PriceHubble

What PriceHubble does

PriceHubble AG is a privately held Swiss B2B PropTech company founded in 2016 and headquartered in Zurich, with a stated team of more than 200 people operating across 11 countries in Europe and Asia plus a US entity. Its core offering is an AI-driven, explainable residential real estate valuation and market intelligence platform, built on what the company describes as one of the largest proprietary residential real estate databases in Europe, covering transactions, listings, urban amenities, socio-economics and building permits. The platform is anchored by an in-house, machine-learning Automated Valuation Model (AVM) that has passed an external ISAE 3000 audit against EBA Guidelines on loan origination and monitoring, and is delivered through dashboards, standard APIs, white-label Property Apps, portfolio and underwriting modules, and (since December 2025) a Model Context Protocol suite that exposes listings, transactions, market trends and valuations to AI assistants and the company's own AI Agents Suite (AI Companion, AI Copilot, Lead Calling AI Agent).

The company sells primarily through an enterprise field-sales motion targeting banks, wealth managers, mortgage lenders, insurers, investors, developers and real estate agents, with all solutions quote-based and gated by a 'Request a demo' CTA; distribution is augmented by an API-first embedded model, a white-label homeowner app ecosystem, and an affiliate and tech partner program offering up to 15% commission. Commercial proof points include named customers and partners such as Credit Suisse, MoneyPark, Keller Williams Deutschland, VON POLL, MLP, Foncia, Landbay, Sparkasse Bodensee, Uinsure, CHECK24, Capita and Nationwide Building Society, alongside quantified outcomes such as 3x faster underwriting at Landbay, EUR 1M+ of incremental revenue and a fivefold lift in mortgage leads at Sparkasse Bodensee, and EUR 24B of property value analysed per month.

PriceHubble has been the most active consolidator in European data-PropTech, with six completed acquisitions (Immolyze 2018, Checkmyplace 2020, Realtify 2021, Urbanease 2023, Dataloft 2023, WhenFresh 2023) and a USD 34M Series B led by Yttrium in July 2021 with participation from Helvetia Venture Fund, Latitude, Swiss Life and TX Ventures. The company holds ISO/IEC 27001:2022 certification globally, is GDPR-compliant across EU, UK, Swiss and US privacy regimes, and aligns its MCP-based AI stack with the NIST AI Risk Management Framework, positioning it as a regulated, data-anchored provider to financial institutions, insurers, developers and agents.

Name

PriceHubble

Legal name

PriceHubble AG

Website

https://pricehubble.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

PriceHubble is a Swiss B2B PropTech company providing AI-driven, explainable residential real estate valuations and market intelligence to banks, insurers, investors, developers and real estate agents across 10+ countries in Europe and Asia.

Ownership category

akta.pro rank

Product category

Real Estate Intelligence Software

NAICS

Mortgage and Nonmortgage Loan Brokers (522310), Real Estate Credit (522292)

SIC

Mortgage Bankers & Loan Correspondents (6162)

akta.pro primary industry

SME Credit Risk, Underwriting & Financial Data (B2B Fintech Data/Decisioning) (FSAGAJAM)

akta.pro secondary industries

B2B / Invoice-Based BNPL (Trade Credit at Checkout) (FSAGAIAC), Expense Tracking & Financial Dashboards (FSAGADAB), Mortgage Point-of-Sale (POS) & Borrower Intake Portals (FSALALAD)

Keywords

• Real estate analytics
• Property valuation software
• Automated valuation model
• Real estate data platform
• Proptech intelligence solutions

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices8 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS subscriptions for finance & real estate professionals: Core B2B SaaS offering sold via 'Request a demo' enterprise sales motion, including dashboards, APIs, Property Lead Engine, Property Advisor, Property Apps, portfolio solutions and underwriting solutions. Pricing is not publicly disclosed (quote-based).
2. API and data monetisation for ESG, climate and risk data: Monetises proprietary residential real estate, ESG and climate-risk data through APIs and embedded integrations sold to banks, insurers and asset managers for portfolio monitoring, GAR calculation and underwriting.
3. Affiliate / referral commissions: Affiliate partner program offering up to 15% commission on every new paying customer referred, generating referral-based revenue.
4. Professional services / partnership integrations: Implementation, co-marketing and professional services engagements associated with strategic partnerships (e.g., MoneyPark, Credit Suisse, Keller Williams, TECMA Solutions, Capita) generate professional-services revenue alongside platform subscriptions.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

PriceHubble is a B2B PropTech platform that provides AI-powered, explainable residential real estate valuations, market insights and lead-generation solutions to banks, wealth managers, mortgage lenders, insurers, investors, developers and real estate agents. Its offering combines one of the largest proprietary residential real estate databases in Europe with a proprietary Automated Valuation Model (AVM), white-labelled Property Apps, an AI Agents Suite and a Model Context Protocol (MCP) suite, all delivered via dashboards and standard APIs across 10+ countries in Europe and Asia.

