Kammok
Kammok designs and sells high-performance outdoor gear — hammocks, portable stands, vehicle awnings, hammock tents, blankets, and camping chairs — direct-to-consumer through kammok.com and a global dealer network, serving casual outdoor enthusiasts, overlanders, backpackers, and dedicated hammock campers.
- Company typePrivate
- Founded2012
- HeadquartersAustin, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Kammok does
Kammok is an Austin, Texas-based direct-to-consumer outdoor gear company founded in 2011 (some sources cite 2012) that designs and sells high-performance hammocks, portable stands, vehicle awnings, hammock tents, blankets, quilts, and camping chairs. The company's core products span multiple categories: the Roo line of single, double, double-XL, and ultralight (5.9 oz) hammocks built on proprietary GravitasX™ and Levitas™ recycled bluesign®-approved fabrics; the Swiftlet (15 lb, 300 lb capacity) and Outpost (60-second vehicle-mounted setup) portable stands that eliminate tree-dependency for hammock camping; and the Crosswing line of vehicle awnings including a co-developed Rivian-branded variant. Integrated accessory ecosystems (shade kits, bug nets, cup holders, tables, Perch chairs, modular T-slot connectors, Vortek lighting) surround the core stands. In July 2025, Kammok acquired CLIQ Chairs, adding ClassiQ, EpiQ, MystiQ, and Riviera camp and lounge chairs to the portfolio.
Kammok operates a product-led growth model with D2C e-commerce at kammok.com as the primary channel, supported by a global outdoor gear dealer network across the USA, UK, Australia, and Germany. Marketing is driven by content (The Outpost blog), the Outsider Rewards loyalty program, a brand ambassador program, an affiliate program via Buzzbassador, and professional/military discount partnerships through ExpertVoice and GOVX. Products are priced via unit pricing ranging from $29.95 accessories to $1,299.95 vehicle awnings, with bundle pricing and direct discounts common. The company has raised approximately $209K in disclosed funding across two early rounds (2014 Praxis/Sovereign's Capital, 2017 undisclosed), suggesting a largely bootstrapped operating model. Kammok's customer base spans casual outdoor enthusiasts, overlanders, backpackers, and dedicated hammock campers, with primary use cases including car camping, vehicle-based overlanding, ultralight backpacking, and backyard/tailgate relaxation. Kammok holds registered IP on Kanga Claw™ carabiners and a patent-pending Swiftlet Two-Mode System, and maintains bluesign® certification across multiple product lines.
Kammok firmographics
Firmographics- Name
- Kammok
- Legal name
- Kammok
- Website
- https://kammok.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kammok designs and sells high-performance outdoor gear — hammocks, portable stands, vehicle awnings, hammock tents, blankets, and camping chairs — direct-to-consumer through kammok.com and a global dealer network, serving casual outdoor enthusiasts, overlanders, backpackers, and dedicated hammock campers.
- Ownership category
- akta.pro rank
Kammok industry classification
Industry- Product category
- Outdoor Hammock and Camping Gear
- NAICS
- Sporting Goods Retailers (45911)
- SIC
- Sporting & Athletic Goods, Nec (3949)
- akta.pro primary industry
- Camping, Hiking & Backpacking Gear Retail (CRAMAMAA)
- akta.pro secondary industry
- Outdoor Furniture & Shelter Systems (Tents, Tarps, Hammocks) Retail (CRAMAAAJ)
Keywords
Where Kammok is headquartered
LocationHeadquarters
- HQ city
- Austin
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kammok business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D
Revenue model
- Direct Product Sales: Kammok generates revenue through direct-to-consumer sales of outdoor gear including hammocks, stands, awnings, blankets, tents, and accessories via their e-commerce website. Products are sold at various price points from $29.95 to $1,299.95 with occasional sales and bundle discounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Vehicle Awnings - Crosswing Series |
| Unit Pricing | Pay-as-you-go | Hammocks - Roo Line |
| Unit Pricing | Pay-as-you-go | Portable Hammock Stands |
| Unit Pricing | Pay-as-you-go | Hammock Stand Bundles |
| Unit Pricing | Pay-as-you-go | Accessories |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
Kammok product offering
Product offeringCore offering
Kammok designs, manufactures, and sells high-performance outdoor recreation gear direct-to-consumer through kammok.com and a dealer network. Its portfolio spans camping hammocks, portable and vehicle-mounted hammock stands, vehicle awnings, hammock tents, blankets, quilts, sleep systems, and portable camping chairs. Products emphasize proprietary recycled fabrics, high weight capacities, quick setup, and an integrated ecosystem of stands and accessories.
Product overview
Kammok offers a comprehensive outdoor gear portfolio organized into several product lines: Vehicle Awnings (Crosswing instant car awnings and accessories), Hammocks & Stands (including Roo single/double/ultralight hammocks, Swiftlet portable stand, Outpost vehicle-mounted stand, and various bundles), Blankets & Quilts (Mountain Blanket, Field Blanket, Bobcat and Firebelly quilts, sleep systems), Chairs (ClassiQ, EpiQ, MystiQ, Riviera acquired through CLIQ), Tents & Tarps (Mantis, Sunda hammock tents, Kuhli tarps), and Stand Accessories (Perch chair, Table, Cup Holder, Extension Bar, Shade Kit). The company acquired CLIQ in July 2025 to expand its outdoor seating portfolio. Products emphasize recycled materials, bluesign-approved fabrics, and an Adventure Grade lifetime guarantee.
