StreetLight Data
StreetLight Data operates a big-data transportation analytics platform that processes 7+ billion monthly trips via its Route Science engine, delivering validated mobility metrics to DOTs, MPOs, consulting firms, and commercial enterprises across the U.S. and Canada.
- Company typePrivate
- Founded2011
- HeadquartersSan Francisco, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What StreetLight Data does
StreetLight Data, founded in 2011 and headquartered in San Francisco, operates a big-data transportation analytics platform that processes more than 7 billion monthly trips drawn from connected vehicles, mobile devices, and IoT sensors. Its proprietary Route Science engine transforms these inputs into standardized mobility metrics — including Annual Average Daily Traffic (AADT), Vehicle Miles Traveled (VMT), Origin-Destination patterns, turning movement counts, vehicle speeds, and pedestrian/cyclist activity — covering 100% of U.S. Traffic Analysis Zones across the U.S. and Canada. Outputs are validated against permanent traffic counters and ground-truth surveys, and are delivered through three engagement models: a self-service SaaS platform (StreetLight InSight), a public REST API and bulk data feeds, and custom data-science services.
The company serves three primary customer segments: government transportation agencies (state DOTs, MPOs, cities, counties) for planning, safety, congestion, freight, and tolling use cases; transportation consulting firms (e.g., Kimley-Horn, Stantec) for client project delivery; and commercial enterprises (retail, real estate, automotive, fuel/EV charging, logistics, energy, and new-mobility operators) for site selection, demand forecasting, and fleet planning. Go-to-market combines direct enterprise sales for government and large accounts, self-serve PLG for mid-market users, partner/reseller channels, and a developer ecosystem, all anchored by Jacobs (NYSE: J) as parent company.
StreetLight monetizes primarily through annual subscriptions to StreetLight InSight (with separate enterprise government, business, and consultant tiers), usage-based API and bulk-data access, custom services, and training/certification programs including the annual StreetLight Summit. The company has powered over one million transportation projects and continues to invest in product expansion (Traffic Monitor, Closure Impacts, U.S. Safe Streets Index) targeting real-time operations and event-driven use cases.
StreetLight Data firmographics
Firmographics- Name
- StreetLight Data
- Legal name
- StreetLight Data, Inc.
- Website
- https://streetlightdata.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- StreetLight Data operates a big-data transportation analytics platform that processes 7+ billion monthly trips via its Route Science engine, delivering validated mobility metrics to DOTs, MPOs, consulting firms, and commercial enterprises across the U.S. and Canada.
- Ownership category
- akta.pro rank
StreetLight Data industry classification
Industry- Product category
- Transportation Analytics Software
- NAICS
- Support Activities for Road Transportation (4884), Other Support Activities for Road Transportation (48849)
- SIC
- Services-Computer Processing & Data Preparation (7374), Transportation Services (4700)
- akta.pro primary industry
- Transit, Traffic & Mobility Data Platforms (BPAMANAH)
- akta.pro secondary industry
- Mobility Data Exchange & Analytics Platforms (MDM, Data Hubs, Insights) (THADALAJ)
Keywords
Where StreetLight Data is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
StreetLight Data business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Subscription (StreetLight InSight): Annual or multi-year subscriptions for access to the StreetLight InSight platform providing self-service traffic analytics and mobility insights. Includes various tiers for government agencies, businesses, and consultants with different feature sets and support levels.
- Data & API Access: Bulk data delivery and API access for organizations requiring programmatic integration of transportation data into their own systems, dashboards, GIS platforms, and applications. Data delivered via API, CSV, ArcGIS, or other integration formats.
- Training and Certification Services: Self-paced certification programs, live training sessions, and customer care offerings including dedicated account management, comprehensive online help center, and the annual StreetLight Summit event.
- Custom Services: Engagement of StreetLight's data science and transportation experts for custom analysis and consulting services tailored to specific project requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise Government Plans |
| Subscription | Annual | Business Plans |
| Subscription | Annual | Consultant Plans |
| Usage-based | Pay-as-you-go | API/Data Access |
Go-to-market motion2 records
Distribution channels6 records
Marketing channels8 records
StreetLight Data product offering
Product offeringCore offering
StreetLight Data provides a cloud-based transportation analytics platform (StreetLight InSight) that uses its proprietary Route Science engine to process over 7 billion monthly trips from connected vehicle and IoT data into mobility metrics such as AADT, O-D patterns, VMT, vehicle speeds, and pedestrian/bike activity. Customers access these insights via self-service SaaS, REST API and bulk data delivery, or custom data science services for transportation planning, traffic operations, safety, freight, congestion management, climate, and commercial site selection use cases.
