United We Care
United We Care is a US-incorporated AI mental health company that operates Stella, a multilingual wellness agent and Clinical Co-Pilot platform, serving individual consumers via a freemium app, enterprise employers through EAP and wellness programs, and clinicians/hospitals with AI documentation and decision support.
- Company typePrivate
- Founded2020
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What United We Care does
United We Care is a private, US-headquartered (Los Angeles) AI mental health company founded in 2020 by Ritu Mehrotra (CEO) and Sourav Banerjee (CTO), operating a SuperApp platform called Stella that the company describes as the world's first wellness agent. The platform is built on proprietary core technology including a Clinical Knowledge Graph (CKG) described as the world's largest structured medical knowledge base, a custom Automatic Speech Recognition (ASR) engine trained for medical conversations, and in-house LLM fine-tuning, with seven published world records in NLP and ASR benchmarks and 12+ patents pending. The product portfolio spans four modules: Stella for Individuals (a consumer-facing mental wellness agent supporting video, audio, and text in 120+ languages), Stella for Clinicians / Clinical Co-Pilot (AI note-taking, drug-interaction alerts, personalized prescriptions, and EHR integration sold to hospitals and individual clinicians), Stella ASR (the medical speech engine), and Stella CKG (the clinical reasoning backbone), plus enterprise Employee Assistance Programs.
The company operates a hybrid go-to-market: a self-serve, product-led-growth freemium consumer app on iOS and Android (Free, Premium at $14.99/month, Ultimate at $29.99/month), a direct enterprise sales motion targeting large employers, payers, hospitals, telehealth providers, and life sciences (Clinical Co-Pilot at $99/month per clinician or custom enterprise pricing, plus EAP contracts), and channel/reseller partnerships (notably Adayu/Fortis in India for clinical delivery and Maryland Rural Health Association for community reach). Named enterprise customers include EY, L'Oréal, Gallagher, Fortis Healthcare, New England Health Providers, Prudent, AlphaGrep, AirCall, and Synamedia. The company reports $12.2M ARR in 2024, was valued at $36.5M, has approximately 81 employees across offices in Los Angeles, Wilmington, Singapore, and Gurugram (India), and is HIPAA, SOC 2 Type 2, and ISO 27001 certified. Total disclosed outside funding is roughly $4.1M across a $1.5M seed (Feb 2023), a $100K Upekkha Vertical AI Accelerator tranche (Apr 2024), and a ~$2.5M round (Sept 2024), on top of an earlier bootstrapped operating history.
United We Care firmographics
Firmographics- Name
- United We Care
- Legal name
- United We Care
- Website
- https://unitedwecare.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- United We Care is a US-incorporated AI mental health company that operates Stella, a multilingual wellness agent and Clinical Co-Pilot platform, serving individual consumers via a freemium app, enterprise employers through EAP and wellness programs, and clinicians/hospitals with AI documentation and decision support.
- Ownership category
- akta.pro rank
United We Care industry classification
Industry- Product category
- AI Mental Health Software
- NAICS
- Social Assistance (624), Computer Systems Design and Related Services (54151), Educational Support Services (611710)
- SIC
- Services-Health Services (8000), Services-Prepackaged Software (7372), Services-Misc Health & Allied Services, Nec (8090)
- akta.pro primary industry
- Membership/Subscription Concierge Virtual Care (HLALAAAH)
- akta.pro secondary industries
- Virtual Specialty Care Platforms (tele-stroke, tele-ICU, tele-derm, tele-cardiology) (HLALABAD), Therapeutic Companion Apps (Drug-Device-Digital Combination) (HLACANAH)
Keywords
Where United We Care is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices4 records
Markets served
United We Care business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales
Revenue model
- Individual Consumer Subscriptions: Freemium model with three tiers: Free ($0/month) providing unlimited text-based conversations, Premium ($14.99/month) adding video/audio chat up to 3 hours/month and full wellness programs, and Ultimate ($29.99/month) adding unlimited video/audio chat and 2 free sessions with trained listeners.
- Clinical Co-Pilot SaaS Subscriptions: Subscription-based SaaS for clinicians: Free tier (30 notes/month), Pro tier ($99/month per clinician) with unlimited notes and interactions, and Enterprise tier (custom pricing) for hospitals and telehealth providers.
