Vention
- Company typePrivate
- Founded2016
- HeadquartersMontréal, Canada
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
Vention firmographics
Firmographics- Name
- Vention
- Legal name
- Vention Inc.
- Website
- https://vention.io
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Ownership category
- akta.pro rank
Vention industry classification
Industry- Product category
- Industrial Automation Software
- NAICS
- Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Digital Process Automation (DPA) & Orchestration Suites (HDAEAHAF)
- akta.pro secondary industries
- AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF)
Keywords
Where Vention is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Vention business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Supply Chain, Marketing or Sales, Operations, Infrastructure
Revenue model
- Hardware Sales: Direct e-commerce sales of Vention-designed automation hardware including T-slot aluminum extrusions, actuators, motors, modular conveyors, robot arms, MachineMotion AI controllers, and pre-engineered turnkey systems (Rapid Series Palletizer, Industrial Palletizer, Robotic Sanding, Rapid Operator AI, End-of-Line Packaging, Machine Tending, Robotic Welding). Configurable online ordering with auto-generated bill of materials and next-day shipping options.
- Marketplace Commission / Partner Product Resale: Resale of third-party Partner Products (Universal Robots, FANUC, Dorner, Zimmer, Piab, Keyence, Pushcorp, Smooth Robotics, OnRobot, etc.) through Vention Marketplace with 3,000+ components across 25 categories and over 5 million parts shipped worldwide; Vention receives margin/commission on partner sales.
- Subscription (Software & Platform): Recurring subscription plans for the Vention online platform with one-time subscription fee, two-year initial term, automatic one-year renewals, subject to Vention's Terms & Conditions of Subscription. Includes platform access for MachineBuilder, MachineLogic, MachineAnalytics, MachineCloud, MachinePortal, MachineApps and MachineScope.
- Professional Services: Fee-based Design Services, Deployment Assistance, Post-Sale Support, Remote Monitoring, Hourly Customer Support Services, and Professional Training delivered by Vention experts on-site or remotely, including 24/7 remote support and dedicated customer success managers for white-glove service.
- Pre-Delivery Assembly and Installation Services: Pre-delivery Assembly Services and Additional Services (on-site assembly, programming, equipment calibration, equipment commissioning) purchased separately from hardware orders, plus Extended Warranty Program (additional 2 years beyond standard 1-year warranty).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | — | Hardware and turnkey systems priced per design with auto-generated BOMs (example: Mock Machine Tending Application USD $116,708.34) |
| Subscription | — | Subscription plans for software platform (MachineBuilder, MachineLogic, MachineAnalytics, MachineCloud, MachinePortal, MachineApps) |
| Other | — | Professional services (Design, Deployment, Training, Hourly Support) |
Go-to-market motion6 records
Distribution channels7 records
Marketing channels9 records
Vention product offering
Product offeringCore offering
Vention provides a fully integrated hardware, software, and AI platform for industrial automation on the factory floor. Its offering combines modular T-slot aluminum hardware and the MachineMotion AI controller with a cloud-native software stack (MachineBuilder CAD, MachineLogic programming, MachineAnalytics operations) plus the GRIIP physical AI pipeline and turnkey robotic applications (Rapid Operator AI, Rapid Series Palletizer, Industrial Palletizer, Robotic Sanding, End-of-Line Packaging). The platform enables manufacturers to design, program, deploy, and operate factory automation through a single ecosystem, supported by a 3,000+ component marketplace of third-party plug-and-play products.
Differentiator
Problem solved
Functional benefit
Brands
- MachineBuilder: Cloud-native CAD design software for factory-floor automation, enabling AI-assisted design with modular parts and auto-generated bill of materials.
