Thinknum
Thinknum is a SaaS alternative data provider serving institutional investors, corporations, and private equity firms with web-sourced datasets covering 450,000+ companies across 35+ categories, delivered via a no-code platform, REST API, and Snowflake, Tableau, and Power BI integrations.
- Company typePrivate
- Founded2014
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Thinknum does
Thinknum is a New York-based SaaS alternative data provider founded in 2014 that aggregates publicly available web data across 450,000+ companies and 35+ datasets, including store locations, job listings, product pricing, car inventory, property pricing, Facebook app active users, Glassdoor reviews and salaries, Reddit ticker mentions, patent grants, LinkedIn profiles, and Stack Overflow developer data. The platform combines large-scale web data collection with a no-code query interface, pre-built dashboards, and a Screener tool that allow non-technical users to build, share, and alert on custom queries; programmatic users access the same data via a REST API, Python and JavaScript SDKs, and connectors for Tableau Desktop, Power BI, Google Sheets, and the Snowflake Data Marketplace. Thinknum also offers verticalized solutions for Quantamental Investors, HR Analytics, Private Equity, and Automotive Analytics, plus a digital assets dataset covering 1,800+ crypto tokens.
The company monetizes through quote-based annual enterprise subscriptions to the SaaS platform and API, sold via direct enterprise sales with consultative demos, supplemented by marketplace distribution and partner integrations. Its primary customer segments are institutional investors (hedge funds, asset managers, quantamental investors), corporations (HR analytics and competitive intelligence buyers), and private equity firms; named reference customers include Fifth Wall, Consumer Edge Research, and First Generation Capital, with the Wall Street Journal, Financial Times, Bloomberg, and Business Insider citing Thinknum data in published coverage. Revenue model is recurring subscription-based with no publicly disclosed pricing, and customer concentration is not disclosed in the available data.
Thinknum has raised approximately $12.6 million in disclosed equity across a 2014 seed round led by Pear VC and a 2019 Series A led by Green Visor Capital, followed by an undisclosed follow-on from existing investors in September 2022 to accelerate product expansion. Distribution partnerships and integrations (Snowflake, Tableau, Power BI, Google Sheets) and the build-out of an Alternative Data Academy position the company as a horizontal data infrastructure layer for institutional capital allocation and corporate decision-making.
Thinknum firmographics
Firmographics- Name
- Thinknum
- Legal name
- Thinknum
- Website
- https://thinknum.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Thinknum is a SaaS alternative data provider serving institutional investors, corporations, and private equity firms with web-sourced datasets covering 450,000+ companies across 35+ categories, delivered via a no-code platform, REST API, and Snowflake, Tableau, and Power BI integrations.
- Ownership category
- akta.pro rank
Thinknum industry classification
Industry- Product category
- Alternative Data and Financial Intelligence
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Web Search Portals and All Other Information Services (519290)
- SIC
- Services-Computer Processing & Data Preparation (7374), Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Data Monetization & Data Products Services (BPAEAHAL)
- akta.pro secondary industries
- Data Analytics & Business Intelligence Services (BPAHALAC), Dataset Discovery, Marketplaces & Licensing (HDAAALAE)
Keywords
Where Thinknum is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Thinknum business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- SaaS Platform Subscription: Thinknum provides a SaaS-based web platform with an easy-to-use interface that appeals to clients with varying levels of data sophistication. Clients access data through user-friendly UI or API.
- Alternative Data for Institutional Investors: Revenue generated from providing alternative data to institutional investors, hedge funds, asset managers, and financial institutions for alpha-generating investment strategies.
- Corporate Data Services: Data services for corporations including HR analytics and competitive intelligence for business decision-making.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise subscription - Custom pricing based on datasets and company coverage |
Go-to-market motion2 records
Distribution channels7 records
Marketing channels6 records
Thinknum product offering
Product offeringCore offering
Thinknum provides an alternative data SaaS platform that aggregates web-sourced, point-in-time data on 450,000+ public and private companies across 35+ datasets, including store locations, job listings, product pricing, property pricing, car inventory, app engagement, social media signals, reviews, patents, and salaries. Customers access the data through a no-code query interface, REST API, Python SDK, or via integrations with Snowflake, Tableau, Power BI, and Google Sheets to support investment research, corporate analytics, and competitive intelligence workflows.
Product overview
Thinknum Alternative Data is a SaaS-based web platform providing alternative data solutions for financial institutions and corporations. The platform features a library of 35+ datasets covering over 450,000 companies, including Store Locations, Job Listings, Product Pricing, Property Pricing, Car Inventory, Facebook App Active Users, Glassdoor Reviews, Glassdoor Salary, Reddit Mentions, Patent Grants, LinkedIn Profiles, and Traction data. The platform offers user-friendly tools including a Screener for building custom queries, Company Profiles for individual company snapshots, and Connections Dashboard for visualization with maps, charts, and word clouds. Thinknum also provides specialized solutions for HR Analytics (people analytics), Quantamental Investors, Private Equity, and Automotive Analytics. The company offers an API for programmatic access along with integrations for Tableau Desktop, Power BI, Google Sheets, and Snowflake Data Marketplace.
Differentiator
Problem solved
Functional benefit
Brands
- Thinknum Spark: Product mentioned in footer navigation
- Thinknum Prometheus
Products and services
- Thinknum Alternative Data Platform Core SaaS platform that aggregates and structures web-sourced alternative data on 450,000+ companies across 35+ datasets (store locations, job listings, product pricing, property pricing, car inventory, app engagement, social signals, reviews, patents, developer activity, salaries). Sold to institutional investors, corporations, and private equity firms via subscription, with access through a no-code query interface, REST API, and analytics tooling.
