Mamava
Mamava designs, manufactures, and sells freestanding lactation pods and complementary room solutions, supported by a Bluetooth-enabled mobile app. It serves airports, employers, healthcare systems, and public venues in complying with lactation accommodation laws, with 10,000+ supported locations.
- Company typePrivate
- Founded2010
- HeadquartersBurlington, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Mamava does
Mamava, Inc. is a Vermont-based, privately held company founded in 2010 (per company history; firmographics list 2013) that designs, manufactures, and distributes freestanding lactation pods and complementary room solutions for workplaces and public venues. The company is credited as the inventor of the freestanding lactation pod and offers five core hardware models (XL, Original, Flex, Solo, and Slide) ranging from 14 to 50 square feet, augmented by the VaRoom smart-lock system, hospital-grade pumps and supplies, and inflatable pop-up pods for events. Following its November 2025 acquisition of TalkBox LLC, Mamava's portfolio also includes sound-resistant privacy booths (TalkBox Slide, Double, Studio) targeting broader workplace wellness applications.
Underlying the hardware portfolio is the Mamava Smart Access platform: a Bluetooth-enabled locking system paired with a free iOS/Android mobile app that handles wayfinding, app-based pod unlocking, real-time occupancy monitoring, vacancy alerts, and in-pod comfort controls (lighting, airflow). The app aggregates more than 10,000 lactation spaces, including Mamava pods and third-party locations, and increasingly serves as a healthcare-services touchpoint following the March 2025 SimpliFed partnership, which embeds insurance-reimbursable virtual IBCLC lactation consulting. Mamava operates a Burlington, VT headquarters co-located with the Hula innovation hub and a Springfield, VT manufacturing facility.
The business model combines one-time hardware sales (quote-based, with multi-year warranties), a recurring long-term rental/lease program for Solo and Slide pods (12- or 24-month terms bundling installation, warranty, and returns), installation and professional service plans, and a freemium consumer app. Go-to-market is dual-motion: consultative direct enterprise sales to airports, employers, healthcare systems, and public venues (82 airports and 10,000+ supported locations cited), and product-led growth through the free consumer app that drives B2B demand. Customer segments span airports and public venues, workplaces and employers (the primary compliance-driven segment under the PUMP Act and state lactation laws), healthcare and education, and end-user breastfeeding parents. The company is founder-led following Christine Dodson's appointment as CEO in February 2025, and has raised an estimated cumulative ~$5.8M in disclosed private funding led in part by FreshTracks Capital.
Mamava firmographics
Firmographics- Name
- Mamava
- Legal name
- Mamava, Inc.
- Website
- https://mamava.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Mamava designs, manufactures, and sells freestanding lactation pods and complementary room solutions, supported by a Bluetooth-enabled mobile app. It serves airports, employers, healthcare systems, and public venues in complying with lactation accommodation laws, with 10,000+ supported locations.
- Ownership category
- akta.pro rank
Mamava industry classification
Industry- Product category
- Lactation Pods and Workplace Privacy Hardware
- NAICS
- Showcase, Partition, Shelving, and Locker Manufacturing (337215), Home Health Equipment Rental (532283)
- SIC
- Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)
- akta.pro primary industry
- Lactation, Postpartum & Perinatal Support Services (HLAFAJAN)
- akta.pro secondary industries
- Baby & Kids Furniture Rental (Cribs, Changing Tables, Youth Beds) (CRAIAOAJ), Lactation & Infant Feeding Telehealth (lactation consulting, pumping support) (HLALAHAE)
Keywords
Where Mamava is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Mamava business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Lactation Pod Sales: Mamava sells freestanding lactation pods (XL, Original, Flex, Solo, Slide) and privacy pods (TalkBox product line) to enterprises, facilities, and organizations. Pods are sold as one-time purchases with associated warranties.
- Pod Rental / Leasing: Mamava offers a Long-Term Pod Rental Program for Solo and Slide Lactation pods, with lease terms of 12 or 24 months. Monthly lease payments include equipment shipment, installation, standard warranty support, deinstallation services, and return shipment.
- Room Solutions & Add-ons: Sale of VaRoom smart locks, hospital-grade breast pumps (Medela), lactation room supplies, sanitization supplies, and add-on products for existing pod installations and room conversions.