Differentiator
Problem solved
Functional benefit
Products and services
- Roo Double Hammock
Quantifiable outcome
- Roo Double XL holds up to 500 pounds
- +5 more outcomes
Companies that use Kammok
Customer profileSegments4 records
Ideal customer profiles3 records
Kammok technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Kammok partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- CLIQcoreKammok acquired CLIQ, a maker of outdoor essentials and camping chairs, in July 2025 as part of its expansion of the outdoor gear portfolio. The acquisition aimed to integrate CLIQ's durable, compact, and high-quality products into Kammok's lineup to enhance its overlanding and outdoor offerings. The CLIQ brand appears in Kammok's product lineup as ClassiQ, EpiQ, MystiQ, and Riviera lounge chairs.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Kammok competitors and assessment
Company assessmentDirect peers
- Eagles Nest Outfitters (ENO): ENO is the most direct hammock-focused competitor to Kammok, offering camping hammocks, straps, stands, and bug nets through its own DTC site and a wide outdoor retailer network. ENO's broader retail penetration makes it the closest benchmark for Kammok's core hammock category.
- Hennessy Hammock: Hennessy is a long-standing specialist in hammock camping systems with integrated rainfly and bug net designs, directly comparable to Kammok's Mantis and Sunda hammock tents. Both companies target the dedicated hammock camper segment with packaged sleep systems.
- Grand Trunk: Grand Trunk sells portable hammocks, travel hammocks, and outdoor travel accessories DTC, competing with Kammok in the lightweight and travel-oriented hammock categories (similar to the Roo Single UL and Wallaby).
- Rumpl: Rumpl is a DTC outdoor blanket brand whose Mountain Blanket and Field Blanket SKUs directly overlap with Kammok's Mountain and Field Blanket lines. Both compete for the same outdoor lifestyle gifting and camping blanket shelf.
- Hyperlite Mountain Gear: Hyperlite is a premium ultralight backpacking brand whose UL shelters, quilts, and packs compete with Kammok's Roo Single UL, Mantis UL, Kuhli UL tarp, and Bobcat/Firebelly quilts in the high-end lightweight segment.
Broad incumbents
- NEMO Equipment: NEMO is a broader outdoor hardware brand offering tents, sleeping pads, sleeping bags, and accessories — overlapping with Kammok's Mantis hammock tents, Pongo pad, and quilts, but with much wider category reach and retail distribution.
- Sea to Summit: Sea to Summit offers a broad portfolio of outdoor gear including hammocks, sleeping bags, quilts, and pillows that overlaps with Kammok's hammock, quilt, and pillow lines. As a much larger global brand it is a broad incumbent comparable rather than a direct head-to-head.
- REI Co-op: REI is both a major outdoor retailer that stocks Kammok and a competing house-brand seller of hammocks, tents, sleeping pads, and outdoor accessories. Its private-label lines (Magma, Trailbreak) compete directly with Kammok's quilts, tents, and pads.
- YETI: YETI is a premium outdoor lifestyle brand with a DTC-heavy model and strong pricing power comparable to Kammok's positioning. While product categories differ (coolers/drinkware vs. hammocks/stands), YETI is the canonical comparable for premium outdoor DTC brand-building at scale.
Emerging players
- Tentsile: Tentsile makes elevated tree tents and hammock structures that compete with Kammok's Mantis hammock tent and Baya/Weaver hammock structures in the multi-person and elevated-shelter niche.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kammok social profiles
Digital presenceKammok compliance and trust
Trust signalCompliance3 records
Kammok financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kammok leadership team
Management profileNumber of profiles
Profiles3 records
Kammok subsidiaries and ownership
Company hierarchySubsidiaries1 record
Kammok funding detail
Funding detailFunding overview
Funding rounds2 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kammok M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kammok
What does Kammok do?
Kammok designs, manufactures, and sells high-performance outdoor recreation gear direct-to-consumer through kammok.com and a dealer network. Its portfolio spans camping hammocks, portable and vehicle-mounted hammock stands, vehicle awnings, hammock tents, blankets, quilts, sleep systems, and portable camping chairs. Products emphasize proprietary recycled fabrics, high weight capacities, quick setup, and an integrated ecosystem of stands and accessories.
Is Kammok a public or private company?
Kammok is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kammok founded?
Kammok was founded in 2012. It employs 11 to 50 people.
Where is Kammok based?
Kammok is headquartered in Austin, United States, in the North America region.
How does Kammok make money?
One revenue line is on record: direct Product Sales.
Who are Kammok's main competitors?
Direct peers on record are Eagles Nest Outfitters (ENO), Hennessy Hammock, Grand Trunk, Rumpl and Hyperlite Mountain Gear. Broad incumbents are NEMO Equipment, Sea to Summit, REI Co-op and YETI. Tentsile is listed as an emerging player.
Does Kammok have an API?
No public API is recorded for Kammok.
What industry is Kammok in?
Kammok's product category is Outdoor Hammock and Camping Gear. Its primary akta.pro industry code is CRAMAMAA, Camping, Hiking & Backpacking Gear Retail, with a secondary code of CRAMAAAJ, Outdoor Furniture & Shelter Systems (Tents, Tarps, Hammocks) Retail. Its NAICS code is 45911 and its SIC code is 3949.