Wattif EV AS
Wattif EV AS is a Norwegian destination EV charging operator that manages 60,000+ charge points across six European countries, delivering end-to-end planning, installation, and operation for property owners, parking operators, hotels, public sector, and residential customers under four flexible funding models.
- Company typePrivate
- Founded2021
- HeadquartersBergen, Norway
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Wattif EV AS does
Wattif EV AS is a Norwegian destination-charging operator founded in 2021 in Bergen, providing end-to-end electric vehicle charging infrastructure for property owners, parking operators, and public-sector customers across six European countries (Norway, Sweden, Germany, Austria, Ireland, and the United Kingdom). The company manages the full value chain — planning, hardware procurement, installation, daily operation, software management, and 24/7 customer support — and serves four primary customer segments: destination venues (hotels, cinemas, ski resorts, retail parks), workplace (offices and commercial developments), public sector (local authorities, hospitals, universities, transit hubs), and residential (housing associations and apartment blocks). It offers four funding packages — Fully Funded, Full Ownership, Joint Venture, and Charging as a Service — to accommodate customers with different capital appetites, with the Fully Funded model removing upfront cost for property owners in exchange for revenue share.
Underlying the operations is a hardware- and software-agnostic charging platform built on the AMPECO Charge Point Management System, augmented by smart power management technology acquired with BilLader in March 2023 that regulates electricity demand across multiple chargers to avoid peak charges. The company has scaled through both organic growth and acquisitions, growing from 0 to 60,000+ managed charge points in roughly three years via the BilLader (2023), Charge365 (2024), Laddel and Electric Freeway (Q1 2024), and Mer residential portfolio (Q3 2024) transactions. Revenue is generated from per-session transaction fees, managed services, and equipment supply, with reported 370% revenue growth since 2024, +270% YoY gross margin improvement, and 96% of the next year's rollout already secured as of late 2025. The company is privately held, headquartered in Bergen, and backed by Luxembourg-based pan-European green infrastructure fund Marguerite with a €50 million commitment (2022).
Wattif EV AS firmographics
Firmographics- Name
- Wattif EV AS
- Legal name
- Wattif EV AS
- Website
- https://wattifev.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Wattif EV AS is a Norwegian destination EV charging operator that manages 60,000+ charge points across six European countries, delivering end-to-end planning, installation, and operation for property owners, parking operators, hotels, public sector, and residential customers under four flexible funding models.
- Ownership category
- akta.pro rank
Wattif EV AS industry classification
Industry- Product category
- EV Charging Infrastructure Services
- NAICS
- Electric Power Generation, Transmission and Distribution (2211), Electric Power Distribution (221122)
- SIC
- Electric Services (4911)
- akta.pro primary industry
- EV Charging Network Management & Software Services (CPMS, Monitoring, Billing) (TLAKAMAG)
- akta.pro secondary industries
- EV Managed Charging as Demand Response (Residential, Fleet, Workplace) (EUAFAGAL), EV Charger Operations, Maintenance & Field Service (O&M) (TLAKAMAF), EV Charging Payment & Reimbursement Programs (Public/Depot Charging) (TLABAMAK)
Keywords
Where Wattif EV AS is headquartered
LocationHeadquarters
- HQ city
- Bergen
- HQ country
- Norway
- HQ region
- Europe
Offices5 records
Markets served
Wattif EV AS business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Technology or R&D, Personnel, Supply Chain, Marketing or Sales
Revenue model
- Charging Transaction Fees: Wattif generates revenue through transaction fees from EV charging sessions. The company shares net revenue with parking space owners according to their chosen funding model (Fully funded, Full ownership, Joint venture, or Charging as a Service).
- Managed Services: Ongoing operation and daily management of charge points including maintenance, software updates, remote fault handling, and customer support (24/7). Charged as part of service agreements with customers.
- Installation and Equipment: Revenue from planning, installation, and equipment supply for charging infrastructure. Depending on the chosen package (Fully funded, Full ownership, Joint venture, or Charging as a Service), equipment costs may be borne by Wattif or the customer.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Fully Funded - Zero responsibility for customers, Wattif covers all costs |
| One time/ perpetual license | Multi-year contract | Full Ownership - Customer controls and owns charge points |
| Hybrid | Multi-year contract | Joint Venture - Shared responsibility and rewards |
| Subscription | Monthly | Charging as a Service - Fixed cost solution with three options |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels6 records
Wattif EV AS product offering
Product offeringCore offering
Wattif EV AS operates a pan-European electric vehicle destination charging business, managing the entire value chain from planning and installation through to daily operation and maintenance of charge points. The company delivers charging infrastructure at properties owned by hospitality, commercial, public sector, and residential partners, offering multiple funding models (Fully Funded, Full Ownership, Joint Venture, and Charging as a Service) so partners can choose their level of capital commitment and revenue participation.
