What The Beauty Tech Group does

The Beauty Tech Group is a UK-listed global beauty technology company that designs, manufactures, and distributes clinically validated at-home aesthetic devices under three wholly owned brands: CurrentBody Skin (LED light therapy and radio frequency), ZIIP Beauty (app-connected microcurrent), and Tria Laser (FDA-cleared at-home laser hair removal and anti-ageing). The portfolio spans four core technology platforms—LED, radio frequency, microcurrent, and laser—protected by 25+ patents and 50+ design protections, with clinical validation supported by partnerships including the University of Manchester's Centre for Dermatology Research.

The group operates a digitally native, direct-to-consumer-first model, generating over 90% of revenue through 40+ localized Shopify Plus storefronts across 80+ countries, complemented by selective prestige retail placements at Harrods, La Samaritaine Paris, Nordstrom, Selfridges, and Space NK. Products are sold as premium one-time hardware purchases (typically £100–£500+) rather than via subscription. Marketing is anchored by a 2,700+ KOL influencer network tracked via affiliate data, delivering 4.9x gross profit per £1 of marketing spend. Manufacturing runs through dual facilities in China and (from August 2025) India, with R&D teams in the US, UK, and China, and a 200+ person global workforce.

Founded in 2009 as CurrentBody, the company grew via acquisition of ZIIP Beauty (2022) and Tria Laser (2024) to complete the four-technology platform, then IPO'd on the London Stock Exchange Main Market in October 2025 at a £300m valuation, raising £106.5m (£29m new capital, £77m secondary) to reach a debt-free balance sheet. FY2025 revenue reached £141m (+39.4% YoY) with adjusted EBITDA of £37.5m and 91.7% EBITDA-to-cash conversion; the customer base exceeds 1.7m across the group's brands.

Name

The Beauty Tech Group

Legal name

The Beauty Tech Group Ltd

Website

https://thebeautytechgroup.com

Company type

Public

Founded year

2009

Operating status

Ipo

Headcount range

101–250 employees

Short description

The Beauty Tech Group (LSE: TBTG) designs, manufactures, and sells clinically validated at-home beauty devices across LED, radio frequency, microcurrent, and laser platforms under the CurrentBody Skin, ZIIP Beauty, and Tria Laser brands, serving 1.7m+ consumers in 80+ countries primarily through direct-to-consumer e-commerce and selective prestige retail.

Ownership category

akta.pro rank

Product category

Consumer Beauty Technology Devices

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (45612), Electronics and Appliance Retailers (4492)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844), Electromedical & Electrotherapeutic Apparatus (3845)

akta.pro primary industry

Skincare Devices & Beauty Tech (LED, Microcurrent, Cleansing Devices) (CRABAAAJ)

akta.pro secondary industry

Skincare Devices (Cleansing Brushes, Microcurrent, LED, Dermaplaning) (CRABAKAI)

Keywords

• At-home beauty devices
• LED light therapy masks
• Radio frequency skincare
• Microcurrent facial devices
• At-home laser hair removal

Headquarters

HQ city

Cheadle Hulme

HQ country

United Kingdom

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure

Revenue model

1. Direct-to-Consumer Hardware Sales: Primary revenue stream from selling own-brand at-home beauty devices directly to consumers through 40+ local-language websites. 100% own-brand sales as of H1 FY25, up from 47% in FY22. Own-brand revenue grew from £31.8m in FY22 to £91.2m in FY24.
2. Retail/Wholesale Distribution: Selective retail partnerships with prestige retailers including Harrods, La Samaritaine, Space NK, Nordstrom, Selfridges. Retail channel complements D2C sales and enhances brand visibility.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

The Beauty Tech Group designs, manufactures and sells clinically validated at-home beauty technology devices across four core platforms: LED light therapy, radio frequency, microcurrent, and laser therapy. Its portfolio of owned brands — CurrentBody Skin, ZIIP Beauty and Tria Laser — sells premium-priced hardware (typically £100–£500+) direct-to-consumer through 40+ local-language websites in 80+ countries, complemented by selective prestige retail placement.

Product overview

The Beauty Tech Group operates as a portfolio company owning three distinct at-home beauty technology brands: CurrentBody Skin (LED light therapy and radio frequency devices), ZIIP Beauty (app-connected microcurrent devices), and Tria Laser (FDA-cleared laser devices). The company brings professional-grade technologies—LED, radio frequency, microcurrent, and laser—into consumer homes, selling primarily direct-to-consumer through 40+ local-language websites. The portfolio is unified by a focus on clinically proven, scientifically validated at-home beauty devices with regulatory approvals across key markets.

Differentiator

Problem solved

Functional benefit

Brands

• CurrentBody Skin: Clinically proven beauty technology brand offering LED light therapy and radio frequency devices for at-home use, trusted by 500k+ customers across 80 countries.
• ZIIP Beauty
• Tria Laser

