Rithmm
- Company typePrivate
- Founded2023
- HeadquartersChestnut Hill, United States
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
Rithmm firmographics
Firmographics- Name
- Rithmm
- Legal name
- Rithmm, Inc.
- Website
- https://rithmm.com
- Company type
- Private
- Founded year
- 2023
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Rithmm industry classification
Industry- Product category
- Sports Betting Analytics Software
- NAICS
- Software Publishers (5132)
- akta.pro primary industry
- Fantasy Player Props & Pick’em (Skill-Based Fantasy) (MPAEAHAG)
- akta.pro secondary industry
- Sportsbook Trading, Odds & Feed Providers (MPAEAKAB)
Keywords
Where Rithmm is headquartered
LocationHeadquarters
- HQ city
- Chestnut Hill
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Rithmm business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations
Revenue model
- Subscription - Core Tier: Monthly or annual subscription providing AI player prop predictions, AI game predictions, Bolt picks, AI + custom model builder, and all league coverage. Priced at $29.99/month or $19.99/month billed annually ($239.99/year).
- Subscription - Premium Tier: Higher-tier subscription including everything in Core plus advanced statistics, advanced model building, and NFL + NBA Player Adjustment tool. Priced at $99.99/month or $83.33/month billed annually ($999.99/year).
- Affiliate Revenue: Commission revenue from affiliate partnerships with sportsbooks (e.g., BetRivers Sportsbook). Rithmm earns commission when users click affiliate links and sign up for sportsbooks.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Core tier at $29.99/month or $19.99/month billed annually ($239.99) |
| Subscription | Monthly | Premium tier at $99.99/month or $83.33/month billed annually ($999.99) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels11 records
Rithmm product offering
Product offeringCore offering
Rithmm is an AI-powered sports betting predictions platform that builds predictive models for game outcomes (spreads, totals, moneyline) and player props across major U.S. sports leagues. Users can follow AI-generated picks (including Smart Signals and Bolt picks) or build their own no-code custom models, then execute bets with one tap directly to integrated sportsbooks and prediction markets. Revenue is generated through tiered monthly/annual subscriptions (Core and Premium) and affiliate commissions from partnered sportsbooks.
Product overview
Rithmm is an AI-powered sports betting platform offering a unified product with tiered subscription plans (Core and Premium). The Core subscription provides AI player prop predictions, AI game predictions, Smart Signals, Bolt picks, Model Builder, Line Comparison Tool, and bet tracking. Premium adds advanced statistics, advanced model building, and NFL + NBA Player Adjustment tools. Key features include predictive analytics across all major sports (NFL, NBA, MLB, WNBA, college football, college basketball, golf, soccer), no-code custom model builder, Smart Signals for high-confidence bets, line shopping across sportsbooks (DraftKings, FanDuel, BetMGM, Caesars, BetRivers) and prediction markets (Kalshi, Polymarket), and parlay building with optimized Parlay Pieces.
Differentiator
Problem solved
Functional benefit
Products and services
- Rithmm AI Sports Betting Platform Rithmm is a unified AI-powered sports betting predictions platform for individual bettors. It delivers AI Player Prop predictions, AI Game predictions (spreads, totals, moneyline), Smart Signals, Bolt picks, a no-code custom Model Builder, a Line Comparison tool across sportsbooks and prediction markets, Tracked Bets, leaderboards, group chat, and one-tap bet execution into integrated sportsbooks. Coverage spans NFL, NBA, MLB, WNBA, college football, college basketball, golf, soccer, and the World Cup. The platform is sold as a 7-day free trial converting to a Core ($29.99/mo or $239.99/yr) or Premium ($99.99/mo or $999.99/yr) subscription, available on iOS, Android, and web.
Quantifiable outcome
- 55.2% win rate across 2,546 NFL props for +123.5 units in 2025-2026 season
- +6 more outcomes
Companies that use Rithmm
Customer profileSegments1 record
Ideal customer profiles1 record
Rithmm technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
AI capability3 records
Feature8 records
Rithmm partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core.
- DraftKingscoreMajor U.S. sportsbook integrated with Rithmm for one-tap bet execution. Users can send predictions directly to DraftKings from within the Rithmm app.
- FanDuelcoreMajor U.S. sportsbook integrated with Rithmm for one-tap bet execution. Users can send predictions directly to FanDuel from within the Rithmm app.
- BetMGMcoreMajor U.S. sportsbook integrated with Rithmm for one-tap bet execution. Available via affiliate promotional offers (Bet $5 Get $150 for new users).