Product overview
StreetLight Data is a B2B SaaS transportation analytics platform offering the StreetLight InSight self-service software, API data access, and custom professional services. The platform processes over 7 billion trips monthly from connected vehicles and IoT sources via their proprietary Route Science engine to deliver metrics including AADT, O-D patterns, vehicle speeds, VMT, and more. For government agencies, solutions include Transportation Planning (Traffic Volumes, Active Transportation, Congestion Management, Corridor Studies, Freight Planning, Intersection Studies, Safety Studies, Tolling, Transportation Modeling), TSMO (Traffic Monitor with real-time monitoring and Closure Impacts forecasting), and Climate solutions (EV Charger Deployment, GHG Measurement). For business customers, products cover Real Estate & Retail, Fuel & EV Charging, Automotive, Logistics, New Mobility, Energy & Power, and Air/Bus/Rail sectors. The company also offers certification, training, and an annual Summit event for customer enablement.
Differentiator
Problem solved
Functional benefit
Brands
- StreetLight InSight: StreetLight's self-service software platform for analyzing vehicular, bike, and pedestrian travel patterns
- Route Science
Products and services
- StreetLight InSight Self-service cloud SaaS platform providing 24/7 point-and-click access to mobility insights including AADT, O-D patterns, vehicle speeds, VMT, turning movement counts, and bike/pedestrian activity for transportation agencies, businesses, and consultants.
- Traffic Monitor Real-time traffic monitoring system using real-time and historical data to provide operations teams with bird's-eye views of traffic, identification of surprise disruptions, and after-action reporting. Now includes the Closure Impacts forecasting tool.
- Closure Impacts Forecasting tool within Traffic Monitor for operations teams that enables faster lane closure scenario planning by comparing real-time traffic data to historical baselines to detect incidents and plan for scheduled road closures or major events.
- Connected Vehicle Data Bulk access to large transportation datasets delivered via API, CSV, ArcGIS, or other integration methods in real-time or batch for embedding mobility intelligence into third-party platforms and analytics workflows.
- Custom Services Engagement of StreetLight's data science and transportation experts for custom analysis and consulting tailored to specific project requirements across government and commercial customers.
- StreetLight Certification Self-paced certification program for users to demonstrate skills and knowledge in applying StreetLight InSight to solve real-world transportation problems.
- StreetLight Training Self-paced eLearning courses and live training sessions developed by StreetLight experts to help users maximize value from the InSight platform.
- StreetLight API (Data & APIs) Public REST API enabling developers and integrators to programmatically access StreetLight transportation analytics and bulk insights for integration into apps, dashboards, and GIS platforms.
Quantifiable outcome
- 1M+ transportation projects powered using the platform
- +3 more outcomes
Companies that use StreetLight Data
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles3 records
StreetLight Data technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
StreetLight Data partnerships and signals
Strategic signalScale indicators6 records
Recent moves3 records
Expansion highlights6 records
StreetLight Data competitors and assessment
Company assessmentDirect peers
- INRIX: INRIX is the most direct competitor to StreetLight, offering transportation intelligence, traffic analytics, and connected vehicle data products to DOTs, cities, and commercial customers. Both companies monetize aggregated mobility data via SaaS subscriptions and APIs serving overlapping buyer personas.
- Wejo: Wejo aggregates connected vehicle data from OEMs and provides mobility analytics for smart cities, automotive, and insurance use cases. Highly comparable to StreetLight's data layer and similar target customers, though Wejo's commercial emphasis on automotive and insurance differs from StreetLight's DOT-centric core.
- Rekor Systems: Rekor provides AI-driven roadway intelligence using vehicle recognition and connected car data for traffic analytics, safety, and law enforcement. Overlaps with StreetLight in traffic volume analytics and government transportation use cases, though Rekor emphasizes roadside sensing rather than cloud-scale data ingestion.
