Unabated Sports

What Unabated Sports does

Unabated Sports, Inc. is a privately held Massachusetts-incorporated company headquartered in Beverly, MA that operates a subscription-based sports betting intelligence platform for individual bettors, data/model builders, and DFS/pick'em contest players. Its core product is the Unabated Line, a proprietary vig-free consensus price built by data scientists that aggregates and adjusts information from the sharpest sportsbooks on a sport-by-sport basis, used as a target for identifying positive expected value (+EV) wagers.

The platform combines this predictive line with a suite of Monte Carlo simulation-based tools (NFL Season Simulator, NFL/NBA/WNBA Props Simulators), real-time odds screens across multiple sportsbooks, and a family of betting calculators (CLV, Hold, Hedge, Alternate Lines, Partial Game Derivatives, No-Vig Fair Odds, Odds Converter, Compare Lines). It also offers sports-specific tools including NFL/MLB DFS Pick'em Entry Builders, NFL Pick'em Edge Tool, NFL Teaser Calculator, Survivor Optimizer, and College Football injury/depth chart tracking. A gated Discord community anchored by professional bettors Rufus Peabody and Captain Jack Andrews serves as both retention mechanism and community-led growth channel. A Sports Betting Data/Odds API, priced at $3,000/month for personal use with commercial/enterprise tiers, distributes real-time odds via Server-Sent Events with a Deeplinking API for sportsbook routing.

The business model is multi-tier subscription: monthly/6-month/annual memberships (Base, Premium, Props+ add-on, Concierge) sold directly through unabated.com with a 14-day money-back guarantee, plus a high-ARPU data API product. Marketing is content-led (blog, YouTube, podcast, weekly newsletter) and community-led (Discord, X/Twitter, Instagram, TikTok), with distribution exclusively through direct digital channels. The company is actively expanding upmarket into enterprise API customers and positioning its data feed for AI-agent and AI-bot integrations.

Name

Unabated Sports

Legal name

Unabated Sports, Inc.

Website

https://unabated.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Unabated Sports is a subscription-based sports betting intelligence platform that sells a proprietary vig-free consensus line, Monte Carlo-based prop simulators, real-time odds screens, and a Discord community led by professional bettors to individual sports bettors, with a premium data API for model builders and enterprises.

Ownership category

akta.pro rank

Product category

Sports betting analytics software

NAICS

Other Gambling Industries (713290)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Sports Data Feeds & Integrity Monitoring (MPAEACAE)

akta.pro secondary industries

Sportsbook Trading, Odds & Feed Providers (MPAEAKAB), Sportsbook Affiliate & Comparison Sites (MPAEAMAA)

Keywords

• Sports betting analytics
• Betting odds API
• Prop bet projections
• Vig-free consensus line
• DFS pick'em tools

Headquarters

HQ city

Beverly

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription Memberships: Monthly, 6-month, and annual subscription tiers providing access to betting tools, the Unabated Line, Discord community, and prop projections. Memberships automatically renew until canceled. Special introductory rates are offered to new subscribers. Base tier, Premium tier, and Props+ add-on tier available.
2. Sports Betting Data API: Real-time odds API sold at $3,000/month for personal use. Commercial pricing and bespoke integrations available for enterprise customers. Includes live odds, Unabated Line data, player props data, and Server-Sent Events streaming.
3. Concierge Membership: Premium tier membership option (Concierge) with enhanced support, available at a higher price point than standard tiers. Not eligible for the 14-day money-back guarantee.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels10 records

Core offering

Unabated Sports sells a subscription-based sports betting intelligence platform whose flagship is the Unabated Line — a proprietary vig-free consensus price built by data scientists that lets individual bettors identify positive expected value wagers across major U.S. sports. The membership bundles Monte Carlo prop and season simulators, real-time multi-sportsbook odds screens, betting calculators (CLV, Hold, Alternate Lines, Partial Game Derivatives, Hedge, Odds Converter, Compare Lines, No-Vig Fair Odds), DFS pick'em entry builders, college football injury and depth chart tools, and access to a private Discord community led by professional bettors Rufus Peabody and Captain Jack Andrews. A separately priced Sports Betting Data/Odds API with Server-Sent Events streaming and a deeplinking API is offered to personal and enterprise customers for building betting models, trading systems, and AI agents.

