Gushcloud International

What Gushcloud International does

Gushcloud International is a Singapore-headquartered, private global creator management and licensing company founded in 2011. It operates across 13 offices in North America (Los Angeles), East Asia (Seoul, Shanghai, Japan), Southeast Asia (Singapore, Malaysia, Indonesia, Thailand, Philippines, Vietnam), the Middle East (Abu Dhabi), Oceania (Australia), and Europe (Paris), serving two primary customer segments: digital creators and influencers, and global brands seeking creator-led marketing. Its core capabilities span agent representation, content production and publishing through a network of 180+ YouTube channels generating 22B+ annual views, brand partnership facilitation across 5,000+ brand relationships, capital financing under a US$10M Creator Venture Programme, UAE Creator Golden Visa services, and experiential activations and social commerce.

The company builds on a proprietary AI platform called Bankeble, which powers creator analytics, audience insights, smart creator matching, content optimization, and campaign performance measurement. It also monetizes YouTube Reserved Media inventory following its 2025 acquisition of Wizdeo's MCN asset, which granted Direct Sales rights across new European markets. Gushcloud earns revenue through multiple streams: transaction fees on brand-creator deals, commission on creator earnings (representation and management), content publishing and IP licensing, advertising from YouTube Reserved Media placements, professional services for experiential activations, and managed services returns from creator investments. Its go-to-market is hybrid: enterprise field sales to global brands (with multi-year contracts), community-led growth through its 20,000+ creator network, channel partnerships with YouTube, Meta, TikTok, and Google, and event-driven activation at venues like Coachella and the 1 Billion Followers Summit.

Recent strategic activity signals an active expansion phase: a $11M Series A in 2019 led by GDP Venture, an $11M round (per scraped table), strategic investments from ADM Holdings and J&F Holdings in 2024, the launch of a $10M creator finance fund with Azure Capital in February 2025, the acquisition of Wizdeo's European MCN in June 2025, and a majority stake in TalentPlus Dubai in January 2026 to anchor MENA operations. Recognitions include Forbes Asia 100 To Watch 2024, FT Asia-Pacific High-Growth Companies 2021, Singapore's Fastest Growing Companies 2022, and EY Entrepreneur of the Year 2023.

Name

Gushcloud International

Legal name

Gushcloud International

Website

https://gushcloud.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

101–250 employees

Short description

Gushcloud International is a Singapore-headquartered global creator management and licensing company operating across 13 offices, serving 20,000+ creators and 5,000+ brands through agent representation, content publishing, brand partnerships, capital financing, and AI-powered campaign optimization via its Bankeble platform.

Ownership category

akta.pro rank

Product category

Creator Management & Influencer Marketing Services

akta.pro primary industry

Creator Sponsorship & Brand Deal Monetization Tools (MPACAFAG)

Keywords

• Creator management
• Influencer marketing
• Talent representation
• Content publishing
• Brand partnerships

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices10 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Brand Partnerships & Endorsements: Facilitating brand deals between creators and global brands. Gushcloud earns commissions or fees from securing high-value sponsorships and brand collaborations across 5,000+ brand partnerships annually.
2. Creator Representation & Management: Agent representation services for creators including negotiation, career management, and access to global opportunities. Revenue from commission on creator earnings.
3. Content Publishing & Licensing: Content production, publishing, and IP licensing through Gushcloud Studios. Includes original content development, distribution, and monetization of creator intellectual properties.
4. Capital Financing for Creators: Revenue-based and equity financing for creators through the US$10 million Creator Venture Programme. Returns generated from creator business investments.
5. YouTube Reserved Media: Premium YouTube ad placements through YouTube Direct Sales rights acquired via Wizdeo acquisition. Fixed CPM ad placements on high-performing, brand-safe YouTube channels.
6. Experiential Activations & Events: Event production and experiential marketing services for brands and creators, including fan meetings, brand launches, and cultural events.

Pricing tiers

Go-to-market motion4 records

Distribution channels5 records

Marketing channels7 records

Core offering

Gushcloud International is a global creator management and licensing company that helps creators monetize and scale their influence while connecting brands with vetted digital talent. The company provides agent representation, content production and publishing, brand partnership brokering, capital financing for creators, and AI-powered campaign analytics through its proprietary Bankeble platform. It operates across 13 offices globally and manages a network of 20,000+ creators with 5,000+ brand partnerships annually.

