Blinq
Blinq is a Melbourne-based SaaS company offering a cloud-hosted digital business card and AI contact-capture platform for individual professionals and enterprise teams, with over 4 million users across 189 countries and claimed users at 93% of Fortune 500 companies.
- Company typePrivate
- Founded2018
- HeadquartersMelbourne, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What Blinq does
Blinq is a Melbourne-based SaaS company that operates a cloud-hosted digital business card and contact capture platform serving both individual professionals and enterprise teams. Founded in 2017, the company has scaled to over 4 million users across 500,000 companies in 189 countries, with claimed user presence at 93% of Fortune 500 organizations. The core product is a shareable digital identity profile delivered via QR code, NFC tap, shareable link, Apple Wallet, Google Wallet, smartwatch, or home-screen widget, and is offered as a free mobile and web application. Supporting modules include Event Lead Capture (with AI badge scanning and real-time team analytics), AI Notetaker (recording, transcription, and meeting summaries), Email Signatures, Virtual Meeting Backgrounds, NFC physical cards, and Event & Conference Badges.
The platform is built on Google Cloud Platform, with encryption in transit (TLS 1.2+) and at rest (AES-256), and integrates with Salesforce, HubSpot, and Microsoft Dynamics for CRM sync, with Microsoft Entra for identity provisioning and Google Workspace for centralized email signature management. AI capabilities span OCR-based contact scanning, third-party-data enrichment, and conversation transcription/summarization. The product is offered in three tiers — Free, Blinq Premium (individual subscription), and Blinq Business (team and enterprise with SSO, admin controls, and CRM sync) — supplemented by NFC card hardware sales. GTM combines bottom-up product-led growth (free app downloads, app store discovery) with a sales-assisted enterprise motion targeting Fortune 500 teams through demo-led Blinq Business sales.
Blinq is a privately held, venture-backed company that has raised approximately US$28.5M to date, including a US$25M Series A in May 2025 led by Touring Capital with participation from Blackbird Ventures, Square Peg Capital, and HubSpot Ventures, at an AU$200M post-money valuation. Reported revenue is undisclosed; the company qualifies for Forbes Asia's 100 To Watch 2025 list, which requires revenue under US$50M.
Blinq firmographics
Firmographics- Name
- Blinq
- Legal name
- Blinq Technologies Pty Ltd
- Website
- https://blinq.me
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Blinq is a Melbourne-based SaaS company offering a cloud-hosted digital business card and AI contact-capture platform for individual professionals and enterprise teams, with over 4 million users across 189 countries and claimed users at 93% of Fortune 500 companies.
- Ownership category
- akta.pro rank
Blinq industry classification
Industry- Product category
- Digital Business Card & Contact Management Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ)
- akta.pro secondary industry
- Managed File Transfer (MFT) & B2B/EDI Integration (HDAEACAG)
Keywords
Where Blinq is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Blinq business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Freemium Digital Business Cards: Free tier providing digital business cards, virtual backgrounds, and email signatures to individual users. This drives user acquisition and network effects at scale (4M+ users) with no direct revenue.
- Blinq Premium Subscription: Paid individual subscription offering enhanced customization, additional card slots, export options, and premium features. Free 7-day trial available. Billed monthly or annually.
- Blinq Business Team Subscription: Team/enterprise tier with team management, admin controls, CRM sync, Active Directory provisioning, dynamic email signatures, and event lead capture dashboard. Targets teams within enterprise and mid-market companies.
- NFC Card Hardware Sales: Sale of physical NFC-enabled business cards that link to a user's digital Blinq card. Cards can be purchased via the app or website. Title passes to customer upon full payment.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free digital business card for individuals |
| Subscription | Monthly | Individual paid subscription with enhanced customization and export options |
| Subscription | Annual | Team and enterprise plan with admin controls, CRM sync, and event lead capture |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Blinq product offering
Product offeringCore offering
Blinq provides a cloud-based digital business card platform that lets individuals and teams create, share, and manage professional contact identities via QR codes, NFC, links, and digital wallets. Its core offering is supplemented by an Event Lead Capture solution with AI-powered contact scanning, AI meeting notetaking, email signature management, and CRM integrations with Salesforce, HubSpot, and Microsoft Dynamics. A separate Blinq Business tier adds team administration, SSO, and enterprise provisioning for organizations.
Product overview
Blinq is a cloud-based digital business card platform providing a unified product ecosystem for professional identity management and relationship building. The core product is Digital Business Cards, which users can share via QR codes, NFC tags, links, wallet apps, or widgets. Supporting modules include Event Lead Capture for event networking, AI Notetaker for conversation capture, NFC Business Cards as physical companions to the digital product, Email Signatures for brand extension, Virtual Meeting Backgrounds for video calls, and Wallet/Widget integrations for mobile access. Blinq Business is the enterprise platform tier offering team management, centralized branding controls, and CRM integrations (HubSpot, Salesforce, Microsoft Dynamics) with Microsoft Entra provisioning. AI capabilities include contact scanning/enrichment and conversation transcription/summarization. The platform serves over 4 million users across 500,000 companies including Fortune 500 organizations.
