Valve

What Valve does

Valve Space Ltd is a UK-headquartered SaaS company founded in 2019 that provides marketing, distribution, and transaction-processing software for the flexible commercial real estate (flex CRE) industry. The platform enables coworking and flex workspace operators, landlords, advisors, and brokers to distribute listings, capture leads, and process transactions through a unified system. Valve positions itself as the global industry system for flexible workspaces, with stated reach of over 2,600 operators across 13,000 buildings and 100+ advisory firms in the UK, US, Europe, and Asia.

The core product is a managed listings distribution service that pushes workspace data to Google, Apple Maps, and Bing, combined with workflow automation tools for lead submission, reporting, and API-based access to global flex inventory. The platform features a world map visualization of the flex network, automated administrative workflows, and APIs that enable downstream platforms to plug into global flex data. Valve states it has facilitated over £11 billion in RFP value since 2020, with £4.8 billion in contract value processed and £4 billion in annual contract value generated for advisors and operators cited for 2021.

Valve operates a multi-segment SaaS model with go-to-market motion targeting operators and landlords (listings and profile management), advisors and brokers (deal sourcing and workflow), and aggregators and platforms (API/data access). The company is privately held with 1-10 employees and has raised £4.5 million from Project A Ventures (lead) and Discovery Ventures in September 2022. JLL is a named enterprise partner, with Tom Pilkington (Director, Head of Online Markets, UK Agency) publicly endorsing the platform's role in attracting occupiers and processing flex workspace transactions across the UK.

Name

Valve

Legal name

Valve Corporation

Website

https://valvespace.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Valve Space Ltd is a London-based SaaS platform providing marketing, listings distribution, and transaction software for the flexible workspace industry, serving 2,600+ operators and 100+ advisory firms across UK, US, Europe, and Asia.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Platform Commission (Digital Distribution): Steam operates a marketplace model taking approximately 30% revenue cut from game sales. This has drawn criticism from developers but remains the industry standard. The platform dominates PC digital distribution with 70-80% market share, making this the core revenue driver.
2. Hardware Sales (Steam Deck, Steam Machine, Steam Controller): Valve sells gaming hardware including Steam Deck OLED ($549-$789), upcoming Steam Machine (estimated $699-$999), and Steam Controller 2026 (~$70-80). Hardware margins are reportedly modest, with Valve avoiding the loss-leader console pricing strategy used by Sony and Microsoft.
3. Loot Box/Microtransaction Revenue: Revenue from loot box mechanics in Counter-Strike 2, Dota 2, and Team Fortress 2 generates significant income (billions reportedly). Items from loot boxes can be resold on secondary markets including Steam Marketplace for real money. Facing legal scrutiny from NY Attorney General lawsuit.
4. Game Sales (First-Party Titles): Revenue from Valve-developed games including Half-Life series, Counter-Strike, Dota 2. Half-Life 3 is rumored as potential 2026 launch title for Steam Machine, representing major first-party revenue opportunity.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels4 records

Core offering

Valve is a B2B marketing and distribution software platform purpose-built for the flexible workspace (Flex CRE) industry. It enables operators, landlords, advisors, brokers, and aggregators to distribute workspace listings across Google, Apple Maps, and Bing; manage leads and RFP workflows; and tap into a global database of 13,000 flex buildings via managed services and APIs.

Product overview

Valve Corporation operates Steam, the dominant PC digital distribution platform controlling 70-80% of the market, alongside a growing hardware portfolio. The product lineup includes Steam Deck OLED (handheld gaming device), Steam Machine (living room gaming PC), Steam Frame (standalone VR headset), and Steam Controller (2026). SteamOS Linux-based operating system powers all hardware with Proton compatibility for Windows games. Core games including Counter-Strike 2, Dota 2, and Team Fortress 2 feature loot box mechanics. The Steam ecosystem encompasses cloud saves, Steam Workshop, Remote Play, and Steam Link streaming. Hardware launches have been affected by AI-driven memory component shortages causing delays and price increases through 2026.

Differentiator

Problem solved

Functional benefit

Brands

• Steam Deck: Handheld gaming device running SteamOS, launched in 2022
• Steam Machine
• Steam Frame
• Steam Controller

Products and services

• Valve Managed Listings Distribution (Google, Apple, Bing) Fully managed listings service that audits, optimizes, and maintains operator and landlord workspace profiles across Google, Apple Maps, and Bing. Ensures locations are fully discoverable, branded, and performing with consistent imagery, metadata, content, and reviews. Designed for lean operator teams that want results-focused marketing without micromanagement, with no lock-in contracts.
• Valve Advisor & Broker Workspace Software for CRE advisors and brokers that combines a high-visibility world map of the global B2B flex network (13,000 buildings), automated lead submission and reporting workflows, and time-saving tools to accelerate flex transactions for tenant reps, landlord reps, and brokers.
• Valve Flex Data APIs APIs that make access to global flex data simple, fast, and reliable for aggregators, platforms, and application providers. Allow partners to plug Valve's flex inventory into their own products, creating new product lines and incremental bookings revenue.

Named customers3 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Feature6 records

Partnerships

Two partnerships are on record, tiered core.

• AMDcoreTechnology or Integration · 12 November 2025AMD supplies custom processors for Valve's gaming hardware. Steam Machine uses AMD Zen 4 CPU and RDNA 3 GPU. Steam Deck uses AMD APU. AMD CEO Lisa Su confirmed Steam Machine development on track. AMD and Valve partnership spans multiple hardware generations.
• JLL (Jones Lang LaSalle)coreStrategic or Co-development PartnerJLL uses Valve Space's technology solutions to attract occupiers, access flex inventory, and process flex workspace transactions across UK. Director Tom Pilkington provides testimonial endorsement. Note: This refers to Valve Space Ltd, not Valve Corporation.

Scale indicators10 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Hubble: UK-based flex office marketplace connecting companies to flexible workspace. Direct competitor in the same geography with a similar B2B broker/operator model, often cited as Valve's primary UK rival.
• Workthere (Savills): Global flex workspace search platform owned by Savills. Directly comparable marketplace connecting occupiers to coworking and flex operators, competing for the same demand Valve serves.
• Instant Offices: Long-established global marketplace for serviced offices and flex workspace. Closely comparable business model — broker/operator marketplace for flex inventory discovery.
• Office Space: US-based marketplace for office, coworking, and flex space. Same marketplace-driven discovery and booking model, primarily North American geographic overlap with Valve's US ambition.
• Liquidspace: US flex workspace marketplace with on-demand meeting room and day-office booking. Direct competitor on marketplace mechanics and target customer (enterprise occupiers and brokers).
• Deskpass: Global flex workspace platform offering on-demand access and enterprise subscriptions. Comparable B2B distribution model for flex inventory with similar customer profile.

Emerging players

• Upflex: Global workspace booking platform focused on enterprise hybrid-work use cases. Overlaps with Valve's enterprise brokerage proposition but targets a more corporate-tenant-led buying motion.

Broad incumbents

• CBRE (Hana / Flex): Largest global CRE services firm with proprietary flex workspace offerings and tech. Not a pure marketplace but a broad incumbent whose internal tech could compete with or complement Valve in enterprise accounts.
• JLL (Jones Lang LaSalle): Global CRE services firm and Valve's named strategic partner. Comparable large incumbent that both supplies demand to and could compete with Valve at the enterprise layer.
• Yardi Systems: Major CRE software platform with listings and operator-side tools. Adjacent incumbent serving the same operator base with overlapping operator-portal functionality, though not marketplace-led.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/valve-space

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Valve