Product overview
Wattif EV AS is a pan-European EV destination charging provider offering a comprehensive, full-service charging solution. The core offering is the Wattif Destination Charging platform, which manages the entire value chain including planning, installation, and daily operation of charge points. The company operates across four main business segments: Destination (hotels, entertainment venues, retail), Workplace (offices, commercial), Public Sector (local authorities, universities, hospitals), and Residential (housing associations, apartment blocks). Wattif provides four service packages: Fully Funded (Wattif funds everything and shares revenue), Full Ownership (customer funds and owns, Wattif manages), Joint Venture (shared costs and revenue), and Charging as a Service (fixed monthly fee). The company has grown significantly through acquisitions including BilLader (Norwegian pioneer with smart power management), Charge365 (from Zaptec ASA), and Mer's residential portfolio, reaching over 60,000 managed charge points across Norway, Sweden, Germany, Austria, Ireland, and the UK. The Wattif mobile app (available on iOS and Android) enables users to locate charge points and initiate charging sessions.
Differentiator
Problem solved
Functional benefit
Products and services
- Wattif Destination Charging End-to-end EV charging infrastructure deployment and management for hotels, restaurants, retail parks, sports venues, museums, theme parks, campsites, ski resorts, and other destinations where visitors park for extended periods. Includes planning, installation, operation, and 24/7 support under multiple funding models.
- Wattif Public Sector Charging EV charging deployment and management for local authorities, hospitals, colleges, universities, public car parks, and train stations, supporting community sustainability targets and public infrastructure needs.
- Wattif Workplace Charging Employee and visitor EV charging solutions for offices, workplaces, industrial estates, and commercial developments, providing subsidized charging for staff and revenue opportunities for businesses.
- Wattif Residential Charging EV charging solutions for property developers, housing associations, apartment blocks, and multi-family dwellings, addressing the lack of home charging for apartment residents and supporting fair cost allocation.
- Wattif One-Stop-Shop Service Complete EV charging service covering planning, installation, operation, maintenance, upgrades, and consultancy for parking space owners, providing a single accountable provider across the full asset lifecycle.
- Wattif Consultancy Advisory service for property owners and operators planning EV charging infrastructure, supporting site assessment, technology selection, and deployment strategy.
- Wattif Aftercare & Maintenance
- Wattif Upgrades Hardware and software upgrade service for installed EV charge points, futureproofing existing charging infrastructure as technology and regulatory requirements evolve.
Quantifiable outcome
- Up to 80% of net revenue can be claimed by partners depending on funding option
- +3 more outcomes
Companies that use Wattif EV AS
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles5 records
Wattif EV AS technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature4 records
Wattif EV AS partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core, strategic and minor.
- Mer (Statkraft)coreAcquired Mer's Norwegian residential portfolio (housing cooperative charging business) from Statkraft subsidiary in Q3 2024. Made Wattif Europe's largest housing cooperative charging operator with over 100,000 monthly users.
- Charge365 (Zaptec ASA)coreAcquired from Zaptec ASA in Q4 2023, making Wattif the largest charge point operator in Scandinavia. Added significant charging points to the network.
- Laddel and Electric FreewaycoreAcquired in Q1 2024 along with Electric Freeway portfolio. Added over 4,000 charging points, contributing to growth from 0 to 35,000 charge points in 2 years.
- BilLader AScoreNorwegian EV charging pioneer acquired in March 2023. Founded 2013 with 2,000+ charge points at 61 sites. Brought smart power management technology, strong customer base in housing cooperatives, and 10 years of expertise.
- EFUEL SwedenstrategicLeading Swedish retailer and distributor of EV charging equipment. Partnership announced Q3 2023 to expand Wattif's reach in the Swedish market through hardware distribution and installation services.
- AMPECOcoreEV charging software provider (Charge Point Management System) powering Wattif's network across 60+ markets. AMPECO handles migration of acquired systems and manages over 120,000 charge points. Wattif migrated to AMPECO's platform after consolidating eight legacy systems.
- Pure EnergyminorRenewable energy provider supplying 100% green electricity (from wind, solar, biomass, and hydropower) for Wattif's charging infrastructure. Guarantees certified renewable electricity for managed charging points.
- AmpecocoreSoftware partnership for Charge Point Management System. Allows Wattif to tailor operations per market (Norway, Germany, Sweden) without rebuilding entire systems. Enables best-in-class user experiences across hardware diversity.
