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Mending

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uuid0000kww

Namestring
Mending
Legal namestring
Mending
Websiteurl
mending.com
Company typeenum
Private
Founded yearint
2021
Descriptiontext

Mending is a US health insurance and care-delivery technology company, founded in 2021 and headquartered in New York, that integrates Direct Primary Care (DPC) into health plan offerings for both individuals and employer populations. The company operates two products: Mending Insurance, ACA Marketplace plans sold in Maine and Oklahoma that embed a free DPC membership, and Mending Access, a B2B platform launched in January 2026 that enables third-party administrators and self-funded employers nationwide to offer DPC benefits through Mending's national provider network. The platform's proprietary technology automates per-patient monthly payments to DPC physicians and aggregates claims-level clinical data for employer ROI reporting.

The company generates revenue through ACA Marketplace insurance premiums (Individual and Small Group, in wind-down after December 31, 2026) and through B2B platform licensing and access fees from TPAs and self-funded employers via Mending Access. Distribution is hybrid: direct-to-consumer enrollment via the HealthSHERPA platform and licensed broker networks in Maine and Oklahoma, plus enterprise sales and TPA/channel partnerships nationally for Mending Access. Mending holds URAC Health Insurance Exchange accreditation (HIX010025), covers 20,000+ members on the consumer side, and reports 100,000+ lives covered through the Mending Access platform since its January 2026 launch. The June 2026 partnership with CommunityCare (CCOK) transitions the Oklahoma ACA book to a co-branded carrier arrangement effective January 1, 2027, signaling a structural pivot from a licensed carrier model to a technology-and-network platform business.

Short descriptiontext

Mending is a US health insurance and technology company integrating Direct Primary Care into health plans, serving individual ACA members in Maine and Oklahoma and TPAs and self-funded employers nationwide through its Mending Access B2B platform launched in 2026.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersNew York, United States
HQ citystring
New York
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
direct primary care, health insurance plans, ACA marketplace insurance, employer health benefits, TPA technology platform
Industry2 codes
1ACA Marketplace (On-Exchange) Individual Plans
CodeFSAIAEAAPrimaryYes
2Small Group Health Insurance (2–50/100)
CodeFSAIAFADPrimaryNo
NAICS code2 codes
  • Direct Health and Medical Insurance Carriers524114
  • Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds524292
SIC code1 code
  • Insurance Agents, Brokers & Service6411
Product category
Health Insurance
GTM motion3 records

Each record includes

Type, Description, Source

Revenue model3 records
1ACA Marketplace Insurance Premiums
TypeSubscription Recurring
Description

Mending offers Individual Marketplace health insurance plans in Maine and Oklahoma. Plans include integrated Direct Primary Care coverage as a core benefit. The company has announced discontinuation of fully-insured individual and small group plans after December 31, 2026.

mending.com
2Employer-Sponsored Health Benefits
TypeSubscription Recurring
Description

Mending integrates DPC into employer-sponsored health plans. The DPC membership is covered by employers at no additional cost to employees. Revenue comes from employer health plan contracts.

mending.com
3Mending Access for TPAs
TypeSubscription Recurring
Description

B2B platform licensing/access fees from TPAs and self-funded employers for DPC network access and integrated technology platform.

prnewswire.com
Marketing channels5 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing details1 tier
1Free DPC membership included with all plans
ModelSubscriptionBilling cadenceMonthly
Notes

Every Mending Health insurance plan includes a free Direct Primary Care (DPC) membership. Members pay no additional co-pays or visit fees for DPC services. Cost of DPC is covered by employer or health plan.

mending.com
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Brand1 record
1Mending Access
Description

Platform integrating Direct Primary Care into employer health plans, enabling TPAs and self-funded employers to offer DPC benefits to their members.

prnewswire.com
Core offering1 text field

Mending sells health insurance and health benefits products with Direct Primary Care (DPC) bundled in. Its consumer product, Mending Insurance, offers ACA Marketplace individual and small group plans in Maine and Oklahoma that include a free DPC membership covering preventative care, chronic conditions, labs, and prescriptions. Its B2B product, Mending Access, is a technology platform that enables TPAs and self-funded employers nationwide to integrate DPC benefits into their employer-sponsored health plans.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Over 100,000 lives covered through Mending Access platform since January 2026
Product overview1 text field

Mending is a healthcare company focused on Direct Primary Care (DPC), operating two main products: Mending Insurance (ACA marketplace health plans with integrated DPC coverage in Maine and Oklahoma) and Mending Access (a platform for TPAs and self-funded employers to integrate DPC into their health plans). The company partners with a national network of DPC doctors to provide members with longer appointments, direct doctor access, and preventive care.