Product overview

PriceHubble offers a platform-plus-modules architecture for B2B real estate intelligence and property valuations across Europe and Asia. The core platform is the Property Lead Engine, an all-in-one, property-centric growth platform that unifies lead capture (via Lead Capture & Onboarding Forms), client engagement (Lead Dashboard, Smart Triggers, AI Agents), and advisory (Property Advisor) into a single workflow for realtors, wealth managers, banks, and mortgage brokers. Underpinning the platform is PriceHubble's proprietary Automated Valuation Model (AVM) and one of the largest proprietary residential real estate databases in Europe, exposing insights through Property Apps (white-labelled homeowner apps), the Homeowner App Ecosystem, and standard APIs. Layered on top, PriceHubble's Model Context Protocol (MCP) suite — Listings MCP, Transactions MCP, Market Trends MCP, and Valuation MCP — gives AI assistants (AI Companion, AI Copilot, AI Agents including the Lead Calling AI Agent) governed, auditable access to curated property data. Solution bundles (Advisory, Lead Gen, Nurturing, Portfolio, Underwriting, Risk & Insurance, Banks/Wealth/Mortgage, Investors & Developers, Real Estate Agents) compose these building blocks for specific verticals. Acquired brands — Dataloft (UK), WhenFresh (UK), Realtify (Czech Republic), Urbanease (France), and Checkmyplace (Austria) — have been folded into PriceHubble's European footprint now spanning 10+ countries.

Differentiator

Problem solved

Functional benefit

Brands

• Property Lead Engine: All-in-one, property-centric growth platform combining lead capture, client engagement, advisory and AI-driven nurturing. Launched in May 2026.
• AI Agents Suite
• Property Advisor
• Property Apps
• Lead Calling AI Agent

Products and services

• Property Lead Engine All-in-one, property-centric growth platform that unifies lead capture (Lead Capture & Onboarding Forms, Lead Dashboard), client engagement (Smart Triggers, automated campaigns, AI Agents via chat/voice/messaging) and advisory (Property Advisor, Property Apps) into a single workflow for realtors, wealth managers, banks and mortgage brokers.
• Property Apps White-labelled, fully customisable homeowner apps delivering a 360° property experience including valuations, market activity, comparable listings and transactions, energy performance, neighbourhood insights and an AI Companion for personalised guidance; available as a turnkey app or embedded via a single API call.
• Property Advisor Advisory toolkit that enables real estate and finance professionals to deliver property valuations, comparable listings, market trends and analysis, neighbourhood and environment insights, and custom-branded client reports in PDF and digital formats, helping convert property curiosity into mandates.
• AI Agents Suite Suite of real-estate-powered AI Agents that merge generative AI and automation with PriceHubble's residential real estate database; includes the AI Companion (24/7 personalised property guidance) and AI Copilot (advisor productivity), with the ability to prequalify leads, advise customers and assist back-office teams across voice, chat, text and WhatsApp.
• Lead Calling AI Agent AI Agent developed for real estate agents and mortgage specialists that automates early-stage lead engagement through outbound phone calls, enabling sales teams to focus on high-potential opportunities and close deals faster.
• Listings MCP Model Context Protocol (MCP) providing AI assistants with structured, auditable access to active residential listings, attributes, price history and days-on-market data, aligned with ISO 27001, GDPR and the NIST AI Risk Management Framework.
• Transactions MCP Model Context Protocol (MCP) providing AI assistants with structured access to curated residential transaction records and comparables across multiple European countries and Japan, enabling governed, auditable retrieval of comparables for AI agents.
• Market Trends MCP Model Context Protocol (MCP) providing AI assistants with structured access to local residential market price dynamics, supply indicators and market evolution metrics across PriceHubble's 11-country coverage area.
• Valuation MCP Model Context Protocol (MCP) providing AI assistants with direct, governed access to PriceHubble's Automated Valuation Model (AVM) outputs for residential properties, enabling production-ready agent experiences for valuations in a controlled, auditable way.
• Automated Valuation Model (AVM) Proprietary, in-house-developed machine-learning valuation engine that delivers explainable sale and rental price valuations for residential properties, exposing the marginal impact of each parameter on price; EBA-GLOM-compliant and successfully passed an ISAE 3000 audit by a Big 4 firm. Powers Property Advisor, Portfolio Solutions, Underwriting Solutions and the Valuation MCP.
• Dataloft UK-based residential property market intelligence firm acquired by PriceHubble in March 2023, providing market insights and data resources to estate agents, financial service providers and housing associations across the UK; now merged into pricehubble.com.
• WhenFresh UK residential property data bureau acquired by PriceHubble in October 2023, delivering data and decision engines to banks, insurers, the public sector and other Big Data users; enhances PriceHubble's UK mortgage, insurance and financial institution offerings.
• Realtify Czech PropTech startup providing analytical tools for real estate professionals; acquired by PriceHubble in June 2021 to mark PriceHubble's entry into the Czech and Slovak markets and expand its Central and Eastern European footprint.
• Urbanease French company focused on land sourcing and urban planning data solutions, acquired by PriceHubble to bolster its French market presence and complement its existing valuation and analytics offerings.
• Checkmyplace Austrian PropTech acquired by PriceHubble in July 2020, providing residential property data and analytics capabilities that anchor the company's Austrian market presence.

