Synaptive Medical
- Company typePrivate
- Founded2012
- HeadquartersToronto, Canada
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
Synaptive Medical firmographics
Firmographics- Name
- Synaptive Medical
- Legal name
- Synaptive Medical Inc.
- Website
- https://synaptivemedical.com
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Ownership category
- akta.pro rank
Synaptive Medical industry classification
Industry- Product category
- Neurosurgical Imaging and Navigation Systems
- NAICS
- Surgical and Medical Instrument Manufacturing (339112), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (33451)
- SIC
- Surgical & Medical Instruments & Apparatus (3841), Electromedical & Electrotherapeutic Apparatus (3845)
- akta.pro primary industry
- Surgical Robotics & Computer-Assisted Surgery Platforms (HLAHADAF)
- akta.pro secondary industries
- Surgical Navigation, Robotics & Patient-Matched Instrumentation (Ortho/Spine) (HLAHAEAL), Surgical Navigation, Tracking & Intraoperative Guidance (Ortho/Neuro/ENT) (HLAHADAG), Operating Room Integration & Surgical Informatics (OR control, documentation, connectivity) (HLAHADAE)
Keywords
Where Synaptive Medical is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Synaptive Medical business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- Capital Equipment Sales: Sale of MRI systems, robotic exoscopes, navigation systems, and surgical planning software as capital equipment to hospitals and health systems.
- Software Licensing and Support: Software licenses for Modus Plan with annual support and updates included during warranty period. One-year warranty on products with optional technical services support.
- Professional Services: Installation, training, and clinical application specialist support. Onsite clinical support available as add-on service.
- Government Contracts: ECAT contract through Fidelis for DoD and VA healthcare facilities for Modus V, valued at $45M over five years.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Modus Plan - Standalone Purchase |
| Hybrid | Monthly | Modus Plan - Rent-to-Own |
| Usage-based | Pay-as-you-go | Modus Plan - On-Demand |
| Subscription | Annual | Modus Plan Feature Upgrade (Reveal) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels8 records
Synaptive Medical product offering
Product offeringCore offering
Synaptive Medical manufactures and sells an integrated neurosurgical platform combining a 0.5T superconducting head MRI (EVRY), automated tractography surgical planning software (Modus Plan), a robotic exoscope with 4K 3D optics (Modus X/Modus V), and a neuronavigation system (Modus Nav), unified through the ImageDrive Clinical data hub. The suite is sold as capital equipment, software licenses, and supporting services to neurosurgery departments at hospitals, academic medical centers, and government healthcare facilities.
Product overview
Synaptive Medical offers an integrated suite of four core neurosurgical products plus supporting modules: EVRY MRI (0.5T superconducting head scanner for point-of-care imaging), Modus Plan (automated tractography surgical planning software), Modus X (robotic exoscope with 4K 3D visualization and fluorescence), and Modus Nav (neuronavigation system). The suite is unified through ImageDrive Clinical, which automates data transfer between products. Supporting modules include Reveal (free water correction), Modus IR (near-infrared fluorescence), and BrightMatter Guide (navigation integration). Modus V (robotic digital microscope) serves as the predecessor platform to Modus X. The integrated architecture enables seamless workflows from diagnosis through treatment management.
Differentiator
Problem solved
Functional benefit
Brands
- Evry: Next-generation, low-field 0.5T MRI with best-in-class head imaging
- Modus Plan
- Modus X
- Modus Nav
- Modus V
- BrightMatter
- ImageDrive Clinical
- Modus IR
- Reveal
Products and services
- EVRY MRI Next-generation, low-field 0.5T superconducting head MRI designed for point-of-care imaging. It features a 70% smaller footprint than traditional MRIs, no helium cooling requirement, 8x-40x lower installation costs, 10x better geometric accuracy than legacy MRI, and qualifies for the same high-field MRI reimbursement codes. Sold to hospitals, academic medical centers, and government healthcare facilities.
- Modus Plan Surgical planning software that automatically segments whole-brain tractography into patient-specific fiber bundles (corticospinal tract, arcuate fasciculus, etc.) within seconds, enabling neurosurgeons to visualize eloquent neural pathways preoperatively. Sold to neurosurgery departments and used as part of the integrated suite or standalone.
