Mondelez International

What Mondelez International does

Mondelēz International, Inc. (NASDAQ: MDLZ) is a global consumer packaged goods company specializing in branded snacks, headquartered in Chicago, Illinois. Formed on October 1, 2012 from the split of Kraft Foods, the company sells biscuits, chocolate, gum and candy, baked snacks, beverages, and meals in more than 150 countries, supported by approximately 90,000 employees and a global R&D team of more than 2,500 colleagues. Its portfolio includes century-old, category-defining brands — Oreo (world's #1 biscuit, 100+ countries), Cadbury (UK #1 chocolate, 30+ countries), Milka, Toblerone, LU, Lacta, Côte d'Or, belVita, Triscuit, Ritz, and CLIF/Perfect Snacks — organized across chocolate, biscuits, baked snacks, gum and candy, meals, and beverages.

The company monetizes primarily through branded retail product sales via mass-market and specialty retailers (Walmart, Tesco, Sainsbury's, Asda, Morrisons, GNC, 7-Eleven, Wawa, Casey's), supplemented by licensing and royalty streams (e.g., Applied Nutrition co-branded sports nutrition) and capital markets activity (12+ consecutive years of dividend increases, $0.50 quarterly). Revenue is geographically split approximately 60% developed markets and 40% emerging markets, with FY2025 net revenue of $38.5 billion (+5.8% YoY) and Q1 2026 revenue of $10.08 billion (+8.2% YoY).

Underlying technology spans a global R&D engine of 2,500+ colleagues, AI/ML-driven consumer and supply chain analytics, AWS (Amazon Quick) and Celonis process intelligence adoption, and proprietary sustainability platforms (Cocoa Life covering ~100% of chocolate cocoa volume across 257,000+ farmers, regenerative agriculture initiatives, and circular packaging with up to 80% recycled plastic). The CoLab Tech startup accelerator and partnerships with Celleste Bio (cell-cultured cocoa butter) and Alpine Bio (fractionated soy protein isolate) anchor an alternative-ingredient and high-protein product pipeline. Operational scale includes manufacturing at 150,000 Milka products per hour, 9 billion belVita biscuits annually, and a Swisslog AutoStore-automated 56,000-pallet distribution facility in West Melbourne.

Name

Mondelez International

Legal name

Mondelēz International, Inc.

Website

https://mondelezinternational.com

Company type

Public

Founded year

2012

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Mondelēz International is a global snacking company that sells branded biscuits, chocolate, gum, candy, baked snacks, and beverages in 150+ countries, serving mass-market consumers through iconic century-old brands such as Oreo, Cadbury, Milka, and Toblerone.

Ownership category

akta.pro rank

Product category

Packaged Snacks

NAICS

Nonchocolate Confectionery Manufacturing (31134), Other Snack Food Manufacturing (311919), Sugar and Confectionery Product Manufacturing (3113)

SIC

Bakery Products (2050), Cookies & Crackers (2052), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Snack Bars (Granola, Protein, Cereal Bars) (CRADABAG)

akta.pro secondary industry

Chocolate & Candy Snacks Manufacturing (AFAKAIAM)

Keywords

• Packaged snack foods
• Chocolate confectionery
• Global consumer goods
• Biscuit and cracker manufacturing
• Baked snack distribution

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Infrastructure, Operations

Revenue model

1. Branded snack product sales: Core revenue comes from sales of branded snack products (biscuits, chocolate, gum and candy, baked snacks, beverages, cheese) through retail and foodservice channels in more than 150 countries. Approximately $38.5 billion in 2025 net revenues across categories where Mondelēz holds #1 global position in biscuits, #2 in chocolate, and #3 in cakes/pastries and snack bars.
2. Licensing and co-branded extensions: Mondelēz generates royalty and licensing revenue from co-branded extensions and licensing partnerships, e.g., AN Supps & SOUR PATCH KIDS and AN Supps & SWEDISH FISH sports nutrition products via Applied Nutrition, and Daim co-branded with ice-cream, cakes, and chocolate tablets.
3. Capital markets and shareholder returns: Mondelēz maintains a $0.50 quarterly dividend ($2.00 annualized) with a 12+ year track record of dividend increases, and entered a $1.5 billion 364-Day Revolving Credit Agreement in February 2024 to support operations and M&A.