- MachineLogic
- MachineAnalytics
- MachineMotion AI
- MachineCloud
- MachineApps
- MachinePortal
- MachineScope
- MachineFrame
- GRIIP (Generalized Robotic Industrial Intelligence Pipeline)
- Rapid Series Palletizer
- Rapid Series Sanding
- Rapid Operator AI
- AI Operator
- Zero-Shot Automation
Products and services
- Manufacturing Automation Platform (MAP) Unified cloud-native software platform that integrates design (MachineBuilder), programming (MachineLogic), operations (MachineAnalytics), MachineCloud, MachineScope, MachinePortal and MachineApps modules to provide a single ecosystem for design-to-operation factory floor automation.
- MachineMotion AI Plug-and-play automation controller that powers and controls robots, motors, sensors and AI-driven robotic applications, with built-in NVIDIA Jetson GPU, support for up to 20 daisy-chain motors over EtherCAT, and Wi-Fi, LAN or LTE connectivity.
- GRIIP (Generalized Robotic Industrial Intelligence Pipeline) End-to-end physical AI pipeline for manufacturing automation integrating Vention's proprietary models with NVIDIA Isaac open models, enabling autonomous robot cell deployment in unstructured environments with sub-millimeter pose accuracy, CAD-to-pick setup in 15 minutes, and 24/7 lights-out operation.
- MachineBuilder Cloud-native CAD software built exclusively for the factory floor, enabling AI-assisted design with modular parts, auto-generated bill of materials, online ordering, and next-day delivery.
- MachineLogic Intuitive programming and simulation environment for robot arms and conveyors, supporting no-code, AI Copilot, and Python programming options with an accurate digital twin physics engine and software-defined machine configuration.
- MachineAnalytics Operations monitoring software providing live camera feed with up to 7 days of recorded event playback, performance and health monitoring, configurable alerts, and remote monitoring for factory equipment.
- Remote Support On-demand remote support service providing instant expert assistance directly from the operator HMI, with dual camera feeds and screen sharing for quick diagnostics, plus remote access to machine performance, health and logs.
- Rapid Operator AI AI-powered turnkey bin-picking solution combining a robotic arm, vision camera, two-finger gripper, and MachineMotion AI controller, powered by NVIDIA technology and GRIIP, achieving 99% first-pick success rates for 24/7 autonomous operation with CAD-to-pick setup in minutes using pre-trained AI models.
- Rapid Series Palletizer (Cobot Palletizer) Cobot palletizing turnkey cell supporting up to 66 lbs payload and up to 13 picks per minute, with intuitive operator interface, live video streaming, on-demand support, and analytics integration; third-generation model deployable in as little as 4 weeks.
- Industrial Palletizer Industrial-strength palletizer handling heavy items up to 300 lbs, picking multiple items at once to increase throughput, with industrial speed, intuitive touchscreen operation and built-in remote support.
- Rapid Series Sanding (Robotic Sanding) Turnkey cobot sanding cell for woodworkers and cabinetmakers offering 4 or 8 panel configurations with single or dual sanding tools, autonomous panel detection and sanding optimized for 3M Abrasives for consistent finishes.
- Robotic Welding Click-and-customize robotic welding automation for high-mix manufacturers, with modular designs offering floor-mounted, overhead, and range extender configurations, compatible with FANUC and Universal Robots, plus tabletop, fixtures and protection panel options.
- Machine Tending CNC automation with robotic loading and unloading offering tray and drawer configurations for hours of autonomy, compatible with FANUC and Universal Robots, with customizable EOAT, safety system, and tool changer.
- End-of-Line Packaging One-stop-shop end-of-line packaging automation covering case packing to conveying and palletizing in collaboration with Universal Robots, enabling deployment in as little as 12 weeks with payback periods as short as 1.3 years and the potential to replace up to 10 full-time operators per shift.
- Pick & Place Modular pick-and-place automation solution designed on Vention's platform with plug-and-play components for handling a variety of parts and products.
- Path Following Application for automating path-following tasks such as glue dispensing, painting or sealing using Vention's platform.
- Industrial Carts Configurable industrial carts built on Vention's modular hardware ecosystem for material handling and factory-floor logistics.