- Enterprise Wellness Solutions: EAP (Employee Assistance Programs) and virtual wellness coaching sold to enterprise clients. Revenue reported as $12.2M ARR in 2024.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free plan - Essential mental wellness support at no cost |
| Subscription | Monthly | Premium plan - Deeper support and interactive features |
| Subscription | Monthly | Ultimate plan - Full wellness experience with personalized support |
| Subscription | Monthly | Free tier for clinicians - Basic AI note-taking |
| Subscription | Monthly | Pro Plan for clinicians - Unlimited AI assistance |
| Subscription | Multi-year contract | Enterprise Plan - Custom solution for hospitals and large enterprises |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
United We Care product offering
Product offeringCore offering
United We Care builds Stella, an AI wellness agent that delivers 24/7 mental health support via video, audio, and text across 120+ languages, powered by a proprietary Clinical Knowledge Graph and medical-grade Automatic Speech Recognition. The company sells consumer subscriptions through a mobile SuperApp, enterprise Employee Assistance Programs and wellness solutions to large employers, and a Clinical Co-Pilot SaaS for clinicians and hospitals that automates clinical notes, transcriptions, drug-interaction alerts, and decision support.
Product overview
United We Care is a mental health and wellness SuperApp built on a platform-plus-modules architecture. The core product is the United We Care SuperApp, powered by Stella—an AI wellness agent and the world's first autonomous mental health assistant. Stella operates across multiple modules: Stella for Individuals (consumer-facing wellness agent), Stella for Clinicians/Clinical Co-Pilot (clinical documentation and decision-support tool for healthcare providers), Stella ASR (medical speech recognition engine), and Stella CKG (Clinical Knowledge Graph—the proprietary knowledge backbone). The company also offers enterprise wellness solutions including EAPs and virtual wellness coaching. Pricing tiers include individual plans (Free, Premium at $14.99/month, Ultimate at $29.99/month) and clinician plans (Free, Pro at $99/month, Enterprise with custom pricing). A notable partnership product is Stella x Adayu (with Fortis) combining AI with expert clinicians for the Indian market.
Differentiator
Problem solved
Functional benefit
Brands
- Stella: World's first wellness agent - AI-powered clinical assistant designed to think, reason, and connect for mental health care accessibility 24/7
- Stella ASR
- Stella CKG
- Clinical Co-Pilot
- Adayu
Products and services
- United We Care SuperApp A comprehensive mental health and wellness SuperApp offering AI-powered wellness support via Stella, access to therapists/coaches, and self-paced clinical programs for individual users globally.
- Stella AI Wellness Agent World's first wellness agent providing 24/7 AI-driven mental health care via video, audio, or text, with self-assessments for anxiety and depression, personalized mental health journeys, and human-in-the-loop triage to therapists and coaches.
- Stella for Clinicians (Clinical Co-Pilot) AI-powered clinical assistant for healthcare providers that goes beyond scribing to assist with clinical reasoning and decision support; automates intake forms, generates SOAP/DAP/BIRP notes, provides drug-drug interaction alerts, lab test suggestions, and personalized prescriptions. Offered as Pro ($99/month per clinician) and Enterprise (custom) subscriptions.
- Enterprise Wellness Solutions (EAP) Enterprise wellness solutions including Employee Assistance Programs (EAPs) and virtual wellness coaching sold to large employers, providing a comprehensive support network connecting employees with therapists, coaches, and peer listeners through Stella and the partner network.
Quantifiable outcome
- 94.2% accuracy on SNLI benchmark (world record)
- +7 more outcomes
Companies that use United We Care
Customer profileNamed customers10 records
Segments6 records
Ideal customer profiles4 records
United We Care technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability13 records
Feature8 records
United We Care partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Fortis HealthcarecoreFortis Healthcare partnered with United We Care to launch an AI-enabled mental health service in India. This partnership integrates Stella AI with Fortis's clinical expertise, bringing AI-powered mental health support to patients across Fortis facilities and beyond.
- Maryland Rural Health AssociationcoreUnited We Care and Maryland Rural Health Association joined forces to transform mental health care in rural communities. The partnership focuses on addressing mental health disparities in rural Maryland through technology and community outreach.
- Adayu (Fortis Group Company)coreAdayu is a Fortis group company led by world-renowned psychiatrist Dr. Samir Parikh. United We Care's Stella AI is integrated with Adayu, combining AI-driven support with expert clinical care. This fusion creates a unique, scalable, and always-available mental wellness ecosystem.
- MIT (Massachusetts Institute of Technology)minorResearch collaboration in AI, machine learning, and data science. MIT researchers work with United We Care on advancing Stella's capabilities.
