Ellie.ai
Ellie.ai is a Helsinki-based SaaS company that provides an AI-powered collaborative semantic data modeling platform for large enterprises, primarily in financial services, insurance, telco, and regulated manufacturing, integrating with Collibra, Microsoft Purview, Snowflake, and Fabric.
- Company typePrivate
- Founded2019
- HeadquartersHelsinki, Finland
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Ellie.ai does
Ellie.ai, legally Ellie Technologies Inc., is a Helsinki-headquartered (USA-incorporated) SaaS company founded in 2019 that provides an AI-powered collaborative platform for semantic data modeling targeted at large enterprises. The platform supports full-stack data modeling (conceptual, logical, and physical) in a browser-based environment, with native bidirectional integrations to governance catalogs (Collibra, Microsoft Purview), data warehouses (Snowflake, Microsoft Fabric), and 170+ source systems through a CData partnership. Its AI capabilities span a contextual chatbot that interrogates models in natural language, generative synthesis of conceptual models from requirements and regulatory documents, AI-assisted metadata enrichment for reverse engineering legacy systems, and an MCP Server launched February 2026 that exposes models to AI agents in Cursor, Windsurf, and Claude while preserving enterprise governance. The platform also delivers a business glossary, Data Vault and Data Mesh support, and analytics-engineering workflow automation.
The company monetizes through annual SaaS subscriptions across two tiers — Ellie Solo for individual users and small teams and Ellie Enterprise for large organizations with full governance and collaboration features — with quote-based enterprise pricing. Go-to-market combines direct enterprise field sales, inside sales, self-serve free trial onboarding, and a global partner ecosystem of technology vendors (Snowflake, Microsoft, Vaultspeed, WhereScape) and consulting/SI partners. Target customers are large enterprises in regulated industries — primarily financial services (KYC, AML, BCBS 239, FIBO), with adjacent presence in insurance, telco, regulated manufacturing, and healthcare technology. The company cites over 50 enterprise customers globally and reports productivity outcomes of 30% time savings on data modeling, 60% faster analytics engineering, and 10x acceleration on large data team projects.
Ellie.ai is privately held and venture-backed, having raised approximately €2.5M in seed funding (Crowberry Capital and Newion) and operating with a team targeted at ~30 people. Recent strategic milestones include ISO 27001:2022 certification (November 2025), the appointment of Sami Hero as CEO (January 2025), the CData partnership (February 2025), and the MCP Server launch (February 2026).
Ellie.ai firmographics
Firmographics- Name
- Ellie.ai
- Legal name
- Ellie Technologies Inc.
- Website
- https://ellie.ai
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Ellie.ai is a Helsinki-based SaaS company that provides an AI-powered collaborative semantic data modeling platform for large enterprises, primarily in financial services, insurance, telco, and regulated manufacturing, integrating with Collibra, Microsoft Purview, Snowflake, and Fabric.
- Ownership category
- akta.pro rank
Ellie.ai industry classification
Industry- Product category
- Enterprise Data Modeling Software
- NAICS
- Software Publishers (513210)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs) (HDAEANAH)
- akta.pro secondary industries
- AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI) (HDAEANAI), End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where Ellie.ai is headquartered
LocationHeadquarters
- HQ city
- Helsinki
- HQ country
- Finland
- HQ region
- Europe
Offices1 record
Markets served
Ellie.ai business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription: Ellie.ai operates as a SaaS subscription-based model with Ellie Solo and Ellie Enterprise tiers. Customers access the platform via browser with no installation required. Pricing is based on tier and likely seat count for enterprise deployments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Ellie Solo tier with core features |
| Subscription | Annual | Ellie Enterprise tier with full feature set |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
Ellie.ai product offering
Product offeringCore offering
Ellie.ai is a cloud-based SaaS platform that enables enterprise business and IT teams to collaboratively design, document, and govern semantic data models across conceptual, logical, and physical layers in a single browser-based environment. It uses AI to generate models from requirements documents, enrich metadata via reverse engineering, and answer plain-language questions about model structure, while integrating natively with governance (Collibra, Microsoft Purview), data warehouse (Snowflake, Microsoft Fabric), and 170+ source systems via CData.