Product and service2 records
1Mending Insurance
CategoryHealth Insurance — ACA Marketplace Individual and Small Group
Description

ACA Marketplace individual and small group health insurance plans available in Maine and Oklahoma, with integrated Direct Primary Care membership included at no additional cost. Plans cover preventative care, urgent care, chronic condition management, labs, and prescriptions, with same/next-day appointments, 45-minute visits, and direct phone/text access to the DPC physician.

2Mending Access
CategoryHealth Benefits Technology Platform — B2B
Description

B2B technology platform that integrates Direct Primary Care into employer-sponsored health plans, enabling TPAs and self-funded employers to offer DPC benefits to their members nationwide. Provides automated per-patient monthly payments to DPC physicians, claims-level clinical data for ROI analysis, and access to a national DPC provider network.

Scale indicator4 records

Each record includes

Type, Value, Description, Source

Partnership2 partners
Strategic tierFlagshipTypeStrategic or Co-development PartnerAnnounced on2026-06-22
Description

Partnership to create Oklahoma ACA Marketplace health plans featuring in-network Direct Primary Care providers starting January 1, 2027. Combines CommunityCare's local health plan experience with Mending's DPC technology platform to expand access to relationship-based, preventive primary care for Oklahomans. Current Mending policyholders with DPC coverage will be transitioned to CommunityCare plans during Open Enrollment for Plan Year 2027.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Online enrollment platform partner for ACA marketplace plan enrollment. Consumers can enroll in Mending plans through HealthSHERPA during open enrollment periods.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeEmerging player
Description

Forward Health is a membership-based primary care technology company with its own clinics and a tech-forward care model. While it focuses on direct consumer membership rather than insurance integration, it is comparable to Mending's DPC value proposition and represents a potential future competitive threat in the relationship-based primary care category.

TypeDirect peer
Description

Vitable Health provides employer-sponsored DPC benefits as an add-on to existing health plans, targeting small and mid-sized employers. It directly overlaps with Mending Access's value proposition of integrating DPC into employer health benefits with no cost to employees.

TypeDirect peer
Description

Premise Health provides employer-sponsored primary care, including on-site and near-site clinics, as well as integrated wellness programs. Comparable to Mending as both deliver direct primary care experiences to employer-covered populations and partner with TPAs and health plans.

TypeDirect peer
Description

Oscar Health is a tech-enabled ACA Marketplace health insurer with a similar product/customer profile to Mending Insurance. Both target individual ACA buyers with differentiated, technology-forward plan designs and emphasize member experience improvements over traditional carriers.

TypeBroad incumbent
Description

agilon health partners with primary care physicians to deliver value-based care for Medicare Advantage and ACO populations. While focused on Medicare rather than ACA, it is comparable to Mending on the integrated primary-care-plus-insurance model and serves similar employer/plan sponsor customers via partnerships.

TypeDirect peer
Description

Everside Health operates DPC and on-site/near-site clinics for employers and health plans. It is directly comparable to Mending on the DPC provider-network side, as both deliver relationship-based primary care to employer-sponsored populations.

TypeDirect peer
Description

Centivo offers employer-sponsored health plans built around a primary-care-centric model with curated provider networks. It competes with Mending Access for the same self-funded employer customer segment prioritizing cost-effective primary-care-led health benefits.

TypeBroad incumbent
Description

One Medical (now part of Amazon) offers membership-based primary care with longer appointments and digital access, similar in care-delivery philosophy to Mending's DPC model. Both compete for patients seeking relationship-based primary care, though One Medical operates at much larger scale.

TypeDirect peer
Description

Hint Health operates a DPC enablement platform that integrates Direct Primary Care into employer health plans and provides technology for DPC practices — directly comparable to Mending Access on the B2B platform side. Both companies compete to become the infrastructure layer connecting DPC providers with employer-sponsored benefits.

TypeDirect peer
Description

Bright Health operated tech-enabled ACA Marketplace and Medicare Advantage plans with integrated care delivery, similar in model to Mending Insurance. Although smaller today, it shares the ACA-tech-insurer category positioning with Mending.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses2 records

Each record includes

Headline, Details, Source

Competitive moat5 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature3 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles2 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds3 records

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors9 records

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Mending

Health Insurancemending.com

Mending is a US health insurance and technology company integrating Direct Primary Care into health plans, serving individual ACA members in Maine and Oklahoma and TPAs and self-funded employers nationwide through its Mending Access B2B platform launched in 2026.