Products and services

• CurrentBody Skin (LED light therapy and radio frequency devices) Flagship brand of The Beauty Tech Group offering clinically proven LED light therapy and radio frequency devices for at-home anti-ageing and skin rejuvenation. Products include the Series 2 LED Light Therapy Face Mask (236 LEDs across red, near-infrared and deep near-infrared wavelengths) and the proprietary Radio Frequency Device, supported by Veritace LED quality-guarantee technology. Sold to affluent and skincare-conscious consumers in 80+ countries, with prestige retail placement at Harrods, La Samaritaine Paris, Space NK, Nordstrom and Selfridges.
• ZIIP Beauty (app-connected microcurrent and electrical facial devices) Patented intelligent skin technology brand offering app-connected, customisable facial devices — including the ZIIP HALO and ZIIP DOT spot treatment — that use customisable electrical currents to treat a range of skin concerns. Clinically validated results include 62% acne reduction and 28% wrinkle reduction; sold to skincare consumers via DTC and prestige retail.
• Tria Laser (FDA-cleared at-home laser devices) FDA-cleared at-home laser technology brand with 23 years of clinical heritage, developed by the inventors of the LightSheer clinical gold standard. The portfolio includes the Tria 4X Hair Removal Laser (73% hair removal after 2 treatments, 100% after a full course) and the Tria SmoothBeauty / Tria FRX anti-ageing laser. Sold to consumers seeking FDA-cleared, clinic-grade laser results at home.
• CurrentBody Skin LED Light Therapy Face Mask Series 2 LED face mask using 236 LEDs across three clinically recognised wavelengths for at-home anti-ageing skin rejuvenation. Trusted by 500k+ CurrentBody Skin customers across 80 countries; backed by clinical validation including a University of Manchester research partnership.
• LED Hair Growth Helmet LED-based hair growth helmet for at-home hair restoration treatments, positioned within the CurrentBody Skin portfolio and featured in the La Samaritaine Paris immersive retail concept.
• Tria 4X Hair Removal Laser (reimagined) FDA-cleared at-home laser hair removal device; achieves 73% hair removal after just 2 treatments and 100% after a full course. Reimagined 2026 version strengthens performance, smart features and design within the Tria Laser brand.
• Tria FRX Laser (reimagined) FDA-cleared at-home laser device for anti-ageing skin treatments, part of the reimagined Tria product line launched March 2026.

Quantifiable outcome

• 57% increase in skin plumpness and 30% reduction in wrinkles (CurrentBody Skin clinical results)
• +7 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered flagship and core.

• Trinny LondonflagshipGTM or Marketing Partner · 14 February 2026Collaboration uniting Trinny London's high-performance skincare formulations with CurrentBody Skin's clinically proven LED light therapy. Launched two limited-edition collaborations: 'The Ultimate Elevator' (neck and décolleté treatment) and 'The Skin Rewind' (Series 2 LED Face Mask with curated skincare routine).
• RSM UKcoreImplementation/ SI/ Consulting Partner · 7 October 2025Reporting accountants providing independent assurance to meet listed company financial requirements for IPO. Diane Craig led the team advising on successful IPO raising £29m new capital.
• Bruntwood SciTechcoreOthers · 20 August 2025Property platform supporting The Beauty Tech Group's headquarters expansion at Glasshouse, Alderley Park. Facilitated tripling of footprint from 5,000 sq ft to over 16,000 sq ft. Provides flexible workspace and thriving innovation community.
• University of ManchestercoreStrategic or Co-development Partner · 31 July 2025Research partnership with University of Manchester's Centre for Dermatology Research to study the impact of CurrentBody Skin LED Light Therapy Face Mask on photoaged skin. 12-week clinical trial beginning September 2025 led by Dr. Abigail Langton. Study evaluates changes in skin health, elasticity and hydration with small forearm biopsies.
• Manufacturing JV Partner (India)coreStrategic or Co-development Partner · 1 January 2025Joint venture manufacturing partner for LED products. Commenced manufacturing in India in August 2025 as part of dual manufacturing strategy for CurrentBody Skin and ZIIP branded products.

Scale indicators17 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• NuFACE: NuFACE is a direct competitor in at-home microcurrent beauty devices, most comparable to TBTG's ZIIP brand. Both sell FDA-recognised electrical facial toning devices direct-to-consumer and through premium beauty retailers, targeting anti-ageing use cases for affluent consumers.
• Dr. Dennis Gross Skincare: Dr. Dennis Gross Skincare sells the Dr. Dennis Gross SpectraLite at-home LED face mask, directly competing with TBTG's CurrentBody Skin LED mask range. Comparable as premium-priced, clinically-positioned LED light therapy devices sold DTC and through Sephora/dermatologists.
• Solawave: Solawave offers at-home beauty tech devices combining red light therapy, microcurrent, and facial massage in a single device, comparable to TBTG's multi-technology approach. Both target skincare-conscious consumers through D2C channels and influencer-led marketing.
• LightStim: LightStim manufactures FDA-cleared LED light therapy devices for skincare and pain relief, comparable to TBTG's CurrentBody Skin LED portfolio. Both sell clinically-validated LED devices direct-to-consumer and through spa/professional channels with comparable price points.
• FOREO: FOREO sells at-home beauty technology devices including LUNA cleansing brushes and UFO LED masks, directly comparable to TBTG's device portfolio. Both target premium beauty consumers via D2C e-commerce and department-store distribution globally.
• Therabody: Therabody (Theragun) sells premium at-home wellness technology devices, comparable in D2C-led, technology-forward consumer health positioning to TBTG. Both target affluent consumers with clinically-validated devices sold through own e-commerce and prestige retail.

Broad incumbents

• Philips Beauty: Philips offers a broad portfolio of at-home beauty devices including IPL hair removal and skincare tools, comparable to TBTG's range but as part of a much larger consumer electronics portfolio. Overlaps with TBTG on at-home hair removal (vs Tria Laser) and skincare devices.
• L'Oréal Beauty Tech: L'Oréal is investing heavily in beauty technology including at-home devices (e.g., Perso, Colorsonic) and acquired ModiFace for AR/AI beauty. Comparable to TBTG as a broad incumbent entering at-home beauty tech with greater distribution scale and R&D resources.
• Estée Lauder Companies:

Market position

Strengths5 records

Weaknesses6 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/thebeautytechgroup

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Beauty Tech Group