Chattermill
Chattermill is an AI-native Voice of Customer platform that unifies customer feedback from surveys, support, social, and calls, using its proprietary Lyra AI to deliver actionable insights to enterprise CX, product, and support teams.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
What Chattermill does
Chattermill is a London-based, AI-native Voice of Customer and customer feedback analytics platform founded in 2015. Its core offering unifies unstructured customer feedback from surveys, reviews, support tickets, social media, and voice calls into a single platform, applying proprietary deep learning models branded as Lyra AI to automatically tag, categorize, and score sentiment. The product is modular — comprising Customer Feedback Analytics, Product Experience Analytics, Support Data Analytics, Speech Analytics, and Social CX Analytics — with cross-cutting capabilities including natural-language querying (Ask Lyra), autonomous trend detection (Observations), alerting, custom reports, and workflow automation into Slack, Jira, Linear, and Notion.
The platform is differentiated by its AI-native architecture, an unlimited-user pricing model (priced on feedback volume and channel count rather than seats), and a 50+ native integration ecosystem that now extends to AI agents via the Chattermill MCP server (compatible with Claude, ChatGPT, Gemini, Cursor, Notion Agent, and others). It serves enterprise customers across retail, travel, financial services, utilities, and consumer subscription verticals — including Uber, HelloFresh, Booking.com, H&M, Tesco, and Qonto — with documented outcomes such as a 144% NPS lift at E.On Next and a 42.8% reduction in support contacts at Footasylum.
Revenue is generated through annual SaaS subscriptions, distributed via a direct enterprise field sales motion supplemented by a self-serve product tour and demo-led conversion. The company has raised approximately $35M across five funding rounds, most recently a $26M Series B in December 2022 led by Beringea to fund US and European expansion. Chattermill Analytics Limited is the operating entity, headquartered in London with a remote-first operating model and US/EU data residency. Compliance posture includes SOC2 Type II, ISO 27001:2022, GDPR, and CCPA.
Chattermill firmographics
Firmographics- Name
- Chattermill
- Legal name
- Chattermill Analytics Limited
- Website
- https://chattermill.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Chattermill is an AI-native Voice of Customer platform that unifies customer feedback from surveys, support, social, and calls, using its proprietary Lyra AI to deliver actionable insights to enterprise CX, product, and support teams.
- Ownership category
- akta.pro rank
Chattermill industry classification
Industry- Product category
- Customer Feedback Analytics
- NAICS
- Marketing Research and Public Opinion Polling (541910), Marketing Consulting Services (541613)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Conversational NLP & Dialogue Management (chatbots, agents) (HDAAADAF)
- akta.pro secondary industries
- Emotion, Sentiment & Paralinguistic Intelligence (HDAAAFAI), Online Reputation Management (ORM) (MPAAAOAB)
Keywords
Where Chattermill is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Chattermill business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Chattermill operates as a SaaS platform offering subscription-based access to its customer feedback analytics platform. The platform does not charge per user fees - customers can add as many users as needed without additional charges. Pricing is based on feedback volume and the number of data channels integrated.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Custom enterprise pricing based on feedback volume and channels |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels10 records
Chattermill product offering
Product offeringCore offering
Chattermill is an AI-native Voice of Customer and customer feedback analytics platform that unifies fragmented feedback from surveys, reviews, support tickets, social media, and voice calls into a single source of truth. It applies deep learning and natural language processing to automatically tag themes, detect sentiment, and surface actionable insights, which teams can then operationalize through dashboards, alerts, and workflows.
Product overview
Chattermill is an AI-native Voice of Customer (VoC) and customer feedback analytics platform that unifies all customer feedback channels into a single source of truth. The core platform consists of specialized analytics modules including Customer Feedback Analytics, Product Experience Analytics, Support Data Analytics, Speech Analytics, and Social CX Analytics. These modules share unified dashboards, reporting, alerting, and workflow capabilities. Lyra AI (including Ask Lyra and Observations features) powers natural language querying and autonomous insight discovery. The Chattermill MCP enables AI agents like Claude and ChatGPT to access Chattermill data directly. The platform integrates with 50+ native integrations including Zendesk, Salesforce, Qualtrics, Intercom, Slack, and Jira.
