Society Pass
Society Pass (Nasdaq: SOPA, delisted) was a Singapore-based acquisition-focused holding company operating loyalty, travel, digital media, eSIM, and e-commerce platforms across Southeast Asia, serving 3.7M+ consumers and 650K+ merchants, which filed Chapter 11 bankruptcy in May 2026.
- Company typePublic
- Founded2018
- HeadquartersSingapore, Singapore
- Headcount101–250
- GTM typeB2B and B2C
- OfferingDigital Commerce or Content
What Society Pass does
Society Pass Incorporated (Nasdaq: SOPA) is a Singapore-headquartered, acquisition-focused holding company that, between its 2018 founding and 2022 acquisition spree, assembled six operating platforms across Southeast Asia covering loyalty, lifestyle, food and beverage, telecommunications, digital media, and travel. The technology stack centered on a universal Society Points loyalty program intended to allow cross-border and cross-vertical point redemption, supported by NusaTrip (a B2C/B2B online travel agency connected to 500+ airlines and 200,000+ hotels), Thoughtful Media Group (a multi-channel social video and influencer advertising network tracking 1 billion authenticated monthly views), Gorilla Networks (a blockchain-enabled eSIM MVNO), LeFlair (Vietnam luxury e-commerce), and Philippines-based Mangan.ph and Pushkart.ph delivery services. The company monetized through transaction fees and commissions, advertising on the TMG network, recurring eSIM subscriptions, and premium flash-sale e-commerce margins.
Despite registering 3.7M+ consumers and 650K+ partner merchants, Society Pass never reached scale profitability. After its November 2021 Nasdaq IPO at a $26M raise, the company spun off NusaTrip via its own August 2025 Nasdaq listing at a market capitalization exceeding $170M, then pivoted in early 2026 toward acquiring AI-driven software and network infrastructure businesses, deploying $8.8M into Slovakia-based Sapience AI (GPU-as-a-Service) and $1.8M into Gorilla Networks for eSIM integration. Operational execution and capital position deteriorated rapidly: Q3 2025 revenue was approximately $7.11M with an EBIT margin of -144.7%, multiple Nasdaq compliance notices were issued, the SEC and Nasdaq opened investigations, the auditor (AOGB CPA Limited) resigned, and on May 12, 2026 Society Pass and its wholly owned subsidiary SoPa Inc. filed voluntary Chapter 11 bankruptcy in the U.S. Bankruptcy Court for the Southern District of Texas, followed by a Nasdaq delisting determination and trading suspension on May 21, 2026.
Society Pass firmographics
Firmographics- Name
- Society Pass
- Legal name
- Society Pass Incorporated
- Website
- https://thesocietypass.com
- Company type
- Public
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Society Pass (Nasdaq: SOPA, delisted) was a Singapore-based acquisition-focused holding company operating loyalty, travel, digital media, eSIM, and e-commerce platforms across Southeast Asia, serving 3.7M+ consumers and 650K+ merchants, which filed Chapter 11 bankruptcy in May 2026.
- Ownership category
- akta.pro rank
Society Pass industry classification
Industry- Product category
- Loyalty and Commerce Platform
- NAICS
- General Merchandise Retailers (455)
- SIC
- Retail-Apparel & Accessory Stores (5600)
- akta.pro primary industry
- International DTC & Brand.com (Global Shipping) (CRAFAJAB)
- akta.pro secondary industry
- Jewelry, Watches & Luxury Goods Marketplaces (CRAFABAK)
Keywords
Where Society Pass is headquartered
LocationHeadquarters
- HQ city
- Singapore
- HQ country
- Singapore
- HQ region
- Asia
Offices4 records
Markets served
Society Pass business model
Business model- GTM type
- B2B and B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Infrastructure
Revenue model
- Transaction Fees & Commissions: Society Pass generates revenue through transaction fees from its loyalty platform and commissions from its various subsidiaries including travel bookings (NusaTrip), food delivery (Mangan.ph), and grocery delivery (Pushkart.ph).
- Digital Advertising: Revenue from TMG's multi-platform network executing branded content and advertising campaigns for brands, leveraging its network of influencers and digital media properties.
- Telecommunications Services: Gorilla Networks generates revenue through eSIM services, mobile data, international roaming, and blockchain-based mobile services.
- E-commerce Sales: Leflair generates revenue from premium brand flash sales and curated product offerings in fashion, accessories, beauty, personal care, and home furnishings.
