What Jitsu does

Jitsu is a privately-held, tech-enabled last-mile delivery service provider founded in 2015 and headquartered in Emeryville, California. The company operates its own proprietary delivery network rather than reselling third-party carrier capacity, serving enterprise e-commerce shippers and DTC brands across 23 of the 25 largest US metropolitan areas. Named customers include American Eagle, HelloFresh, Nespresso, Daily Harvest, CrowdCow, Quip, Radial, Ryder Ecommerce, Flexport, and ShipHero, spanning apparel, meal kits, coffee, frozen food, premium meat, oral care, and logistics technology verticals. The company also holds a New York State Liquor Transportation Permit for attended alcohol delivery.

The core product is a purpose-built technology platform comprising three user-facing surfaces: the Jitsu Drive mobile app for independent driver contractors (iOS/Android, with route selection, proof-of-delivery capture, GPS, Early Payout via Branch wallet, and tipping), the Client Portal for shippers (with API token management, reporting, and webhook integration), and the Recipient Tracking Portal for end-customers. Underlying platform capabilities include real-time tracking, intelligent routing, AI-powered route optimization for CO2 reduction, and 24/7 live support. Supporting modules include Flash Routes (sub-120-minute delivery), specialized alcohol delivery, and an Early Payout feature for drivers.

Jitsu generates revenue through per-package delivery fees billed to enterprise shippers, with pricing positioned as competitive with ground rates while delivering same-day, next-day, or two-day service. The company reports a 99% on-time delivery rate, a 0.02% package loss rate (below UPS/FedEx benchmarks), and a 144% Net Revenue Retention rate. Distribution channels include direct enterprise field sales, a self-serve client portal, and a public-facing API at docs.gojitsu.com. The company has raised approximately $44.8M across eight funding rounds (most recent: $7.8M in October 2022), with the largest being a $20M Series B in October 2020 led by Ajax Strategies. The most recent strategic action was the February 2026 launch of a Reno, Nevada regional hub, expanding West Coast coverage to 72% of the regional population.

Name

Jitsu

Legal name

Jitsu, Inc.

Website

https://gojitsu.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

101–250 employees

Short description

Jitsu is a tech-enabled last-mile delivery service operating its own proprietary driver network across 23 of the 25 largest US metros. It serves enterprise e-commerce shippers such as American Eagle, HelloFresh, and Nespresso with same-day, next-day, and two-day delivery at competitive ground-rate pricing.

Ownership category

akta.pro rank

Product category

Last-Mile Delivery Services

akta.pro primary industry

Courier, Parcel & Last‑Mile Delivery Platforms (BPAMAHAD)

Keywords

• Last-mile delivery
• Delivery logistics
• E-commerce fulfillment
• Parcel delivery
• Shipping services

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Per-Package Delivery Fees: Jitsu charges shippers on a per-package basis for last-mile delivery services. Pricing is competitive with ground rates while offering faster delivery (more than 2 days faster than ground shipping). The company emphasizes affordable per-package costs without sacrificing speed or reliability.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels4 records

Core offering

Jitsu is a tech-enabled last-mile delivery service that operates its own driver network and proprietary technology platform to provide same-day, next-day, and two-day delivery for e-commerce brands and shippers across 23 of the 25 largest US metropolitan areas. The service combines a purpose-built technology stack (real-time tracking, AI-powered routing, shipper dashboards) with an independent driver workforce to deliver packages at prices comparable to ground shipping rates.

Product overview

Jitsu is a tech-enabled, customer-obsessed last-mile delivery service provider operating as a single unified platform. The core offering consists of the Jitsu Last-Mile Delivery Platform, which powers delivery operations through a proprietary technology stack for real-time tracking, intelligent routing, and end-to-end transparency. This platform is accessed by three key user groups: shippers via the Client Portal (with API access), drivers via the Jitsu Driver App (Jitsu Drive) available on iOS and Android, and recipients via the web-based Recipient Tracking Portal. Supporting modules include Alcohol Delivery Service (requiring attended delivery and age verification), Flash Routes (short sub-120-minute routes for flexible scheduling), Early Payout (early wage access with 7.5% fee via Branch wallet), and a Driver Tipping feature. The platform was originally built 10 years ago for perishable deliveries and now covers 23 of 25 largest U.S. metro areas, with a growing West Coast network anchored by the Reno regional hub.