- MachineFrame (Vention T-Slot Extrusions) Patented T-slot aluminum extrusions for designing ultra-rigid modular workstations, machine frames and robot cells, with patented V-groove supporting 25% more payload and a fastening system providing 5x vibration resistance.
Quantifiable outcome
- 1.3 year average payback period
- +9 more outcomes
Companies that use Vention
Customer profileNamed customers26 records
Segments5 records
Ideal customer profiles1 record
Vention technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
AI capability13 records
Feature9 records
Vention partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered flagship, minor and core.
- FANUC AmericaflagshipExpanded strategic collaboration integrating AI-powered programming, digital twin tools, and modular automation into Vention's unified platform; supports FANUC's full robot families (CRX collaborative, LR Mate, LR-10iA, M-710iD, M-20iD industrial robots); launched 2021 as Vention Marketplace partner; co-marketed at Automate 2026 in Chicago with live demos of FANUC CRX10iA and LR Mate 200iD robots equipped with Vention's MachineMotion AI and MachineLogic software.
- Teradyne Robotics (Universal Robots)flagshipExpanded strategic collaboration to build a digital twin platform optimized for Universal Robots (UR) collaborative robots using Vention's MachineBuilder technology; integration with NVIDIA-powered autonomous bin picking; initially launched in North America and Europe; featured at Automate 2026; previously demonstrated at Interpack 2026 with "One-Stop Shop" end-of-line packaging solution.
- NVIDIAflagshipDeep co-development partnership: MachineMotion AI controller integrates NVIDIA Jetson GPU; Rapid Operator AI uses NVIDIA FoundationStereo and FoundationPose models; GRIIP integrates with NVIDIA Isaac open models; featured at NVIDIA GTC 2026 with autonomous bin picking solution; NVentures (NVIDIA's venture capital arm) invested in Vention's $110M USD Series C round.
- Smooth RoboticsminorPartner since 2024; cobot welding solutions combining intuitive software and advanced hardware; plug-and-play compatibility with robots offered on Vention's platform.
- Dorner ManufacturingcorePartner since 2019; leading manufacturer of precision conveyor systems; Dorner conveyor products mount directly on Vention's Extrusions and are programmable/simulatable using Vention's low-code MachineLogic interface.
- Zimmer GroupminorMarketplace partner offering automation tools and grippers through Vention Marketplace with plug-and-play compatibility.
- PiabminorMarketplace partner offering vacuum automation components through Vention Marketplace.
- KeyenceminorMarketplace partner offering sensors and automation components through Vention Marketplace.
- PushcorpminorMarketplace partner offering automation tools through Vention Marketplace.
Scale indicators17 records
Recent moves7 records
Expansion highlights7 records
Vention competitors and assessment
Company assessmentDirect peers
- Universal Robots (Teradyne): Market-leading collaborative robot manufacturer and a Vention strategic partner. Both sell integrated cobot cells to manufacturers; Vention's digital-twin platform for UR cobots and Universal Robots' PolyScope ecosystem compete and complement each other in the same end-of-line and machine-tending use cases.
- FANUC: World's largest industrial robot maker and Vention marketplace and software partner. Both target factory-floor automation; FANUC's CRX collaborative line and industrial robot families overlap directly with Vention's MachineMotion AI + MachineLogic control layer for the same welding, tending and palletizing applications.
Broad incumbents
- Rockwell Automation: Largest US industrial automation incumbent with deep installed base across discrete and process manufacturing. Competes via FactoryTalk software, Logix controllers and a global system-integration network; overlapping target customers (US Fortune 500 manufacturers) and overlapping capabilities (PLCs, motion, robotics integration).
- ABB Robotics: Global industrial robotics and automation incumbent. Competes with Vention's palletizing, machine tending and welding cells through its OmniCore controllers and RobotStudio simulation suite, targeting the same Fortune 500 OEMs.
- Siemens Digital Industries: Incumbent industrial automation software and controls vendor behind SIMATIC, TIA Portal and Xcelerator. Targets the same digital-twin and software-defined automation opportunities as Vention's MachineBuilder/MachineLogic, but with a much broader portfolio and larger enterprise footprint.