Quantifiable outcome

• Underwriting process made up to 3x faster at Landbay, with £500 reduction in cost per mortgage application
• +5 more outcomes

Named customers18 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

AI capability13 records

Feature7 records

Partnerships

18 partnerships are on record, tiered core, flagship and minor.

• AI ecosystem (AI Companion / AI Copilot)coreTechnology or Integration · 1 January 2026PriceHubble's MCPs are designed to integrate with AI assistants and copilots (chatbots, enterprise copilots) and the AI Agents Suite — including AI Companion and AI Copilot — to deliver reliable, structured property data to LLMs in compliance with ISO 27001, GDPR and the NIST AI Risk Management Framework.
• Keller Williams DeutschlandcoreChannel Partner/ Reseller/ Distributor · 1 January 2024Strategic partnership making PriceHubble's data analytics, insights and valuation solutions available to all Keller Williams real estate agents in Germany.
• WhenFreshflagshipStrategic or Co-development Partner · 25 October 2023Acquired by PriceHubble in October 2023 (sixth M&A move); WhenFresh is a UK residential property data bureau providing data and decision engines to banks, insurers, the public sector and other Big Data users, enhancing PriceHubble's UK market offerings.
• DataloftflagshipStrategic or Co-development Partner · 22 March 2023UK residential property intelligence company acquired by PriceHubble (fifth acquisition) to accelerate UK growth and expand data resources. Operates as a separate entity with access to PriceHubble technology and Europe-wide data.
• CapitacoreStrategic or Co-development Partner · 1 January 2023Partnership enabling utility providers to predict customer moves and drive up to £35 million in annual financial benefits; Southern Water used the solution to cut stranded debt by £200,000 in two months.
• TECMA SolutionsminorStrategic or Co-development Partner · 6 December 2022New international partnership between PriceHubble and TECMA Solutions (real estate technology).
• FonciacoreChannel Partner/ Reseller/ Distributor · 10 February 2022Foncia chose PriceHubble technology to equip its businesses (real estate, property management).
• UrbaneasecoreStrategic or Co-development Partner · 1 January 2022French land sourcing and urban planning data solutions company acquired by PriceHubble to bolster its French market presence and expand its product offering.
• Credit SuisseflagshipStrategic or Co-development Partner · 23 November 2021Strategic partnership together with MoneyPark to deliver a transparent, seamless digital experience for the valuation, sale and financing of real estate. Quote attributed to Anke Bridge-Haux (Head Personal & Business Banking at Credit Suisse) cites the 'comprehensive ecosystem' created with MoneyPark and PriceHubble.
• MoneyParkflagshipStrategic or Co-development Partner · 23 November 2021Co-develops with PriceHubble the digital ecosystem referenced by Credit Suisse for end-to-end valuation, sale and financing of real estate.
• WealthParkcoreStrategic or Co-development Partner · 14 October 2021Strategic partnership supporting PriceHubble's expansion in Japan.
• RealtifyflagshipStrategic or Co-development Partner · 25 June 2021Czech proptech startup acquired by PriceHubble after eleven months of market activity (deal valued in tens of millions of crowns), marking PriceHubble's entry into the Czech and Slovak markets and integrating Realtify's analytical tools for real-estate professionals.
• VON POLL IMMOBILIENcoreChannel Partner/ Reseller/ Distributor · 8 June 2021Intensified cooperation with PriceHubble; the European real-estate firm uses PriceHubble's APIs to bridge traditional and modern real-estate customer journeys and supports its European expansion strategy across Germany, Austria, Switzerland, Spain, Portugal, Hungary, Italy, the Netherlands, France and Luxembourg.
• MLPcoreChannel Partner/ Reseller/ Distributor · 7 May 2021Cooperation in real estate consulting; case study states MLP enables more than half a million clients to make informed investment decisions with PriceHubble.
• YellowtailminorChannel Partner/ Reseller/ Distributor · 14 January 2021Partnership accompanying PriceHubble's expansion into the Netherlands.
• CheckmyplacecoreStrategic or Co-development Partner · 27 July 2020Austrian Proptech acquired by PriceHubble as part of international expansion (announced 27 July 2020).
• CHECK24coreTechnology or Integration · 17 February 2020Germany's largest comparison portal relies on PriceHubble's digital property valuation.
• IzimmominorChannel Partner/ Reseller/ Distributor · 18 June 2019PriceHubble and Izimmo signed a partnership for the French-speaking real estate market.