Pricing tiers

Go-to-market motion4 records

Distribution channels9 records

Marketing channels9 records

Core offering

Mondelez International manufactures, markets and sells branded snack food products across six categories — chocolate (Cadbury, Milka, Toblerone, Oreo chocolate variants, Lacta, Côte d'Or, Daim), biscuits and crackers (Oreo, belVita, LU, Ritz, Triscuit, Chips Ahoy!, Honey Maid, Club Social, Wheat Thins), baked snacks (7Days, CLIF, Perfect Snacks), gum and candy (Sour Patch Kids, Trident, Stride, Halls), meals (Philadelphia, Royal) and beverages (Bournvita, Tang). Products are distributed in more than 150 countries through mass-market retail, convenience stores, foodservice, travel retail and e-commerce channels.

Product overview

Mondelez International is a global snacking company (not a unified software platform) with a portfolio-plus-modules brand architecture: it operates a house of iconic brands organized into six product categories — Chocolate (Oreo, Cadbury, Cadbury Dairy Milk, Milka, Toblerone, Côte d'Or, Daim, Marabou, Freia, Lacta, 5 Star, Alpen Gold, Hu), Biscuits (belVita, Chips Ahoy!, Club Social, Enjoy Life Foods, Honey Maid, Kinh Do, LU, Prince, Ritz, Tate's Bake Shop, Tiger, Triscuit, TUC, Wheat Thins), Baked Snacks (7Days, CLIF, Perfect Snacks), Gum and Candy (Clorets, Halls, Maynards Bassett's, Sour Patch Kids, Stride), Meals (Philadelphia, Royal), and Beverages (Bournvita, Tang). Underpinning this brand portfolio are signature platforms such as the Cocoa Life sustainability program, the State of Snacking consumer research initiative, the Snacking Trend Radar, and the CoLab Tech startup accelerator that bring new product innovation into the brand portfolio. Recent expansions include the 2024 acquisition of a majority stake in Evirth (Chinese cakes and pastries), the 2022 Clif Bar acquisition, and ongoing co-branded launches such as OREO & BTS, CLIF BUILDERS x OREO, and AN Supps x SOUR PATCH KIDS / SWEDISH FISH.

Differentiator

Problem solved

Functional benefit

Brands

• Oreo: World's top selling cookie introduced in 1912; found in over 100 countries.
• Cadbury
• Milka
• Toblerone
• LU
• Ritz
• belVita
• 5 Star
• Alpen Gold
• Côte d'Or
• Daim
• Freia
• Hu
• Lacta
• Marabou
• Chips Ahoy!
• Club Social
• Enjoy Life Foods
• Honey Maid
• Kinh Do
• Prince
• Tate's Bake Shop
• Tiger
• Triscuit
• TUC
• Wheat Thins
• 7Days
• CLIF
• Perfect Snacks
• Bournvita
• Tang
• Barni
• Zbar
• Sour Patch Kids
• CLIF BUILDERS
• LUNA Bar