- Modus X Fourth-generation robotic exoscope featuring advanced 4K 3D optics with 27x magnification, automated image focus, voice guidance, and fluorescence visualization capabilities. Used by neurosurgeons, spine, ENT, and reconstructive microsurgeons in hospitals and academic medical centers. Field-upgradeable from the Modus V platform.
- Modus Nav Enhanced neuronavigation system with best-in-class tractography for safer, more effective neurosurgical procedures. Provides accurate tracking of multiple intraoperative instruments including suction tools and MIS ports, with integrated free water correction. Integrates with Modus Plan and Modus X for seamless surgical workflow. Sold to neurosurgery departments.
- Modus V Fully automated robotic digital microscope providing hands-free 3D visualization for cranial and spinal procedures. Features a robotically controlled arm, high-definition camera, voice-activated control, AutoFocus, and hands-free camera positioning using tracked instruments. Currently installed in 80+ hospitals worldwide. Field-upgradeable to Modus X.
- ImageDrive Clinical Clinical informatics hub that automates data transfer between Synaptive products (EVRY MRI, Modus Plan, Modus X, Modus Nav). Provides real-time quality control for tractography data, seamless plan synchronization, and chronological multi-modal data storage including DICOM, pre/post-op tractography, video, and navigation captures for longitudinal review.
Quantifiable outcome
- Significant reduction in operative time with Modus X vs operative microscope (n=246)
- +6 more outcomes
Companies that use Synaptive Medical
Customer profileNamed customers16 records
Segments5 records
Ideal customer profiles3 records
Synaptive Medical technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability6 records
Feature5 records
Synaptive Medical partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered key, strategic and minor.
- Clinical Advisory Board MemberskeyClinical Advisory Board comprised of leading neurosurgeons from UPMC, Mass General Brigham, Stanford, University at Buffalo, Banner Health, USC, St. Michael's Hospital, Indiana University. Provides real-world operating-room and clinical practice insight to inform platform evolution.
- Centile BiosciencestrategicStrategic partnership to integrate Centile Bio's AI-powered brain analytics into Synaptive's Modus Plan software. Combines automated whole-brain tractography with quantitative brain modeling to enhance surgical planning. Currently under development for research and evaluation purposes, with future clinical use subject to regulatory clearances.
- Ontario Bioscience Innovation Organization (OBIO)minorEarly Adopter Health Network pilot program to test Synaptive's MRI drape solution designed to prevent COVID-19 contamination on MRI machines, in partnership with UHN.
- Fidelis Sustainability DistributionkeyVeteran-owned company partnered with Synaptive for ECAT contract awarded by Defense Logistics Agency valued at $45M over 5 years. Enables simplified procurement of Modus V for U.S. Government customers including DoD and VA healthcare facilities.
- O-Two Medical TechnologiesminorPartnership for manufacturing O-Two's e700 portable transport ventilator for COVID-19 patients during pandemic. Synaptive leveraged manufacturing expertise to scale production, part of Ontario consortium to manufacture 10,000 ventilators.
- Stryker's Advanced Guidance TechnologiesminorCo-marketing partnership for BrightMatter Plan announced at CNS (Congress of Neurological Surgeons) for combined product promotion.
- Nova Scotia Health (Queen Elizabeth II Health Sciences Centre)keyHospital partner conducting first inpatient scans with Evry MRI for stroke detection research. First installation of dedicated head MRI for emergency department assessment.
- LinamarminorManufacturing partner through consortium for ventilator production during COVID-19 pandemic response.
Scale indicators9 records
Recent moves6 records
Synaptive Medical competitors and assessment
Company assessmentDirect peers
- Brainlab: Brainlab is a Munich-based medical technology company specializing in software-driven surgical navigation, planning, and augmented reality for neurosurgery, spine, and other specialties. It is the most direct competitor to Synaptive's Modus Plan and Modus Nav, with overlapping neurosurgical planning and navigation offerings.
- Leica Microsystems (Danaher): Leica Microsystems, now part of Danaher's Beckman Coulter life sciences platform, manufactures neurosurgical microscopes (e.g., M530 OHX, ARveo 8) that directly compete with Synaptive's Modus X and Modus V robotic exoscopes. Both companies target the same neurosurgical visualization use case.
Broad incumbents
- Carl Zeiss Meditec: Carl Zeiss Meditec is a global leader in surgical microscopy (Kinevo 900, OPMI Pentero) and ophthalmic devices, directly competing with Synaptive's Modus X robotic exoscope in neurosurgical visualization. As a multi-billion-dollar incumbent with broad surgical and ophthalmic portfolios, it represents the dominant legacy competitor in the OR visualization market.