Product overview

No product overview information available in the source data. The source material focuses on company news, platform partnerships, and talent management services without providing detailed product descriptions or architecture documentation.

Differentiator

Problem solved

Functional benefit

Brands

• Clique-Now: AAPI-focused creator management department
• Bankeble
• Gushcloud TalentPlus

Products and services

• Agent Representation Talent management and representation service for digital creators, influencers, YouTubers, and streamers. Gushcloud acts as an agent to negotiate brand deals, manage careers, and provide access to global opportunities, earning commissions on creator earnings.
• Brand and Media Solutions Full-service influencer marketing offering for enterprise brands and agencies. Gushcloud plans, sources creators, executes, and measures creator-led campaigns across multiple markets, with account management teams in 13 regional offices.
• Content Production and Publishing Original content development, production, publishing, and IP licensing service offered through Gushcloud Studios. Includes YouTube multi-channel network operations across US, Europe, and Asia with monetization through ad revenue and licensing.
• Capital Financing for Creators Revenue-based and equity financing for high-potential creators through the $10 million Creator Venture Programme, supporting content ownership, brand development, licensing, and digital commerce initiatives.
• UAE Creator Golden Visa Program Sponsorship service for creators to obtain UAE Golden Visa long-term residency through Gushcloud's MENA office, helping creators establish regional presence and access Middle East opportunities.
• Bankeble AI Platform (Data Insights & Tools) Proprietary AI-powered data insights platform providing creators and brands with audience analytics, content optimization recommendations, smart creator matching, sentiment analysis, and campaign performance measurement.
• YouTube Reserved Media Advertising Premium YouTube ad inventory sold directly to brand marketers through YouTube Direct Sales rights, offering fixed CPM placements on high-performing, brand-safe YouTube channels in the network.
• Experiential Activations and Events Event production, fan meetings, brand launches, and cultural activations service offered to brands and creators, including high-profile placements at events like Coachella and the 1 Billion Followers Summit.
• Social Commerce Solutions Live commerce enablement service for creators and brands, including live shopping competitions and TikTok Live activations that drive viewer engagement and conversion through creator-led selling.

Quantifiable outcome

• 281 million reach for SimInvest x Hyun Bin campaign
• +7 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

14 partnerships are on record, tiered strategic, core and minor.

• TikTok KoreastrategicStrategic or Co-development Partner · 14 April 2026Collaborated on K-Beauty Lounge at Coachella 2026, featuring 8 Korean skincare brands including Medicube, Beauty of Joseon, and Skin1004.
• TalentPlus Dubai (Gushcloud TalentPlus)coreStrategic or Co-development Partner · 20 January 2026Gushcloud took a majority stake in TalentPlus Dubai, rebranding it as Gushcloud TalentPlus. This acquisition strengthens Gushcloud's MENA presence and enables cross-border creator monetization. Michel Chahda continues as CEO and joins as Partner; Gay Carr leads EMEA and India headquarters.
• Design Council Abu Dhabi (DCAD)strategicStrategic or Co-development Partner · 4 December 2025Signed MoU with Inovartic Investment, Geek Out UAE, and Design Council Abu Dhabi to foster digital fashion and gaming innovation in Abu Dhabi through workshops and youth creator development.
• Inovartic Investment LLCminorStrategic or Co-development Partner · 4 December 2025Partnership for digital fashion and gaming innovation initiatives in Abu Dhabi.
• Geek Out UAEminorStrategic or Co-development Partner · 4 December 2025Partnership for digital fashion and gaming innovation initiatives in Abu Dhabi.
• Wizdeo (Paris-based MCN)coreStrategic or Co-development Partner · 26 June 2025Acquired Wizdeo's MCN asset providing YouTube Direct Sales rights across Europe, Reserved Media inventory, and access to 500+ creators with 700M+ monthly views.
• GooglecoreTechnology or Integration · 17 September 2024Strategic partnership for new Creator Solutions in Southeast Asia, leveraging Google's platform capabilities and Gushcloud's creator network across the region.
• Talent Plus (Pre-acquisition)coreStrategic or Co-development Partner · 31 August 2024Initial partnership with Talent Plus founder Michel Chahda to scout and sign talents in MENA and South Asia, backed by ADM Holdings (Sheikh Ahmed Dalmook Al Maktoum) and J&F Holdings (Faisal Belhoul).
• Oscar de la RentastrategicStrategic or Co-development PartnerStrategic brand licensing partnership facilitated by Gushcloud for Oscar de la Renta's presence in MENA region, aligning with Design Council Abu Dhabi's initiative for emerging female designers.
• Quartermast AdvisorsminorStrategic or Co-development PartnerCo-curated Creator Majlis event bringing together creators, entrepreneurs, and ecosystem leaders to shape the creator economy.
• FundmatesminorStrategic or Co-development PartnerCo-curated Creator Majlis event for creator economy dialogue and community building.
• YouTubecoreTechnology or IntegrationPlatform partner providing YouTube Direct Sales rights, Reserved Media inventory, and content distribution through Gushcloud's network of creators and channels.
• Meta PlatformscoreTechnology or IntegrationPlatform partner for Facebook and Instagram creator content, brand campaigns, and live streaming capabilities.
• TikTokcoreTechnology or IntegrationPlatform partner for short-form content, live commerce, and creator marketing across TikTok's platform ecosystem.