Products and services

• Oreo The world's top-selling chocolate sandwich cookie, introduced in 1912 in the U.S. and now sold in more than 100 countries. Serves everyday snack occasions for mass-market consumers.
• Cadbury Flagship global chocolate brand sold in 30+ countries and manufactured in 10+ countries. Top markets are the U.K., Australia and India. Includes Cadbury Dairy Milk, Flake, Wispa, Twirl, Eclairs and Cadbury Bournville drinking chocolate for consumers seeking everyday and indulgent chocolate.
• Cadbury Dairy Milk Milk chocolate bar sold in 33 countries with more than 23 varieties including Fruit & Nut, Whole Nut, Snack, Caramello and Breakaway. Includes new 'Grab & Go' resealable 56g pack format launched in UK supermarkets from July 2026 at £1.29 each.
• Milka Alpine milk chocolate brand made with Alpine milk, sold in 15+ countries with 150,000 Milka products sold every hour. Recognized by its lilac packaging and 'Lila' the cow. New Milka Tender filled snack cake launching in the US in 2026.
• Toblerone Swiss triangular chocolate bar with honey and almond nougat, recognized by Matterhorn packaging. Production is undergoing an $83.4 million facility expansion in Bern, Switzerland.
• Côte d'Or Belgium's favorite premium chocolate brand, recognized for bold cacao beans. Targets consumers seeking premium chocolate.
• Lacta Number one branded chocolate in Brazil, with tablets, pralines and bite-sized products including Bis chocolate wafers, Sonho de Valsa pralines and Lacta white chocolate.
• Daim Crunchy caramel coated in smooth chocolate, exported globally (80% of produced volume exported) from the only Daim plant in the world in Upplands Väsby, Sweden.
• Marabou One of Sweden's most beloved chocolate brands and one of Mondelez's largest regional chocolate brands.
• Freia One of Norway's most familiar and well-regarded chocolate brands.
• 5 Star Chocolate bar combining milk chocolate, caramel and nougat, primarily sold in India for over 40 years and also launched in Brazil under the Lacta brand and in Malaysia/Philippines under the Cadbury brand.
• Alpen Gold One of the leading chocolate brands in Eastern Europe including Poland and Ukraine, combining premium chocolate with nuts, raisins and liqueur in bars, boxed chocolates and pralines.
• Hu Premium lifestyle snacking brand offering vegan and paleo-friendly chocolate bars with strict Ultrasimple ingredient guardrails; expanded to grain-free crackers and distributed to grocery stores nationwide.
• belVita Breakfast biscuits providing sustained energy from a combination of baked grains, available in 50+ countries in more than 20 varieties, with over 9 billion belVita biscuits made each year.
• LU French biscuit brand sold in 100 countries with childhood favorites including Le Petit Ecolier, Petit Beurre, Mikado, Pepito, Cracotte, Ourson and Tuc. New LU Le Petit Chocolat Noir launched in UK in 2026 at £2.25 per 100g pack.
• Chips Ahoy! Chocolate chip cookies available in original, chewy, chunky, candy blasts and reduced-fat varieties; distributed across Asia, Europe, Latin America and North America.
• Ritz Buttery, flaky cracker brand consumed standalone or paired with cheese, peanut butter or soups. Includes the new Ritz Drizzled Minis product line extension in the 2026 pipeline.
• Honey Maid Graham crackers made with whole grain and real honey, a family snack staple in the U.S.
• Triscuit Crackers made with three simple ingredients (100% whole grain wheat, oil and salt), low in saturated fat, a good source of dietary fiber and Non-GMO Project Verified.
• TUC Baked (not fried) crackers rich in grains, with a light and crispy texture, available in 50+ countries.
• Wheat Thins

Quantifiable outcome

• $38.5 billion in 2025 net revenues (5.8% YoY increase)
• +8 more outcomes

Named customers3 records

Segments7 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature7 records

Partnerships

16 partnerships are on record, tiered core, minor and flagship.