- Medtronic: Medtronic operates the StealthStation neuronavigation system and Mazor spinal robotics platform, providing direct competition to Modus Nav and broader neurosurgery/spine capital equipment. Its scale, hospital relationships, and capital make it the most consequential broad incumbent competitor in surgical navigation and robotics.
- Stryker: Stryker's Advanced Guidance Technologies division (formerly acquired MAKO Surgical) competes in surgical navigation and robotics across spine and neurosurgery. Synaptive has an active co-marketing partnership with Stryker's Advanced Guidance Technologies for BrightMatter Plan, indicating overlap and alliance in the neurosurgical navigation space.
- Siemens Healthineers: Siemens Healthineers is a global MRI incumbent (MAGNETOM family) that competes directly with Synaptive's EVRY MRI in head imaging. Its scale, installed base, and R&D resources make it the most significant competitive threat to EVRY's point-of-care MRI positioning.
- GE Healthcare: GE Healthcare is a global MRI incumbent (SIGNA family) and a former employer of multiple Synaptive executives (COO Shawn Campbell, VP Quality Michael McDonald). It competes directly with EVRY in head imaging and has the capital and channel depth to respond to disruptive low-field offerings.
Emerging players
- Renishaw: Renishaw's neuromate stereotactic robot is used for neurosurgical procedures including biopsy and DBS, representing an emerging player in the neurosurgical robotics space. Its narrower product portfolio (focused robotics vs Synaptive's integrated suite) positions it as a partial overlap competitor.
- 7D Surgical: 7D Surgical (now part of SeaSpine, having spun off its imaging business) developed machine-vision-based surgical navigation for spine procedures. As an emerging navigation player, it competes in the same surgical navigation category as Synaptive's Modus Nav, though with a narrower specialty focus.
- Surgical Theater: Surgical Theater provides VR-based surgical planning and visualization for complex neurosurgical procedures, competing in the surgical planning category alongside Modus Plan. Its focus on 360° VR rendering of patient anatomy provides an alternative approach to tractography-driven planning.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Synaptive Medical social profiles
Digital presenceSynaptive Medical compliance and trust
Trust signalCompliance3 records
Synaptive Medical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Synaptive Medical leadership team
Management profileNumber of profiles
Profiles11 records
Synaptive Medical funding detail
Funding detailFunding overview
Funding rounds10 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Synaptive Medical M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Synaptive Medical
What does Synaptive Medical do?
Synaptive Medical manufactures and sells an integrated neurosurgical platform combining a 0.5T superconducting head MRI (EVRY), automated tractography surgical planning software (Modus Plan), a robotic exoscope with 4K 3D optics (Modus X/Modus V), and a neuronavigation system (Modus Nav), unified through the ImageDrive Clinical data hub. The suite is sold as capital equipment, software licenses, and supporting services to neurosurgery departments at hospitals, academic medical centers, and government healthcare facilities.
Is Synaptive Medical a public or private company?
Synaptive Medical is a private company. It is classified as venture growth investor backed and is currently operating.
When was Synaptive Medical founded?
Synaptive Medical was founded in 2012. It employs 101 to 250 people.
Where is Synaptive Medical based?
Synaptive Medical is headquartered in Toronto, Canada, in the North America region.
How does Synaptive Medical make money?
Four revenue lines are on record. Capital Equipment Sales are the primary driver. The others are software Licensing and Support, professional Services and government Contracts.
Who are Synaptive Medical's main competitors?
Direct peers on record are Brainlab and Leica Microsystems (Danaher). Broad incumbents are Carl Zeiss Meditec, Medtronic, Stryker, Siemens Healthineers and GE Healthcare. Emerging players are Renishaw, 7D Surgical and Surgical Theater.
Does Synaptive Medical have an API?
No public API is recorded for Synaptive Medical.
What industry is Synaptive Medical in?
Synaptive Medical's product category is Neurosurgical Imaging and Navigation Systems. Its primary akta.pro industry code is HLAHADAF, Surgical Robotics & Computer-Assisted Surgery Platforms, with a secondary code of HLAHAEAL, Surgical Navigation, Robotics & Patient-Matched Instrumentation (Ortho/Spine). Its NAICS code is 339112 and its SIC code is 3841.