Season Health

What Season Health does

Season Health operates a food-as-medicine platform that combines virtual clinical nutrition services with a consumer-facing food marketplace. The company connects patients with board-certified registered dietitians via telehealth video visits, covering over 100 health conditions including diabetes, chronic kidney disease, heart disease, hypertension, and pregnancy nutrition. Approximately 95% of patients access dietitian visits at no out-of-pocket cost through insurance coverage spanning Medicare Advantage, Medicaid, and commercial plans. The platform's technology stack includes AI-powered clinical documentation (transcription and chart note generation from recorded appointments), a recommendation engine for personalized food and dietary choices, and a generative AI chat assistant for nutrition guidance. Patients receive medically tailored meal plans and can order prepared meals or groceries through the integrated marketplace, with fulfillment handled through direct delivery and partnerships with grocery retailers.

The business model operates as a B2B2C platform with three primary revenue streams: insurance-reimbursed telehealth visits, enterprise contracts with health plans and employers (likely structured as per-member-per-month or per-engagement fees), and transaction fees from the food marketplace. The company serves Medicare Advantage plans (3 of the 6 largest via a healthAlign partnership), Medicaid programs, commercial health plans, health systems (Froedtert, Steward, CommonSpirit, Geisinger), employers, and individual consumers. Distribution channels include a direct-to-consumer mobile app, an employer benefits offering, and a flagship partnership with Albertsons Companies that distributes dietitian services through 18+ grocery banner store apps. The company holds HIPAA Covered Entity status, ADCES diabetes education certification, and FoodMed Certification from the Validation Institute, which are prerequisites for contracting with major payers.

Season Health was founded in 2019, raised $41 million in venture funding led by Andreessen Horowitz ($34M Series A in April 2022, $7M in December 2023), acquired the clinical assets of Wellory in November 2023 to enable national service across all 50 states, and was acquired by OpenLoop Health in April 2026. The company maintains offices in New York (operational headquarters), Austin (mailing address), and Keller, Texas, with an employee count of 11-50.

Name

Season Health

Legal name

Surely Health, Inc.

Website

https://seasonhealth.com

Company type

Private

Founded year

2019

Operating status

Acquired

Headcount range

11–50 employees

Short description

Season Health operates a food-as-medicine platform connecting patients with registered dietitians via insurance-covered telehealth visits and a medically tailored food marketplace, serving health plans, health systems, employers, and consumers with chronic conditions.

Ownership category

akta.pro rank

Product category

Telehealth Nutrition & Food-as-Medicine Platform

NAICS

Diet and Weight Reducing Centers (812191), Special Food Services (7223)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Miscellaneous Food Preparations & Kindred Products (2090)

akta.pro primary industry

Medical Nutrition Therapy (Registered Dietitian) (HSADAFAE)

akta.pro secondary industries

Meal Planning & Prep Coaching (Macros, Grocery Guidance) (HSADAFAN), Corporate/Workplace Nutrition & Weight Management Programs (HSADAFAO), General Nutrition Coaching (HSADAFAA)

Keywords

• Telehealth nutrition services
• Food-as-medicine platform
• Clinical dietitian consultations
• Medically tailored meals
• Digital nutrition marketplace

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Supply Chain, Infrastructure

Revenue model

1. Insurance-Reimbursed Telehealth Visits: Virtual dietitian consultations are billed to insurance. Season contracts with in-network dietitians and medical groups. 95% of patients meet with a dietitian for free due to insurance coverage.
2. Food Marketplace Transaction Fees: Revenue from grocery and meal delivery orders placed through the Season platform. Users order from partner grocers and prepared meal vendors. Season acts as intermediary facilitating transactions.
3. Health Plan and Employer Contracts: B2B contracts with health plans (Medicare Advantage, Medicaid, commercial) and employers providing nutrition benefits. Revenue likely structured as per-member-per-month (PMPM) or per-engagement fees.
4. Grocery Coupons and Credits: Partnership with Albertsons provides grocery coupons ($10 per visit, up to $30 for first three visits) to patients who complete dietitian appointments, funded by Albertsons.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels7 records

Core offering

Season Health operates an integrated food-as-medicine platform that pairs insurance-covered virtual dietitian consultations with an online food marketplace for medically tailored meals and groceries. Patients take a 2-minute assessment, are matched with a board-certified registered dietitian for telehealth visits, and receive personalized meal plans plus food ordering through partner grocers and meal vendors.

