Lift Women
Founded in 2021 and headquartered in Melbourne, Lift Women operates a reward-based crowdfunding platform and pre-accelerator program designed for women entrepreneurs across Australia and Asia-Pacific, combining campaign tooling with mentorship, grants, and an AI pitch assistant.
- Company typePrivate
- Founded2021
- HeadquartersMelbourne, Australia
- Headcount1–10
- GTM typeB2C
- OfferingSoftware
What Lift Women does
Lift Women is a privately held, for-profit company founded in 2021 and headquartered in Melbourne, Australia. It operates what it describes as the world's first reward-based crowdfunding platform purpose-built for women entrepreneurs, enabling founders to raise debt-free and equity-free capital from a community of backers across Australia and the broader Asia-Pacific region. The platform is paired with a pre-accelerator program, mentorship and coaching services, grants, and pitch-night events designed to address the systemic underfunding of women-led businesses — including a cited US$1.2T SME gender finance gap in East Asia/Pacific and only 2% of Australian VC funding going to sole female founders.
The core technology is a self-serve crowdfunding platform accessed at project.liftwomen.com, with an integrated generative AI Assistant that helps campaign creators generate pitch copy. Supporting capabilities include a pre-accelerator curriculum, category taxonomy spanning more than ten verticals (from Science & Technology to Art & Craft), and UN SDG tagging on projects. The platform is operated by a 1–10 person team with a founder (Irene Tsang) and a recently appointed Director of Growth and Impact (Dr. Zoë Condliffe, October 2025), supported by a Singapore regional office for APAC expansion.
The business model is primarily transaction-fee-based on successfully funded reward-based campaigns, supplemented by social-impact-aligned reinvestment (50% of profits reportedly directed back into the community and gender-equity causes). Go-to-market is product-led and community-led, leveraging free educational assets (a Crowdfunding Playbook, complimentary 30-minute consultations) as top-of-funnel tools and pitch-night events plus social channels for mid-funnel engagement. Cumulative disclosed outcomes include 371 projects launched, USD 5.261M in funds activated, 20,000 women supported, and 520,000 community members engaged.
Lift Women firmographics
Firmographics- Name
- Lift Women
- Legal name
- Lift Women
- Website
- https://liftwomen.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Founded in 2021 and headquartered in Melbourne, Lift Women operates a reward-based crowdfunding platform and pre-accelerator program designed for women entrepreneurs across Australia and Asia-Pacific, combining campaign tooling with mentorship, grants, and an AI pitch assistant.
- Ownership category
- akta.pro rank
Lift Women industry classification
Industry- Product category
- Crowdfunding Platform
- NAICS
- Grantmaking and Giving Services (81321), Social Advocacy Organizations (8133)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based) (MPACAFAJ)
Keywords
Where Lift Women is headquartered
LocationHeadquarters
- HQ city
- Melbourne
- HQ country
- Australia
- HQ region
- Oceania
Offices2 records
Markets served
Lift Women business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Crowdfunding Transaction Fees: Platform generates revenue through transaction fees on successfully funded campaigns. As a reward-based crowdfunding model, backers pledge to projects in return for perks or products.
- Social Impact Reinvestment: 50% of profits are reinvested back into the community and causes supporting gender equality, aligning with the company's social impact mission.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free educational resources and consultations |
Go-to-market motion3 records
Distribution channels2 records
Marketing channels6 records
Lift Women product offering
Product offeringCore offering
Lift Women operates a reward-based crowdfunding platform designed specifically for women entrepreneurs, enabling them to raise debt-free and equity-free funding from a community of backers. The platform is enhanced with an AI-powered pitch generation assistant and supplemented by a pre-accelerator program, grants, and mentorship and coaching services to support women-led startups.
Product overview
Lift Women operates as a female-focused crowdfunding platform with a portfolio of complementary offerings. The core product is the reward-based crowdfunding platform, which enables women entrepreneurs to raise capital from community backers. Supporting this core platform are an AI Assistant for pitch generation, a pre-accelerator program for early-stage founders, grants, and mentorship/coaching services—all designed to address the funding gap for women-led businesses across Australia and the Asia-Pacific region.
Differentiator
Problem solved
Functional benefit
Products and services
- Lift Women Crowdfunding Platform A female-focused reward-based crowdfunding platform where women entrepreneurs can launch projects and receive pledges from a community of backers; provides debt-free and equity-free funding and embeds an AI assistant for pitch generation.
