Revry, Inc.
Revry is the world's first free, ad-supported LGBTQ+ streaming network, offering movies, series, news, music, and original programming to viewers in 50MM+ US households across major FAST, connected TV, and cable/satellite platforms while monetizing via advertising, subscriptions, merchandise, and content licensing.
- Company typePrivate
- Founded2015
- HeadquartersLos Angeles, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Revry, Inc. does
Revry, Inc. operates a free, ad-supported streaming media network purpose-built for LGBTQ+ audiences, positioning itself as the world's first LGBTQ-first streaming service. Founded in 2015 and headquartered in Glendale, California, the company distributes movies, series, news, music, podcasts, and always-on live linear programming to viewers across connected TV, mobile, and web — reaching 50MM+ US TV households via FAST platforms (Samsung TV Plus, Roku, Vizio WatchFree+, Rakuten TV, Xumo, Freevee, Peacock, DistroTV, Plex, LocalNow, Tubi, Fubo, Sling), cable/satellite providers (Xfinity, DirecTV, Philo, TiVo), and direct app distribution through Apple TV and Google Play.
The platform is anchored by original programming (notably 'King of Drag' and 'International Vogue League'), an LGBTQ+ Consumer Insights product powered by Nielsen, an LGBTQ content marketplace on Vuulr (revry.vuulr.com), a branded merchandise storefront, and advertising services. Underlying technology combines Revry's own streaming app with the Cineverse Matchpoint Dispatch integration (announced February 2026), which provides AI-driven metadata enrichment, automated content ingestion, validation, packaging, and delivery across more than 135 distribution platforms, handling 116,000+ daily streams.
Revry monetizes primarily through advertising (its FAST-led model with premium ad-targeting capabilities via LiveRamp and Go Addressable), supplemented by premium subscriptions, merchandise sales ($4.95–$49.95 SKUs and $15–$100 gift cards), and content licensing. The customer base spans LGBTQ+ viewers (consumer side) and brand advertisers seeking authenticated LGBTQ+ audience reach — including QSR/fast casual and CPG verticals, with nearly 70% of LGBTQ+ consumers preferring brands that support their community through representation. The company is privately held, has approximately 25+ team members, and has raised roughly $4.9M in disclosed equity since inception, with the largest disclosed round being a $4.75M investment by Collab Capital in December 2021.
Revry, Inc. firmographics
Firmographics- Name
- Revry, Inc.
- Legal name
- Revry, Inc.
- Website
- https://revry.tv
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Revry is the world's first free, ad-supported LGBTQ+ streaming network, offering movies, series, news, music, and original programming to viewers in 50MM+ US households across major FAST, connected TV, and cable/satellite platforms while monetizing via advertising, subscriptions, merchandise, and content licensing.
- Ownership category
- akta.pro rank
Revry, Inc. industry classification
Industry- Product category
- LGBTQ+ Streaming Service
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Generalist Live Streaming Platforms (Multi-Category) (MPACACAA)
Keywords
Where Revry, Inc. is headquartered
LocationHeadquarters
- HQ city
- Los Angeles
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Revry, Inc. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Advertising Revenue: Ad-supported free streaming service generating revenue through targeted advertising to LGBTQ+ audiences. The platform offers high ad completion rates that exceed industry benchmarks, with demographic targeting capabilities.
- Premium Subscriptions: Subscription-based premium tier offering additional features and content, available through desktop, Apple devices, Android/Google Play, and Roku platforms.
- Merchandise Sales: Sale of branded merchandise including clothing, accessories, drinkware, and King of Drag branded products to fund LGBTQ Originals production.
- Content Licensing: LGBTQ content marketplace (revry.vuulr.com) enabling content licensing and distribution to third parties.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free ad-supported streaming with access to LGBTQ+ movies, TV shows, music, news and live programming |
| Unit Pricing | One time/ perpetual license | Gift cards available in $15, $25, $50, $75, $100 denominations |
| Unit Pricing | One time/ perpetual license | Merchandise items ranging from $4.95 to $49.95 |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Revry, Inc. product offering
Product offeringCore offering
Revry operates the world's first LGBTQ+ streaming network, a free ad-supported streaming TV (FAST) platform delivering curated TV shows, movies, series, news, and music content to queer audiences. The platform is distributed across 135+ channels including major FAST services, connected TV devices, mobile apps, and cable/satellite providers, reaching 50MM+ US TV households and generating 10M+ engaged viewers quarterly.