Differentiator
Problem solved
Functional benefit
Brands
- Lyra: AI-powered customer experience analytics assistant that allows users to query customer feedback in natural language and get instant insights backed by quotes.
- Chattermill MCP
Products and services
- Customer Feedback Analytics Unifies all customer feedback channels (surveys, reviews, social media, support tickets, calls) into one platform and uses AI to automatically tag, categorize, and analyze unstructured feedback to uncover actionable insights for CX, Insights, and Product teams.
- Product Experience Analytics Analyzes product-related customer feedback to help product and UX teams prioritize improvements based on real customer needs and identify what drives satisfaction.
- Support Data Analytics Analyzes support ticket data to identify recurring issues before they escalate, helping support and operations teams reduce contact volume and improve resolution times.
- Speech Analytics Extracts voice of customer insights from support and prospect phone call recordings, enabling analysis of spoken feedback alongside written feedback.
- Social CX Analytics Gets customer insights from social media data sources, analyzing public social conversations (including TikTok, Reddit, Twitter, Facebook, Pinterest) for customer sentiment and emerging issues.
- Chattermill MCP (Model Context Protocol) An MCP server that enables AI agents such as Claude, ChatGPT, Gemini CLI, and others to access and query Chattermill customer feedback data directly, allowing users to retrieve summaries, quantified insights, and raw verbatim feedback within their AI workflows.
- CX Intelligence Academy On-demand educational platform providing courses on proving the value of customer experience for business impact, included as part of the customer enablement offering.
Quantifiable outcome
- HelloFresh achieved 30% increase in average order value through unified customer insights
- +5 more outcomes
Companies that use Chattermill
Customer profileNamed customers19 records
Segments8 records
Ideal customer profiles2 records
Chattermill technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration23 records
AI capability4 records
Feature11 records
Chattermill partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core.
- ZendeskcoreNative integration allowing analysis of all Zendesk data to extract granular insights about customer support interactions and ticket patterns.
- TrustpilotcoreIntegration to connect Trustpilot reviews to Chattermill for extracting review insights and sentiment analysis.
- QualtricscoreIntegration to analyze all survey and support data from Qualtrics XM platform.
- IntercomcoreIntegration to surface emerging issues and get customer insights from Intercom conversations.
- SalesforcecoreCRM integration to pull customer feedback data alongside account, deal, and segment context.
- SurveyMonkeycoreSurvey platform integration for analyzing survey feedback responses.
- Claude (Anthropic)coreMCP (Model Context Protocol) integration allowing Claude AI agent to access and query Chattermill customer feedback data directly.
- Claude CodecoreMCP integration for Claude Code to enable coding agents to access customer feedback insights.
- ChatGPTcoreMCP integration enabling ChatGPT to query Chattermill customer feedback data.
- Gemini CLIcoreMCP integration for Google Gemini CLI to access customer insights.
- Amazon Web ServicescoreCloud infrastructure provider for Chattermill servers and data storage with AWS.
- Google Cloud PlatformcoreCloud infrastructure provider for Chattermill servers and data storage with Google Cloud.
- Auth0 (Okta)coreAuthentication and session management provided by Auth0 for login and security.
- SlackcoreWorkflow integration for sending customer insights alerts and notifications to Slack channels.
- JiracoreWorkflow integration to turn customer insights and top issues into Jira tickets with customer quotes attached.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Chattermill competitors and assessment
Company assessmentDirect peers
- Qualtrics: Qualtrics is the largest enterprise experience management platform, offering customer experience, product experience, and employee experience analytics. It competes head-to-head with Chattermill in VoC and customer feedback analytics for large enterprises, with significantly broader product depth and a larger installed base.
- Medallia: Medallia is an enterprise customer experience and Voice of Customer platform with strong text and speech analytics, serving many of the same large B2C brands as Chattermill (e.g., retail, travel, financial services). It is one of the closest direct competitors in AI-driven customer feedback analysis.
