What Virdee Inc. does

Virdee, Inc. is a privately held hospitality technology SaaS company founded in 2020 and headquartered in Austin, Texas (Delaware-incorporated). The company sells a virtual reception and digital guest experience platform to hotel operators across six verticals: casino resorts, conference hotels, destination resorts, full-service, extended-stay, and limited/select-service properties. Its technology stack combines app-free mobile web check-in, Apple Wallet and Google Wallet mobile key delivery, self-service lobby kiosks, an SDK for embedding into brand-owned apps, Remote Assistance for on-demand front-desk support, PCI DSS-compliant payment handling, and CLEAR-backed identity verification. In June 2026, Virdee launched the Virdee Intelligence Platform, an agentic AI layer using coordinated AI agents that read hotel systems, engage guests, dispatch staff, and surface revenue-measured decisions.

Virdee monetizes primarily through annual SaaS subscriptions priced on a quote basis against property count, brand count, and feature scope, with secondary revenue from a share of upsell transactions enabled by its AI-driven recommendation engine (room upgrades, amenities, late check-out). Distribution combines direct enterprise field sales, an app-free self-service experience for evaluation, SDK-based OEM relationships for multi-brand chains, and event-driven demand generation at venues such as HITEC and the Choice Hotels International Convention. Customers include Great Wolf Lodge (22 hotels and 4,000 rooms reporting +23% peak arrival NPS, 70% peak check-in conversion, and $1.9M peak monthly ancillary revenue), LivAway Suites (9 properties implemented, 7 in progress, 50+ planned), two Las Vegas casino resorts, and budget hotel chains using 100% deskless or hybrid check-in models. The company has raised approximately $25.4M across four equity rounds (2020-2023) from Silverton Partners, Moneta Ventures, LiveOak Ventures, Koch Real Estate Investments, Alumni Ventures, Capital Factory, and TST Capital.

Name

Virdee Inc.

Legal name

Virdee, Inc.

Website

https://virdee.co

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

Virdee is a SaaS company selling a virtual reception and digital guest experience platform to hotels, covering app-free mobile check-in, Apple/Google Wallet keys, kiosks, CLEAR identity verification, and an agentic AI layer for guest engagement and upsell optimization.

Ownership category

akta.pro rank

Product category

Hospitality Guest Experience Software

NAICS

Computer Systems Design Services (541512)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Guest Experience & Engagement (CRM, Messaging, Loyalty) (THALACAF)

Keywords

• Hospitality technology
• Virtual guest experience
• Mobile check-in
• Self-service kiosk
• Guest engagement platform

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Software Platform Subscription: Recurring SaaS subscription revenue from hotels using the Virdee guest experience platform. Hotels pay for access to mobile check-in, wallet keys, kiosk, AI features, and dashboard capabilities. Supports recurring software revenue model with potential for expansion based on property count and feature adoption.
2. Transaction and Upsell Revenue: Revenue generated from upsell conversions during the check-in process including room upgrades, amenities, and late check-out. The platform enables guests to self-upsell, with AI optimizing offers for maximum conversion.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Virdee provides a cloud-based virtual guest experience SaaS platform for hotels and commercial real estate, covering the entire guest journey from pre-arrival communication and identity verification through automated check-in/check-out, mobile wallet room keys, AI-powered guest engagement, upsell optimization, and self-service room access. The offering combines a core Virtual Reception Platform with modular components (mobile web, mobile app, lobby kiosk, SDK, dashboard, and CLEAR identity verification) plus the Virdee Intelligence AI agentic layer that automates revenue, communication, and operational decisions.

