RYE
RYE is a London-based SaaS and energy procurement platform that uses remote meter connectivity to help multi-site hospitality, retail and leisure operators in the UK and EU procure energy at bulk rates and monitor site-level spend.
- Company typePrivate
- Founded2024
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What RYE does
RYE (legally Landslide Energy Ltd) is a London-based energy management platform founded in 2024 that serves multi-site hospitality, retail and leisure operators in the UK and EU. The company positions itself as the intelligence layer for business energy, combining a Third Party Intermediary (TPI) procurement service with a SaaS platform that remotely connects to portfolio meters to monitor consumption, forecast demand, benchmark spend, validate invoices and manage contract lifecycles.
The platform integrates with UK industry data infrastructure including ECOES, n3rgy, XoServe, Electralink and the Elexon Portal to retrieve half-hourly consumption and metering data, and operates a Digital Letter of Authority (DLOA) system to formalise its appointment as agent. Functional features include bulk multi-site pricing access, free meter upgrades and Change of Tenancy handling, anomaly detection on consumption data, invoice validation and billing dispute support, and contract renewal monitoring. The active supplier panel comprises Octopus Energy, Yu Energy and Valda Energy.
RYE's commercial model combines a savings-based SaaS subscription (£90 per site per month, charged only if realised site savings meet or exceed £90) with TPI commission from energy suppliers, and the company explicitly does not add commission uplift to client rates. Go-to-market is primarily self-serve via app.rye.energy, supplemented by a sales-assisted demo booking motion for enterprise multi-site prospects. The company is privately held, has 1-10 employees, and has raised approximately $1.17M across a 2024 seed round and a September 2025 extension led by CapitalT and January Ventures, with participation from Earth Capital and Norrsken Evolve.
RYE firmographics
Firmographics- Name
- RYE
- Legal name
- Landslide Energy Ltd
- Website
- https://rye.energy
- Company type
- Private
- Founded year
- 2024
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- RYE is a London-based SaaS and energy procurement platform that uses remote meter connectivity to help multi-site hospitality, retail and leisure operators in the UK and EU procure energy at bulk rates and monitor site-level spend.
- Ownership category
- akta.pro rank
RYE industry classification
Industry- Product category
- Energy Management Software
- NAICS
- Electric Power Generation, Transmission and Distribution (2211)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- Retail Supply + DER/Virtual Power Plant Bundles (Solar, Storage, DR) (EUAGABAI)
- akta.pro secondary industry
- Performance Contracting & Energy-as-a-Service (EaaS) for Buildings (BPABAGAN)
Keywords
Where RYE is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
RYE business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Savings-based SaaS Subscription: RYE operates a savings-based model: members pay £90 per site per month, but only if site savings are £90 per month or higher. If savings fall below £90, access to the software product is free. Energy procurement itself is free.
- Third-Party Intermediary Commission: RYE acts as a TPI (Third Party Intermediary) and receives commission from energy suppliers (Octopus Energy, Yu Energy, Valda Energy) upon successful contract completion. RYE explicitly states it does not add a commission uplift (p/kWh) to client rates and does not charge or include commission in unit rate pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | One plan: £90 per site/month, conditional on savings |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
RYE product offering
Product offeringCore offering
RYE provides a cloud-based energy management SaaS platform for multi-site hospitality, retail and leisure operators, offering free energy procurement against a panel of suppliers (Octopus Energy, Yu Energy, Valda Energy) plus remote portfolio metering, consumption analytics, contract lifecycle monitoring and invoice validation. Customers access bulk multi-site energy rates without commission uplift, with a £90/site/month SaaS fee charged only when verified monthly savings exceed £90.
Product overview
RYE is a unified utilities management platform for multi-site retail, hospitality, and leisure operators. The platform consolidates energy procurement (electricity and gas), water and waste management, metering support, and cost monitoring into a single SaaS solution. RYE operates as both an energy broker (Third Party Intermediary) through a panel of supplier partners (Octopus Energy, Yu Energy, Valda Energy) and as a technology provider offering data-driven procurement, monitoring, and analytics. The core platform provides: (1) automated procurement with access to multi-site exclusive bulk rates, (2) managed metering support including meter upgrades and Change of Tenancy handling, and (3) ongoing invoice validation and efficiency monitoring. Pricing is savings-based: £90 per site per month, only charged if monthly savings meet or exceed that threshold. The platform connects to industry databases (ECOES, n3rgy, XoServe, Electralink) to access meter data for analysis, benchmarking, and bespoke tendering. RYE does not charge commission or uplift fees on energy contracts.
Differentiator
Problem solved
Functional benefit
Products and services
- RYE Energy Management Platform Cloud-based SaaS platform for multi-site hospitality, retail and leisure operators that connects remotely to portfolio meters to analyse consumption, forecast future usage, benchmark spend against sector competitors, monitor contract and meter lifecycles, validate invoices, and trigger cost reduction initiatives. Priced at £90 per site per month, charged only when verified monthly savings exceed £90; otherwise the software is free.
- RYE Energy Procurement Service (TPI Brokerage) Free energy procurement service under which RYE acts as a Third Party Intermediary (TPI), introducing multi-site customers to its supplier panel (Octopus Energy, Yu Energy, Valda Energy) and securing 'bulk' multi-site rates at a discount to legacy suppliers. RYE receives supplier commission on completed contracts but explicitly does not add any commission uplift (p/kWh) to client rates.