- Quantamental Investors Solution Role-specific solution packaging alternative data for quantamental investors who blend quantitative and fundamental research, surfacing signals from job listings, store openings, product pricing, and social mentions as leading indicators of company performance.
- HR Analytics Solution Solution tailored for corporate HR and strategy teams, providing hiring trend analysis, compensation benchmarking via Glassdoor salary data, and competitor workforce monitoring through job listings and review datasets.
- Private Equity Solution
- Automotive Analytics Solution
- Alternative Data for Digital Assets Extension of the alternative data platform to digital asset companies, providing web-sourced signals on digital asset market participants for crypto investors and analysts.
- Thinknum REST API
- Thinknum JavaScript API Library JavaScript client library that exposes the Thinknum REST API for web and Node.js developers building applications on top of Thinknum's alternative data.
Quantifiable outcome
- 78% of hedge funds now incorporate alternative data into their strategies
- +4 more outcomes
Companies that use Thinknum
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles5 records
Thinknum technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration6 records
AI capability4 records
Feature6 records
Thinknum partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights6 records
Thinknum competitors and assessment
Company assessmentDirect peers
- YipitData: YipitData is a leading alternative data provider for institutional investors, offering web-scraped datasets on e-commerce, app usage, and consumer behavior. Directly comparable to Thinknum on data source methodology (web scraping), customer base (hedge funds and asset managers), and product format (SaaS + API).
- AlphaSense: AlphaSense is a market intelligence platform aggregating earnings transcripts, broker research, and alternative data for institutional investors. Comparable to Thinknum on enterprise SaaS distribution to buyside clients and the integration of multiple unstructured/structured data sources for investment research.
- RavenPack: RavenPack provides alternative data and analytics for financial institutions, including news sentiment and ESG signals. Comparable to Thinknum on the hedge fund/asset manager customer base and the use of unstructured/alternative signals to generate alpha.
- Eagle Alpha: Eagle Alpha is an alternative data marketplace and research provider connecting data vendors with institutional investors. Comparable to Thinknum as an alt data intermediary, although Eagle Alpha is more marketplace/data vendor matching, while Thinknum produces its own data.
- Exabel: Exabel provides an alternative data platform for investment managers, aggregating datasets and supporting signal development. Comparable to Thinknum on the alt data platform category, enterprise SaaS delivery to hedge funds, and integrations with Snowflake and Python tooling.
- Dataminr: Dataminr delivers real-time alternative data signals from public sources to financial, corporate, and public sector clients. Comparable to Thinknum on the underlying source methodology (scraping/analyzing public digital data) and the financial services buyer base.
- Consumer Edge Research: Consumer Edge Research provides alternative data and equity research insights derived from transaction-level and web-scraped consumer data. Comparable to Thinknum as an alt data provider to institutional investors with overlapping datasets (retail pricing, vehicle inventory).
- Predata: Predata provides alternative data signals derived from online attention and crowd behavior for investment and risk use cases. Comparable to Thinknum on alternative data delivery to institutional clients, though Predata focuses more on behavioral/geopolitical signals.
Broad incumbents
- Quandl (Nasdaq): Quandl, now part of Nasdaq, operates as a broad alternative and financial data marketplace serving institutional investors. Comparable to Thinknum on the alt data delivery model, but operates as a marketplace/aggregator inside a much larger financial data incumbent.
Others
- FactSet: FactSet is a large enterprise financial data and analytics platform increasingly bundling alternative data into its workstation offerings. Comparable to Thinknum on the alt data category and buyside customer base, but as a much broader incumbent portfolio company.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks3 records
Key highlights7 records
Customer concentration
Thinknum social profiles
Digital presenceThinknum financial estimates
Financial estimateRevenue estimate
Valuation estimate
Thinknum leadership team
Management profileNumber of profiles
Profiles3 records
Thinknum funding detail
Funding detailFunding overview
Funding rounds2 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Thinknum M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Thinknum
What does Thinknum do?
Thinknum provides an alternative data SaaS platform that aggregates web-sourced, point-in-time data on 450,000+ public and private companies across 35+ datasets, including store locations, job listings, product pricing, property pricing, car inventory, app engagement, social media signals, reviews, patents, and salaries. Customers access the data through a no-code query interface, REST API, Python SDK, or via integrations with Snowflake, Tableau, Power BI, and Google Sheets to support investment research, corporate analytics, and competitive intelligence workflows.
Is Thinknum a public or private company?
Thinknum is a private company. It is classified as venture growth investor backed and is currently operating.
When was Thinknum founded?
Thinknum was founded in 2014. It employs 11 to 50 people.
Where is Thinknum based?
Thinknum is headquartered in New York, United States, in the North America region.
How does Thinknum make money?
Three revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are alternative Data for Institutional Investors and corporate Data Services.
Who are Thinknum's main competitors?
Direct peers on record are YipitData, AlphaSense, RavenPack, Eagle Alpha, Exabel, Dataminr, Consumer Edge Research and Predata. Quandl (Nasdaq) is listed as a broad incumbent. FactSet is listed as an others.
Does Thinknum have an API?
Yes. Thinknum provides a REST API for accessing alternative datasets. The API uses HTTPS to data.thinknum.com host and requires X-API-Version header (20151130) and Authorization token header for authentication. Supports Query API for real-time data, Historical API for historical data downloads, Company API for company information, and Upload API for data uploads. Data can be exported as CSV or XLSX files. Also available via Python package (pip install thinknum) with Query and History classes for easier data retrieval. Developer documentation is at docs.thinknum.com.
What industry is Thinknum in?
Thinknum's product category is Alternative Data and Financial Intelligence. Its primary akta.pro industry code is BPAEAHAL, Data Monetization & Data Products Services, with a secondary code of BPAHALAC, Data Analytics & Business Intelligence Services. Its NAICS code is 518 and its SIC code is 7374.