Product overview

Unabated Sports is a sports betting intelligence platform offering a subscription-based service with multiple membership tiers (Premium, Props+). The core product is the Unabated Line, a proprietary vig-free consensus line used to identify positive-EV betting opportunities. The platform provides an integrated suite of tools including the Props Simulator (NFL/NBA/WNBA) using Monte Carlo simulations, an Odds Screen for real-time line monitoring across sportsbooks, the NFL Season Simulator, Pick'em Edge Tool, and various calculators (Teaser, CLV, Hold, Alternate Lines, Partial Game Derivatives, Hedge Betting, Odds Converter, Compare Lines, No-Vig Fair Odds). Additional features include DFS Pick'em Entry Builders for NFL/MLB, College Football Injury Updates and Depth Charts, a Premium Discord community with professional bettors Rufus Peabody and Captain Jack Andrews, and a comprehensive Sports Betting Data/Odds API. WNBA Player Prop Projections are available as a membership add-on. The platform covers NFL, NBA, MLB, NHL, WNBA, College Football, College Basketball, and PGA.

Differentiator

Problem solved

Functional benefit

Products and services

• Unabated Membership Subscription Subscription membership providing individual sports bettors access to the Unabated Line, Monte Carlo-based NFL/NBA/WNBA prop simulators, NFL Season Simulator, multi-sportsbook real-time odds screens, an integrated set of betting calculators (Closing Line Value, Hold, Alternate Lines, Partial Game Derivatives, Hedge, Compare Lines, No-Vig Fair Odds, Odds Converter), DFS Pick'em Entry Builders for NFL and MLB, NFL Pick'em Edge Tool, NFL Teaser Calculator, College Football Injury Updates and Depth Charts, and a gated Discord community with direct access to professional bettors Rufus Peabody and Captain Jack Andrews.
• Sports Betting Data / Odds API Real-time sportsbook odds API providing live spread, moneyline, totals, partial game, DFS pick'em, and player prop data from multiple sportsbooks (including Pinnacle and DraftKings) plus exchanges and retail books, streamed via Server-Sent Events with no call limits or throttling. Includes a deeplinking API with sub-250ms redirect times for routing users directly to sportsbook bet slips. Sold to developers, quants, and betting startups for model building, trading, market-making, and AI agent training.
• Unabated WNBA Player Prop Projections Add-on subscription tier providing daily dynamic WNBA player prop projections for points, rebounds, and assists, leveraging the Unabated Line methodology to identify edges. Marketed as having outperformed the median projection by 88+ units in 2025.

Quantifiable outcome

• 96%+ of Unabated members have become winning sports bettors; 79% credit Unabated for their success
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability4 records

Feature15 records

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• FanDuel: FanDuel is a leading US sportsbook and DFS operator that also publishes odds, content, and tips for bettors. As a sportsbook-embedded tool, it competes with Unabated indirectly by offering in-house data and tools to its own large user base.
• Sportradar: Sportradar is a global sports data and technology provider supplying odds, feeds, and integrity services to sportsbooks and media. While much larger and enterprise-focused, it operates in the same sports data and odds distribution space as Unabated's API.
• Genius Sports: Genius Sports is a global sports data and technology company providing real-time data, odds, and trading services to sportsbooks. It competes with Unabated at the odds and data infrastructure layer, with broader scale and official league partnerships.

Direct peers

• OddsJam: OddsJam is a sports betting tools platform offering real-time odds comparison, +EV bet finders, and arbitrage tools. It is a direct competitor to Unabated's odds screen, compare lines, and +EV tooling across both consumer and prosumer tiers.
• Action Network: Action Network is a sports betting media and data platform offering odds, picks, and analytics content for sports bettors. It directly competes with Unabated across content, odds screens, and analytics tools, and was acquired by Better Collective for its scale and consumer brand.
• VSiN (Vegas Stats & Information Network): VSiN is a sports betting media and data network delivering odds, analysis, and content to bettors. It is a direct competitor to Unabated's content, betting tools, and educational positioning, with a strong brand presence in the US sports betting space.
• Odds Shark: Odds Shark is a sports betting information site providing odds, picks, and educational content. It is a direct competitor to Unabated on the consumer-facing content and odds comparison side of the sports betting intelligence market.
• BettingPros: BettingPros aggregates sportsbook odds, picks, and betting tools for US sports bettors. It competes directly with Unabated on real-time odds screens, sportsbook comparison, and data-driven betting content for the same retail audience.
• Outlier (formerly Betsperts): Outlier is a sports betting community and tools platform that combines Discord-style community access with betting analytics and picks. It directly competes with Unabated's premium Discord community and member-driven education model.

Others

• PrizePicks: PrizePicks is a leading daily fantasy sports pick'em operator. It is an 'others' peer because Unabated's DFS Pick'em Entry Builder is explicitly built to optimize entries on PrizePicks, positioning it as a tooling partner and ecosystem participant rather than direct competitor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/unabatedsports
• YouTubeyoutube.com/c/Unabated
• Instagraminstagram.com/unabatedsports
• TikToktiktok.com/@unabatedsports
• LinkedInlinkedin.com/company/unabated-sports

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Unabated Sports