Differentiator

Problem solved

Functional benefit

Products and services

• Jitsu Last-Mile Delivery Service Tech-enabled last-mile delivery service for enterprise e-commerce shippers and direct-to-consumer brands, providing same-day, next-day, and two-day delivery with a proprietary driver network and purpose-built technology platform across 23 of the 25 largest US metropolitan areas.
• Alcohol Delivery Service Specialized attended delivery service for alcoholic beverages requiring drivers to verify recipient age (21+) via ID scan and hand-deliver directly. Jitsu holds a New York State liquor transportation permit authorizing this service.

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• Bunker InsurancecoreOthersJitsu partnered with Bunker insurance to provide optional Occupational Accident Insurance coverage for independent driver contractors. The partnership offers drivers access to quality coverage for accidents or injuries occurring during active deliveries.
• Great American Insurance GroupcoreOthersGreat American provides the Occupational Accident Insurance claims call center for Jitsu drivers. Drivers can file claims 24/7 by calling 1-800-297-1971. Coverage includes accident medical expense up to $1,000,000, accidental death up to $350,000, and accidental dismemberment up to $350,000.

Scale indicators8 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Stord: Cloud supply chain platform combining warehousing, transportation, and last-mile delivery for e-commerce and omnichannel brands. Overlaps with Jitsu on the last-mile leg and on the enterprise shipper customer base.
• OnTrac (formerly LaserShip): Regional parcel carrier specializing in last-mile e-commerce delivery across the US. Competes head-to-head with Jitsu for shipper volume in same-day and next-day e-commerce, with a similar cost-advantage narrative versus national carriers.
• Veho: Tech-enabled last-mile delivery startup focused on e-commerce shippers in major US metros. Closest direct competitor to Jitsu — same target customers (DTC and enterprise e-commerce), same ground-rate-vs-speed positioning, and overlapping metro footprint.
• Shipbob: Tech-enabled fulfillment and shipping platform for DTC and e-commerce brands. Comparable because it offers shippers an integrated fulfillment-plus-delivery alternative, competing for the same shipper budget that Jitsu targets.

Broad incumbents

• FedEx: Global parcel and logistics incumbent handling a large share of US e-commerce volume. Jitsu explicitly benchmarks its on-time and loss metrics against FedEx; FedEx represents both the primary competitive threat and the volume pool Jitsu is siphoning.
• UPS: Global parcel and logistics incumbent. Like FedEx, named by Jitsu as a baseline benchmark for package loss and on-time performance; competes for the same enterprise shipper accounts across ground and air products.
• USPS (United States Postal Service): Universal US parcel delivery provider, the default final-mile handler for much of US e-commerce. Competes on price (ground rates) for the same shipper volume Jitsu targets, particularly on the last-mile handoff leg.

Others

• Flexe: Warehouse-as-a-service and omnichannel fulfillment platform. Not a direct last-mile competitor but is ecosystem-adjacent — partners with and competes for the same enterprise shipper budgets that Jitsu serves via warehouse + delivery integrations.

Emerging players

• Gopuff: Instant-needs delivery operator expanding into advertising-funded and partner delivery. Comparable in targeting rapid, urban last-mile delivery and overlapping with Jitsu on perishable/quick-turn shipper use cases.
• DoorDash Drive: DoorDash's white-label last-mile delivery offering for retailers and e-commerce shippers. Adjacent rather than pure-play because it leverages a consumer-courier network, but increasingly competes for the same shipper use cases as Jitsu.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@jitsu_lastmile
• LinkedInlinkedin.com/company/gojitsu
• Xx.com/jitsu_lastmile

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds8 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jitsu