What Mending does

Mending is a US health insurance and care-delivery technology company, founded in 2021 and headquartered in New York, that integrates Direct Primary Care (DPC) into health plan offerings for both individuals and employer populations. The company operates two products: Mending Insurance, ACA Marketplace plans sold in Maine and Oklahoma that embed a free DPC membership, and Mending Access, a B2B platform launched in January 2026 that enables third-party administrators and self-funded employers nationwide to offer DPC benefits through Mending's national provider network. The platform's proprietary technology automates per-patient monthly payments to DPC physicians and aggregates claims-level clinical data for employer ROI reporting.

The company generates revenue through ACA Marketplace insurance premiums (Individual and Small Group, in wind-down after December 31, 2026) and through B2B platform licensing and access fees from TPAs and self-funded employers via Mending Access. Distribution is hybrid: direct-to-consumer enrollment via the HealthSHERPA platform and licensed broker networks in Maine and Oklahoma, plus enterprise sales and TPA/channel partnerships nationally for Mending Access. Mending holds URAC Health Insurance Exchange accreditation (HIX010025), covers 20,000+ members on the consumer side, and reports 100,000+ lives covered through the Mending Access platform since its January 2026 launch. The June 2026 partnership with CommunityCare (CCOK) transitions the Oklahoma ACA book to a co-branded carrier arrangement effective January 1, 2027, signaling a structural pivot from a licensed carrier model to a technology-and-network platform business.

Mending firmographics

Firmographics
Name
Mending
Legal name
Mending
Website
https://mending.com
Company type
Private
Founded year
2021
Operating status
Operating
Headcount range
11–50 employees
Short description
Mending is a US health insurance and technology company integrating Direct Primary Care into health plans, serving individual ACA members in Maine and Oklahoma and TPAs and self-funded employers nationwide through its Mending Access B2B platform launched in 2026.
Ownership category
akta.pro rank

Mending industry classification

Industry
Product category
Health Insurance
NAICS
Direct Health and Medical Insurance Carriers (524114), Pharmacy Benefit Management and Other Third Party Administration of Insurance and Pension Funds (524292)
SIC
Insurance Agents, Brokers & Service (6411)
akta.pro primary industry
ACA Marketplace (On-Exchange) Individual Plans (FSAIAEAA)
akta.pro secondary industry
Small Group Health Insurance (2–50/100) (FSAIAFAD)

Keywords

  • Direct primary care
  • Health insurance plans
  • ACA marketplace insurance
  • Employer health benefits
  • TPA technology platform

Where Mending is headquartered

Location

Headquarters

HQ city
New York
HQ country
United States
HQ region
North America

Offices2 records

Markets served

Mending business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. ACA Marketplace Insurance Premiums: Mending offers Individual Marketplace health insurance plans in Maine and Oklahoma. Plans include integrated Direct Primary Care coverage as a core benefit. The company has announced discontinuation of fully-insured individual and small group plans after December 31, 2026.
  2. Employer-Sponsored Health Benefits: Mending integrates DPC into employer-sponsored health plans. The DPC membership is covered by employers at no additional cost to employees. Revenue comes from employer health plan contracts.
  3. Mending Access for TPAs: B2B platform licensing/access fees from TPAs and self-funded employers for DPC network access and integrated technology platform.

Pricing tiers

ModelBillingPrice
SubscriptionMonthlyFree DPC membership included with all plans

Go-to-market motion3 records

Distribution channels5 records

Marketing channels5 records

Mending product offering

Product offering

Core offering

Mending sells health insurance and health benefits products with Direct Primary Care (DPC) bundled in. Its consumer product, Mending Insurance, offers ACA Marketplace individual and small group plans in Maine and Oklahoma that include a free DPC membership covering preventative care, chronic conditions, labs, and prescriptions. Its B2B product, Mending Access, is a technology platform that enables TPAs and self-funded employers nationwide to integrate DPC benefits into their employer-sponsored health plans.

Product overview

Mending is a healthcare company focused on Direct Primary Care (DPC), operating two main products: Mending Insurance (ACA marketplace health plans with integrated DPC coverage in Maine and Oklahoma) and Mending Access (a platform for TPAs and self-funded employers to integrate DPC into their health plans). The company partners with a national network of DPC doctors to provide members with longer appointments, direct doctor access, and preventive care.