Scale indicators15 records

Recent moves9 records

Expansion highlights6 records

Direct peers

• Viral Nation: Global creator talent agency and influencer marketing platform representing creators and executing brand campaigns across North America, EMEA, and APAC. Directly comparable to Gushcloud's end-to-end model of representation, brand partnerships, and AI-enabled campaign execution.
• Whalar Group: Creator-first talent and marketing company with offices in NYC, London, and Los Angeles representing a global roster of creators and partnering with brands. Closely mirrors Gushcloud's agent representation + brand partnership flywheel across categories like beauty and lifestyle.
• Jellysmack: AI-driven creator content optimization and multi-platform distribution company managing creator libraries and licensing content across YouTube, Facebook, and Snapchat. Comparable to Gushcloud's content publishing, AI (Bankeble), and YouTube monetization capabilities.
• AnyMind Group: Tokyo-headquartered digital marketing, influencer marketing, and direct-to-consumer enablement platform with deep APAC presence across Southeast Asia, Greater China, and Japan. Closest regional comp to Gushcloud's 13-office, multi-country APAC footprint and brand-creator matchmaking.
• CreatorIQ: Enterprise influencer marketing platform serving global brands with creator discovery, campaign management, and analytics. Compares to Gushcloud's AI-powered Bankeble platform and brand-side campaign execution capabilities, though more software-oriented vs Gushcloud's service-led model.
• IZEA: Influencer marketing technology and services company operating a marketplace connecting brands with creators for sponsored content. Comparable in creator-brand marketplace dynamics and campaign analytics, though with a more US-centric footprint.
• Aspire (formerly AspireIQ): Creator marketplace and influencer marketing platform enabling brand-creator partnerships at scale, with a roster of vetted creators. Overlaps with Gushcloud's 20,000+ creator network and 5,000+ brand partnerships across consumer verticals.
• Captiv8: Influencer marketing platform with a global creator marketplace, content amplification, and analytics tools for brands. Compares to Gushcloud's brand-facing campaign services and AI-driven creator matching.

Broad incumbents

• United Talent Agency (UTA): Major traditional talent and entertainment agency that has aggressively expanded into the creator economy via UTA Creators and acquisitions. Represents an incumbent with capital, scale, and Hollywood relationships encroaching on Gushcloud's creator representation niche.
• Creative Artists Agency (CAA): Global entertainment and talent agency building creator economy capabilities through CAA Creator and digital talent partnerships. Comparable as a broad incumbent expanding from traditional talent representation into the digital/creator categories where Gushcloud specializes.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/Gushcloud_SG
• YouTubeyoutube.com/@gushcloud_intl
• Facebookfacebook.com/Gushcloud
• LinkedInlinkedin.com/company/gushcloud
• Instagraminstagram.com/gushcloud_intl
• TikToktiktok.com/@gushcloud_intl

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries3 records

Funding overview

Funding rounds5 records

Investors8 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gushcloud International