Jeff
Jeff is a Valencia, Spain-based multi-vertical technology platform, founded in 2015, that provides small and medium-sized businesses with a mobile application to engage customers across categories including coffee, fitness, and laundry across Latin American markets.
- Company typePrivate
- Founded2015
- HeadquartersValencia, Spain
- Headcount251–500
- GTM typeB2B
- OfferingSoftware
What Jeff does
Jeff is a Valencia, Spain-headquartered technology platform, founded in 2015, that enables small and medium-sized businesses to operate and engage customers through a mobile application. The platform is structured around multiple SMB verticals — explicitly including coffee (with a dedicated Head of Coffee) and extended via acquisitions of Entrenarme (fitness, 2019) and Lave e Leva (laundry, 2018) — suggesting a category-by-category roll-up approach to merchant software and consumer engagement in Latin American markets. The company is led by CEO Eloi Gomez, founder Rubén Muñoz Trapote, and a C-suite covering marketing (Aarón Rodríguez Ablanque), technology (Adrián Alonso), product (Carlos Ruiz), finance (Francesc Minoves), and operations (Marc Vicente), supported by vertical and business-development leadership.
Jeff has raised approximately $81.8M in cumulative equity funding across rounds in 2016, 2019, 2020, and most recently $48.6M in February 2023 led by DX Ventures, with prior backing from Acurio Ventures, Alma Mundi Ventures, FJ Labs, Endeavor Catalyst, AddVenture, CDTI, and others. The company employs between 251 and 500 people. Its business model is not directly disclosed in the source material, but the combination of a multi-vertical SMB SaaS/loyalty platform, merchant-facing tooling, and a consumer mobile app implies a mix of subscription or SaaS fees from merchants and consumer-side engagement or transaction-adjacent revenue. No pricing, ARR, GMV, or specific revenue mechanics are disclosed in the available data.
Jeff firmographics
Firmographics- Name
- Jeff
- Legal name
- Jeff App
- Website
- https://jeff.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Jeff is a Valencia, Spain-based multi-vertical technology platform, founded in 2015, that provides small and medium-sized businesses with a mobile application to engage customers across categories including coffee, fitness, and laundry across Latin American markets.
- Ownership category
- akta.pro rank
Jeff industry classification
Industry- Product category
- Subscription & Loyalty Management Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise Application License Advisory, Vendor Management & Optimization (BPAEAGAO)
Keywords
Where Jeff is headquartered
LocationHeadquarters
- HQ city
- Valencia
- HQ country
- Spain
- HQ region
- Europe
Markets served
Jeff business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Credit/Financial Services: Platform facilitating access to credit for underserved populations in emerging markets
Jeff product offering
Product offeringCore offering
Jeff operates a technology platform that enables businesses to run subscription-based offerings and connect with their customers through a mobile application. The platform helps merchants manage recurring customer relationships, billing, and engagement, and has expanded into verticals such as fitness (via the Entrenarme acquisition) and laundry services (via the Lave e Leva acquisition). Jeff positions itself as a subscription infrastructure layer for businesses seeking to monetize customer loyalty and retention.
Product overview
Based on the available source data, "Jeff" refers to Jeff App, a fintech startup focused on financial inclusion in emerging markets. The company operates in Vietnam, the Philippines, Mexico, and Indonesia, with plans to expand to India. Jeff App uses alternative data and automation to facilitate access to credit for underserved populations. The company raised $2 million in late-Seed funding to expand its platform. No detailed product portfolio, modules, or feature specifications are available in the provided sources.
Differentiator
Problem solved
Functional benefit
Products and services
- Jeff Business Platform
- Jeff Mobile App
- Entrenarme (Acquired)
- Lave e Leva (Acquired)
Companies that use Jeff
Customer profileSegments1 record
Ideal customer profiles1 record
Jeff technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Jeff partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Jeff competitors and assessment
Company assessmentBroad incumbents
- Rappi: Latin American super app offering multi-vertical services (delivery, payments, travel) via a single mobile platform. Comparable to Jeff in its multi-category aggregation model and emerging-markets focus, though operating at significantly larger scale.
- ServiceTitan: Vertical SaaS platform for home service businesses (plumbing, HVAC, electrical, cleaning) to manage operations, dispatch, and customer experience. Comparable to Jeff's B2B platform model, particularly relevant given Jeff's laundry and cleaning-service verticals.
- Toast: Cloud-based restaurant management platform offering POS, payments, and operations software. Comparable to Jeff in providing mobile-first vertical SaaS for local service SMBs, though focused exclusively on food service.
- Gojek: Southeast Asian super app offering multi-vertical services including transport, food delivery, and payments. Comparable to Jeff's multi-vertical emerging-markets platform strategy, though at much larger scale.
- Grab: Southeast Asian super app spanning ride-hailing, food delivery, payments, and financial services. Comparable to Jeff's emerging-markets multi-vertical mobile platform thesis, with overlap in Indonesia and Vietnam markets.
Direct peers
- Mindbody: Software platform for fitness, wellness, and beauty businesses to manage operations, appointments, and customer relationships. Comparable to Jeff's vertical SaaS approach, particularly through Jeff's Entrenarme fitness acquisition.
- Fresha: Subscription-based SaaS marketplace for beauty and wellness businesses, combining booking software with a consumer marketplace. Comparable to Jeff's model of providing business software to service SMBs and connecting them with consumers.
- Vagaro: Cloud-based SaaS platform for salons, spas, fitness studios, and other service businesses to manage operations, bookings, and payments. Directly comparable to Jeff in providing vertical SaaS tools to local service businesses via mobile.
- Boulevard: Management platform for salons and spas offering appointment booking, client management, and payment processing. Comparable to Jeff in targeting premium service-business verticals with mobile-first software.
Emerging players
- Zenoti: Cloud-based software for salons, spas, and medspas with strong presence in emerging markets including India and Southeast Asia. Directly comparable to Jeff in targeting underserved service-business verticals in high-growth geographies.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Customer concentration
Jeff social profiles
Digital presenceJeff financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jeff leadership team
Management profileNumber of profiles
Profiles11 records
Jeff funding detail
Funding detailFunding overview
Funding rounds9 records
Investors18 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jeff M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jeff
What does Jeff do?
Jeff operates a technology platform that enables businesses to run subscription-based offerings and connect with their customers through a mobile application. The platform helps merchants manage recurring customer relationships, billing, and engagement, and has expanded into verticals such as fitness (via the Entrenarme acquisition) and laundry services (via the Lave e Leva acquisition). Jeff positions itself as a subscription infrastructure layer for businesses seeking to monetize customer loyalty and retention.
Is Jeff a public or private company?
Jeff is a private company. It is classified as venture growth investor backed and is currently operating.
When was Jeff founded?
Jeff was founded in 2015. It employs 251 to 500 people.
Where is Jeff based?
Jeff is headquartered in Valencia, Spain, in the Europe region.
How does Jeff make money?
One revenue line is on record: credit/Financial Services.
Who are Jeff's main competitors?
Broad incumbents on record are Rappi, ServiceTitan, Toast, Gojek and Grab. Direct peers are Mindbody, Fresha, Vagaro and Boulevard. Zenoti is listed as an emerging player.
Does Jeff have an API?
No public API is recorded for Jeff.
What industry is Jeff in?
Jeff's product category is Subscription & Loyalty Management Software. Its primary akta.pro industry code is BPAEAGAO, Enterprise Application License Advisory, Vendor Management & Optimization. Its NAICS code is 5132 and its SIC code is 7372.