AudiencePlus
AudiencePlus is a Scottsdale-based B2B SaaS company that offers an AI-powered Audience Marketing Platform, enabling marketers to build, engage, and monetize subscriber audiences through owned-media content distribution and consumer journey analytics.
- Company typePrivate
- Founded2022
- HeadquartersScottsdale, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
AudiencePlus firmographics
Firmographics- Name
- AudiencePlus
- Legal name
- AudiencePlus
- Website
- https://audienceplus.com
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AudiencePlus is a Scottsdale-based B2B SaaS company that offers an AI-powered Audience Marketing Platform, enabling marketers to build, engage, and monetize subscriber audiences through owned-media content distribution and consumer journey analytics.
- Ownership category
- akta.pro rank
AudiencePlus industry classification
Industry- Product category
- B2B Marketing Software
- NAICS
- Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Enterprise/Creator Video Hosting & OTT SaaS Platforms (MPACAAAL)
Keywords
Where AudiencePlus is headquartered
LocationHeadquarters
- HQ city
- Scottsdale
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AudiencePlus business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Media Software Platform: SaaS platform providing owned media capabilities for B2B marketers to build and monetize audiences using digital media formats. Subscription-based model implied by software platform description.
Go-to-market motion1 record
AudiencePlus product offering
Product offeringCore offering
AudiencePlus operates an AI-powered owned media platform called the Audience Marketing Platform that enables B2B marketers to build, engage, and monetize audiences using digital media formats. The platform delivers AI-driven personalized marketing connections, full-funnel conversion visibility through consumer journey reporting, and community programs to deepen audience engagement.
Differentiator
Problem solved
Functional benefit
Products and services
- Audience Marketing Platform
Quantifiable outcome
- Full-funnel conversion visibility with consumer identity tracking across channels
- +1 more outcomes
Companies that use AudiencePlus
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
AudiencePlus technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature2 records
AudiencePlus partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- L2TcoreL2T integrated AudiencePlus consumer journey reporting into their Performance Dashboard. L2T serves thousands of auto dealers through its AutoQuity technology. The integration provides full-funnel conversion visibility by tracking consumer identities across channels and recommending targeted optimizations to improve ROI.
Scale indicators3 records
AudiencePlus competitors and assessment
Company assessmentDirect peers
- Beehiiv: Newsletter and audience-building platform for creators and B2B publishers. Closely comparable to AudiencePlus in helping users build, distribute, and monetize owned subscriber audiences, though more horizontal/creator-focused vs AudiencePlus's B2B marketing emphasis.
- Kit (formerly ConvertKit): Creator marketing platform offering email, automation, and audience monetization tools. Comparable in audience-building SaaS category and target use case (helping professionals build and monetize subscriber bases).
- Substack: Publishing and subscription platform for building audiences around newsletters and multimedia content. Comparable in core audience-building and content distribution model, though more consumer/individual-creator focused.
- Iterable: Cross-channel B2B/B2C marketing platform with AI-powered personalization and audience engagement. Directly comparable in AI-driven audience targeting and full-funnel analytics for marketers.
- Ghost: Open-source publishing platform for newsletters and subscriptions. Comparable in content publishing, audience building, and subscription monetization, though more developer/content-creator oriented.
Broad incumbents
- HubSpot: Comprehensive B2B marketing and CRM platform. A broad incumbent whose Marketing Hub includes audience engagement, content, and analytics tools that overlap with AudiencePlus's value proposition.
- Salesforce Marketing Cloud: Enterprise marketing platform with journey analytics, audience segmentation, and personalization. Represents the incumbent alternative B2B marketers may choose over AudiencePlus for owned-audience capabilities.
- Klaviyo: Marketing automation platform with deep personalization and audience analytics. Comparable AI-driven B2B/B2C marketing capabilities, though primarily e-commerce oriented.
Emerging players
- Circle: Community platform for creators and B2B brands to build engaged audiences. Comparable in audience-building and engagement, though focused on community experiences rather than multimedia publishing.
- Customer.io: Behavior-based marketing automation platform serving B2B SaaS companies. Comparable in B2B SaaS go-to-market, AI-driven personalization, and audience engagement analytics.
Market position
Customer concentration
AudiencePlus social profiles
Digital presenceAudiencePlus financial estimates
Financial estimateRevenue estimate
Valuation estimate
AudiencePlus leadership team
Management profileNumber of profiles
Profiles1 record
AudiencePlus funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AudiencePlus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AudiencePlus
What does AudiencePlus do?
AudiencePlus operates an AI-powered owned media platform called the Audience Marketing Platform that enables B2B marketers to build, engage, and monetize audiences using digital media formats. The platform delivers AI-driven personalized marketing connections, full-funnel conversion visibility through consumer journey reporting, and community programs to deepen audience engagement.
Is AudiencePlus a public or private company?
AudiencePlus is a private company. It is classified as venture growth investor backed and is currently operating.
When was AudiencePlus founded?
AudiencePlus was founded in 2022. It employs 11 to 50 people.
Where is AudiencePlus based?
AudiencePlus is headquartered in Scottsdale, United States, in the North America region.
How does AudiencePlus make money?
One revenue line is on record: media Software Platform.
Who are AudiencePlus's main competitors?
Direct peers on record are Beehiiv, Kit (formerly ConvertKit), Substack, Iterable and Ghost. Broad incumbents are HubSpot, Salesforce Marketing Cloud and Klaviyo. Emerging players are Circle and Customer.io.
Does AudiencePlus have an API?
No public API is recorded for AudiencePlus.
What industry is AudiencePlus in?
AudiencePlus's product category is B2B Marketing Software. Its primary akta.pro industry code is MPACAAAL, Enterprise/Creator Video Hosting & OTT SaaS Platforms. Its NAICS code is 51621 and its SIC code is 7310.