive driving courses aimed at professional drivers, covering safe driving practices and professional driving standards. Sold at R$297.00.

Quantifiable outcome

• 11,359+ students approved on Detran exams in the last year
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature2 records

Scale indicators3 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• DriversEd.com: One of the largest U.S. online driver education providers, offering state-approved driver's ed courses, practice tests, and study materials. Directly comparable to Autoescola Online in that both deliver theory/preparatory content for a regulated driving exam through digital channels, monetized via direct-to-consumer e-commerce.
• Aceable: U.S.-based mobile-first driver education platform offering app-based driver's ed, permit prep, and defensive driving courses across multiple states. Highly comparable to Autoescola Online's mobile app and online course — same core product (digital driver theory prep), same D2C delivery, same regulated-exam target audience.
• iDriveSafely: Established U.S. online traffic school and driver education provider with online courses, practice tests, and video lessons for state-approved driver's ed and traffic school. Closely mirrors Autoescola Online's mix of video lessons, simulados, and exam-prep materials sold D2C to license applicants.

Broad incumbents

• Descomplica: One of Brazil's largest online education platforms, focused on vestibular (college entrance) exam prep and K-12 support. Comparable as a Brazilian incumbent in online test preparation with a D2C subscription model and large content library, though its target exam and customer base differ from CNH prep.
• Udemy: Global online course marketplace where independent instructors sell video courses across thousands of categories, including driver education. Comparable business model (creator-led video courses sold D2C) but operates as a broad marketplace rather than a focused single-niche exam prep specialist.
• Coursera: Global online learning platform offering video courses, specializations, and certification programs from universities and companies. Comparable as a broad online learning incumbent with D2C course monetization, though Coursera targets professional and academic credentials rather than regulated driving exams.

Others

• Khan Academy: Free, large-scale educational video and practice platform that has built a 100M+ user base via YouTube and direct web traffic. Compares to Autoescola Online as a content-driven free/paid hybrid learning platform with an enormous YouTube acquisition funnel, though Khan Academy is a non-profit covering broad academic subjects.

Emerging players

• Duolingo: Consumer-facing gamified microlearning platform combining free mobile app content with paid subscriptions, with massive organic YouTube/social acquisition. Comparable to Autoescola Online in the sense of mobile app + video + practice-test content monetized against a regulated consumer exam, though in language proficiency rather than driver theory.
• Estudaqui: Brazilian online exam preparation platform offering practice tests and study materials for vestibular and other standardized exams. Comparable as a Brazil-based, D2C test prep specialist with practice-test focus, although it operates in the college entrance market rather than CNH prep.
• Magoosh: Online test preparation company offering video lessons, practice tests, and study guides for standardized exams (GRE, GMAT, SAT, TOEFL) sold via D2C subscriptions. Comparable in the structure of its product mix — expert-led video content, practice question bank, D2C digital delivery — though focused on graduate school admissions rather than driver's license exams.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCYTYtXo30ES3g5iWQ1DT_Wg
• Facebookfacebook.com/autoescolaonline.ronaldo
• Instagraminstagram.com/legtransito
• LinkedInlinkedin.com/company/autoescola-online

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about autoescola online