- Service Plans & Installation: Installation services, ongoing service plans, and maintenance support are offered as add-on services. Out-of-warranty repairs and custom quotes for damages are also available.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Pod Purchase (various models) |
| Subscription | Monthly | Long-Term Pod Rental Program |
| One time/ perpetual license | Pay-as-you-go | VaRoom Smart Lock |
| Freemium | Monthly | Free Parent App |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Mamava product offering
Product offeringCore offering
Mamava designs, manufactures, and sells freestanding lactation pods and privacy booths that provide private, app-controlled spaces for breastfeeding and pumping parents in workplaces and public venues. The company also offers the Mamava mobile app for wayfinding and pod access, room-conversion solutions via smart locks, hospital-grade pumps and supplies, and installation and ongoing service plans. Following the November 2025 acquisition of TalkBox, the portfolio expanded into sound-resistant privacy booths for offices, hospitals, and broader wellness environments.
Product overview
Mamava offers a portfolio of freestanding lactation pods and room solutions for workplaces and public spaces. Core products include the XL (wheelchair-accessible, 50 sq ft), Original (best-seller, 26 sq ft), Flex (versatile, 24 sq ft), Solo (compact, 16 sq ft), and Slide (sliding door, 14 sq ft) pod lines. The ecosystem is unified by the Mamava Mobile App, which provides app-powered pod access, occupancy tracking, vacancy alerts, and in-pod comfort controls. Room solutions include VaRoom smart locks and hospital-grade pumps. Following the November 2025 acquisition of TalkBox, the portfolio expanded to include sound-resistant privacy booths (TalkBox Slide, Double, Studio) for broader wellness space applications. A SimpliFed partnership enables virtual IBCLC consultations via the app. The company also offers installation services, service plans, and compliance guidance.
Differentiator
Problem solved
Functional benefit
Brands
- TalkBox: Sound-resistant privacy booth product line acquired from TalkBox LLC, including TalkBox Slide, TalkBox Double, and TalkBox Studio products.
Products and services
- Mamava XL Lactation Pod A freestanding, wheelchair-accessible lactation pod with 50 square feet of space, designed for public venues and airports. Features Smart Access technology for app-controlled entry and occupancy tracking.
- Mamava Original Lactation Pod Mamava's best-selling all-in-one freestanding lactation pod with 26 square feet of space, designed for workplaces and small venues. Includes smart lock access, occupancy sensors, and Mamava app integration.
- Mamava Flex Lactation Pod A versatile freestanding lactation space with 24 square feet, designed for flexible placement in workplaces and public spaces. Comes standard with a solid felt roof for sound dampening.
- Mamava Solo Lactation Pod A compact freestanding lactation pod with 16 square feet, designed for workplace environments. Available in multiple versions (V2.0, V2.1, V2.2) with varying smart lock configurations and tech-free Base options, and available via the long-term pod rental program.
- Mamava Slide Lactation Pod A sliding-door lactation pod with 14 square feet, designed for easy placement in tight spaces. Features a unique sliding entry mechanism and interior lock, and is available through the pod rental program.
- TalkBox Slide Privacy Booth A sound-resistant privacy booth with a sliding door mechanism, acquired by Mamava in November 2025. Designed for offices, hospitals, and public spaces as a broader wellness and privacy solution beyond lactation.
- TalkBox Double Privacy Booth A larger sound-resistant privacy booth designed to accommodate multiple users, acquired by Mamava in November 2025 as part of the TalkBox LLC acquisition.
- TalkBox Studio Privacy Booth A sound-resistant privacy booth designed for studio or workspace environments, acquired by Mamava in November 2025 as part of the TalkBox LLC acquisition.
- VaRoom Smart Lock A smart lock system for securing existing rooms into lactation spaces. Enables app-powered access control with occupancy tracking. Covered by a 2-year warranty.
- Mamava Mobile App A free locator app for iOS and Android that helps breastfeeding parents find and unlock Mamava pods and other approved lactation spaces. Features include app-powered unlocking, occupancy status, vacancy alerts, and in-pod comfort controls.
- Lactation Pod Rental Program Long-term pod rental program offering Solo and Slide lactation pods with bundled services including shipping, installation, warranty support, and return shipment. Available in 12 or 24-month terms.
- Hospital-Grade Breast Pumps and Lactation Supplies Medical-grade breast pumps and related supplies (including Medela pumps) sold as part of Mamava's room solutions offering for lactation rooms.
- Pop-up Inflatable Lactation Pod Inflatable lactation pods designed for temporary event use, offering portable privacy solutions for conferences and special occasions.
- Sanitization and Lactation Room Supplies Sanitization supplies and add-on products for existing pod installations and room conversions, sold as part of Mamava's room solutions offering.
