Zelig Technology
- Company typePrivate
- Founded2020
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
Zelig Technology firmographics
Firmographics- Name
- Zelig Technology
- Legal name
- Zelig
- Website
- https://zelig.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Zelig Technology industry classification
Industry- Product category
- AI Fashion Commerce Software
- NAICS
- Clothing and Clothing Accessories Retailers (4581)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- Apparel, Footwear & Accessories Omnichannel (CRAFAEAA)
- akta.pro secondary industry
- Virtual Styling & Outfit Planning (HSACAJAF)
Keywords
Where Zelig Technology is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Zelig Technology business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- B2B Platform Licensing: Zelig provides its AI commerce platform to fashion retailers through enterprise licensing arrangements. The company integrates its technology into retailer platforms, charging for access to their AI-powered styling and virtual try-on capabilities.
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Zelig Technology product offering
Product offeringCore offering
Zelig sells an AI-native commerce platform to fashion retailers that turns static online catalogs into interactive, intent-driven shopping experiences. Its core capabilities include real-time virtual try-on, an AI-powered "Build a Look" outfit generator, a personal Digital Closet, and recommendation/forecasting analytics, all integrated as a white-label layer inside the retailer's existing e-commerce site.
Product overview
Zelig offers a unified AI Commerce platform consisting of the core Zelig AI Commerce Platform, the Build a Look feature for AI-powered outfit creation, and the Digital Closet for storing and personalizing selections. The platform transforms static E-commerce product navigation into interactive, intent-driven shopping experiences, enabling real-time outfit visualization, mix-and-match capabilities, and personalized recommendations powered by AI, machine learning, and computer vision.
Differentiator
Problem solved
Functional benefit
Products and services
- Zelig AI Commerce Platform Enterprise AI-native commerce platform that fashion retailers license and embed as a white-label layer inside their existing e-commerce sites. It delivers virtual try-on, outfit building, personalized recommendations, and a Digital Closet to lift conversion, average order value, and reduce returns.
- Build a Look AI-powered styling feature that lets shoppers mix and match items on digital models in real time to create complete outfits, combining curated discovery, real-time recommendations, and a digital closet. Launched with REVOLVE and reported to drive 3x item conversion and 10% AOV lift.
Quantifiable outcome
- 3x increase in item conversion for Zelig users
- +4 more outcomes
Companies that use Zelig Technology
Customer profileNamed customers2 records
Segments1 record
Ideal customer profiles1 record
Zelig Technology technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
Zelig Technology partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- REVOLVEflagshipZelig partnered with Revolve to launch the AI-powered 'Build a Look' feature, described as the first fully integrated AI shopping experience combining curated discovery, real-time recommendations, and a digital closet. The partnership has delivered measurable results including 3x increase in item conversion and 10% increase in average order value. Revolve CEO Mike Karanikolas is featured as an advisor to Zelig.
Scale indicators8 records
Recent moves6 records
Expansion highlights6 records
Zelig Technology competitors and assessment
Company assessmentEmerging players
- 3DLOOK: 3DLOOK offers AI-powered body scanning and virtual fitting room solutions for fashion and apparel. It is an emerging player in the virtual try-on category with overlapping fit and try-on capabilities for retailers.
- Fit Analytics (Snap-incubated): Fit Analytics provides AI-driven size and fit recommendations for fashion retailers, now part of the Snap ecosystem. It overlaps with the sizing and fit side of Zelig's virtual try-on value proposition.
- Bold Metrics: Bold Metrics uses AI and body data to deliver size and fit recommendations for apparel retailers. It overlaps with Zelig's fit-related value proposition but focuses more narrowly on sizing rather than full outfit styling.
- Obsess (AR/3D Shopping): Obsess creates immersive 3D and AR shopping experiences for fashion and beauty brands. It competes in adjacent territory to Zelig by offering interactive shopping interfaces for fashion retailers, though focused on 3D storefronts rather than outfit styling.
Direct peers
- Vue.ai: Vue.ai offers an AI-powered retail platform with visual search, product tagging, styling recommendations, and outfit building for fashion retailers. It is the most direct competitor to Zelig in the AI styling and personalization category for apparel e-commerce.
- True Fit: True Fit provides a fashion AI platform focused on fit, size, and personalization for apparel and footwear retailers, including size recommendations and digital styling. It directly competes with Zelig's virtual try-on and styling capabilities for enterprise fashion customers.
- Syte: Syte delivers visual AI for retail, including visual search, recommendation engines, and automated product tagging used by fashion brands. It competes with Zelig in AI-driven product discovery and styling for online apparel retailers.
- Lily AI: Lily AI provides AI-powered product attribution and personalized shopping experiences for fashion and home retailers. It overlaps with Zelig's intent-driven personalization and recommendation capabilities for fashion e-commerce.
Broad incumbents
- Snap (AR Try-On): Snap operates AR Try-On experiences for fashion and beauty retailers through its AR Enterprise Services and Snapchat platform. As a broad incumbent, it competes with Zelig's virtual try-on capabilities for retailer partnerships, though its core business is social media.
- Google Virtual Try-On: Google has launched AI-powered virtual try-on for apparel and shoes within Google Shopping. As a broad incumbent with massive distribution to fashion retailers, it represents a competitive threat to dedicated platforms like Zelig.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Zelig Technology social profiles
Digital presenceZelig Technology financial estimates
Financial estimateRevenue estimate
Valuation estimate
Zelig Technology leadership team
Management profileNumber of profiles
Profiles5 records
Zelig Technology funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Zelig Technology M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Zelig Technology
What does Zelig Technology do?
Zelig sells an AI-native commerce platform to fashion retailers that turns static online catalogs into interactive, intent-driven shopping experiences. Its core capabilities include real-time virtual try-on, an AI-powered "Build a Look" outfit generator, a personal Digital Closet, and recommendation/forecasting analytics, all integrated as a white-label layer inside the retailer's existing e-commerce site.
Is Zelig Technology a public or private company?
Zelig Technology is a private company. It is classified as venture growth investor backed and is currently operating.
When was Zelig Technology founded?
Zelig Technology was founded in 2020. It employs 11 to 50 people.
Where is Zelig Technology based?
Zelig Technology is headquartered in Los Angeles, United States, in the North America region.
How does Zelig Technology make money?
One revenue line is on record: B2B Platform Licensing.
Who are Zelig Technology's main competitors?
Emerging players on record are 3DLOOK, Fit Analytics (Snap-incubated), Bold Metrics and Obsess (AR/3D Shopping). Direct peers are Vue.ai, True Fit, Syte and Lily AI. Broad incumbents are Snap (AR Try-On) and Google Virtual Try-On.
Does Zelig Technology have an API?
No public API is recorded for Zelig Technology.
What industry is Zelig Technology in?
Zelig Technology's product category is AI Fashion Commerce Software. Its primary akta.pro industry code is CRAFAEAA, Apparel, Footwear & Accessories Omnichannel, with a secondary code of HSACAJAF, Virtual Styling & Outfit Planning. Its NAICS code is 4581 and its SIC code is 5600.