heycare (former heynanny)

What heycare (former heynanny) does

heycare (formerly heynanny) is a Munich-based digital healthtech company founded in 2022 that operates a B2B SaaS platform combining an Employee Assistance Program (EAP) with family care services. The platform is sold to enterprise employers in the DACH region as an employer-sponsored employee benefit, with HR departments as the primary buyer; 450+ enterprise customers rely on the platform, including Daimler Truck, Douglas, Vaillant, VW Retail, KfW IPEX-Bank, MVV Energie, Boehringer Ingelheim, Deutsche Leasing, ebmpapst, ÖBB, Sparkasse, and Zoetis. The company employs 51-100 people, is already profitable as of March 2026, and has raised approximately €5.6M in total disclosed funding (€1.6M seed in 2023, €4M seed extension in March 2026 led by Scalehouse Capital with Swiss Post Ventures as co-investor).

The core technology is a digital platform delivered via web app and native iOS/Android apps, offering mental health counseling and coaching, childcare, eldercare, and pet care coordination, with services in 30+ languages and 24/7 availability. The company claims the largest vetted caregiver network in the DACH region, enabling fast placement across all three care verticals. The platform is GDPR-compliant and ISO/IEC 27001:2022 certified, includes an HR analytics dashboard with ROI reporting, and integrates with Urban Sports Club (since early 2026) for physical wellness. An HR Impact Lab add-on provides free e-learning content for HR professionals.

heycare operates on an enterprise per-employee subscription model with annual billing, supplemented by caregiver matching and transaction-based revenue. Reported outcomes include 81% monthly recurring employee usage, 97% positive counseling ratings, a 10x usage rate versus traditional EAPs (which often run below 3%), and approximately €90k in annual savings per 100 employees through reduced absenteeism and lower HR workload. Distribution is direct via field and inside sales to enterprise HR, with the product rebranded from heynanny to heycare in 2025 to reflect the shift from a childcare-only offering to a holistic EAP-plus-family-care platform.

Name

heycare (former heynanny)

Legal name

heynannyly GmbH

Website

https://heycare.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

heycare is a Munich-based B2B SaaS platform combining Employee Assistance Programs (mental health, counseling) with family care services (childcare, eldercare, pet care) for enterprise employers across the DACH region, serving 450+ companies including Daimler Truck, KfW IPEX-Bank, and ÖBB.

Ownership category

akta.pro rank

Product category

Corporate Employee Assistance and Family Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412), Child Care Services (6244), Social Assistance (624), Health Care and Social Assistance (62)

SIC

Services-Child Day Care Services (8351), Services-Home Health Care Services (8082), Services-Misc Health & Allied Services, Nec (8090), Services-Prepackaged Software (7372), Services-Social Services (8300)

akta.pro primary industry

Childcare & Eldercare Caregiving Platforms (BPAMAHAJ)

akta.pro secondary industries

On-Demand Sick Child In-Home Care (HSAAAJAA), Family Caregiver Coaching, Education & Support (HSABAIAI), Behavioral Health & Cognitive Support Coordination (Dementia, Depression, SUD) (HSABAIAF)

Keywords

• Employee assistance program
• Family care services
• Corporate wellbeing platform
• Mental health benefits
• HR tech solutions

Headquarters

HQ city

München

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. B2B SaaS Subscription (EAP & Family Services): heycare sells its digital EAP and family care platform to employers as a corporate benefit. Employers subscribe on behalf of their employees, who then access the platform's services (mental health counseling, childcare coordination, eldercare, pet care). Pricing is enterprise-level, typically per-employee or as a company-wide license. The company is described as already profitable, indicating subscription revenue covers costs.
2. Caregiver Network / Matching Commission: The platform connects vetted caregivers (childcare, eldercare, pet care) with employees. While the service is offered as an employer benefit, the caregiver matching and placement service may generate transaction-based or referral revenue from the care network.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

heycare sells a digital Employee Assistance Program (EAP) and family care services platform to enterprise employers as a corporate benefit. The platform delivers preventive mental health support (counseling, coaching, webinars) alongside family care coordination (childcare, eldercare, pet care) via web and mobile apps, accessible 24/7 in 30+ languages, and is backed by the largest vetted caregiver network in the DACH region.