Differentiator
Problem solved
Functional benefit
Brands
- Blinq Business: Team and enterprise solution for managing digital business cards, email signatures, and CRM integrations.
- Blinq Premium
Products and services
- Digital Business Cards
Quantifiable outcome
- Over 4 million users across 189 countries and 500,000 companies
- +3 more outcomes
Companies that use Blinq
Customer profileNamed customers24 records
Segments3 records
Ideal customer profiles3 records
Blinq technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability3 records
Feature7 records
Blinq partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- SalesforcecoreNative integration with Salesforce CRM. Blinq Business users can auto-sync contacts, tags, and notes directly into Salesforce as leads, enabling automated follow-ups and pipeline attribution from events.
- HubSpotcoreNative CRM integration with HubSpot. Contacts captured via Blinq sync directly to HubSpot. Blinq is listed on the HubSpot Marketplace. HubSpot Ventures has also invested in Blinq.
Scale indicators10 records
Recent moves6 records
Expansion highlights6 records
Blinq competitors and assessment
Company assessmentBroad incumbents
- HubSpot: Larger CRM and marketing platform that is both an integration partner and a strategic investor (HubSpot Ventures). Could natively build digital business card or event lead capture features to bypass Blinq.
- Eventbrite: Broad event ticketing and management platform with attendee data and event-level analytics. Adjacent to Blinq's event use case, especially for organizing events and capturing attendee contacts at scale.
- LinkedIn: Dominant professional networking platform with built-in digital contact exchange via connections and profiles. Represents the incumbent alternative for digital professional identity and could add native digital business card features.
- Salesforce: Largest CRM platform and a core integration partner for Blinq Business. Represents a broad incumbent whose first-party build-out of contact capture or lead management could compete with Blinq's core features.
Direct peers
- HiHello: Direct competitor offering digital business cards, contact management, and team/enterprise features. Closest comparable on product scope, target customer (sales professionals and teams), and business model (freemium + paid team tiers).
- Popl: Direct competitor in the digital business card and NFC card space, targeting professionals and teams with similar QR/NFC tap-to-share functionality. Competes head-to-head with Blinq on hardware (NFC cards) and mobile sharing workflows.
- Wave Connect: Direct competitor in digital business cards with team management, CRM integrations, and event lead capture features. Overlaps with Blinq's enterprise value proposition and Salesforce/HubSpot integrations.
- Linq: Direct competitor offering digital business cards and contact management tools. Comparable in target customer, mobile-first design, and tiered subscription model including individual and team plans.
Emerging players
- Bizzabo: Event experience platform with lead capture and event analytics capabilities. Comparable in the event lead capture category where Blinq holds G2 #1, but with a wider event management suite.
- ContactMonkey: Email signature and internal communications platform with partial overlap into contact sharing and CRM integration. Comparable in email signature management and enterprise IT integrations (Microsoft/Google).
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Blinq social profiles
Digital presenceBlinq compliance and trust
Trust signalCompliance5 records
Blinq financial estimates
Financial estimateRevenue estimate
Valuation estimate
Blinq leadership team
Management profileNumber of profiles
Profiles3 records
Blinq funding detail
Funding detailFunding overview
Funding rounds2 records
Investors4 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Blinq M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Blinq
What does Blinq do?
Blinq provides a cloud-based digital business card platform that lets individuals and teams create, share, and manage professional contact identities via QR codes, NFC, links, and digital wallets. Its core offering is supplemented by an Event Lead Capture solution with AI-powered contact scanning, AI meeting notetaking, email signature management, and CRM integrations with Salesforce, HubSpot, and Microsoft Dynamics. A separate Blinq Business tier adds team administration, SSO, and enterprise provisioning for organizations.
Is Blinq a public or private company?
Blinq is a private company. It is classified as venture growth investor backed and is currently operating.
When was Blinq founded?
Blinq was founded in 2018. It employs 11 to 50 people.
Where is Blinq based?
Blinq is headquartered in Melbourne, Australia, in the Oceania region.
How does Blinq make money?
Four revenue lines are on record. Freemium Digital Business Cards are the primary driver. The others are blinq Premium Subscription, blinq Business Team Subscription and NFC Card Hardware Sales.
Who are Blinq's main competitors?
Broad incumbents on record are HubSpot, Eventbrite, LinkedIn and Salesforce. Direct peers are HiHello, Popl, Wave Connect and Linq. Emerging players are Bizzabo and ContactMonkey.
Does Blinq have an API?
No public API is recorded for Blinq.
What industry is Blinq in?
Blinq's product category is Digital Business Card & Contact Management Software. Its primary akta.pro industry code is HDAAAGAJ, B2B SaaS & Enterprise Personalization (CRM, Sales, Support), with a secondary code of HDAEACAG, Managed File Transfer (MFT) & B2B/EDI Integration. Its NAICS code is 51821 and its SIC code is 7370.