UpKeep

What UpKeep does

UpKeep Technologies, Inc. is a privately held software company founded in 2014 and headquartered in Los Angeles, California, that sells a mobile-first Asset Operations Management platform. The platform unifies Computerized Maintenance Management System (CMMS) and Enterprise Asset Management (EAM) capabilities with modular add-ons including Nova AI (embedded automation and predictive analytics), UpKeep Studio (no-code custom application platform), UpKeep Edge (wireless IoT condition monitoring sensors), EHS (safety and OSHA compliance), Fleet (vehicle maintenance and telematics), LMS (frontline learning management), and a Maintenance Services Marketplace. Core customers include manufacturing, fleet operations, multi-site facilities, and energy and utilities, with named enterprise deployments at McDonald's, Caterpillar, Unilever, PepsiCo, Chevron, Shell, Stratasys, and Yamaha.

The platform is architected around a single shared data foundation, permissions system, and mobile experience, allowing work orders, preventive maintenance, safety events, asset records, parts inventory, and IoT sensor triggers to flow through one application rather than disconnected point tools. AI is embedded natively rather than layered on as a feature: Nova generates work orders from sensor data and conversations, optimizes schedules based on technician availability and asset criticality, and surfaces insights across thousands of assets. Mobile offline mode, voice-to-text safety reporting in any language, and field-technician-first UX distinguish the product from office-centric legacy CMMS systems.

UpKeep monetizes primarily through tiered per-seat SaaS subscriptions: Essential at $24/user/month, Premium at $55/user/month, and quote-based Professional and Enterprise tiers sold under multi-year contracts for multi-site organizations. Additional revenue streams include IoT hardware sales (Edge sensors), potential marketplace commissions on verified service provider engagements, and a Studio Concierge tier at $3,000/month for dedicated Forward Deployed Engineers. The go-to-market combines self-serve product-led growth (free trial with no credit card required) for SMB and single-site operators with a consultative enterprise field-sales motion for large multi-site organizations, supported by distribution through iOS and Google Play app stores for field technician access.

Name

UpKeep

Legal name

UpKeep Technologies, Inc.

Website

https://onupkeep.com

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

101–250 employees

Short description

UpKeep is a mobile-first, AI-native CMMS and Asset Operations Management platform serving manufacturing, fleet, energy, food and beverage, and multi-site facilities. It combines work orders, preventive maintenance, IoT sensors, no-code customization, and a service-provider marketplace on a unified data foundation for 4,000+ customers across 60+ countries.

Ownership category

akta.pro rank

Product category

Computerized Maintenance Management Software (CMMS) and Asset Operations Management

NAICS

Facilities Support Services (56121), Facilities Support Services (561210)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Pest Management Services (IMAIAAAH)

akta.pro secondary industry

Security, Safety & Fire/Life Safety Management (BPABAAAE)

Keywords

• CMMS software
• Asset operations management
• Preventive maintenance software
• Enterprise asset management
• Mobile maintenance platform

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Subscription SaaS (Per-User): Core revenue from tiered subscription plans (Essential $24/user/mo, Premium $55/user/mo, Professional and Enterprise quote-based). Revenue scales with team size and feature tier.
2. Hardware Sales (Edge IoT): Wireless IoT sensors sold as part of the Edge product for condition monitoring. One-time hardware purchase with ongoing software integration.
3. Marketplace Commission: Maintenance Services Marketplace connecting customers with verified service providers. Platform likely takes a commission or transaction fee on provider engagements.
4. Professional Services (Concierge): UpKeep Studio Concierge tier ($3,000/month) provides dedicated Forward Deployed Engineers for complex custom workflow development.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels4 records

Core offering

UpKeep is a mobile-first, AI-native Asset Operations Management platform that sells a Computerized Maintenance Management System (CMMS) and Enterprise Asset Management (EAM) software, extended by modular products including UpKeep Edge IoT sensors, UpKeep Studio no-code app builder, EHS safety software, Fleet maintenance, LMS, and a Maintenance Services Marketplace. The platform centralizes work orders, preventive maintenance, asset records, parts inventory, safety, and reliability for maintenance and operations teams across manufacturing, fleet, multi-site facilities, and energy customers.

Product overview

UpKeep is an AI-native mobile-first Asset Operations Management platform that combines CMMS, EAM, and specialized modules in a unified system. The core offerings include CMMS for day-to-day maintenance operations (work orders, preventive maintenance, asset tracking, parts inventory) and Enterprise Asset Management for full asset lifecycle management. These are extended by modular add-ons: Intelligence (Nova AI) for embedded AI automation, Studio for no-code custom app building, Edge for IoT condition monitoring, EHS for safety reporting, Fleet for vehicle maintenance, LMS for frontline learning, and a Maintenance Services Marketplace. All products share one data foundation, permissions system, and mobile experience, enabling teams to run maintenance, safety, reliability, and operations from a single connected platform rather than separate systems.