Product overview

heycare is a digital platform offering a unified Employee Assistance Program (EAP) combined with family care services. Originally founded as heynanny in 2022 focusing on childcare, the company rebranded to heycare in 2025 and expanded into a holistic solution. The core platform provides preventive mental health support, childcare services, eldercare services, and pet care through the largest verified caregiver network in the DACH region. Services are delivered via a mobile app (available for both employees and caregivers), with 24/7 availability in 30+ languages. The HR Impact Lab serves as an educational add-on offering e-learning modules on work-life balance topics.

Differentiator

Problem solved

Functional benefit

Products and services

• heycare Digital Platform (EAP & Family Services)
• Employee Assistance Program (EAP)
• Family Service (Familienservice)
• Pet Care Services
• heycare Employee App
• heycare Caregiver App

Quantifiable outcome

• 10x higher usage rate compared to classic EAPs (which have usage rates often below 3%)
• +4 more outcomes

Named customers14 records

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Partnerships

One partnership is on record.

• Urban Sports ClubstrategicTechnology or Integration · 1 January 2026Since early 2026, heycare has integrated Urban Sports Club's sports and wellness network into its platform, offering corporate customers a seamless health ecosystem that combines EAP, family care, and fitness/wellness services. This partnership extends heycare's value proposition beyond mental health and care to include physical wellness.

Scale indicators7 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• OpenUp: Amsterdam-based digital mental health and family care platform sold to European employers as a benefit. Most direct head-to-head competitor in the DACH-adjacent market, offering multilingual counseling and on-demand wellbeing support with similar B2B HR-tech GTM motion.
• Likeminded: German digital employee assistance and mental health platform targeting DACH employers with prevention-focused, app-based EAP services. Closest German-language direct competitor overlapping on EAP module, mental health, and enterprise HR buyer.
• pme Familienservice: German family services and EAP provider for employers, offering childcare, eldercare, and counseling coordination. Closest German incumbent in the family-service module of heycare's bundle, though with a more traditional service-center model.

Broad incumbents

• Workplace Options (WPO): Global EAP and wellbeing provider serving multinational employers across 70+ countries. Competes in the same HR-budget category as heycare but operates at much larger scale and offers broader traditional EAP services rather than integrated family care.
• ComPsych: One of the world's largest EAP providers, serving more than 100 million individuals globally. Represents the classic EAP incumbent that heycare explicitly differentiates against via its prevention-first, higher-engagement model.
• Optum Employee Assistance Programs: EAP and wellbeing arm of UnitedHealth Group, one of the largest US health-services platforms. Represents the largest incumbent that could partner with or compete against heycare as multinationals consolidate EAP vendors across regions.

Emerging players

• Modern Health: US-headquartered digital mental health platform for employers offering app-based therapy, coaching, and EAP-like services. Comparable as a category leader in digital-first mental health benefits, though its family-care module is less developed than heycare's.
• Lyra Health: US digital mental health benefits platform combining therapy, coaching, and family/elder-care navigation for enterprise employers. Comparable in bundling mental health with family services and serving HR buyers, though primarily US-focused.
• Spring Health: Global employer mental health benefits platform combining digital self-service, therapy, and EAP functionality. Overlaps with heycare on prevention-first EAP positioning and enterprise HR-tech GTM, though focused on mental health rather than family care.

Others

• Urban Sports Club: Corporate wellness benefit platform that integrates with heycare since 2026 to provide fitness/wellness alongside heycare's EAP. Adjacent rather than competing — included as a partnered ecosystem player that also targets HR benefits budgets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/heycare-benefits
• Instagraminstagram.com/heycare_benefit

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds3 records

Investors6 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about heycare (former heynanny)