Quantifiable outcome
- 10,000+ supported locations worldwide
- +2 more outcomes
Companies that use Mamava
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
Mamava technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature4 records
Mamava partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- SimpliFedcoreMamava and SimpliFed partnered to expand access to virtual lactation consulting through the Mamava app, launched on IBCLC Day. Parents can book appointments with International Board Certified Lactation Consultants (IBCLCs) directly via the app, with most sessions covered by insurance. Sessions are HIPAA-compliant, 30-60 minutes, available evenings and weekends, and can be accessed while traveling.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Mamava competitors and assessment
Company assessmentDirect peers
- Work & Mother: UK-based direct competitor that designs, manufactures, and sells freestanding lactation pods to employers and public venues. Closest analogue to Mamava in product, customer use case, and category focus, though primarily serving the UK and European market.
- Framery Oy: Finnish company and category leader in soundproof office pods (focus, phone, meeting). Overlaps with Mamava's TalkBox product line and Smart Access technology in modular privacy booths for workplaces, sharing similar B2B enterprise sales motion.
- The Pod Company: UK manufacturer of modular acoustic pods for offices and public spaces including lactation applications. Directly comparable to Mamava's pod line and TalkBox offerings in product format, target customer, and deployment model.
- ROOM (Room Solutions): Manufacturer of soundproof office phone, focus, and meeting pods sold to enterprise workplaces. Competes with Mamava's TalkBox line in the broader privacy booth category with similar B2B distribution and modular hardware approach.
Emerging players
- Mute Modular: Manufacturer of modular soundproof pods for offices and public spaces, including pods designed for specialized use cases like lactation. Comparable to Mamava's TalkBox product family in form factor and target buyer.
- TalkBox (pre-acquisition): Colorado-based designer of sound-resistant privacy booths (Slide, Double, Studio) acquired by Mamava in November 2025. Listed as a peer for context — formerly an emerging competitor/parallel entrant in the modular privacy booth category.
Broad incumbents
- Steelcase: Global office furniture and workplace solutions incumbent with broad portfolio including privacy/space solutions. Represents the largest-scale competitor Mamava could face as lactation/privacy pods become a recognized category within workplace design.
- MillerKnoll (Herman Miller): Major office furniture and design conglomerate with established enterprise relationships in corporate, healthcare, and education markets. Comparable as a broad incumbent that could bundle lactation/privacy offerings into wider workplace contracts.
- Haworth: Privately held global office furniture manufacturer with deep enterprise sales channels across workplaces, healthcare, and education — verticals that overlap directly with Mamava's core customer base.
Others
- SimpliFed: Virtual lactation and infant feeding support provider partnering with Mamava to deliver IBCLC consulting inside the Mamava app. Adjacent ecosystem participant rather than competitor, but relevant to Mamava's telehealth adjacency and SimpliFed integration story.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Mamava social profiles
Digital presenceMamava compliance and trust
Trust signalCompliance2 records
Mamava financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mamava leadership team
Management profileNumber of profiles
Profiles6 records
Mamava subsidiaries and ownership
Company hierarchySubsidiaries1 record
Mamava funding detail
Funding detailFunding overview
Funding rounds5 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mamava M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mamava
What does Mamava do?
Mamava designs, manufactures, and sells freestanding lactation pods and privacy booths that provide private, app-controlled spaces for breastfeeding and pumping parents in workplaces and public venues. The company also offers the Mamava mobile app for wayfinding and pod access, room-conversion solutions via smart locks, hospital-grade pumps and supplies, and installation and ongoing service plans. Following the November 2025 acquisition of TalkBox, the portfolio expanded into sound-resistant privacy booths for offices, hospitals, and broader wellness environments.
Is Mamava a public or private company?
Mamava is a private company. It is classified as venture growth investor backed and is currently operating.
When was Mamava founded?
Mamava was founded in 2010. It employs 101 to 250 people.
Where is Mamava based?
Mamava is headquartered in Burlington, United States, in the North America region.
How does Mamava make money?
Four revenue lines are on record. Lactation Pod Sales are the primary driver. The others are pod Rental / Leasing, room Solutions & Add-ons and service Plans & Installation.
Who are Mamava's main competitors?
Direct peers on record are Work & Mother, Framery Oy, The Pod Company and ROOM (Room Solutions). Emerging players are Mute Modular and TalkBox (pre-acquisition). Broad incumbents are Steelcase, MillerKnoll (Herman Miller) and Haworth. SimpliFed is listed as an others.
Does Mamava have an API?
No public API is recorded for Mamava.
What industry is Mamava in?
Mamava's product category is Lactation Pods and Workplace Privacy Hardware. Its primary akta.pro industry code is HLAFAJAN, Lactation, Postpartum & Perinatal Support Services, with a secondary code of CRAIAOAJ, Baby & Kids Furniture Rental (Cribs, Changing Tables, Youth Beds). Its NAICS code is 337215 and its SIC code is 2540.