Fellos
Fellos B.V. is an Amsterdam-based digital men's health clinic operating a direct-to-consumer telehealth platform in the Netherlands, connecting male patients with BIG-registered Dutch physicians for online consultations and discreet home delivery of prescription treatments for erectile dysfunction, hair loss, premature ejaculation, acne, weight loss, and testosterone conditions.
- Company typePrivate
- Founded2024
- HeadquartersAmsterdam, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Fellos does
Fellos B.V. is an Amsterdam-based digital men's health clinic founded in 2024 that operates a direct-to-consumer telehealth platform exclusively serving male patients in the Netherlands. The platform connects users with independent BIG-registered Dutch physicians through an online intake questionnaire, followed by chat or video consultation, with treatment plans delivered within 48 hours. Core product lines include prescription treatments for erectile dysfunction (Tadalafil), hair loss (Finasteride, Dutasteride, Minoxidil), premature ejaculation (Priligy/Dapoxetine), acne (Doxycycline, Tretinoin, Differin), testosterone therapy, weight loss, and STI treatment, plus an over-the-counter hair growth shampoo subscription at €35/month.
The technology stack is a digital health platform hosted on Webflow and AWS, with Stripe handling payments (credit card and iDEAL) and PostNL providing last-mile delivery. Prescriptions are routed to partner pharmacy ApotheekZorg (Apotheek de Esdoorn B.V.) in Bladel, which checks for contraindications via the national LSP switch point and dispenses medications in discreet plain packaging. The platform is GDPR-compliant, holds LegitScript merchant verification, is a member of the Online Aanbieders Medicijnen association, and uses iDIN for identity verification — credentials required for regulated online medication provision in the Netherlands.
The business model combines a one-time €14.95 medical intake fee with recurring medication subscriptions, monetizing across the treatment lifecycle. Go-to-market is direct-to-consumer, driven by SEO-optimized treatment pages, paid digital advertising, content marketing, and earned Dutch media coverage. Since launch in 2024 the company has treated 10,000+ patients, holds a 4.7/5 Trustpilot rating across 8,000+ reviews, and has raised a total of €2.65M across a €650K pre-seed round (February 2025) and a €2M+ seed round (October 2025, led by Dutch Operator Fund I with Capital Mills participating), with stated intent to expand across Europe toward a goal of 1 million patients served by 2030.
Fellos firmographics
Firmographics- Name
- Fellos
- Legal name
- Fellos B.V.
- Website
- https://fellos.nl
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Fellos B.V. is an Amsterdam-based digital men's health clinic operating a direct-to-consumer telehealth platform in the Netherlands, connecting male patients with BIG-registered Dutch physicians for online consultations and discreet home delivery of prescription treatments for erectile dysfunction, hair loss, premature ejaculation, acne, weight loss, and testosterone conditions.
- Ownership category
- akta.pro rank
Fellos industry classification
Industry- Product category
- Digital Men's Health / Telehealth
- NAICS
- Offices of Physicians (6211)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011), Pharmaceutical Preparations (2834)
- akta.pro primary industry
- Prescription-Based Digital Clinics (Condition-Specific Rx Programs) (HLALAAAD)
- akta.pro secondary industries
- DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription) (HLALAIAA), Pharmacy Fulfillment & Mail-Order Enablement for Telehealth (dispensing, shipping, tracking) (HLALAIAE)
Keywords
Where Fellos is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
Fellos business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Technology or R&D, Marketing or Sales, Personnel, Operations, Infrastructure, Supply Chain
Revenue model
- Medical Consultation Fees: One-time fee of €14.95 for complete medical intake, including physician assessment, personalized treatment plan, repeat prescriptions, and ongoing online support.
- Prescription Medication Sales: Revenue from prescription medications for erectile dysfunction, hair loss, premature ejaculation, acne, weight loss, and testosterone treatment. Medications include Finasteride, Minoxidil, Tadalafil, Dutasteride, Priligy (Dapoxetine), Doxycycline, and others. Sold via subscription model with monthly deliveries.
- Over-the-Counter Products: Direct sales of non-prescription products including Hair Growth Shampoo at €35/month subscription.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Medical Intake - One-time consultation fee |
| Subscription | Monthly | Subscription Medications - Monthly treatment delivery |
| Freemium | Monthly | Promotional Offer - Free First Consultation |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
Fellos product offering
Product offeringCore offering
Fellos is a Dutch digital men's health clinic that runs an online care pathway — a 3-minute medical intake questionnaire, asynchronous and synchronous consultation with BIG-registered Dutch physicians, and personalized treatment plans delivered within 48 hours. The platform dispenses prescription medications (e.g., Tadalafil, Finasteride/Dutasteride/Minoxidil, Priligy/Dapoxetine, Doxycycline, Testosterone gel, Azithromycin) and over-the-counter products (e.g., Hair Growth Shampoo) for erectile dysfunction, hair loss, premature ejaculation, acne, weight loss, low testosterone, and select STIs, fulfilled through partner pharmacy ApotheekZorg and shipped discreetly via PostNL.
