Name

OZiva

Legal name

Zywie Ventures Private Limited

Website

https://www.oziva.in

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Ownership category

akta.pro rank

Product category

Plant-based nutrition and wellness supplements

NAICS

Food (Health) Supplement Retailers (456191)

SIC

Medicinal Chemicals & Botanical Products (2833), Food And Kindred Products (2000), Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Functional Foods & Supplement Formats (Gummies, Chews, Powders, Shots) (CRADAGAI)

akta.pro secondary industries

Herbal & Botanical Supplements (CRADAGAD), Botanical & Herbal Extracts (Adaptogens, Polyphenols, Essential Oils, Standardized Extracts) (AFAJAKAD)

Keywords

• Plant-based nutrition supplements
• Clean-label wellness products
• Hair growth supplements
• Vegan protein powder
• Ayurvedic beauty supplements

Headquarters

HQ city

Mumbai

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Marketing or Sales, Technology or R&D, Personnel, Operations

Revenue model

1. Direct-to-Consumer Product Sales: Primary revenue stream through oziva.in D2C platform selling plant-based nutrition, protein, hair care, skin care, and wellness supplements. Products are sold as one-time purchases with subscription options. Average order value enhanced through bundling (Build Your Own Box at ₹1,299) and tiered packaging.
2. Quick Commerce and Marketplace Sales: Distribution through quick commerce channels and leading online marketplaces, expanding reach beyond D2C platform. Products available across multiple digital retail channels for broader accessibility.
3. Free Consultation and Diet Plan Add-on: Every product order includes FREE consultation and personalized diet plan, adding value and encouraging repeat purchases while supporting customer success outcomes.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

OZiva formulates, manufactures, and sells plant-based clean-label nutrition, fitness, hair, skin, and general wellness supplements — including whey and vegan proteins, hair growth kits and serums, glutathione and collagen skincare supplements, weight-management formulations, and multivitamins — directly to Indian consumers through its oziva.in D2C store, mobile apps, quick commerce, and marketplaces, with every order including a free personalized diet plan and consultation.

Product overview

OZiva is an Indian clean and plant-based wellness brand offering a portfolio of clean-label nutrition and beauty supplements. The product portfolio centers on clean-label supplements across five health verticals: (1) Fitness/Protein category including Clean Whey Concentrate (27g cold-processed whey), Bioactive Plant Protein (25g vegan protein), and Plant-Based Collagen; (2) Weight Management including ACV Moringa For Craving Control and Superfood Greens & Herbs; (3) Hair Health including Hair Wellness Kit (serum + vitamins combo), Hair Actives + Shilajit for Men, Hair Vitamins, and Advanced Hair Growth Serum; (4) Skin Health including Gluta Fizzy Glutathione Tablets and Plant Based Collagen; and (5) General Wellness including multivitamins for men and women, Magnesium Triple Complex, Calcium/Magnesium/Zinc, Vitamin D3/K2/B12, and Iron supplements. The brand differentiates through plant-based formulations, clinical studies backing claims, and a B2C model via direct-to-consumer website and marketplaces. HUL acquired full ownership in February 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• Plant-Based Acne Spot Corrector Plant-based topical acne treatment for individual consumers, featuring ALPAFLOR® Alp Sebum plus Green Tea Extract, Willow Bark Extract, Licorice Extract and Centella Asiatica. Marketed with claims of 60% acne reduction in four weeks and 25.72% acne severity reduction within seven days.
• Clean Whey Concentrate Cold-processed, ultra-filtered whey protein concentrate for fitness consumers, providing 27g protein per serving with added Bromelain (2400 GDU potency) for enhanced protein breakdown and digestibility. Available in Coffee and Unflavoured variants across 907g, 1.8kg, and 2.7kg pack sizes.
• ACV Moringa For Craving Control Weight management effervescent tablets combining Apple Cider Vinegar, Moringa Leaf Extract, and Cinnamon Bark Extract to control cravings and support metabolism. Targeted at consumers pursuing weight management and metabolism support. Available in Green Apple, Lemon Masala, and Hot Mix flavors across 60/120/180 tablet packs.
• Gluta Fizzy | Glutathione Tablets Effervescent glutathione tablets for individual consumers seeking skin brightening and pigmentation reduction, containing 500mg L-Glutathione, Astaxanthin, Collagen Builder, Lycopene, and Hyaluronic Acid. Available in Strawberry Swirl and Orange Zing flavors across 30/45/60 tablet packs.
• Hair Wellness Kit (Advanced Hair Growth Serum + Hair Vitamins) Dual-action hair growth combo sold as a single bundled unit, combining Advanced Hair Growth Serum (with Redensyl™ and Lindera Extract) and Hair Vitamins capsules (with SesZenBio™ and Zinc from Guava leaves). Targets hair fall from both internal and external factors for individual hair-health consumers.
• Hair Actives + Shilajit for Men Effervescent hair supplement marketed for men, formulated with Shudh Shilajit (70% Fulvic Acid), GZen-Zinc™ from Guava Leaves, and Liposomal SesZen-Bio® from Sesbania Agati plant in Jeera masala flavor. Designed to support hair density, thickness, and scalp health in male consumers.
• Bioactive Plant Protein Vegan protein powder providing 25g pea protein and 5.5g BCAAs per serving, with MDZen-Pro™ for better digestion and turmeric and ginger for antioxidant support. Free from artificial sweeteners, colors, and preservatives. Available in Malabar Vanilla, Rich Chocolate, Mango Delight, and Strawberry Bliss across 500g/1kg/2kg packs.
• Plant Based Collagen 100% vegetarian collagen supplement with CollabZen and Beetroot, clinically positioned for brighter and more youthful skin. Provides a vegan alternative to traditional animal-derived collagen for individual consumers.
• Magnesium Triple Complex Muscle and nerve function supplement providing 1100mg per serving with aqua-based 172mg elemental magnesium. Combines three forms of magnesium for enhanced absorption.
• Plant Based Multivitamins for Men 35+ Daily multivitamin for men aged 35+, containing 23 vitamins and minerals plus Ashwagandha, Akarkara, and Choline. Marketed for daily stamina, energy, immunity, heart health, and muscle health. Pack of 60 vegetarian tablets.
• Plant Based Multivitamins for Women 35+ Daily multivitamin for women aged 35+, containing 23 vitamins and minerals plus Shatavari, Brahmi, and Arginine. Marketed for daily energy, hormonal balance, stress management, skin, hair, and bone health. Pack of 60 vegetarian tablets.
• Calcium, Magnesium, Zinc for Bone & Muscle Health Bone and muscle health supplement combining Calcium, Magnesium, Zinc, and Vitamin D3 to support skeletal health and muscle function for individual consumers.
• Vitamin D3, K2, B12 for Bone & Muscle Support Plant-based vitamin supplement containing Vitamin D3, K2, B12, Curcumin, Ashwagandha, and Rosemary. Marketed for bone density, muscle function, and mood support. Pack of 60 capsules.
• Iron, Folic Acid for Hemoglobin, Immunity & Energy Plant-based iron supplement containing Vitamin C, Folic Acid, and Zinc to support healthy hemoglobin levels, immunity, and energy. Pack of 60 capsules.
• Build Your Own Box Bundled customization offering that lets consumers mix and match any 3 OZiva products (from fitness, weight control, multivitamins, hair, and skin categories) at a fixed ₹1,299 with up to 70% off. Each product can be added up to 2 times per box; cannot be combined with other offers or coupons.
• Hair Vitamins Hair supplement capsules with Biotin, Vitamin E, Iron, SesZenBio™, and Zinc from Guava leaves for hair fall control and regrowth support. Sold separately from the Hair Wellness Kit as a standalone product.
• Advanced Hair Growth Serum Topical hair serum with Redensyl™, Lindera Extract, and Basil Root Extract that rebalances the scalp microbiome and promotes follicle regeneration. Sold as a standalone 30ml product or as part of the Hair Wellness Kit.