- University of TexasminorResearch collaboration in AI, machine learning, and data science.
- UC Berkeley (University of California, Berkeley)minorResearch collaboration in AI, machine learning, and data science.
- UC Santa Barbara (University of California, Santa Barbara)minorResearch collaboration in AI, machine learning, and data science.
- IIT (Indian Institutes of Technology)minorResearch collaboration in AI, machine learning, and data science.
Scale indicators15 records
Recent moves6 records
Expansion highlights6 records
United We Care competitors and assessment
Company assessmentDirect peers
- Woebot Health: AI-driven mental health chatbot delivering cognitive behavioral therapy-style conversations. Most direct competitor to Stella's conversational AI agent for consumers and is pursuing clinical partnerships with healthcare providers.
- Wysa: AI mental health chatbot with employer EAP partnerships, including in the US and India. Comparable to Stella in targeting both consumers and enterprise wellness, with a similar freemium-plus-enterprise model.
- Abridge: AI-powered clinical documentation and ambient scribe for clinicians, with EHR integration. Closest direct competitor to Stella's Clinical Co-Pilot on the clinician-facing side of United We Care's business.
- Suki AI: AI assistant for clinicians that automates clinical notes and integrates with EHRs. Direct competitor to Stella for Clinicians, focused on documentation time savings with enterprise sales to health systems.
Broad incumbents
- BetterHelp (Teladoc Health): Largest online therapy marketplace, owned by Teladoc. Overlaps with United We Care in matching consumers to therapists and offering subscriptions, though BetterHelp uses human clinicians rather than an AI-first agent.
- Talkspace: Public telehealth therapy provider serving both consumers and B2B EAP contracts. Comparable enterprise wellness motion and consumer subscription pricing, with an established brand but limited AI differentiation.
- Headspace Health: Combined entity of Headspace and Ginger, offering consumer wellness content and on-demand therapy/coaching through employer benefits. A broad incumbent in the same mental wellness category with significantly larger scale.
- Calm: Consumer mental wellness and meditation subscription app with growing enterprise (Calm Business) channel. Comparable consumer subscription model and employer EAP partnerships, but content-led rather than AI-conversational.
Emerging players
- Spring Health: Mental health benefits platform for employers combining assessments, therapy, coaching, and now AI tools. Comparable enterprise EAP motion and clinical decision support ambitions with significantly more venture funding.
- Lyra Health: Mental health benefit platform for employers, providing therapy, coaching, and medication management. Comparable enterprise GTM and clinical depth, with established Fortune 500 customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks6 records
Key highlights6 records
Customer concentration
United We Care social profiles
Digital presenceUnited We Care compliance and trust
Trust signalCompliance4 records
United We Care financial estimates
Financial estimateRevenue estimate
Valuation estimate
United We Care leadership team
Management profileNumber of profiles
Profiles4 records
United We Care funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
United We Care M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about United We Care
What does United We Care do?
United We Care builds Stella, an AI wellness agent that delivers 24/7 mental health support via video, audio, and text across 120+ languages, powered by a proprietary Clinical Knowledge Graph and medical-grade Automatic Speech Recognition. The company sells consumer subscriptions through a mobile SuperApp, enterprise Employee Assistance Programs and wellness solutions to large employers, and a Clinical Co-Pilot SaaS for clinicians and hospitals that automates clinical notes, transcriptions, drug-interaction alerts, and decision support.
Is United We Care a public or private company?
United We Care is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was United We Care founded?
United We Care was founded in 2020. It employs 11 to 50 people.
Where is United We Care based?
United We Care is headquartered in Los Angeles, United States, in the North America region.
How does United We Care make money?
Three revenue lines are on record. Individual Consumer Subscriptions are the primary driver. The others are clinical Co-Pilot SaaS Subscriptions and enterprise Wellness Solutions.
Who are United We Care's main competitors?
Direct peers on record are Woebot Health, Wysa, Abridge and Suki AI. Broad incumbents are BetterHelp (Teladoc Health), Talkspace, Headspace Health and Calm. Emerging players are Spring Health and Lyra Health.
Does United We Care have an API?
No public API is recorded for United We Care.
What industry is United We Care in?
United We Care's product category is AI Mental Health Software. Its primary akta.pro industry code is HLALAAAH, Membership/Subscription Concierge Virtual Care, with a secondary code of HLALABAD, Virtual Specialty Care Platforms (tele-stroke, tele-ICU, tele-derm, tele-cardiology). Its NAICS code is 624 and its SIC code is 8000.