Product overview
Fellos is a digital health platform for men offering online medical consultations and prescription medications focused on sexual and dermatological health. The platform operates as a three-part service: (1) an online intake questionnaire, (2) consultation with BIG-registered Dutch physicians via chat or video, and (3) discreet home delivery of prescribed treatments. Core treatments include erectile dysfunction (Tadalafil Daily), hair loss (Finasteride, Dutasteride, Minoxidil), premature ejaculation (Priligy/Dapoxetine), acne (Doxycycline, Tretinoine, Differin), testosterone therapy (Testosterone Gel), weight loss, and STI treatments (Azitromycine, Doxycycline). The platform also sells OTC products like Hair Growth Shampoo. Medications are dispensed through partner pharmacy ApotheekZorg, with treatments delivered discreetly via PostNL. The company was founded in 2024 in Amsterdam.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Consultation Platform Digital health platform that connects male patients with BIG-registered Dutch physicians for online medical consultations via chat or video, focused on sexual, dermatological, hormonal, and weight-related health conditions. Available in Dutch and English.
- Erectile Dysfunction Treatment Treatment for erectile dysfunction (erectiestoornis) including Tadalafil Daily 5mg and other prescribed medications to improve blood flow, prescribed by Dutch physicians via the Fellos platform.
- Hair Loss Treatment Treatment for hair loss (haaruitval) using Finasteride, Dutasteride, Minoxidil, or combinations to block DHT and stimulate hair growth, prescribed by Dutch physicians.
- Premature Ejaculation Treatment Treatment for premature ejaculation (premature ejaculatie) using Priligy (Dapoxetine) 30mg or 60mg to delay ejaculation and increase control, prescribed by Dutch physicians.
- Acne Treatment Treatment for acne using Doxycycline, Erytromycine, Tretinoine Crème, and Differin gel, alone or in combination, prescribed by Dutch physicians.
- Testosterone Therapy Testosterone gel treatment for men with low testosterone, delivering hormone through the skin via daily application, prescribed by Dutch physicians.
- Weight Loss Treatment Weight loss program (gewichtsverlies) prescribed by Dutch physicians through the Fellos platform with ongoing physician oversight.
- STI/STD Treatment Treatment for sexually transmitted infections including Azithromycin for urogenital chlamydia and Doxycycline for rectal chlamydia, prescribed by Dutch physicians.
- Hair Growth Shampoo Over-the-counter Hair Growth Shampoo (Haargroei Shampoo) sold directly via the Fellos platform as a €35/month subscription with free delivery.
Quantifiable outcome
- 10,000+ patients treated since 2024
- +2 more outcomes
Companies that use Fellos
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Fellos technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
Feature3 records
Fellos partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- ApotheekZorg (Apotheek de Esdoorn B.V.)corePrimary partner pharmacy responsible for dispensing and delivering prescription medications. Located in Bladel, Netherlands (KVK: 17128523). Responsible pharmacist: M.J.G. Pijnenburg (BIG-nummer: 19061567517). The pharmacy verifies prescriptions, checks for contraindications via the national switch point (LSP), and ships medications to patients.
- StripecorePayment processing partner handling credit card and iDEAL transactions securely. Stripe Payments Europe Limited processes all payments on the platform. Fellos does not have access to customer payment details.
- PostNL (Koninklijke PostNL B.V.)coreCourier service for medication delivery. Delivers medications to patients' mailboxes or nearest parcel points. Registered with KVK under number 27124700.
- Independent Dutch PhysicianscoreNetwork of BIG-registered Dutch physicians providing online consultations. Includes GPs, pharmacists, and sexual health specialists. Physicians work independently and are responsible for their own clinical decisions, including prescribing and treatment plans.
Scale indicators6 records
Recent moves6 records
Expansion highlights4 records
Fellos competitors and assessment
Company assessmentBroad incumbents
- Hims & Hers Health: Hims & Hers is the dominant US-listed DTC telehealth platform offering prescription and OTC treatments for men's hair loss, ED, weight loss, skin, and mental health. While US-focused, it is the global category benchmark and a likely direct competitor as Fellos expands into broader European markets.