Differentiator

Problem solved

Functional benefit

Brands

• Nova: AI assistant that automates work orders, optimizes schedules, and triggers actions automatically.
• Studio
• Edge
• Intelligence
• EHS
• Fleet
• LMS

Products and services

• CMMS (Maintenance Management Software) Mobile-first computerized maintenance management system that centralizes work orders, preventive maintenance schedules, asset records, parts inventory, and technician activity with real-time visibility, mobile access for field technicians, and AI-driven automation. Built for maintenance teams at manufacturers, multi-site facilities, and other asset-intensive operations.
• Enterprise Asset Management (EAM) Comprehensive asset lifecycle management covering procurement, capital planning, depreciation, and end-of-life, blending CMMS and EAM capabilities for both frontline maintenance and longer-term reliability strategy. Designed for asset-intensive enterprises managing long-term capital and operational reliability.
• UpKeep Studio No-code custom app platform that lets maintenance and operations teams build exactly the tools they need within their CMMS without code, or install from a curated marketplace of 30+ ready-made apps. All apps run on existing UpKeep data, permissions, and security, and is targeted at maintenance teams needing custom workflows beyond standard CMMS functionality.
• UpKeep Edge Wireless IoT sensors that monitor assets 24/7 and automatically create work orders when conditions change, enabling condition-based and predictive maintenance. Sold as hardware combined with ongoing software integration, designed for industrial and facilities teams that need continuous asset health visibility.
• UpKeep EHS (Environment, Health & Safety Software) Environment, Health & Safety software with voice-to-text safety event capture in any language, automated OSHA logs, AI-powered Corrective and Preventive Actions (CAPAs), and instant audit trails. Built for safety, operations, and compliance teams that need to capture incidents in the field and maintain regulatory compliance.
• UpKeep Fleet Vehicle maintenance management software that connects telematics data to work orders through real-time integrations and automated preventive maintenance scheduling. Includes instant VIN lookup, digital inspections, and complete vehicle history, and is targeted at organizations managing vehicle fleets such as delivery, service, and commercial operations.
• UpKeep LMS (Learning Management Software) Frontline team training platform providing access to job-relevant training, certification tracking, and compliance verification. Designed for maintenance, operations, and safety leaders who need to train technicians and verify certifications in place of spreadsheets or generic courses.
• Maintenance Services Marketplace Marketplace connecting maintenance teams with verified service providers, allowing customers to send work orders, receive one-click quoting, schedule work, and track service delivery without leaving UpKeep. Generates commission or transaction revenue for UpKeep on provider engagements.

Quantifiable outcome

• 50% reduction in equipment downtime across six locations
• +3 more outcomes

Named customers11 records

Segments6 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

AI capability8 records

Feature6 records

Partnerships

Three partnerships are on record, tiered core.

• Service Providers (Verified Network)coreChannel Partner/ Reseller/ DistributorVerified service providers accessible through UpKeep's Maintenance Services Marketplace, enabling customers to send work orders, get one-click quoting, and track service delivery without leaving the platform. Providers are vetted and integrated into the platform ecosystem.
• Third-Party Developers (Studio Partner Program)coreTechnology or IntegrationThird-party developers build custom apps on UpKeep Studio platform, extending functionality for specific industry needs. Partner program enables developers to monetize their maintenance-specific solutions through the UpKeep marketplace.
• ERP Systems (Integrations)coreTechnology or IntegrationConnects to existing ERP systems without disruption. One data foundation across ERP, sensors, and other systems. API and custom integrations available on Enterprise tier.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SAP Plant Maintenance (S/4HANA PM): SAP PM is the maintenance module within S/4HANA, used by large manufacturers and asset operators. It competes with UpKeep at the enterprise tier and benefits from existing ERP customer lock-in.
• Honeywell Forge: Honeywell Forge offers enterprise asset management and operational analytics for industrial customers, competing with UpKeep's Enterprise tier in asset-intensive verticals like energy and manufacturing.
• Oracle Maintenance Management: Oracle's maintenance and asset management capabilities within its cloud applications suite target enterprise asset-intensive customers — comparable as a broad-suite competitor to UpKeep's Enterprise tier.
• IBM Maximo Application Suite: Maximo is the long-standing enterprise EAM/CMMS incumbent used by large asset-intensive organizations; competes with UpKeep at the enterprise tier and is often bundled into broader IBM agreements.

Emerging players

• ServiceTitan: ServiceTitan is a vertical field service management platform with a strong PLG and SMB motion; overlaps with UpKeep's mobile-first, field-technician-led approach but is focused on trades rather than industrial maintenance.

Direct peers

• Fiix (Rockwell Automation): Fiix is a cloud CMMS now owned by Rockwell Automation, serving similar maintenance and asset management use cases across manufacturing and facilities. It is one of UpKeep's closest direct competitors in mid-market CMMS.
• Limble CMMS: Limble is a mobile-first CMMS targeting SMB and mid-market maintenance teams with work orders, PM, and asset tracking — directly comparable to UpKeep's Essential and Premium tiers.
• Asset Panda: Asset Panda is an asset tracking and CMMS platform configurable for maintenance teams, serving similar mid-market customers with asset lifecycle and work order functionality.
• ServiceChannel: ServiceChannel is a facilities and maintenance management platform focused on multi-site retailers and restaurants — directly comparable to UpKeep's multi-site facilities segment with work order, provider, and compliance capabilities.
• MaintainX: MaintainX is a mobile-first CMMS targeting maintenance and reliability teams, offering work orders, PM scheduling, and asset management with a self-serve PLG model — directly comparable to UpKeep's core offering and customer segments.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/OnUpKeep
• Facebookfacebook.com/onupkeep

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds6 records

Investors15 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about UpKeep