Differentiator

Problem solved

Functional benefit

Brands

  • Mending Access: Platform integrating Direct Primary Care into employer health plans, enabling TPAs and self-funded employers to offer DPC benefits to their members.

Products and services

  • Mending Insurance ACA Marketplace individual and small group health insurance plans available in Maine and Oklahoma, with integrated Direct Primary Care membership included at no additional cost. Plans cover preventative care, urgent care, chronic condition management, labs, and prescriptions, with same/next-day appointments, 45-minute visits, and direct phone/text access to the DPC physician.
  • Mending Access B2B technology platform that integrates Direct Primary Care into employer-sponsored health plans, enabling TPAs and self-funded employers to offer DPC benefits to their members nationwide. Provides automated per-patient monthly payments to DPC physicians, claims-level clinical data for ROI analysis, and access to a national DPC provider network.

Quantifiable outcome

  • Over 100,000 lives covered through Mending Access platform since January 2026

Companies that use Mending

Customer profile

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Mending technology and API

Technology

Technology focussed Yes

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature3 records

Mending partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered flagship and core.

  • CommunityCare (CCOK)flagshipStrategic or Co-development Partner · 22 June 2026Partnership to create Oklahoma ACA Marketplace health plans featuring in-network Direct Primary Care providers starting January 1, 2027. Combines CommunityCare's local health plan experience with Mending's DPC technology platform to expand access to relationship-based, preventive primary care for Oklahomans. Current Mending policyholders with DPC coverage will be transitioned to CommunityCare plans during Open Enrollment for Plan Year 2027.
  • HealthSHERPAcoreChannel Partner/ Reseller/ DistributorOnline enrollment platform partner for ACA marketplace plan enrollment. Consumers can enroll in Mending plans through HealthSHERPA during open enrollment periods.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Mending competitors and assessment

Company assessment

Emerging players

  • Forward Health: Forward Health is a membership-based primary care technology company with its own clinics and a tech-forward care model. While it focuses on direct consumer membership rather than insurance integration, it is comparable to Mending's DPC value proposition and represents a potential future competitive threat in the relationship-based primary care category.

Direct peers

  • Vitable Health: Vitable Health provides employer-sponsored DPC benefits as an add-on to existing health plans, targeting small and mid-sized employers. It directly overlaps with Mending Access's value proposition of integrating DPC into employer health benefits with no cost to employees.
  • Premise Health: Premise Health provides employer-sponsored primary care, including on-site and near-site clinics, as well as integrated wellness programs. Comparable to Mending as both deliver direct primary care experiences to employer-covered populations and partner with TPAs and health plans.
  • Oscar Health: Oscar Health is a tech-enabled ACA Marketplace health insurer with a similar product/customer profile to Mending Insurance. Both target individual ACA buyers with differentiated, technology-forward plan designs and emphasize member experience improvements over traditional carriers.
  • Everside Health: Everside Health operates DPC and on-site/near-site clinics for employers and health plans. It is directly comparable to Mending on the DPC provider-network side, as both deliver relationship-based primary care to employer-sponsored populations.
  • Centivo: Centivo offers employer-sponsored health plans built around a primary-care-centric model with curated provider networks. It competes with Mending Access for the same self-funded employer customer segment prioritizing cost-effective primary-care-led health benefits.
  • Hint Health: Hint Health operates a DPC enablement platform that integrates Direct Primary Care into employer health plans and provides technology for DPC practices — directly comparable to Mending Access on the B2B platform side. Both companies compete to become the infrastructure layer connecting DPC providers with employer-sponsored benefits.
  • Bright Health Group: Bright Health operated tech-enabled ACA Marketplace and Medicare Advantage plans with integrated care delivery, similar in model to Mending Insurance. Although smaller today, it shares the ACA-tech-insurer category positioning with Mending.

Broad incumbents

  • agilon health: agilon health partners with primary care physicians to deliver value-based care for Medicare Advantage and ACO populations. While focused on Medicare rather than ACA, it is comparable to Mending on the integrated primary-care-plus-insurance model and serves similar employer/plan sponsor customers via partnerships.
  • One Medical (Amazon): One Medical (now part of Amazon) offers membership-based primary care with longer appointments and digital access, similar in care-delivery philosophy to Mending's DPC model. Both compete for patients seeking relationship-based primary care, though One Medical operates at much larger scale.