- KUKA: German industrial robot and automation systems maker. Overlaps with Vention in machine tending, welding and palletizing; competes at the systems-integration tier with full automation cells, increasingly adding software-defined automation features.
- Yaskawa Motoman: Major industrial and collaborative robot vendor. Overlaps with Vention's machine-tending, welding and material-handling cells and competes for similar mid-market and enterprise manufacturers.
Emerging players
- Bright Machines: Software-defined manufacturing platform combining modular hardware, vision and AI for factory automation. Closest peer in product framing (software-defined, AI-driven, modular cells) targeting electronics and discrete manufacturing; comparable scale and GTM motion.
- Formic: Robotics-as-a-Service provider for US manufacturers, focused on palletizing, welding and machine tending with a 'no capex, subscription per hour' model. Competes for the same mid-market SME customer profile as Vention but with a service-based rather than capital-purchase GTM.
- Symbotic: AI-enabled robotics and automation platform for supply chain and warehouse/light-manufacturing operations. Overlap is partial — Symbotic focuses on end-to-end warehouse automation rather than factory-floor cells — but both pursue AI-driven robotics at scale for large enterprises.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat8 records
Key risks6 records
Key highlights7 records
Customer concentration
Vention social profiles
Digital presenceVention compliance and trust
Trust signalCompliance5 records
Vention financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vention leadership team
Management profileNumber of profiles
Profiles9 records
Vention subsidiaries and ownership
Company hierarchySubsidiaries2 records
Vention funding detail
Funding detailFunding overview
Funding rounds8 records
Investors13 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vention M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vention
What does Vention do?
Vention provides a fully integrated hardware, software, and AI platform for industrial automation on the factory floor. Its offering combines modular T-slot aluminum hardware and the MachineMotion AI controller with a cloud-native software stack (MachineBuilder CAD, MachineLogic programming, MachineAnalytics operations) plus the GRIIP physical AI pipeline and turnkey robotic applications (Rapid Operator AI, Rapid Series Palletizer, Industrial Palletizer, Robotic Sanding, End-of-Line Packaging). The platform enables manufacturers to design, program, deploy, and operate factory automation through a single ecosystem, supported by a 3,000+ component marketplace of third-party plug-and-play products.
Is Vention a public or private company?
Vention is a private company. It is classified as venture growth investor backed and is currently operating.
When was Vention founded?
Vention was founded in 2016. It employs 251 to 500 people.
Where is Vention based?
Vention is headquartered in Montréal, Canada, in the North America region.
How does Vention make money?
Five revenue lines are on record. Hardware Sales are the primary driver. The others are marketplace Commission / Partner Product Resale, subscription (Software & Platform), professional Services and pre-Delivery Assembly and Installation Services.
Who are Vention's main competitors?
Direct peers on record are Universal Robots (Teradyne) and FANUC. Broad incumbents are Rockwell Automation, ABB Robotics, Siemens Digital Industries, KUKA and Yaskawa Motoman. Emerging players are Bright Machines, Formic and Symbotic.
Does Vention have an API?
Yes. Vention offers an Application Programming Interface (API) for developers, including a Python API for the MachineMotion controller and MachineAnalytics APIs. The Python API enables programmatic control of machines and integration with Vention's MachineMotion AI controller. MachineAnalytics provides programmatic access to machine performance, health, and logs data. Documentation is hosted at docs.vention.io with release notes and how-to guides. A separate Python programming environment (MachineLogic Python) is also available within the platform for application logic. Developer documentation is at docs.vention.io/docs/application-programming-interface-python.
What industry is Vention in?
Vention's product category is Industrial Automation Software. Its primary akta.pro industry code is HDAEAHAF, Digital Process Automation (DPA) & Orchestration Suites, with a secondary code of HDAEANAI, AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI). Its NAICS code is 54151 and its SIC code is 7373.