Product overview

Virdee Inc. offers a unified virtual guest experience platform for the hospitality industry, combining a core Virtual Reception Platform with modular components including Virdee Intelligence AI (agentic AI layer), Mobile Wallet Keys (Apple/Google Wallet integration), Mobile Web, Mobile App, Virtual Reception Kiosk, SDK, and Dashboard. The platform covers the complete guest journey from pre-arrival communication and identity verification through automated check-in/check-out, upsell optimization, and self-service room access via mobile keys or kiosk, with 24/7 Remote Assistance connecting guests to staff. Solutions are tailored for casino resorts, conference hotels, destination resorts, full-service hotels, extended-stay hotels, and limited-service hotels, with use cases targeting line elimination, front desk removal, and staffing optimization.

Differentiator

Problem solved

Functional benefit

Products and services

• Virdee Virtual Reception Platform The core cloud-based SaaS guest experience platform handling the entire hotel guest journey from pre-arrival communication and identity verification through automated check-in/check-out, upsell optimization, and self-service room access. Enables straight-to-room service, eliminates front desk lines, and frees hotel staff for higher-value interactions. Sold to hotel operators as an annual subscription tailored to property size and feature requirements.
• Virdee Intelligence Platform Agentic AI foundation for the hospitality industry, providing coordinated AI agents that read hotel systems (PMS, lock, payment), communicate with guests, dispatch staff, and surface operational decisions. Layered on top of the Virtual Reception Platform, it optimizes upsell offers, automates guest communication, and enhances risk scoring and fraud detection. Targeted at hotel operators seeking revenue-driven automation.

Quantifiable outcome

• +23% peak arrival NPS improvement at Great Wolf Lodge properties
• +3 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability5 records

Feature8 records

Partnerships

One partnership is on record.

• CLEARcoreTechnology or IntegrationVirdee partners with CLEAR for secure identity verification at check-in. CLEAR members experience expedited verification while Virdee also offers basic name matching tiers for properties with different budget and security requirements. This integration enhances the guest check-in experience while maintaining compliance with security standards.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• ASSA ABLOY Global Solutions (VingCard): ASSA ABLOY's VingCard division is a global leader in hotel door locks and mobile key technology. Its broad installed base of locks makes it both a partner and competitor to Virdee's mobile wallet key solution.
• Mews: Mews is a fast-growing cloud-based PMS that has expanded into guest-facing features including mobile check-in and upsells. As a broader hospitality platform with significant capital, it represents a potential integrated competitor to Virdee's standalone offering.
• Shiji Group: Shiji provides enterprise PMS, POS, and guest experience solutions for hotels and resorts globally. Its broad portfolio and large installed base of hotel customers position it as a significant incumbent competitor to Virdee.
• Cloudbeds: Cloudbeds is a hospitality management platform serving hotels, hostels, and vacation rentals with integrated check-in and guest engagement functionality. It competes with Virdee in the broader hospitality software stack.

Direct peers

• Canary Technologies: Canary Technologies offers a mobile guest experience platform for hotels covering mobile check-in/check-out, upsells, and digital compendium. It directly competes with Virdee across the same hotel segments, including enterprise chains and resort properties.
• OpenKey: OpenKey provides mobile key and contactless check-in solutions for hotels, including integrations with major lock vendors. It is one of the closest direct competitors to Virdee's mobile wallet key and virtual reception offering.
• Intelity: Intelity delivers a guest experience and staff management platform used by hotels and resorts worldwide, including mobile check-in, in-room tablets, and digital concierge services. It overlaps with Virdee's core virtual reception and guest engagement functionality.
• ALICE (by Actabl): ALICE is a hotel operations platform offering guest messaging, service request management, and digital check-in tools. It competes with Virdee's guest communication and AI-powered engagement features.
• Akia: Akia provides a guest messaging and engagement platform for hotels, including AI-powered communication and check-in workflows. It is a direct competitor to Virdee's automated and AI-enhanced guest communication capabilities.
• HotelKey: HotelKey is a cloud-based hotel management and guest experience platform offering PMS, mobile check-in, and digital concierge features. It competes with Virdee across multiple property types in the hospitality market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubevimeo.com/virdee
• LinkedInlinkedin.com/company/virdee
• Xx.com/virdee_co

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds4 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Virdee Inc.