- Iteris: Iteris provides traffic management, analytics, and planning solutions to DOTs, MPOs, and cities across North America. Direct overlap with StreetLight's government transportation planning and smart mobility portfolio, particularly in intersection studies and corridor analytics.
Emerging players
- Geotab: Geotab is a major fleet telematics platform that aggregates connected vehicle data from commercial fleets. Comparable in connected vehicle data scale and fleet intelligence, though its primary customer is fleet operators rather than transportation planning agencies.
- Otonomo: Otonomo operates a connected vehicle data marketplace and analytics platform for fleets, smart cities, and mobility services. Comparable data-layer technology to StreetLight but with a marketplace model and stronger fleet-side emphasis rather than DOT planning workflows.
- Cambridge Mobile Telematics: CMT is a leading mobility analytics company using smartphone sensor data for road safety, insurance, and smart city applications. Comparable use cases in safety analytics and mobility data platforms, though CMT is primarily insurance-anchored versus StreetLight's DOT-centric positioning.
Broad incumbents
- TomTom: TomTom supplies map content, traffic data, and location APIs globally to automotive, fleet, and government customers. Overlaps with StreetLight in traffic analytics and API distribution, but TomTom is a broader navigation and mapping incumbent with a stronger consumer and automotive product portfolio.
- Cubic Transportation Systems: Cubic provides intelligent transportation systems, traffic management, and urban mobility solutions to public agencies. Comparable to StreetLight's TSMO and real-time traffic monitoring offerings, but Cubic's core is hardware and systems integration rather than cloud-native analytics.
- HERE Technologies: HERE provides location data and analytics platforms with global coverage, including traffic flow and movement data serving automotive OEMs, logistics, and government customers. Comparable to StreetLight in transportation analytics but operates at much broader geographic and enterprise scale with a deeper automotive OEM footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
StreetLight Data social profiles
Digital presenceStreetLight Data financial estimates
Financial estimateRevenue estimate
Valuation estimate
StreetLight Data leadership team
Management profileNumber of profiles
Profiles11 records
StreetLight Data funding detail
Funding detailFunding overview
Funding rounds6 records
Investors11 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
StreetLight Data M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about StreetLight Data
What does StreetLight Data do?
StreetLight Data provides a cloud-based transportation analytics platform (StreetLight InSight) that uses its proprietary Route Science engine to process over 7 billion monthly trips from connected vehicle and IoT data into mobility metrics such as AADT, O-D patterns, VMT, vehicle speeds, and pedestrian/bike activity. Customers access these insights via self-service SaaS, REST API and bulk data delivery, or custom data science services for transportation planning, traffic operations, safety, freight, congestion management, climate, and commercial site selection use cases.
Is StreetLight Data a public or private company?
StreetLight Data is a private company. It is classified as corporate owned and is currently operating.
When was StreetLight Data founded?
StreetLight Data was founded in 2011. It employs 101 to 250 people.
Where is StreetLight Data based?
StreetLight Data is headquartered in San Francisco, United States, in the North America region.
How does StreetLight Data make money?
Four revenue lines are on record. Software Subscription (StreetLight InSight) is the primary driver. The others are data & API Access, training and Certification Services and custom Services.
Who are StreetLight Data's main competitors?
Direct peers on record are INRIX, Wejo, Rekor Systems and Iteris. Emerging players are Geotab, Otonomo and Cambridge Mobile Telematics. Broad incumbents are TomTom, Cubic Transportation Systems and HERE Technologies.
Does StreetLight Data have an API?
Yes. StreetLight Data offers a public REST API for accessing transportation analytics. Developers can access bulk insights via API, CSV, ArcGIS export, or other integration methods. The API enables integration into apps, dashboards, and GIS platforms. Data can be delivered via real-time or batch processing. Documentation is available at developer.streetlightdata.com. Developer documentation is at developer.streetlightdata.com.
What industry is StreetLight Data in?
StreetLight Data's product category is Transportation Analytics Software. Its primary akta.pro industry code is BPAMANAH, Transit, Traffic & Mobility Data Platforms, with a secondary code of THADALAJ, Mobility Data Exchange & Analytics Platforms (MDM, Data Hubs, Insights). Its NAICS code is 4884 and its SIC code is 7374.