Product overview

Season Health operates as a unified food-as-medicine platform that combines virtual dietitian services with a consumer-grade food marketplace. The core offering includes 1-on-1 virtual dietitian consultations covered by insurance (serving 100+ conditions), paired with a food ordering marketplace featuring medically tailored meals, recipes, and grocery delivery. The platform distributes through multiple channels: a direct-to-consumer mobile app (iOS/Android), employer wellness programs, health plan partnerships, and integration with Albertsons pharmacy apps. Additional modules include Fullscript supplements dispensary and a Levels partnership for metabolic health tracking. The platform uses AI tools for clinical documentation, chat-based nutrition guidance, and personalized dietary recommendations.

Differentiator

Problem solved

Functional benefit

Products and services

• Virtual Dietitian Services 1-on-1 virtual consultations with board-certified registered dietitians, in-network with insurance and serving over 100 conditions including diabetes, chronic kidney disease, heart disease, hypertension, pregnancy nutrition, and weight management.
• Season Food Marketplace Online marketplace where users order medically tailored, culturally-relevant meals and groceries for delivery or pickup through partner grocers and prepared meal vendors, with menus personalized to each user's health conditions and goals.
• Season Mobile App Mobile application for iOS and Android that lets patients take the eligibility assessment, book dietitian visits, message their care team, order medically tailored meals/groceries, and access recipes and goal summaries.
• Season for Employers B2B employee wellness offering that bundles clinical nutrition care, dietitian visits, recipes, and grocery/meal delivery benefits for employer-sponsored populations, with integration to benefits such as SNAP, WIC, and supplemental credits via the Season Wallet.
• Season for Health Plans B2B platform for Medicare Advantage, Medicaid, and commercial health plans that combines a food ecosystem, clinical nutritionists, payer benefit integration, diverse menu options, and vendor integration to deliver population health nutrition programs at scale.
• Community Supports Service (with Albertsons) Medi-Cal Community Supports service in California providing medically tailored groceries and nutrition counseling to eligible Medi-Cal members, accessible through 18+ Albertsons banner store apps including Safeway, Vons, Jewel-Osco, Acme Markets, and others.

Quantifiable outcome

• 1.6 reduction in HbA1c for members with A1c of 8 or greater
• +5 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability7 records

Feature4 records

Partnerships

Ten partnerships are on record, tiered flagship, core and minor.