Product overview
Revry, Inc. operates a free, ad-supported LGBTQ+ streaming platform that offers TV shows, movies, series, news, and music content. The platform consists of the core Revry Streaming Platform supplemented by original programming (Originals), live linear channels (Revry Live), and an LGBTQ Content Marketplace. Additional revenue streams include advertising services for brands targeting LGBTQ+ audiences and a merchandise store featuring branded merchandise from original programming. The platform generates revenue through advertising and reaches viewers through distribution partnerships with major FAST platforms and connected TV manufacturers.
Differentiator
Problem solved
Functional benefit
Brands
- King of Drag: Original drag competition show and merchandise line featuring cast members including King Molasses, Tuna Melt, Charles Galin King, Buck Wylde, Henlo Bullfrog, Pressure K, Dick Von Dyke, Alexander the Great, BigD, and Perka$exxx.
Products and services
- Revry Streaming Platform Free ad-supported streaming TV (FAST) platform delivering curated LGBTQ+ TV shows, movies, series, news, and music on-demand and via always-on live linear programming. Distributed across Samsung TV Plus, Roku, Vizio WatchFree+, Peacock, Xumo, Freevee, Tubi, Apple TV, Google Play, and cable/satellite providers.
- LGBTQ+ Consumer Insights B2B data and insights service powered by Nielsen that delivers viewership trends, audience demographics, and advertising effectiveness metrics for LGBTQ+ audiences on Revry's streaming platform. Used by advertisers and agencies to plan and measure LGBTQ+ media buys.
- Advertising Services B2B advertising offering that enables brands and agencies to place targeted ads on Revry's LGBTQ+ streaming platform, leveraging authenticated audience data, addressable advertising capabilities, and high ad completion rates that exceed industry benchmarks.
- LGBTQ Content Marketplace B2B content licensing marketplace powered by Vuulr that enables content creators and rights holders to submit and license LGBTQ+ content for distribution across Revry's network of 135+ platforms globally.
- Revry Merchandise Store E-commerce store selling Revry-branded merchandise and merchandise featuring original programming characters such as King of Drag contestants and International Vogue League cast, including clothing, accessories, drinkware, and stickers priced $4.95–$49.95, plus gift cards.
Quantifiable outcome
- Ad completion rates exceed industry benchmarks in LGBTQ+ programming
- +3 more outcomes
Companies that use Revry, Inc.
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Revry, Inc. technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability3 records
Feature3 records
Revry, Inc. partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- CineversecoreCommercial partnership using Cineverse's Matchpoint Dispatch platform for automated content management and delivery. Revry utilizes AI-powered workflows for content ingestion, validation, preparation and packaging across more than 135 distribution platforms, handling over 116,000 streams daily.
- NielsencoreData partnership powering LGBTQ+ consumer insights and streaming audience measurement through Nielsen's measurement technology, providing authenticated viewership data and audience demographics.
- Samsung TV PluscoreFAST channel distribution partnership making Revry available on Samsung smart TVs through Samsung TV Plus platform.
- RokucoreChannel distribution partnership making Revry available on Roku streaming devices through the Roku Channel Store.
- Vizio WatchFree+coreFAST channel distribution partnership making Revry available on Vizio smart TVs through WatchFree+ platform.
- PeacockminorChannel distribution partnership making Revry available on NBCUniversal's Peacock streaming platform.
- Apple TVcoreApp distribution partnership making Revry available through Apple TV App Store for tvOS devices.
- XfinitycoreCable provider distribution partnership making Revry available to Xfinity subscribers.
- DirecTVcoreSatellite provider distribution partnership making Revry available to DirecTV subscribers.
Scale indicators11 records
Recent moves6 records
Expansion highlights5 records
Revry, Inc. competitors and assessment
Company assessmentDirect peers
- Tubi: Tubi is a large free ad-supported streaming (FAST/AVOD) service owned by Fox, offering movies, TV, and original content across major CTV platforms. Revry operates the same free, ad-supported streaming model with FAST distribution, differing mainly by specializing in LGBTQ+ programming rather than general entertainment.