- Sprinklr: Sprinklr offers a unified customer experience management platform spanning social CX, contact center, and feedback analytics. It overlaps directly with Chattermill on social CX analytics and enterprise VoC, particularly with large consumer brands.
- InMoment: InMoment is a customer experience optimization platform combining surveys, social, and text/speech analytics with AI-driven insights. It serves enterprise customers across retail, hospitality, and financial services — directly comparable to Chattermill's enterprise VoC positioning.
- Thematic: Thematic is an AI-powered customer feedback analytics platform that uses NLP to theme and quantify unstructured feedback from surveys, reviews, and support tickets. It is one of the closest pure-play direct competitors to Chattermill's AI-native VoC positioning, particularly in mid-market and enterprise.
- Idiomatic: Idiomatic is an AI customer feedback analytics platform focused on surfacing actionable insights from support tickets, surveys, and reviews. It targets similar CX and support teams as Chattermill with a comparable AI-native value proposition.
- Wonderflow: Wonderflow is a customer feedback analytics platform that unifies reviews, surveys, and support data into AI-driven product and CX insights. It serves many of the same consumer brand verticals (retail, consumer electronics, travel) as Chattermill.
- Keatext: Keatext is an AI text analytics platform for customer feedback, applying NLP and sentiment analysis to open-text survey responses and reviews. It targets similar enterprise VoC use cases to Chattermill's core feedback analytics module.
- CustomerGauge: CustomerGauge is a customer experience and Net Promoter Score platform with account-level feedback analytics and industry-specific VoC solutions. It serves B2B and B2B2X enterprises, overlapping with Chattermill's enterprise VoC positioning.
Broad incumbents
- Zendesk (Customer Feedback / CX Suite): Zendesk is a broad customer service and CX platform that has added AI-powered analytics and surveying capabilities, including AI-powered insight extraction across support interactions. As a Chattermill integration partner and adjacent platform with growing analytics functionality, it represents both an ecosystem partner and a competitive incumbent.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Chattermill social profiles
Digital presenceChattermill compliance and trust
Trust signalCompliance5 records
Chattermill financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chattermill leadership team
Management profileNumber of profiles
Profiles6 records
Chattermill funding detail
Funding detailFunding overview
Funding rounds5 records
Investors10 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chattermill M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chattermill
What does Chattermill do?
Chattermill is an AI-native Voice of Customer and customer feedback analytics platform that unifies fragmented feedback from surveys, reviews, support tickets, social media, and voice calls into a single source of truth. It applies deep learning and natural language processing to automatically tag themes, detect sentiment, and surface actionable insights, which teams can then operationalize through dashboards, alerts, and workflows.
Is Chattermill a public or private company?
Chattermill is a private company. It is classified as venture growth investor backed and is currently operating.
When was Chattermill founded?
Chattermill was founded in 2015. It employs 51 to 100 people.
Where is Chattermill based?
Chattermill is headquartered in London, United Kingdom, in the Europe region.
How does Chattermill make money?
One revenue line is on record: saaS Subscription.
Who are Chattermill's main competitors?
Direct peers on record are Qualtrics, Medallia, Sprinklr, InMoment, Thematic, Idiomatic, Wonderflow, Keatext and CustomerGauge. Zendesk (Customer Feedback / CX Suite) is listed as a broad incumbent.
Does Chattermill have an API?
Yes. Chattermill provides a public API for integrating and analyzing feedback from various sources. The API enables users to connect custom data sources through CSV or JSON file uploads, API calls, or integration with third-party services for labeling free-form comments and reporting frequency counts, percentages, and metrics. API documentation is available at apidocs.chattermill.com. Developer documentation is at apidocs.chattermill.com.
What industry is Chattermill in?
Chattermill's product category is Customer Feedback Analytics. Its primary akta.pro industry code is HDAAADAF, Conversational NLP & Dialogue Management (chatbots, agents), with a secondary code of HDAAAFAI, Emotion, Sentiment & Paralinguistic Intelligence. Its NAICS code is 541910 and its SIC code is 7372.