Market position

Strengths5 records

Weaknesses2 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Mending social profiles

Digital presence

Mending financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Mending leadership team

Management profile

Number of profiles

Profiles2 records

Mending funding detail

Funding detail

Funding overview

Funding rounds3 records

Investors9 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Mending M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mending

What does Mending do?

Mending sells health insurance and health benefits products with Direct Primary Care (DPC) bundled in. Its consumer product, Mending Insurance, offers ACA Marketplace individual and small group plans in Maine and Oklahoma that include a free DPC membership covering preventative care, chronic conditions, labs, and prescriptions. Its B2B product, Mending Access, is a technology platform that enables TPAs and self-funded employers nationwide to integrate DPC benefits into their employer-sponsored health plans.

Is Mending a public or private company?

Mending is a private company. It is classified as venture growth investor backed and is currently operating.

When was Mending founded?

Mending was founded in 2021. It employs 11 to 50 people.

Where is Mending based?

Mending is headquartered in New York, United States, in the North America region.

How does Mending make money?

Three revenue lines are on record. ACA Marketplace Insurance Premiums are the primary driver. The others are employer-Sponsored Health Benefits and mending Access for TPAs.

Who are Mending's main competitors?

Forward Health is listed as an emerging player. Direct peers are Vitable Health, Premise Health, Oscar Health, Everside Health, Centivo, Hint Health and Bright Health Group. Broad incumbents are agilon health and One Medical (Amazon).

Does Mending have an API?

No public API is recorded for Mending.

What industry is Mending in?

Mending's product category is Health Insurance. Its primary akta.pro industry code is FSAIAEAA, ACA Marketplace (On-Exchange) Individual Plans, with a secondary code of FSAIAFAD, Small Group Health Insurance (2–50/100). Its NAICS code is 524114 and its SIC code is 6411.

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Live signals
The Journal RecordOklahoma places Mending Health Insurance under supervisionOklahoma placed Mending Health Insurance under administrative supervision due to its financial condition, requiring it to continue paying claims. The company will leave the ACA Marketplace for 2027, with current members able to select new coverage during open enrollment starting Nov. 1, 2026.The Journal RecordOklahoma ACA insurer Mending to end health plans after this yearMending, an Oklahoma ACA insurer, will cease offering Marketplace plans after 2026, impacting about 7,000 Oklahomans. The company will partner with CommunityCare for 2027 coverage and continue its direct primary care business. The exit follows rising costs and federal rule changes that reduced enrollment.AijournCommunityCare and Mending Announce Partnership to Bring Direct Primary Care to Oklahoma ACA Marketplace PlansCommunityCare and Mending announced a partnership to create Oklahoma ACA Marketplace health plans that include Direct Primary Care providers, starting January 1, 2027. The partnership combines CommunityCare's Oklahoma-based health plan experience with Mending's technology platform built specifically for DPC practices, aiming to expand access to relationship-based, preventive primary care for Oklahomans. Current Mending Health Insurance policyholders with DPC coverage will be guided to CommunityCare plans during the upcoming Open Enrollment period without interruption in their care.PR NewswireCommunityCare and Mending Announce Partnership to Bring Direct Primary Care to Oklahoma ACA Marketplace PlansCommunityCare and Mending announced a partnership to offer Oklahoma ACA Marketplace health plans featuring in-network Direct Primary Care providers starting January 1, 2027. The collaboration leverages CommunityCare's local health plan experience with Mending's DPC technology platform to expand access to relationship-based, preventive primary care for Oklahomans. Current Mending policyholders with DPC coverage will be transitioned to CommunityCare plans during the upcoming Open Enrollment period for Plan Year 2027.PR NewswireMending Launches Mending Access, Bringing Integrated Direct Primary Care to TPAs and Self-Funded Employers NationwideMending announced the launch of Mending Access, a platform enabling third-party administrators and self-funded employers to integrate Direct Primary Care as a fully integrated health plan benefit. Since launching in January 2026, the platform has expanded DPC access to more than 100,000 covered lives and grown from operating in two states to 12 states, with plans to partner with DPC practices in over 25 states by year-end.PR NewswireNew Name, New Look, Same Mission: Taro Health is now MendingTaro Health has rebranded as Mending, positioning itself as the first AI-native health insurance company focused on streamlining operations through technology. The company offers ACA-compliant major medical plans and maintains exclusive partnerships with Direct Primary Care providers to reduce administrative burdens for doctors.