- Pluto TV: Pluto TV is a leading FAST service owned by Paramount Global, distributing ad-supported linear-style channels and on-demand content across CTV devices. It mirrors Revry's free ad-supported model and multi-platform FAST distribution strategy, with Revry distinguishing through its LGBTQ-first content curation.
- The Roku Channel: The Roku Channel is a free, ad-supported streaming hub operated by Roku, offering movies, TV, and live linear channels on Roku devices and the web. Like Revry, it monetizes via AVOD and is distributed on FAST and app store channels, though at materially larger scale and without Revry's LGBTQ+ niche focus.
- Xumo: Xumo is a free ad-supported streaming service offering linear channels and on-demand content, jointly backed by Comcast and Charter. It competes head-to-head with Revry in the FAST channel ecosystem and is one of the platforms where Revry distributes its LGBTQ-first programming.
- DistroTV: DistroTV is a free ad-supported streaming service and FAST channel distributor available on CTV, mobile, and web. It is one of Revry's distribution partners and operates an analogous FAST/AVOD business model focused on niche and multicultural channels.
- Crackle: Crackle is a free ad-supported streaming service owned by Chicken Soup for the Soul Entertainment, offering movies, TV, and originals across CTV platforms. It shares Revry's AVOD monetization and multi-platform FAST distribution approach, with Crackle positioned as a general-entertainment competitor.
- Plex: Plex is a free streaming and media platform that offers ad-supported movies, TV, and live channels alongside its personal media server product. Revry distributes on Plex and competes in the same free, ad-supported streaming category with multi-channel FAST delivery.
- Here TV: Here TV is a streaming service dedicated to LGBTQ+ movies, series, and original content. It is the closest direct competitor to Revry in the LGBTQ+ streaming niche, sharing audience, content positioning, and ad-supported monetization, though with a smaller multi-platform FAST footprint.
- OUTtv: OUTtv is an international LGBTQ+ themed television network and streaming service operating in multiple countries. It targets the same LGBTQ+ audience as Revry with curated queer programming, providing a regional/international comparable in the LGBTQ+ media category.
- Frndly TV: Frndly TV is a low-cost, ad-light streaming service focused on family and lifestyle channels, including Hallmark and faith-based content. Like Revry, it is a smaller, niche-focused streaming platform competing for cord-cutter audiences outside the major SVODs, with Revry differentiating via LGBTQ+ focus and AVOD model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Revry, Inc. social profiles
Digital presenceRevry, Inc. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Revry, Inc. leadership team
Management profileNumber of profiles
Profiles8 records
Revry, Inc. funding detail
Funding detailFunding overview
Funding rounds5 records
Investors8 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Revry, Inc. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Revry, Inc.
What does Revry, Inc. do?
Revry operates the world's first LGBTQ+ streaming network, a free ad-supported streaming TV (FAST) platform delivering curated TV shows, movies, series, news, and music content to queer audiences. The platform is distributed across 135+ channels including major FAST services, connected TV devices, mobile apps, and cable/satellite providers, reaching 50MM+ US TV households and generating 10M+ engaged viewers quarterly.
Is Revry, Inc. a public or private company?
Revry, Inc. is a private company. It is classified as venture growth investor backed and is currently operating.
When was Revry, Inc. founded?
Revry, Inc. was founded in 2015. It employs 11 to 50 people.
Where is Revry, Inc. based?
Revry, Inc. is headquartered in Los Angeles, United States, in the North America region.
How does Revry, Inc. make money?
Four revenue lines are on record. Advertising Revenue is the primary driver. The others are premium Subscriptions, merchandise Sales and content Licensing.
Who are Revry, Inc.'s main competitors?
Direct peers on record are Tubi, Pluto TV, The Roku Channel, Xumo, DistroTV, Crackle, Plex, Here TV, OUTtv and Frndly TV.
Does Revry, Inc. have an API?
No public API is recorded for Revry, Inc..
What industry is Revry, Inc. in?
Revry, Inc.'s product category is LGBTQ+ Streaming Service. Its primary akta.pro industry code is MPACACAA, Generalist Live Streaming Platforms (Multi-Category). Its NAICS code is 51621 and its SIC code is 7370.