Scale indicators14 records
Recent moves7 records
Expansion highlights6 records
Wattif EV AS competitors and assessment
Company assessmentDirect peers
- Allego: European public and destination charging operator with pan-European footprint across thousands of charge points. Directly comparable to Wattif on geography, business model (CPO with roaming and CPMS), and target customer base (real estate, retail, public sector).
- Virta: Finnish EV charging platform operator offering managed charging services, CPMS software, and roaming across Europe. Competes directly with Wattif in the Nordic and broader European charging-platform market with similar enterprise and B2B focus.
- Zaptec: Norwegian-origin EV charging hardware and cloud platform company serving Nordic and European markets. Comparable on Nordic focus, EV charging software capabilities, and residential/workplace segment overlap (Zaptec previously owned Charge365 before Wattif acquired it).
Broad incumbents
- ChargePoint: Large publicly-listed North American EV charging network with expanding European presence. Competes broadly in the same enterprise charging and software (CPMS) categories but at significantly larger scale and with a different geographic center of gravity.
- EVBox: European EV charging hardware and software provider owned by Engie. Overlaps with Wattif across AC destination charging, workplace, and CPMS software offerings, but operates at much larger scale and with broader utility backing.
- IONITY: Pan-European high-power charging (HPC) network joint venture of automakers (BMW, Mercedes, VW, etc.). Compares to Wattif on European footprint and partnership-led GTM, though focuses on DC fast charging along highways rather than destination AC.
- Shell Recharge (Ubitricity / Shell Mobility): Shell's European EV charging network combining acquired assets like Ubitricity (lamppost charging) with Shell's fuel-station network. Overlaps with Wattif on destination and on-street charging across the same European geographies, but with substantially larger balance-sheet backing.
Emerging players
- Easee: Norwegian smart EV charger manufacturer and platform with strong residential and workplace focus in the Nordics. Comparable on Nordic origin, hardware-agnostic platform philosophy, and residential/condo target market overlap with Wattif.
- Wallbox: Spanish-origin smart EV charging solutions provider with European and global presence across residential and commercial segments. Competes in workplace and destination charging categories with comparable hardware-plus-software model.
Regional players
- Elaway: Norwegian destination EV charging operator focused on housing cooperatives and residential properties. Highly comparable to Wattif's residential/WBG segment and directly competes in Norway for the same housing-cooperative customer base.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Wattif EV AS social profiles
Digital presenceWattif EV AS compliance and trust
Trust signalCompliance3 records
Wattif EV AS financial estimates
Financial estimateRevenue estimate
Valuation estimate
Wattif EV AS leadership team
Management profileNumber of profiles
Profiles11 records
Wattif EV AS subsidiaries and ownership
Company hierarchySubsidiaries2 records
Wattif EV AS funding detail
Funding detailFunding overview
Funding rounds3 records
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Wattif EV AS M&A and investment
M&A and investmentM&A2 records
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Wattif EV AS
What does Wattif EV AS do?
Wattif EV AS operates a pan-European electric vehicle destination charging business, managing the entire value chain from planning and installation through to daily operation and maintenance of charge points. The company delivers charging infrastructure at properties owned by hospitality, commercial, public sector, and residential partners, offering multiple funding models (Fully Funded, Full Ownership, Joint Venture, and Charging as a Service) so partners can choose their level of capital commitment and revenue participation.
Is Wattif EV AS a public or private company?
Wattif EV AS is a private company. It is classified as venture growth investor backed and is currently operating.
When was Wattif EV AS founded?
Wattif EV AS was founded in 2021. It employs 51 to 100 people.
Where is Wattif EV AS based?
Wattif EV AS is headquartered in Bergen, Norway, in the Europe region.
How does Wattif EV AS make money?
Three revenue lines are on record. Charging Transaction Fees are the primary driver. The others are managed Services and installation and Equipment.
Who are Wattif EV AS's main competitors?
Direct peers on record are Allego, Virta and Zaptec. Broad incumbents are ChargePoint, EVBox, IONITY and Shell Recharge (Ubitricity / Shell Mobility). Emerging players are Easee and Wallbox. Elaway is listed as a regional player.
Does Wattif EV AS have an API?
No public API is recorded for Wattif EV AS.
What industry is Wattif EV AS in?
Wattif EV AS's product category is EV Charging Infrastructure Services. Its primary akta.pro industry code is TLAKAMAG, EV Charging Network Management & Software Services (CPMS, Monitoring, Billing), with a secondary code of EUAFAGAL, EV Managed Charging as Demand Response (Residential, Fleet, Workplace). Its NAICS code is 2211 and its SIC code is 4911.