Evive
Evive is a data-driven benefits engagement platform that delivers personalized nudges and year-round campaigns using eligibility, enrollment, and claims data, serving 16 million employees across 300+ enterprise clients as an integrated capability within bswift.
- Company typePrivate
- Founded2007
- HeadquartersChicago, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Evive does
Evive is a data-driven employee benefits engagement platform that uses eligibility data, enrollment history, and claims-aware insights to deliver year-round personalized nudges, campaigns, and decision support to large employers and health plans. Founded in 2007 and headquartered in Chicago, the company was acquired by benefits administration provider bswift in November 2024 and now operates as an integrated engagement capability within the bswift platform rather than as an independent entity, reaching approximately 16 million employees across 300+ enterprise clients.
The core technology is the Evive Engagement Engine, a personalization layer that ingests structured employee data to drive targeted communications and utilization campaigns. Through bswift, Evive inherits 550+ pre-built API integrations (Workday, ADP, UKG, and partners) that automate eligibility, payroll deduction, and enrollment data flow. AI capabilities include Emma Chat (NLP-based benefits Q&A), Emma EnrollPro (recommendation engine for benefit selection), and AI-powered dependent verification audits, all layered atop bswift's native Emma Intelligence framework.
Evive generates subscription/recurring revenue as part of the integrated bswift platform, distributed exclusively through brokers and channel partners targeting large and complex employers, with named enterprise customers including Ulta, GXO, Omnicom Group, Cabot Corporation, CarMax, and FedEx. The company employs 101-250 people and continues product development within bswift, with three discrete enhancement launches in the first five months of 2026 focused on personalization, mobile experience, and recommendations expansion.
Evive firmographics
Firmographics- Name
- Evive
- Website
- https://goevive.com
- Company type
- Private
- Founded year
- 2007
- Operating status
- Acquired
- Headcount range
- 101–250 employees
- Short description
- Evive is a data-driven benefits engagement platform that delivers personalized nudges and year-round campaigns using eligibility, enrollment, and claims data, serving 16 million employees across 300+ enterprise clients as an integrated capability within bswift.
- Ownership category
- akta.pro rank
Evive industry classification
Industry- Product category
- Benefits Administration Software
- NAICS
- Insurance and Employee Benefit Funds (5251)
- SIC
- Insurance Agents, Brokers & Service (6411), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Flexible Benefits Administration (FSA/HSA/HRA) (HLAEALAK)
- akta.pro secondary industry
- Worksite Financial Wellness & Employee Assistance Programs (EAP) (FSAIAMAN)
Keywords
Where Evive is headquartered
LocationHeadquarters
- HQ city
- Chicago
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Evive business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Integrated Platform Revenue: Evive operates as a component of bswift's benefits administration platform, generating revenue through the integrated platform subscription and service model.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Evive product offering
Product offeringCore offering
Evive is a data-driven engagement capability built into the bswift benefits administration platform that powers year-round personalized engagement. It uses eligibility data, enrollment history, and claims-aware insights to deliver targeted nudges, campaigns, and decision support that drive higher benefits utilization and smarter healthcare spending for large employers and health plans.
Product overview
bswift offers an AI-native benefits administration platform with two configuration paths: bswift Simplify for faster, pre-defined implementation and bswift Unlimited for fully customizable enterprise implementation. The platform includes Emma Intelligence as its native AI layer, with Evive embedded as a key capability powering year-round personalized engagement through data-driven nudges and campaigns. Additional services include COBRA administration, billing and compliance, employee engagement programs, and 24/7 service center support.
Differentiator
Problem solved
Functional benefit
Products and services
- Evive Personalized Engagement Data-driven engagement capability within the bswift benefits administration platform that uses eligibility data, enrollment history, and claims-aware insights to deliver targeted nudges, personalized campaigns, and decision support that drive year-round benefits utilization and measurable savings for large employers and health plans.
- bswift Benefits Administration Platform (with Evive) AI-native benefits administration platform offered in two configuration paths — bswift Simplify for faster, pre-defined implementation for growing groups and bswift Unlimited for fully customizable enterprise implementations — with Evive embedded as the personalization and engagement capability, supported by 550+ pre-built integrations including Workday, ADP, and UKG.