Go-to-market motion3 records
Distribution channels4 records
Marketing channels5 records
Society Pass product offering
Product offeringCore offering
Society Pass operates an acquisition-focused e-commerce holding company in Southeast Asia running 6 interconnected platforms across Loyalty (universal Society Points), Lifestyle (LeFlair premium e-commerce), Food & Beverage (Mangan.ph, Pushkart.ph), Telecoms (Gorilla Networks eSIM/MVNO), Digital Media (TMG/TMG Social) and Travel (NusaTrip OTA). It earns revenue from transaction fees, advertising, eSIM services and premium brand sales while cross-selling across the ecosystem of 3.7M+ consumers and 650K+ merchants.
Product overview
Society Pass (Nasdaq: SOPA) operates a diversified commerce-as-a-service platform in Southeast Asia comprising 6 interconnected business units: Loyalty (Society Pass core loyalty platform with Society Points), Lifestyle (LeFlair premium e-commerce), Telecoms (Gorilla Networks eSIM/MVNO), Digital Media (Thoughtful Media Group/TMGX with TMG Social live commerce), and Travel (NusaTrip OTA). The company has acquired leading regional companies including NusaTrip (Indonesia travel), TMG (Thailand digital media), Gorilla (Singapore telecom), LeFlair (Vietnam luxury e-commerce), Mangan.ph (Philippines food delivery), and Pushkart.ph (Philippines grocery). The ecosystem generates customer loyalty and transaction data across 3.7M registered consumers and 650K partner merchants. Society Pass is shifting strategy toward acquiring AI-driven software and network infrastructure companies.
Differentiator
Problem solved
Functional benefit
Brands
- SoPa Loyalty: Universal, open loop loyalty platform enabling consumers to earn and redeem Society Points at any merchant in any country on the SoPa ecosystem
- LeFlair
- NusaTrip
- Gorilla Networks
- Thoughtful Media Group (TMG)
- TMG Social
Products and services
- Society Pass (SoPa) Loyalty Platform Universal, open-loop loyalty platform enabling consumers to earn and redeem Society Points at any merchant in any country within the SoPa ecosystem, with in-store and online payment, digital offers and merchant dashboard for loyalty issuance, redemption and personalised marketing.
- NusaTrip B2C and B2B online travel agency connecting travellers to 500+ airlines and 200,000+ hotels globally with real-time fare shopping and in-house payment processing.
- Thoughtful Media Group (TMG / TMGX) Global multi-channel network and advertising technology platform tracking 1 billion authenticated global video views per month and providing influencer advertising and branded content services.
- Gorilla Networks eSIM / MVNO Blockchain/web3-enabled mobile virtual network operator providing eSIM cards, local calls, international roaming, data and SMS with proprietary SwitchBack feature for converting unused mobile data and blockchain-wallet-transferable services.
- LeFlair Vietnam-based premium lifestyle e-commerce platform offering 3,500+ Vietnamese and international brands in fashion, accessories, beauty, personal care and home furnishings through curated daily flash sales.
- Mangan.ph Philippines-based restaurant food delivery service serving over 500,000 consumers across multiple cities and regions.
- Pushkart.ph Philippines-based online grocery delivery service focused on Metro Manila and other regions.
- TMG Social Live commerce digital retail advertising platform on TikTok that connects brands in FMCG, Beauty & Wellness, Personal Care and F&B with TMG's network of 10,000+ influencers through shoppable posts, livestream shopping, hashtag challenges and a creator marketplace.
Quantifiable outcome
- NusaTrip connected over 80 million unique visitors to travel inventory
- +2 more outcomes
Companies that use Society Pass
Customer profileNamed customers3 records
Segments4 records
Ideal customer profiles4 records
Society Pass technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability2 records
Feature4 records
Society Pass partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Travel Prologue Pte LtdminorSociety Pass and NusaTrip announced collaboration with Singapore-based Travel Prologue to jointly develop travel technology infrastructure for Southeast Asia's B2B flight market. NusaTrip leads development of AI-powered flight solutions including content aggregation, fare intelligence, pricing optimization, and disruption management, while Travel Prologue focuses on non-flight AI technology including operations automation and smart packaging systems.
- GotherminorNusaTrip formed a strategic partnership with Gother, a fast-growing online travel agency in Thailand, to supply flight content for air travel distribution. Gother gains access to NusaTrip's inventory of over 500 airlines and 650,000 hotels, enabling broader route coverage, improved fares, and expanded airline options while providing NusaTrip access to Thailand's travel market projected to grow from USD 61.4 billion in 2024 to USD 84.1 billion by 2034.
Scale indicators13 records
Recent moves8 records
Expansion highlights6 records
Society Pass competitors and assessment
Company assessmentDirect peers
- Klook: Hong Kong-headquartered travel activities and experiences booking platform with deep presence across Asia-Pacific including Southeast Asia. Comparable to NusaTrip's B2C travel booking focus and SoPa's broader regional travel ambitions.