- RYE Managed Site Metering Support Managed service for multi-site operators handling new site meter upgrades, power connections, and Change of Tenancy requests to meet opening deadlines. Meter upgrades are delivered free of charge with no operational downtime, power loss, or disruption to existing sites.
Quantifiable outcome
- Saves operators £1,621 per year per site
Companies that use RYE
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
RYE technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature5 records
RYE partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Octopus EnergycoreOctopus Energy is part of RYE's active supplier panel. RYE acts as a TPI, introducing customers to Octopus Energy and receiving commission upon successful contract completion. RYE adheres to Octopus Energy's TPI accreditation requirements.
- Yu EnergycoreYu Energy is part of RYE's active supplier panel. RYE acts as a TPI, introducing customers to Yu Energy and receiving commission upon successful contract completion. RYE adheres to Yu Energy's TPI accreditation requirements.
- Valda EnergycoreValda Energy is part of RYE's active supplier panel. RYE acts as a TPI, introducing customers to Valda Energy and receiving commission upon successful contract completion. RYE adheres to Valda Energy's TPI accreditation requirements.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
RYE competitors and assessment
Company assessmentDirect peers
- SwitchMyBusiness: UK-based energy price comparison and TPI platform helping SMBs switch business energy suppliers. Directly comparable to RYE's free procurement and bulk-rate positioning for multi-site operators in the UK.
- Love Energy Savings: UK energy broker comparing business electricity and gas tariffs for SMEs. Comparable to RYE as a TPI-style procurement service targeting small and mid-market UK operators, though without RYE's SaaS/meter-data layer.
- GridBeyond: AI-driven energy management and optimisation platform for commercial and industrial multi-site portfolios. Comparable to RYE on the energy management SaaS layer and remote meter data analytics, though focused on larger C&I customers.
- Selectra: European energy comparison and broker operating in the UK, France, and other EU markets. Comparable to RYE in addressing multi-site SMB energy procurement with a digital-first comparison model across UK & EU geographies.
Emerging players
- PassivSystems: UK energy management SaaS providing consumption analytics and optimisation for multi-site commercial customers. Comparable to RYE on the meter-data, monitoring, and benchmarking use cases for hospitality-adjacent verticals.
- Hometree: UK home energy services and boiler care provider expanding into business energy management. Comparable to RYE as a UK digital energy services platform pursuing multi-site residential/SMB operators with bundled offerings.
Broad incumbents
- Octopus Energy for Business: Direct energy supplier serving UK SMBs and multi-site operators with competitive rates and proprietary Kraken platform. A current RYE panel partner but also a competitive threat if it expands direct DTC SMB acquisition.
- Utilita: UK challenger energy supplier with a strong SMB and hospitality footprint. Comparable to RYE on multi-site SMB customer overlap and on UK energy supply economics, though Utilita owns generation/supply rather than brokering.
- Cognizant Energy & Utilities: Large systems integrator with energy management and procurement services for multi-site enterprise customers. Comparable to RYE on energy procurement, invoice validation, and meter data services, but at enterprise scale and via consulting-led delivery.
Regional players
- Econnect Energy: UK-focused energy management consultancy serving multi-site commercial customers with procurement and monitoring. Comparable to RYE on the SME multi-site energy procurement and benchmarking proposition within the UK market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
RYE financial estimates
Financial estimateRevenue estimate
Valuation estimate
RYE leadership team
Management profileNumber of profiles
Profiles1 record
RYE funding detail
Funding detailFunding overview
Funding rounds2 records
Investors5 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
RYE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about RYE
What does RYE do?
RYE provides a cloud-based energy management SaaS platform for multi-site hospitality, retail and leisure operators, offering free energy procurement against a panel of suppliers (Octopus Energy, Yu Energy, Valda Energy) plus remote portfolio metering, consumption analytics, contract lifecycle monitoring and invoice validation. Customers access bulk multi-site energy rates without commission uplift, with a £90/site/month SaaS fee charged only when verified monthly savings exceed £90.
Is RYE a public or private company?
RYE is a private company. It is classified as venture growth investor backed and is currently operating.
When was RYE founded?
RYE was founded in 2024. It employs 1 to 10 people.
Where is RYE based?
RYE is headquartered in London, United Kingdom, in the Europe region.
How does RYE make money?
Two revenue lines are on record. Savings-based SaaS Subscription is the primary driver. The others are third-Party Intermediary Commission.
Who are RYE's main competitors?
Direct peers on record are SwitchMyBusiness, Love Energy Savings, GridBeyond and Selectra. Emerging players are PassivSystems and Hometree. Broad incumbents are Octopus Energy for Business, Utilita and Cognizant Energy & Utilities. Econnect Energy is listed as a regional player.
Does RYE have an API?
No public API is recorded for RYE.
What industry is RYE in?
RYE's product category is Energy Management Software. Its primary akta.pro industry code is EUAGABAI, Retail Supply + DER/Virtual Power Plant Bundles (Solar, Storage, DR), with a secondary code of BPABAGAN, Performance Contracting & Energy-as-a-Service (EaaS) for Buildings. Its NAICS code is 2211 and its SIC code is 4911.