Direct peers
- Numan: Numan is a UK-based DTC digital health clinic for men covering ED, hair loss, premature ejaculation, testosterone, and weight loss with subscription prescriptions and online physician consultations. Closely comparable business model, treatment menu, and stigma-led positioning to Fellos.
- Zava: Zava is a European (UK/Germany/France) online clinic offering consultations and prescriptions for men's and women's health, including ED, hair loss, and STI treatments. Operates in overlapping geographies and has a similar online-intake-plus-pharmacy model.
- DoktorABC: DoktorABC is a European online clinic offering telehealth consultations and prescription medications, including men's health treatments, with delivery across multiple EU countries. Comparable in offering and European reach, though broader in scope than Fellos's men-only focus.
- Lemonaid Health (by 23andMe): Lemonaid Health is a US-based online doctor's office and pharmacy delivering prescription and OTC treatments via telehealth for conditions including ED, acne, and hair loss. Same online-intake-to-mail-order model, though US-only and now owned by 23andMe.
- Peter MD: Peter MD is a US-based men's telehealth and prescription platform for ED, hair loss, testosterone, and weight management with subscription pricing. Closely comparable niche men's health focus and direct-to-consumer subscription economics.
Regional players
- Mosh: Mosh is an Australia-based DTC men's telehealth platform for hair loss, ED, mental health, and skincare with a subscription model. Same product categories and brand-led stigma positioning, but operates in a different geography, making it a relevant regional peer.
- Healtheon: Healtheon is a Dutch online health platform offering telehealth and prescription services. Regional peer operating in the same Dutch market with overlapping digital clinic and pharmacy delivery mechanics.
Others
- Apotheek Online / Online Aanbieders Medicijnen members: Online Aanbieders Medicijnen (OAG) is the Dutch industry association of certified online medication providers. Fellos is a member; other OAG members (e.g., other certified Dutch online pharmacies/clinics) compete in the same compliance-protected Dutch digital pharmacy category.
- ApothekekZorg (Apotheek de Esdoorn): ApotheekZorg is Fellos's partner pharmacy responsible for dispensing and delivery. It is an ecosystem enabler and operational dependency rather than a direct competitor, but representative of the Dutch online pharmacy infrastructure Fellos is built on.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Fellos social profiles
Digital presenceFellos compliance and trust
Trust signalCompliance4 records
Fellos financial estimates
Financial estimateRevenue estimate
Valuation estimate
Fellos leadership team
Management profileNumber of profiles
Fellos funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Fellos M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Fellos
What does Fellos do?
Fellos is a Dutch digital men's health clinic that runs an online care pathway — a 3-minute medical intake questionnaire, asynchronous and synchronous consultation with BIG-registered Dutch physicians, and personalized treatment plans delivered within 48 hours. The platform dispenses prescription medications (e.g., Tadalafil, Finasteride/Dutasteride/Minoxidil, Priligy/Dapoxetine, Doxycycline, Testosterone gel, Azithromycin) and over-the-counter products (e.g., Hair Growth Shampoo) for erectile dysfunction, hair loss, premature ejaculation, acne, weight loss, low testosterone, and select STIs, fulfilled through partner pharmacy ApotheekZorg and shipped discreetly via PostNL.
Is Fellos a public or private company?
Fellos is a private company. It is classified as venture growth investor backed and is currently operating.
When was Fellos founded?
Fellos was founded in 2024. It employs 1 to 10 people.
Where is Fellos based?
Fellos is headquartered in Amsterdam, Netherlands, in the Europe region.
How does Fellos make money?
Three revenue lines are on record. Medical Consultation Fees are the primary driver. The others are prescription Medication Sales and over-the-Counter Products.
Who are Fellos's main competitors?
Hims & Hers Health is listed as a broad incumbent. Direct peers are Numan, Zava, DoktorABC, Lemonaid Health (by 23andMe) and Peter MD. Regional players are Mosh and Healtheon. Others are Apotheek Online / Online Aanbieders Medicijnen members and ApothekekZorg (Apotheek de Esdoorn).
Does Fellos have an API?
No public API is recorded for Fellos.
What industry is Fellos in?
Fellos's product category is Digital Men's Health / Telehealth. Its primary akta.pro industry code is HLALAAAD, Prescription-Based Digital Clinics (Condition-Specific Rx Programs), with a secondary code of HLALAIAA, DTC Telehealth with Integrated Online Pharmacy (Cash-Pay/Subscription). Its NAICS code is 6211 and its SIC code is 8011.