- Grab Holdings: Singapore-headquartered super-app operating across mobility, food delivery, fintech, and merchant services across Southeast Asia. Both Grab and SoPa pursue a multi-vertical consumer platform model with embedded loyalty, cross-selling across services, and a regional SEA footprint.
- Sea Limited (Shopee): NYSE-listed Southeast Asian digital platform operating Shopee (e-commerce marketplace), SeaMoney (fintech), and Garena (digital entertainment). Comparable to SoPa as a multi-vertical SEA digital platform with marketplace and consumer-facing services.
- GoTo Group: Indonesian super-app combining Gojek (mobility, food delivery) with Tokopedia (e-commerce marketplace). Directly comparable to SoPa's multi-vertical SEA consumer platform strategy, including loyalty integration across services.
- Traveloka: Leading Southeast Asian online travel agency operating across Indonesia, Vietnam, Philippines, Thailand, Malaysia, and Singapore. Direct competitor to SoPa's NusaTrip subsidiary in B2C and B2B OTA services for SEA travelers.
- Fave: Southeast Asian cashback, deals, and merchant loyalty platform operating across Malaysia, Singapore, Indonesia, and Philippines. Highly comparable to SoPa's Society Points merchant-facing loyalty platform and consumer cross-merchant rewards model.
Broad incumbents
- Lazada Group: Alibaba-owned Southeast Asian e-commerce marketplace operating across Indonesia, Vietnam, Philippines, Thailand, Malaysia, and Singapore. Competes with SoPa's lifestyle e-commerce subsidiary LeFlair and overlaps with SoPa's cross-border merchant marketplace strategy.
- Agoda (Booking Holdings): Asia-Pacific-focused online travel agency owned by Booking Holdings, headquartered in Singapore. Direct competitor to NusaTrip in flight and hotel booking, with broader global scale and inventory depth.
Regional players
- Tiki: Vietnam-headquartered B2C e-commerce marketplace. Overlaps with SoPa's Vietnamese lifestyle e-commerce operations (LeFlair) and shares a regional SEA marketplace focus, though Tiki is primarily a single-country marketplace operator.
Others
- aCommerce: Southeast Asia-focused e-commerce enabler providing marketplace operations, fulfillment, and digital marketing services across Thailand, Indonesia, Philippines, Vietnam, and Singapore. Comparable ecosystem role to TMG's digital media and advertising services within SoPa's portfolio.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Society Pass social profiles
Digital presenceSociety Pass financial estimates
Financial estimateRevenue estimate
Valuation estimate
Society Pass leadership team
Management profileNumber of profiles
Profiles2 records
Society Pass subsidiaries and ownership
Company hierarchySubsidiaries8 records
Society Pass funding detail
Funding detailFunding overview
Funding rounds5 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Society Pass M&A and investment
M&A and investmentM&A7 records
Investments3 records
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Society Pass
What does Society Pass do?
Society Pass operates an acquisition-focused e-commerce holding company in Southeast Asia running 6 interconnected platforms across Loyalty (universal Society Points), Lifestyle (LeFlair premium e-commerce), Food & Beverage (Mangan.ph, Pushkart.ph), Telecoms (Gorilla Networks eSIM/MVNO), Digital Media (TMG/TMG Social) and Travel (NusaTrip OTA). It earns revenue from transaction fees, advertising, eSIM services and premium brand sales while cross-selling across the ecosystem of 3.7M+ consumers and 650K+ merchants.
Is Society Pass a public or private company?
Society Pass is a public company. It is classified as public and is currently operating.
When was Society Pass founded?
Society Pass was founded in 2018. It employs 101 to 250 people.
Where is Society Pass based?
Society Pass is headquartered in Singapore, Singapore, in the Asia region.
How does Society Pass make money?
Four revenue lines are on record. Transaction Fees & Commissions are the primary driver. The others are digital Advertising, telecommunications Services and E-commerce Sales.
Who are Society Pass's main competitors?
Direct peers on record are Klook, Grab Holdings, Sea Limited (Shopee), GoTo Group, Traveloka and Fave. Broad incumbents are Lazada Group and Agoda (Booking Holdings). Tiki is listed as a regional player. aCommerce is listed as an others.
Does Society Pass have an API?
No public API is recorded for Society Pass.
What industry is Society Pass in?
Society Pass's product category is Loyalty and Commerce Platform. Its primary akta.pro industry code is CRAFAJAB, International DTC & Brand.com (Global Shipping), with a secondary code of CRAFABAK, Jewelry, Watches & Luxury Goods Marketplaces. Its NAICS code is 455 and its SIC code is 5600.