- Pre-Accelerator Program A pre-accelerator program supporting women entrepreneurs as they prepare to launch crowdfunding campaigns and connect with investors, providing training, mentorship, and investor access.
- Mentorship and Coaching Mentorship and coaching services provided to women entrepreneurs on the platform to help them succeed with crowdfunding campaigns and broader business growth.
Quantifiable outcome
- Women-led crowdfunding campaigns outperform men's campaigns by 32% in success rate
- +2 more outcomes
Companies that use Lift Women
Customer profileNamed customers17 records
Segments2 records
Ideal customer profiles2 records
Lift Women technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature2 records
Lift Women partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Ovum AIcoreOvum AI is a case study demonstrating Lift Women's pre-accelerator program effectiveness. The AI company raised $1.7 million in seed funding within 12 months of graduating from Lift Women's pre-accelerator program.
Scale indicators7 records
Recent moves4 records
Expansion highlights6 records
Lift Women competitors and assessment
Company assessmentDirect peers
- iFundWomen: US-based reward-based crowdfunding platform purpose-built for women entrepreneurs, offering coaching, perks, and community. Closest direct competitor to Lift Women's women-only crowdfunding model.
- StartSome Good: Crowdfunding platform focused on social enterprises, impact ventures, and mission-driven startups. Closely comparable on impact-driven positioning and creator community, though not women-specific.
Broad incumbents
- Kickstarter: Largest global reward-based crowdfunding platform serving a broad range of creative and product projects. Functions as the incumbent benchmark Lift Women must differentiate against for women creators.
- Indiegogo: Global reward-based crowdfunding platform with broad category coverage and marketplace integrations. A scaled incumbent competing for the same pool of early-stage project creators.
- GoFundMe: Dominant donation-based crowdfunding platform with strong consumer brand recognition. Competes for backer attention and for women-led causes/personal fundraising use cases adjacent to Lift Women's mission.
- Patreon: Subscription-based creator monetization platform with a large global community of backers. Comparable on the creator-monetization layer and backer retention mechanics, though not a campaign model.
- Kiva: Global crowdfunded microfinance platform supporting underserved entrepreneurs, with a strong women-borrower base. Overlaps on the women-empowerment and APAC-underserved-entrepreneur thesis.
Regional players
- Pozible: Australian-headquartered reward-based crowdfunding platform serving APAC creators. Direct regional overlap with Lift Women's home market and overlapping target creator segments.
- Chuffed: Australian nonprofit crowdfunding platform for social causes, activism, and community projects. Competes for the women-led nonprofit and charity segment of Lift Women's project base.
- ReadyFundGo: Australian rewards-based crowdfunding platform supporting SMBs, charities, and community projects. Direct regional competitor for Australian creator mindshare and backer dollars.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
Lift Women social profiles
Digital presenceLift Women financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lift Women leadership team
Management profileNumber of profiles
Profiles2 records
Lift Women funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lift Women M&A and investment
M&A and investmentM&A
Investments2 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lift Women
What does Lift Women do?
Lift Women operates a reward-based crowdfunding platform designed specifically for women entrepreneurs, enabling them to raise debt-free and equity-free funding from a community of backers. The platform is enhanced with an AI-powered pitch generation assistant and supplemented by a pre-accelerator program, grants, and mentorship and coaching services to support women-led startups.
Is Lift Women a public or private company?
Lift Women is a private company. It is classified as venture growth investor backed and is currently operating.
When was Lift Women founded?
Lift Women was founded in 2021. It employs 1 to 10 people.
Where is Lift Women based?
Lift Women is headquartered in Melbourne, Australia, in the Oceania region.
How does Lift Women make money?
Two revenue lines are on record. Crowdfunding Transaction Fees are the primary driver. The others are social Impact Reinvestment.
Who are Lift Women's main competitors?
Direct peers on record are iFundWomen and StartSome Good. Broad incumbents are Kickstarter, Indiegogo, GoFundMe, Patreon and Kiva. Regional players are Pozible, Chuffed and ReadyFundGo.
Does Lift Women have an API?
No public API is recorded for Lift Women.
What industry is Lift Women in?
Lift Women's product category is Crowdfunding Platform. Its primary akta.pro industry code is MPACAFAJ, Creator Fundraising & Crowdfunding Platforms (Recurring/Project-Based). Its NAICS code is 81321 and its SIC code is 7372.