- Caesars SportsbookcoreMajor U.S. sportsbook integrated with Rithmm for one-tap bet execution.
- BetRiverscoreMajor U.S. sportsbook integrated with Rithmm. Rithmm is an affiliate partner of BetRivers and earns commission when users sign up through their platform.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Rithmm competitors and assessment
Company assessmentDirect peers
- BettingPros: BettingPros is a direct competitor offering AI-driven sports betting picks, player props, odds comparison, and expert predictions across major U.S. sports — overlapping Rithmm's core offering of AI-powered props, game picks, and line shopping for individual U.S. sports bettors.
- Pickswise: Pickswise is a direct competitor providing free and premium AI- and expert-driven sports betting picks, player props, and parlay tools across NFL, NBA, MLB, and college sports — a near-mirror of Rithmm's product surface targeting the same individual sports bettor persona.
- Unabated: Unabated provides advanced sports betting analytics, odds comparison, and professional-grade tools for serious bettors — comparable to Rithmm's premium tier positioning around advanced statistics, model building, and edge identification.
- OddsJam: OddsJam offers real-time odds comparison, positive EV betting tools, and AI-driven sports betting picks — directly overlapping Rithmm's line comparison tool, edge-detection features (DTM), and AI picks across U.S. sportsbooks.
- Props.com: Props.com is a player-prop specialist providing AI-driven prop picks and analysis across major sports leagues — directly comparable to Rithmm's core player prop predictions and AI-Powered Props product.
Broad incumbents
- Action Network: Action Network is an established, well-funded sports betting media and data platform offering picks, props, odds, and analytics with sportsbook integrations. It competes with Rithmm across player props, game predictions, and line shopping, but operates at much broader scale and as a multi-product media destination.
- BetQL: BetQL is an established sports betting analytics platform offering data-driven picks, trends, and computer-simulated predictions across major leagues — competing with Rithmm on AI game predictions and player props but with a broader, more media-led product portfolio.
Emerging players
- Outlier: Outlier is an emerging AI-driven sports betting analytics platform focused on identifying outlier player prop opportunities — a narrower, emerging overlap with Rithmm's AI-Powered Props and Smart Signals features.
- Dimers: Dimers is an emerging AI sports predictions platform providing computer-simulated picks, props, and game predictions — a comparable AI-first, consumer-facing offering in the same sports-betting analytics category as Rithmm.
Regional players
- PrizePicks: PrizePicks is a daily fantasy sports pick'em platform that is integrated with Rithmm. While not a direct picks competitor, it shares the same end-user persona and is a relevant comparable for pick'em mechanics, prop-based gameplay, and the user base Rithmm serves.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Rithmm social profiles
Digital presenceRithmm financial estimates
Financial estimateRevenue estimate
Valuation estimate
Rithmm leadership team
Management profileNumber of profiles
Profiles1 record
Rithmm funding detail
Funding detailFunding overview
Funding rounds2 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Rithmm M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Rithmm
What does Rithmm do?
Rithmm is an AI-powered sports betting predictions platform that builds predictive models for game outcomes (spreads, totals, moneyline) and player props across major U.S. sports leagues. Users can follow AI-generated picks (including Smart Signals and Bolt picks) or build their own no-code custom models, then execute bets with one tap directly to integrated sportsbooks and prediction markets. Revenue is generated through tiered monthly/annual subscriptions (Core and Premium) and affiliate commissions from partnered sportsbooks.
Is Rithmm a public or private company?
Rithmm is a private company. It is classified as venture growth investor backed and is currently operating.
When was Rithmm founded?
Rithmm was founded in 2023. It employs 1 to 10 people.
Where is Rithmm based?
Rithmm is headquartered in Chestnut Hill, United States, in the North America region.
How does Rithmm make money?
Three revenue lines are on record. Subscription - Core Tier is the primary driver. The others are subscription - Premium Tier and affiliate Revenue.
Who are Rithmm's main competitors?
Direct peers on record are BettingPros, Pickswise, Unabated, OddsJam and Props.com. Broad incumbents are Action Network and BetQL. Emerging players are Outlier and Dimers. PrizePicks is listed as a regional player.
Does Rithmm have an API?
No public API is recorded for Rithmm.
What industry is Rithmm in?
Rithmm's product category is Sports Betting Analytics Software. Its primary akta.pro industry code is MPAEAHAG, Fantasy Player Props & Pick’em (Skill-Based Fantasy), with a secondary code of MPAEAKAB, Sportsbook Trading, Odds & Feed Providers. Its NAICS code is 5132.