Kismet

What Kismet does

Kismet is an Australian digital healthcare marketplace that connects National Disability Insurance Scheme (NDIS) participants with verified service providers such as occupational therapists, speech therapists, physiotherapists, plan managers, support workers, and specialist disability accommodation providers. The core platform is a searchable provider directory accessible via web and native iOS/Android applications, augmented by a Concierge matching service that delivers an automated shortlist of verified and available providers within 48 hours of an enquiry.

The product suite combines a two-sided marketplace with adjacent modules: Plan Management for participant budgeting and invoice processing, a Care Index for regional supply/demand benchmarking, Housing Services for specialist accommodation enquiries, and a Community portal for participants and carers. Technology is built around provider profiles, location-based search, and a recommendation/matching engine branded as Concierge AI; the company also offers digital invoice verification to address the NDIS fraud problem (described as 600,000 daily claims without evidence). The platform operates exclusively in Australia from its Melbourne headquarters.

Kismet's business model is a freemium-to-paid provider subscription with annual tiers — Free, Access ($499/year), Engage ($999/year), and Circle ($1,499/year) — plus potential transaction or referral fees on successful matches. The company is privately held and venture-backed, having raised approximately $10.8M across a May 2023 round led by Airtree Ventures and a March 2024 $8.2M seed co-led by Prosus Ventures and Airtree Ventures. Customer segments are split between NDIS participants (demand side, free) and SMB NDIS providers (supply side, monetised), with secondary audiences in carers, support coordinators, and policymakers.

Name

Kismet

Legal name

Kismet

Website

https://www.kismet.healthcare/

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

51–100 employees

Short description

Kismet is an Australian digital marketplace that connects NDIS participants with verified disability and healthcare service providers via web, iOS/Android apps, and a 48-hour Concierge matching service, monetising through tiered provider subscriptions.

Ownership category

akta.pro rank

Product category

Healthcare Marketplace

NAICS

Services for the Elderly and Persons with Disabilities (624120), Individual and Family Services (6241), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Health Services (8000), Services-Social Services (8300)

akta.pro primary industry

IEP/504 Planning, Case Management & Compliance (EDAJAKAB)

akta.pro secondary industries

Membership/Subscription Concierge Virtual Care (HLALAAAH), Special Needs & Supplemental Needs Trust Services (FSAAANAJ)

Keywords

• NDIS marketplace platform
• Disability care matching
• Provider directory services
• Care sector innovation
• NDIS plan management

Headquarters

HQ city

Melbourne

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Provider Membership Subscriptions: Kismet generates revenue through tiered annual subscription plans for service providers who want enhanced visibility and features on the marketplace. The membership tiers (Free, Access, Engage, Circle) offer progressively more tools including digital enquiry managers, enhanced matching, multi-location management, and event access.
2. Marketplace Transaction Facilitation: The platform facilitates connections between NDIS participants and service providers, potentially earning referral or transaction fees from successful matches.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Kismet operates a digital marketplace connecting Australia's NDIS (National Disability Insurance Scheme) participants with verified disability and healthcare service providers. The platform offers searchable provider directories across categories such as occupational therapy, speech therapy, support work, plan management, and supported accommodation, paired with a concierge matching service that delivers curated shortlists of available providers within 48 hours. Service providers access the platform through tiered annual subscriptions (Free, Access at A$499, Engage at A$999, Circle at A$1,499) that unlock progressively enhanced visibility, enquiry management, and matching features, complemented by native iOS and Android mobile applications.

Product overview

Kismet is a digital healthcare platform built as a marketplace-plus-modules architecture. The core product is the Kismet Marketplace, which connects NDIS participants with verified service providers across Australia. This platform is complemented by the Kismet Mobile App for iOS and Android, the Concierge AI-powered matching service, the Care Index for regional data insights, and Plan Management tools for budget tracking. Service providers can subscribe to tiered membership plans (Free, Access, Engage, Circle) that provide enhanced visibility and matching features. Additional modules include Housing Services for specialist accommodation enquiries and a Community feature for participants and caregivers.

Differentiator

Problem solved

Functional benefit

Products and services

• Kismet Marketplace A digital marketplace platform that connects NDIS participants with verified and qualified service providers offering allied health, support coordination, plan management, accommodation, and other disability and healthcare services across Australia.
• Kismet Mobile App A native mobile application for iOS and Android that provides on-the-go access to Kismet's marketplace, allowing users to search providers, submit match requests, manage enquiries, and connect with NDIS service providers.

Quantifiable outcome

• Automated shortlisting of verified providers within 48 hours
• +1 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature4 records

Partnerships

Two partnerships are on record, tiered minor.

• ONE CommunityminorStrategic or Co-development PartnerPartnership announced in April 2023 to transform the disability sector through collaborative initiatives and shared mission of improving NDIS participant outcomes.
• Mandala PartnersminorStrategic or Co-development PartnerCommissioned by Kismet to undertake a landmark study into care sector innovation, identifying high-impact opportunities for improving productivity and delivering better outcomes in Australia's ageing population care sector.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Better Caring: Australian marketplace for NDIS and aged care support workers and providers. Competes head-to-head for NDIS provider listings and participant matching.
• Mable: Australia's largest NDIS-aged care marketplace connecting participants with independent support workers. Direct competitor on the same supply-demand pair with overlapping subscription/transaction revenue model.
• Like Family: Social-enterprise marketplace platform matching NDIS participants with support workers in Australia. Overlapping customer base and matching workflow, with a more social-mission orientation.
• Hireup: Australian two-sided online platform connecting people with disability (including NDIS participants) with support workers. Directly comparable in geography, target customer (NDIS participants), and marketplace business model.

Broad incumbents

• HealthEngine: Australia's largest healthcare marketplace for booking appointments with GPs, dentists, and allied health. Comparable Australian healthcare marketplace DNA and provider-discovery business model, though focused on mainstream (non-NDIS) care.
• AirTasker: Australian-founded two-sided marketplace connecting task posters with taskers. Operates in adjacent on-demand services including aged/disability support. Useful comparable for marketplace GTM and unit economics, though the category differs.
• Care.com: Global marketplace for care services (childcare, senior care, special needs). Comparable marketplace DNA and two-sided model, but operates at a much larger scale and across multiple care verticals in different regulatory environments.

Regional players

• Sunnyfield: Large Australian NDIS-registered disability services provider. Comparable NDIS ecosystem positioning, but as a direct service provider rather than a marketplace operator.

Emerging players

• Home Care Heroes: Australian platform providing companion care and social-support services to NDIS participants and older Australians. Comparable customer base but narrower service scope than Kismet.

Others

• NDIS Provider Finder / myplace portal: Government-run NDIS provider directory offered by the National Disability Insurance Agency. Not a direct competitor but a baseline alternative that Kismet must differentiate against on matching quality, speed, and user experience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds2 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kismet