Quantifiable outcome
- Quadrupled benefits enrollment rate for GXO
- +1 more outcomes
Companies that use Evive
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Evive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
AI capability7 records
Feature1 record
Evive partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- bswiftcoreIn November 2024, bswift, a benefits technology company based in Chicago, acquired Evive. The deal aims to enhance benefits personalization and engagement through data-driven tools. Evive now operates as a capability within the bswift platform, powering year-round personalized engagement using eligibility data, enrollment history, and claims-aware insights.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Evive competitors and assessment
Company assessmentDirect peers
- Nayya: Nayya uses data-driven decision support to help employees choose and use their benefits, directly overlapping with Evive's EnrollPro decision-support feature. Both compete for personalization during open enrollment and life events.
- Accolade: Accolade provides personalized healthcare and benefits navigation, advocacy, and virtual care for employer-sponsored populations. It competes head-to-head with Evive on driving benefits utilization through personalized guidance, with a stronger clinical/advocacy angle.
- Castlight Health: Castlight Health provides a health navigation and engagement platform for employers, leveraging claims data to drive smarter utilization. It shares Evive's claims-aware personalization approach and employer buyer profile.
- Virgin Pulse (Personify Health): Personify Health (formed via the merger of Virgin Pulse and HealthComp) sells an integrated health, benefits, and engagement platform to employers and health plans. It is the most direct competitor to Evive's benefits-engagement thesis, with overlapping employer customers and a similar personalization-and-utilization narrative.
- Welltok: Welltok operates a consumer activation and health engagement platform for health plans and employers, using data-driven outreach to drive program participation. It is a close analog to Evive's health plan and employer customer segments.
- HealthJoy: HealthJoy offers an AI-powered benefits navigation and virtual care platform, including a chat-based assistant similar to Evive's Emma Chat. It targets employers seeking to drive utilization and reduce healthcare spend via a digital front door.
- Limeade: Limeade is an employee well-being and engagement platform used by employers to drive participation in benefits and wellness programs. It overlaps with Evive in year-round engagement, communications, and behavior-change nudges.
Broad incumbents
- ADP (Benefits & Vitality): ADP offers benefits administration and increasingly engagement/personalization features across its HCM platform. As one of Evive's pre-built integration partners, it could expand native capabilities and reduce demand for Evive's overlay.
- UKG: UKG provides HCM and benefits administration solutions to large enterprises, including engagement features. It is a key Evive integration partner but also a potential competitor as it builds out benefits personalization.
- Workday (Benefits & Peakon Employee Voice): Workday is a dominant HRIS with native benefits and employee engagement capabilities that increasingly overlap with Evive's engagement and decision-support features. As an incumbent HRIS, it can embed similar functionality at the system of record.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Evive social profiles
Digital presenceEvive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Evive leadership team
Management profileNumber of profiles
Profiles9 records
Evive funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Evive M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Evive
What does Evive do?
Evive is a data-driven engagement capability built into the bswift benefits administration platform that powers year-round personalized engagement. It uses eligibility data, enrollment history, and claims-aware insights to deliver targeted nudges, campaigns, and decision support that drive higher benefits utilization and smarter healthcare spending for large employers and health plans.
Is Evive a public or private company?
Evive is a private company. It is classified as corporate owned and is currently acquired.
When was Evive founded?
Evive was founded in 2007. It employs 101 to 250 people.
Where is Evive based?
Evive is headquartered in Chicago, United States, in the North America region.
How does Evive make money?
One revenue line is on record: integrated Platform Revenue.
Who are Evive's main competitors?
Direct peers on record are Nayya, Accolade, Castlight Health, Virgin Pulse (Personify Health), Welltok, HealthJoy and Limeade. Broad incumbents are ADP (Benefits & Vitality), UKG and Workday (Benefits & Peakon Employee Voice).
Does Evive have an API?
Yes. bswift offers deep API connectivity with 550+ pre-built and partner integrations. APIs with Workday, ADP, and UKG enable automatic flow of employee data, eligibility rules, and payroll deductions between systems. The Benefits API Integration enables faster implementations and fewer exceptions by ensuring clean data movement for enrollments, deductions, eligibility, and employee support.
What industry is Evive in?
Evive's product category is Benefits Administration Software. Its primary akta.pro industry code is HLAEALAK, Flexible Benefits Administration (FSA/HSA/HRA), with a secondary code of FSAIAMAN, Worksite Financial Wellness & Employee Assistance Programs (EAP). Its NAICS code is 5251 and its SIC code is 6411.