Quantifiable outcome

• 60% acne reduction in 4 weeks vs 23.8% with conventional salicylic acid benchmarks
• +11 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature9 records

Partnerships

One partnership is on record.

• Prableen Kaur BhomrahminorGTM or Marketing Partner · 1 June 2026Acne advocate who tested OZiva's Acne Spot Corrector along with 100 community members before launch, making consumer feedback a prerequisite to product launch. Her involvement lent authenticity and community credibility to the product launch.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wellbeing Nutrition: Indian D2C nutrition brand offering plant-based supplements in effervescent and powder formats (melatonin, biotin, apple cider vinegar). Direct overlap with OYiva on plant-based positioning, melt/effervescent delivery formats, and digitally-led D2C GTM targeting urban wellness consumers.
• Plix: Indian plant-based wellness brand focused on effervescent nutrition, protein, and beauty-from-within supplements with science-backed claims. Closely comparable to OYiva in plant-based positioning, sublingual/effervescent formats, and ingredient-led differentiation.
• TrueBasics: Indian D2C condition-specific supplement brand offering targeted formulations (hair, skin, men's and women's health). Direct competitor in science-backed, condition-specific nutraceuticals positioned at mid-to-premium price points via D2C channels.
• Bold Care: Indian men's wellness D2C brand spanning sexual wellness, hair, and performance supplements. Overlaps with OYiva in men's health, hair actives, and D2C-led acquisition with clinical/botanical positioning.
• Man Matters: Indian men's wellness D2C brand with hair, sexual wellness, and nutrition categories. Comparable to OYiva in D2C-led, condition-specific men's wellness offerings including hair actives with plant-based formulations.

Broad incumbents

• HealthKart: India's leading online nutrition and supplements platform selling third-party brands plus owned labels (MuscleBlaze, HK Vitals). Comparable as the dominant digitally-native nutrition retail channel and an adjacent D2C brand owner in the same supplement categories.
• MuscleBlaze: India's largest sports nutrition brand owned by HealthKart, with significant share in whey protein, mass gainers, and pre-workout. Directly competitive with OYiva's Clean Whey Concentrate and Bioactive Plant Protein SKUs in the protein/fitness vertical.
• GNC India: Global supplements retailer with significant India presence across vitamins, sports nutrition, and herbal supplements. Broad incumbent competitor across OYiva's full supplement portfolio, particularly in multivitamins and protein categories.
• Himalaya Wellness: India's largest herbal wellness brand combining Ayurvedic ingredients with modern science across nutrition, personal care, and pharma. Comparable as a broad incumbent in plant-based/herbal wellness with offline retail depth OYiva lacks.

Emerging players

• WOW Skin Science: Indian digitally-native CPG brand spanning beauty, hair, and wellness with clean-label formulations. Overlaps with OYiva's hair and skin health verticals including plant-based actives and D2C-first distribution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/ozivanutrition
• Facebookfacebook.com/OzivaLife
• LinkedInlinkedin.com/company/oziva
• Instagraminstagram.com/ozivaindia

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds3 records

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OZiva