Product overview
Ellie.ai is a single unified SaaS platform for enterprise-grade semantic data modeling powered by AI. The platform consists of the core Ellie.ai Platform available in two tiers (Ellie Enterprise and Ellie Solo), with integrated feature modules including Enterprise Data Platform, Data Warehousing, Data Governance & Catalogs, Data Mesh, Data Culture, and Analytics Engineering. The platform's AI Capabilities module provides contextual AI chat, requirements-to-model generation, and metadata enrichment. The MCP Server enables AI platform integration. Key features include Data Product Design, Data Modeling, Business Glossary, Collaboration, and Reusability. The platform connects to over 160+ CData source system connectors and integrates natively with Collibra, Microsoft Purview, Microsoft Fabric, Snowflake, dbt, Okta, Azure Active Directory, Vaultspeed, WhereScape, and Datavault Builder.
Differentiator
Problem solved
Functional benefit
Products and services
- Ellie.ai Platform Cloud-based SaaS platform for collaborative, AI-powered full-stack semantic data modeling that supports conceptual, logical, and physical modeling within a single browser-based environment. It enables business and IT teams at large enterprises to design, document, and govern semantic data models with AI-assisted model generation, reverse engineering, and contextual chatbot, integrating with Snowflake, Microsoft Fabric, Collibra, Microsoft Purview, and 170+ CData source system connectors.
- Ellie MCP Server Model Context Protocol (MCP) server that acts as the first governed bridge between AI platforms (Cursor, Windsurf, Claude) and Ellie's semantic data models, enabling AI agents to directly read, create, modify, and govern data models with full enterprise control and governance. Lets users execute modeling tasks in plain language, such as migrating a domain from one model to another, copying entities with relationships intact, and generating database creation scripts.
Quantifiable outcome
- 30% or more time savings for data modeling outcomes
- +3 more outcomes
Companies that use Ellie.ai
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles3 records
Ellie.ai technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration13 records
AI capability9 records
Feature10 records
Ellie.ai partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- CDatacoreStrategic partnership announced February 2025 to enhance data connectivity for data modeling. CData provides 160+ source system connectors enabling Ellie to connect to over 170 business data solutions and databases including Snowflake, Microsoft Fabric, Azure, and various enterprise systems.
- SnowflakecoreLeading cloud data platform for analytics and AI integration. Ellie connects with Snowflake to enable seamless data modeling and warehouse design capabilities.
- Microsoft (Azure, Fabric, Purview)coreNative bidirectional integration with Azure DevOps, Microsoft Fabric, and Microsoft Purview. Enables Ellie models to sync with enterprise governance platforms and data environments.
- Paralaxe AnalyticsminorBrazilian B2B firm specializing in software engineering, data analytics, and AI that implements Ellie for enterprise customers.
- Gastgeb ConsultingminorIndependent consultancy specializing in Teradata that provides implementation services for Ellie deployments.
- AlfameminorFinnish consulting partner providing implementation and advisory services for Ellie deployments.
- The Alligator CompanyminorExpert team of IT specialists with over 82 successfully completed projects implementing Ellie.
- MetataxisminorHelps organisations understand their information better from semantic models and ontologies to deployment with Ellie.
- Hovi Competency DevelopmentminorFinnish partner partnering with Ellie to advance semantic data modeling and data practices.
- Data CoaseminorTop-class consultancy company helping develop data culture and implement data governance with Ellie.
- Data RebelsminorPartnered with Ellie to help train Data Vault and Ellie users on best practices.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Ellie.ai competitors and assessment
Company assessmentDirect peers
- Collibra: Enterprise data intelligence and governance platform that natively integrates with Ellie. Both target data stewards and governance teams in regulated enterprises, addressing overlapping use cases around data catalog, business glossary, and data quality.
- Alation: Data catalog and metadata management platform competing for the same data governance and analytics engineering personas. Both sell to enterprise data teams and emphasize collaboration between business and technical stakeholders.