• Albertsons CompaniesflagshipChannel Partner/ Reseller/ Distributor · 1 December 2025Season Health and Albertsons launched Community Supports service in California providing medically tailored groceries and nutrition counseling to Medi-Cal members. Services accessible through 18+ Albertsons banner store apps including Safeway, Vons, Jewel-Osco, and others.
• WelloryflagshipStrategic or Co-development Partner · 1 November 2023Season Health acquired clinical assets from Wellory, a dietitian network provider. The acquisition expanded Season's provider network and gained national contracts with Aetna and Cigna, enabling service in all 50 states.
• CommonSpirit HealthcoreStrategic or Co-development PartnerHealthcare provider partnership for delivering medically tailored meals to patients through the food-as-medicine platform.
• GeisingercoreStrategic or Co-development PartnerHealthcare system partnership for food-as-medicine programs delivering medically tailored meals to patients with conditions like diabetes and kidney disease.
• Froedtert & MCW Health NetworkcoreStrategic or Co-development PartnerClinical nutrition program deployed to Froedtert & MCW patients and employees through Inception Health partnership. Investment from Inception Health facilitates this health system deployment.
• Steward Health Care NetworkcoreStrategic or Co-development PartnerPartnership to provide food-as-medicine programs to improve health outcomes for patients with hypertension and Medicaid members with chronic conditions and nutrition insecurity in Massachusetts.
• healthAlignflagshipStrategic or Co-development PartnerExpanded relationship to serve three of the six largest Medicare Advantage plans. Pioneering meal and nutrition benefit program at scale.
• LevelscoreStrategic or Co-development PartnerPartnership with metabolic health platform to offer Levels members insurance-covered dietitian support. Case study shows dietitian support more than doubles member retention on the Levels platform.
• The Helper BeescoreStrategic or Co-development PartnerPartnership to provide food and meal delivery benefits to thousands of Medicare Advantage members through The Helper Bees' benefit administration platform.
• Local Kitchen InitiativeminorStrategic or Co-development Partner$5 million commitment in partnership with health plans to provide turn-key food benefit program at scale through local kitchen partnerships.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Foodsmart: Foodsmart is a food-as-medicine platform offering dietitian-led telenutrition, meal planning, and grocery integration sold to health plans and employers. It is the closest direct competitor to Season Health in payer-channel food-as-medicine with similar Medicaid and Medicare Advantage contracts.
• Virta Health: Virta Health delivers telehealth-based nutrition therapy and continuous remote care for type 2 diabetes and metabolic disease, contracting with health plans and employers. Comparable to Season in its diabetes-focused, dietitian-and-tech-enabled clinical nutrition model and payer go-to-market.
• Omada Health: Omada is a digital chronic-disease prevention and management platform covering diabetes, hypertension, and prediabetes via coaching, connected devices, and behavior change. Directly comparable to Season's chronic-condition nutrition focus and enterprise/payer business model.
• Nourish: Nourish is a telehealth platform connecting patients with registered dietitians for insurance-covered virtual nutrition care across a range of chronic conditions. Highly comparable to Season's core offering of insurance-billed dietitian visits with condition-matched providers.
• Noom: Noom is a consumer digital health platform offering psychology-based weight management, nutrition coaching, and behavior-change programs, with growing enterprise channels. Comparable to Season on the coaching-plus-content nutrition model, though more weight-loss-led and consumer-anchored.

Emerging players

• Better Therapeutics: Better Therapeutics develops FDA-cleared digital therapeutics for type 2 diabetes and other cardiometabolic conditions using nutritional and behavioral interventions. Adjacent to Season's diabetes-focused nutrition therapy but with a prescription-digital-therapeutic regulatory model.
• DarioHealth: DarioHealth is a digital chronic-condition management platform spanning diabetes, hypertension, and musculoskeletal care with AI-driven personalization. Overlaps with Season's chronic-condition use cases and B2B2C payer channel.
• Levels: Levels is a metabolic-health platform using continuous glucose monitoring combined with behavior change. Season has an active partnership with Levels to offer insurance-covered dietitian support, making it a channel partner and partial peer in metabolic nutrition.

Broad incumbents

• Instacart: Instacart is the largest U.S. online grocery delivery platform with health-plan integrations for grocery benefits. Comparable as a broad incumbent enabling grocery fulfillment for food-as-medicine programs, including for Season's marketplace layer.
• Teladoc Health: Teladoc Health is a large virtual care platform offering chronic-condition management, nutrition, and primary care through payer and employer channels. Comparable as a broad incumbent in the telehealth-and-payer space where Season's clinical nutrition offering sits.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks1 record

Key highlights6 records

Customer concentration

• Xx.com/seasonhealth
• Facebookfacebook.com/SeasonHealth
• LinkedInlinkedin.com/company/helloseason

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds4 records

Investors12 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Season Health