What Garten does

Garten (formerly Oh My Green) is a workplace wellbeing company that provides managed food programs and holistic wellness services to mid-to-large enterprises across the United States. The company operates four core product lines — Kitchen Management (curated office pantries and micro-kitchens), Market (self-serve micro-markets with cashless self-pay kiosks for populations of 80+), Catering/Café (chef-prepared meals), and Wellbeing (virtual wellness programming including mindfulness, nutrition education, and the Infinity Speaker Series). It also offers a direct-to-consumer Box subscription service and a branded organic, direct-trade coffee line.

The underlying technology stack combines a proprietary Analytics Dashboard (real-time expense and consumption visibility), a Nutrition Dashboard (which ranks every product in the portfolio into a 5-tier system based on nutrition and sustainability criteria), machine learning on the back end for replenishment and inventory automation, and smart analytics on the front end for personalized recommendations. Garten pairs the platform with a high-touch service model: each client receives a dedicated Happiness Manager, 24/7 help desk, quarterly business reviews, NPS tracking, and account-specific KPIs.

Garten's go-to-market is primarily enterprise field sales to mid-to-large companies and Fortune 500 corporations, supplemented by direct-to-consumer online ordering for the Box subscription. Revenue is generated through subscription/recurring management fees for managed food programs, per-transaction fees at self-serve Markets, annual auto-renewing Box subscriptions, and catering contracts. The company is headquartered in San Francisco, serves clients across 15+ US cities, and was acquired by HUNGRY in July 2025. Founded in 2015 by Michael Heinrich, Garten previously raised approximately $70 million in funding and completed four acquisitions (Blissmo, Byte Foods, LeanBox, Welnys) before the HUNGRY exit.

Name

Garten

Legal name

Garten, Inc.

Website

https://garten.co

Company type

Private

Founded year

2015

Operating status

Acquired

Headcount range

501–1,000 employees

Short description

Garten is a workplace wellbeing company that delivers managed office food programs — pantries, micro-markets, catering, and holistic wellness — to mid-to-large US enterprises via a proprietary analytics platform and dedicated Happiness Managers.

Ownership category

akta.pro rank

Product category

Corporate Wellness Services

NAICS

Caterers (722320), Special Food Services (7223), Diet and Weight Reducing Centers (812191)

SIC

Retail-Eating Places (5812)

akta.pro primary industry

Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH)

akta.pro secondary industries

General Nutrition Coaching (HSADAFAA), Special-Diet & Functional Prepared Meals (Keto, Vegan, Gluten-Free, Medical) (CRAHAJAG)

Keywords

• Corporate wellness services
• Office food service
• Micro-market solutions
• Workplace catering
• Snack pantry programs

Headquarters

HQ city

Burlingame

HQ country

United States

HQ region

North America

Offices22 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Corporate Food Service Subscriptions: Ongoing subscription services for office kitchens, micro-markets, catering, and café management. Clients pay recurring fees for fully managed food programs with dedicated account support including Happiness Managers, quarterly business reviews, and KPI tracking.
2. Self-Serve Market Transactions: Self-serve micro-markets equipped with cashless self-pay kiosks where employees or occupants purchase meals and snacks. Revenue is generated through per-transaction purchases at locations in office buildings and apartment complexes.
3. Box Service Subscriptions: Subscription box service delivering curated healthy snacks directly to offices or homes. Subscriptions auto-renew annually and are available for order through the website checkout process.
4. Catering Services: Full-service corporate catering delivering chef-prepared meals for meetings, events, and daily lunch programs. Culinary team prepares food on-site or delivers freshly prepared meals.
5. Branded Coffee Products: First branded product offering: organic, direct-trade coffee sourced from Peru, roasted in California, available in light, medium, and dark roasts. Sold as part of nutrition/micro-kitchen and culinary service offerings.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Garten provides managed workplace food and wellness programs to corporate clients, including micro-kitchen pantry stocking, self-serve micro-markets with cashless kiosks, full-service corporate catering and café management, and holistic wellbeing programming (mind, body, environment). All services are powered by proprietary technology including the Analytics Dashboard and Nutrition Dashboard, which provide clients with real-time visibility into expenses, consumption patterns, and employee eating habits. The company also offers direct-to-consumer subscription boxes and branded coffee products.

Product overview

Garten (formerly Oh My Green) is a workplace wellbeing company offering a unified platform of food and wellness services. The core offerings include Kitchen Management (micro-kitchens and pantry services), Market (self-serve markets with cashless kiosks), Catering (culinary team meal delivery), and Wellbeing (holistic wellness programming). These are powered by proprietary technology including the Analytics Dashboard and Nutrition Dashboard, which process consumption data to provide visibility into expenses and employee eating patterns. The company also offers subscription products through its Snack-from-Home Box service and branded products like Oh My Green Coffee. All services are designed to support onsite and remote employees through a comprehensive approach to workplace wellness.