• Alpine Bio (formerly Nobell Foods)coreStrategic or Co-development Partner · 19 June 2026Mondelēz International selected California food tech startup Alpine Bio for its 2026 CoLab Tech accelerator cohort to co-develop high-protein snack products using Alpine Bio's fractionated soy protein isolate (FSPI), a plant-based alternative designed to replace whey amid severe whey supply constraints (whey protein concentrate prices +108% over two years).
• Aldi (US private-label competitor)minorOthers · 19 June 2026Mondelēz International has filed lawsuits accusing Aldi of copying packaging for brands like Oreo and Wheat Thins, as Aldi accelerates its U.S. expansion with plans to open 3,200 stores by 2028 and a long-term target of around 4,000 locations.
• Mondelēz CoLab Tech 2026 cohort (9 startups)coreStrategic or Co-development Partner · 16 June 2026Mondelēz International announced the nine start-ups selected for its CoLab Tech 2026 accelerator program (third cohort), receiving over 200 applicants globally. The 8-week program offers hands-on experiences, mentorship, and access to Mondelēz's global partner network, focusing on sustainable packaging, precision fermentation, AI-powered biomanufacturing, and functional ingredients.
• International Cocoa Initiative (ICI) and International Labour Organization (ILO)coreOthers · 11 June 2026Mondelēz International continues sector-wide collaborations including partnerships with the International Cocoa Initiative and the ILO as part of its Cocoa Life human rights due diligence, and joined Bonsucro as a member for sugarcane sustainability. Approximately 100 strategic suppliers engaged in joint industry trainings across Brazil, India, Mexico, and the US.
• Zee Entertainment Enterprises / FIFA (World Cup 2026)flagshipGTM or Marketing Partner · 10 June 2026Mondelēz signed as one of 12+ major brand advertisers for Zee Entertainment's FIFA World Cup 2026 broadcast across India (linear, digital, CTV, social, and on-ground). Zee secured the FIFA media rights for eight years at approximately $30-35 million, with sponsorship packages ranging from Rs 15.6 crore to Rs 25 crore.
• Swisslog / KUKAcoreTechnology or Integration · 1 June 2026Mondelēz International operates a Swisslog-designed automated West Melbourne distribution site, which was showcased at CeMAT 2026 alongside Swisslog's new WonderStore 4-way pallet shuttle and SynQ software platform. The facility initially handles 56,000 pallets with capacity to expand to 62,000, using grid-based AutoStore ASRS systems.
• Applied Nutrition plccoreOEM/ Whitelabel/ Licensing Partner · 1 June 2026Mondelēz International entered a licensing agreement with Applied Nutrition to launch AN Supps & SOUR PATCH KIDS and AN Supps & SWEDISH FISH branded sports nutrition products to be stocked in 2,200 Walmart stores and 1,300 GNC corporate stores from August 2026. Applied Nutrition acquired US-based Nutrablend Group for ~$16M to support production.
• BTS (K-pop group)flagshipGTM or Marketing Partner · 26 May 2026Mondelēz International's OREO brand announced a limited edition collaboration with K-pop supergroup BTS — OREO & BTS Cookies featuring a hotteok-inspired brown sugar pancake flavor. The launch spans over 80 markets worldwide, with presales beginning June 1, 2026, and retail rollout on June 8, 2026. The product includes 13 unique cookie embossments designed by BTS to celebrate their 13th anniversary and is described as OREO's biggest partnership to date.
• CeloniscoreTechnology or Integration · 26 May 2026Mondelēz International uses Celonis process intelligence to eliminate operational blind spots and achieve automation at scale, as demonstrated at Celonis Process Intelligence Days (PI Days) in India, which attracted over 760 enterprise and GCC leaders. Other users include Hitachi Energy, Mercedes-Benz, and Ingka (IKEA).
• Lotus Bakeries (Biscoff)coreStrategic or Co-development Partner · 5 May 2026Mondelēz is accelerating its Biscoff partnership with Lotus Bakeries and expanding premium offerings like Biscoff chocolate as part of its 2026 innovation strategy. Mondelēz's newly launched Biscoff biscuit range in India has sold out, driving strong double-digit growth in the March 2026 quarter.
• Celleste BiocoreStrategic or Co-development Partner · 1 May 2026Israeli food biotech company Celleste Bio partnered with Mondelēz International to produce the first milk chocolate bars made with cell-cultured cocoa butter. Mondelēz manufactured about a dozen prototype bars using the cell-cultured cocoa butter, which passed integrity and consumption standards, demonstrating identical texture, melt profile, and sensory experience to traditional cocoa butter. Celleste plans to scale to market-ready quantities within two years using AI computational modeling.
• Amazon Web Services (AWS) - Amazon QuickcoreTechnology or Integration · 28 April 2026Mondelēz International is among the major enterprises (alongside 3M, New York Life, BMW, AstraZeneca) adopting Amazon Quick, AWS's desktop AI assistant that connects across applications, local files, calendars, and workplace tools. AWS AI services have reached a USD 15 billion annual revenue run rate as of Q1 2026, with reported productivity gains such as 3M sales reps saving over five hours per week.
• AmcorcoreTechnology or Integration · 22 April 2026Mondelēz International partnered with Amcor to introduce recycled plastic packaging for Cadbury Mini Eggs and Easter tablets for the 2026 holiday season. Mini Eggs bags are made from 65% certified recycled plastic and tablets from 80%, enabling 134 tonnes of post-consumer plastic to be recycled, equivalent to 70 million Mini Eggs bags.
• Lucasfilm (Star Wars: The Mandalorian)coreGTM or Marketing Partner · 22 April 2026Mondelēz International's Nilla Wafers brand announced a collaboration with Lucasfilm to release limited-edition 'Grogu Nilla Nummies' cookies, inspired by the character from Star Wars: The Mandalorian, timed to the theatrical release of the film on May 22, 2026, at Walmart (April 22) and nationwide (April 27) at $4.29 per 11 oz pack.
• Evirth (Chinese cake and pastry manufacturer - acquisition)flagshipStrategic or Co-development Partner · 21 September 2024Mondelēz International announced that it will acquire a majority stake in Evirth, a Chinese cake and pastry manufacturer, subject to regulatory approval. Evirth is a leader in frozen-to-chilled cakes and pastries in China, a category estimated at US $3 billion with a 15% annual growth rate.
• Clif Bar & Company (acquisition)flagshipStrategic or Co-development Partner · 1 August 2022Mondelēz International completed its $2.9 billion acquisition of Clif Bar & Company, a U.S. producer of organic energy bars, in August 2022. The acquisition expands Mondelēz's snack bar portfolio to over $1 billion globally and supports its strategy of pursuing growth in fast-growing snack segments, including CLIF, CLIF Kid, and LUNA brands.