Scale indicators10 records

Recent moves9 records

Expansion highlights6 records

Regional players

• MeilleursAgents: France's leading online residential property valuation and market intelligence platform (part of the Axel Springer / SeLoger group). Closely comparable to PriceHubble's Property Advisor and Property Apps in functionality but focused exclusively on the French consumer and agent market, making it a regional rather than cross-border competitor.
• CASALECH: Spanish residential real estate data and valuation platform serving banks, agents and developers in Iberia. Comparable to PriceHubble's Property Advisor and Portfolio Solutions but focused on Spain and Portugal, where PriceHubble also lists partners like VON POLL IMMOBILIEN.

Direct peers

• HouseCanary: US-based residential Automated Valuation Model (AVM) provider offering B2B property valuations, market analytics and insights to lenders, investors and enterprises. Directly comparable to PriceHubble in core AVM technology, B2B go-to-market, and financial-services customer base, but focused primarily on the US market rather than Europe and Japan.
• ZestyAI: US-based AI platform providing property risk intelligence (climate, wildfire, hurricane risk) for insurers and lenders using satellite imagery, property data and machine learning. Highly comparable to PriceHubble's ESG/climate risk and risk/insurance solutions, both serving banks and insurers with AI-driven property risk analytics.
• GeoPhy: Dutch-founded real estate data and analytics company using AI to value commercial and residential real estate for lenders and investors globally. Comparable to PriceHubble in AVM technology, data-driven valuation methodology, and B2B financial services positioning.

Emerging players

• Light (Light.co): UK-based property data and decisioning platform for estate agents, financial institutions and home-movers. Comparable to PriceHubble's Property Lead Engine and UK offering (now bolstered by Dataloft and WhenFresh acquisitions), serving a similar UK agent and lender customer base.
• RealAdvisor: Swiss-headquartered PropTech offering property valuations, market analytics and agent tools across Switzerland and France. Smaller than PriceHubble but with overlapping AVM, market-data and agent-solution offerings in similar European geographies.
• Homeday: Germany-based PropTech offering a broker-led real estate transaction platform with data, valuation and lead-generation tools. Overlaps with PriceHubble's realtor solutions and lead-generation products in the DACH region but with a more consumer-transaction orientation.

Broad incumbents

• CoStar Group: US-listed dominant commercial real estate data, analytics and marketplace operator (also owns Homes.com and Apartments.com). While more commercial-leaning, CoStar represents a broad incumbent with comparable property intelligence, valuation and analytics capabilities that could expand into the residential / European markets PriceHubble targets.
• CoreLogic: US-headquartered (now private under Stone Point/Insight) massive property data and analytics incumbent serving lenders, insurers and government with AVMs, property records and risk analytics. A scaled incumbent whose capabilities overlap broadly with PriceHubble's risk, underwriting and portfolio solutions, but at much larger scale and primarily US footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/pricehubble

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Subsidiaries6 records

Funding overview

Funding rounds3 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A6 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PriceHubble