Differentiator

Problem solved

Functional benefit

Products and services

• Kitchen Management Concierge-style office micro-kitchen and pantry service with nutritionists and supertasters curating snacks, beverages, and breakroom supplies tailored to each client's team. Currently serving 11 US cities including Atlanta, Austin, Boston, Chicago, Dallas, Denver, Los Angeles, NYC, Salt Lake City, San Francisco, and Seattle.
• Market Self-serve micro-market solution featuring a modular layout with multiple refrigerators, snack shelves, and a cashless self-pay kiosk. Recommended for populations of 80+ in offices, apartment buildings, and other locations. Currently serving 16 US metros.
• Catering Full-service corporate catering and café management delivered by garten's culinary team, providing chef-prepared meals for meetings, events, and daily lunch programs. Currently serving 13 US metros.
• Wellbeing Holistic workplace wellbeing services including nutrition education, mindfulness programming, virtual wellness classes, and globally accessible virtual programming addressing mind, body, and environmental health.
• Snack-from-Home / Box Subscription box service delivering curated healthy snacks to remote teams and home offices, featuring themed boxes such as Vitality Box and Zen Box. Auto-renewing annual subscriptions ordered via garten.co/box.
• Oh My Green Coffee First branded product offering: organic and fair trade coffee, direct-trade sourced from Peru and roasted in California, available in light, medium, and dark roasts. Sold as part of nutrition and micro-kitchen offerings.

Quantifiable outcome

• 93% of food purchased by Garten corporate clients was healthier than typical office snacks, according to a 23-month data analysis completed in 2018.
• +4 more outcomes

Named customers1 record

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability3 records

Feature6 records

Partnerships

Five partnerships are on record, tiered major, core and minor.

• HUNGRYmajorOthers · 16 July 2025HUNGRY acquired Garten in July 2025, marking a new era where hospitality meets employee wellbeing. The partnership aims to enhance workplace culture by integrating comprehensive wellness solutions with HUNGRY's commitment to exceptional food service. Garten's data-driven wellness model will be combined with HUNGRY's hospitality-driven approach.
• WelnyscoreStrategic or Co-development Partner · 15 May 2022Garten acquired Welnys on May 15, 2022, expanding its range of wellness services and scaling operations. The entire Welnys team joined Garten, with no immediate changes to customer interactions, only rebranding and contact updates. Welnys was a workplace wellness company bringing additional wellness service capabilities.
• Byte FoodscoreStrategic or Co-development Partner · 14 January 2020Oh My Green (now Garten) acquired Byte Foods, the food distribution and logistics division of Byte Technology, in January 2020. This acquisition extended the reach of Garten's fresh food into hundreds of additional locations, expanding market coverage and distribution capabilities.
• The FruitGuysminorStrategic or Co-development Partner · 17 December 2019Oh My Green (now Garten) partnered with The FruitGuys, the nation's leader in farm-fresh fruit and thoughtful snacks, to expand healthy eating options for offices and businesses across the U.S. Partnership provided farm-fresh fruit delivery kits as an additional offering for office clients.
• Dr. Pam PeekeminorOthersDr. Pam Peeke, a nationally renowned physician, scientist, and thought leader in integrative and preventive medicine, served as an advisor to Oh My Green (now Garten) and helped create the company's food selection criteria. She contributed expertise in nutrition science to the company's product curation methodology.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Fooda: Fooda operates corporate pop-up restaurant programs and on-site food halls for enterprise offices. It is comparable to Garten's Catering and Café product lines and serves a similar mid-to-large enterprise customer base seeking workplace food amenities.
• The FruitGuys: The FruitGuys is a former Garten partner and a direct peer in office fruit and snack box delivery. It offers farm-fresh produce and curated snacks to offices, competing with the healthy-snack pantry side of Garten's business.
• HUNGRY: HUNGRY is the acquirer of Garten and a direct peer in corporate catering and workplace food service. Both companies serve enterprise clients with chef-driven food programs and now operate as part of the same corporate umbrella, with overlapping offerings in office catering and café management.
• SnackMagic: SnackMagic is a direct-to-office snack and beverage vendor with a self-serve marketplace model and remote-friendly Box offering. It competes with Garten's pantry/Box services for the same enterprise wellness budget dollars, though it has lighter local logistics and fewer food/wellness add-ons.
• LeanBox: LeanBox was acquired by Garten in 2021 and offers office micro-market and pantry services. It is a direct peer in unattended micro-markets and healthy office snacking, with substantial operational and product overlap with Garten's Market offering.
• Byte Foods: Byte Foods is a wholly-owned Garten subsidiary that operated as an independent smart micro-market vendor before the 2020 acquisition. It is directly comparable as an unattended micro-market solution for offices and apartment buildings, which overlaps with Garten's Market product.

Broad incumbents

• ezCater: ezCater is an established broad incumbent in corporate catering, providing an online marketplace connecting offices with restaurants and caterers. It overlaps with Garten's Catering product on the enterprise side and represents a much larger, more transactional alternative for office meal programs.
• Aramark: Aramark is a broad incumbent in workplace food services, facilities management, and uniform services. It competes with Garten in corporate dining, micro-markets, and office pantry programs and brings substantially larger scale and procurement power to enterprise contracts.
• Sodexo: Sodexo is a global facilities management and corporate food services incumbent serving large enterprise accounts. It is a broader incumbent peer that competes with Garten's full-service kitchen management, café, and micro-market offerings at the enterprise RFP level.
• Compass Group: Compass Group is one of the world's largest contract food services and support services providers, operating across corporate, healthcare, and education. It overlaps with Garten's enterprise kitchen, catering, and micro-market offerings as part of a much broader portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/getgarten
• Facebookfacebook.com/getgarten
• LinkedInlinkedin.com/company/getgarten
• Instagraminstagram.com/getgarten

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds3 records

Investors16 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Garten