- erwin Data Modeler (Quest Software): Long-standing enterprise data modeling tool supporting conceptual, logical, and physical modeling. Direct overlap with Ellie's core data modeling capability, though erwin is more legacy/technical and less AI-native.
- Atlan: Modern data catalog and metadata platform with active data mesh and AI features. Competes for enterprise analytics engineering and governance budgets with a comparable cloud-native, AI-forward positioning.
Broad incumbents
- SAP PowerDesigner: Established enterprise data modeling and metadata tool from SAP. Overlaps with Ellie's full-stack modeling capability but serves a much broader SAP-centric customer base with more traditional architecture.
- Informatica: Large data integration and governance platform with data modeling, catalog, and quality offerings. Competes in enterprise data management broadly but does not focus exclusively on semantic modeling.
- Microsoft Purview: Microsoft's unified data governance service with deep integration into Azure and Fabric. Functions as both partner and competitor to Ellie, offering native catalog and governance inside the Microsoft enterprise stack.
- Databricks: Unified data and AI platform with Unity Catalog for governance and lakehouse modeling. Functions as both a key partner and competitive threat, as Databricks expands native modeling and semantic capabilities into Ellie's niche.
Emerging players
- dbt Labs: Analytics engineering platform with transformation and modeling tooling that intersects Ellie's data warehousing module. Both target analytics engineering teams, though dbt focuses on transformation logic while Ellie focuses on semantic modeling.
- Data.world: Cloud-native data catalog and knowledge graph platform with enterprise collaboration features. Overlaps with Ellie's business glossary and data governance use cases, particularly for cross-team data discovery.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ellie.ai social profiles
Digital presenceEllie.ai compliance and trust
Trust signalCompliance1 record
Ellie.ai financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ellie.ai leadership team
Management profileNumber of profiles
Profiles7 records
Ellie.ai funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ellie.ai M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ellie.ai
What does Ellie.ai do?
Ellie.ai is a cloud-based SaaS platform that enables enterprise business and IT teams to collaboratively design, document, and govern semantic data models across conceptual, logical, and physical layers in a single browser-based environment. It uses AI to generate models from requirements documents, enrich metadata via reverse engineering, and answer plain-language questions about model structure, while integrating natively with governance (Collibra, Microsoft Purview), data warehouse (Snowflake, Microsoft Fabric), and 170+ source systems via CData.
Is Ellie.ai a public or private company?
Ellie.ai is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ellie.ai founded?
Ellie.ai was founded in 2019. It employs 11 to 50 people.
Where is Ellie.ai based?
Ellie.ai is headquartered in Helsinki, Finland, in the Europe region.
How does Ellie.ai make money?
One revenue line is on record: saaS Subscription.
Who are Ellie.ai's main competitors?
Direct peers on record are Collibra, Alation, erwin Data Modeler (Quest Software) and Atlan. Broad incumbents are SAP PowerDesigner, Informatica, Microsoft Purview and Databricks. Emerging players are dbt Labs and Data.world.
Does Ellie.ai have an API?
Yes. Ellie.ai offers a public API that enables developers to build connections and integrate with the platform. The API allows programmatic access to data models, enabling data engineers to query Ellie models, compare models to actual designs in Fabric, dbt and other tools, and execute choices in semantic context. The platform also features an MCP Server (Model Context Protocol) integration enabling AI platforms such as Cursor, Windsurf, or Claude to directly read, create, modify, and govern data models while maintaining enterprise control and governance. Developer documentation is at ellie.atlassian.net/wiki/spaces/ELLIE/overview?homepageId=98306.
What industry is Ellie.ai in?
Ellie.ai's product category is Enterprise Data Modeling Software. Its primary akta.pro industry code is HDAEANAH, Enterprise AI Data & Knowledge Platforms (Vector Databases, Knowledge Graphs), with a secondary code of HDAEANAI, AI Integration & Orchestration Platforms (Connectors, Workflow, iPaaS for AI). Its NAICS code is 513210 and its SIC code is 7372.