Scale indicators18 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• The Hershey Company: Direct peer in North American chocolate and confectionery, with overlapping mass-market retail customers and similar branded growth model (Hershey's, Reese's, Kit Kat via license). Most directly comparable to Mondelēz's North America chocolate and gum/candy portfolios.
• Ferrero International: Closely-held global chocolate and confectionery peer (Nutella, Ferrero Rocher, Kinder, Tic Tac). Direct competitor in branded chocolate, biscuits, and gifting occasions across Europe and globally.
• Kellanova: Snack-focused spinoff of Kellogg (Pringles, Cheez-It, RXBAR, Pop-Tarts) with direct competition in crackers, bars, and better-for-you snacks. Highly comparable snack-bar portfolio overlap with Mondelēz's CLIF, Perfect Snacks, and Zbar brands.
• Lotus Bakeries: Belgian biscuits/confectionery company behind Biscoff, now in a formal partnership with Mondelēz for cross-category expansion. Comparable premium European biscuit peer with similar gifting/indulgence occasions.
• Perfetti Van Melle: Global confectionery and gum peer (Mentos, Chupa Chups, Alpenliebe) that acquired Mondelēz's developed-market gum business in 2023. Direct comparable in gum/candy category, especially outside the U.S.

Broad incumbents

• Nestlé S.A. Largest global food and beverage incumbent with overlapping categories in confectionery (KitKat via license), biscuits, and beverages. Comparable as a global snacks/nutrition platform competing for the same shelf and consumer occasions.
• Mars, Incorporated: Private global confectionery and food incumbent (M&M's, Snickers, Wrigley gum, Dolmio, Pedigree). Directly overlaps Mondelēz's chocolate and gum/candy categories at global mass-market retailers.
• PepsiCo, Inc. Global snacks and beverages incumbent (Frito-Lay, Quaker, Lay's, Doritos) with extensive convenience-store and mass-retail distribution comparable to Mondelēz's. Co-defendant in the ultra-processed foods lawsuit, signaling shared regulatory exposure.
• General Mills, Inc. Diversified packaged-food incumbent with snack bar and biscuit exposure (Annie's, Nature Valley, Pillsbury) competing for similar center-store and breakfast-snack occasions as Mondelēz's belVita, Honey Maid, and CLIF lines.
• Conagra Brands, Inc. North American packaged-food incumbent (Slim Jim, Healthy Choice, Hunt's) with shared mass-retail customer base and overlapping snack/meal occasions. Comparable in distribution model and consumer demographic targeting.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mondelezinternational
• Xx.com/MDLZ
• Facebookfacebook.com/mondelezinternational

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles17 records

Subsidiaries4 records

Funding overview

Funding rounds2 records

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A14 records

Investments6 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mondelez International