What Coople does

Coople (Schweiz) AG is a Swiss-based digital staffing platform founded in 2009 and headquartered in Zurich. It operates a dual-sided Flexwork marketplace that connects more than 30,000 client companies with a pool of over 900,000 pre-registered flexible workers, primarily in healthcare, retail, logistics, events and hospitality, and office/administrative roles. Companies self-serve through the Coople Flexwork Plattform or the Coople for Business mobile app to post shifts, screen candidates, and manage assignments, while workers find and apply for jobs through the Coople Jobs App with QR-code time tracking and video interview capabilities. Showcase enterprise customers include Tertianum, SV Group, Aldi Suisse, Autogrill, Senevita, and Kongresshaus. Coople holds employer-of-record licensing from the Zurich Amt für Wirtschaft und Arbeit, is a member of swissstaffing operating under the GAV Personalverleih and GAV Gastgewerbe collective labor agreements, and is independently audited by SQS for quality and compliance.

The core technology is a cloud-based Flexwork platform with four integrated service modules: Personalverleih (temporary staffing with access to the broader worker pool), Payrolling (outsourced employment administration), Personalübernahme / Try & Hire (temp-to-perm placement), and Personalplanung (workforce planning that unifies internal staff, payrolled employees, and external Cooplers on one surface). Supporting features include Favorites Pools, CoopleRecruit automated hiring, QR-code time capture, and pre-recorded video interviews. The platform architecture is designed so that internal and external workforce pools are managed centrally, enabling centralized shift planning across locations and teams, and an automated shift-filling fallback to the external pool when internal or favorites coverage is insufficient.

Coople generates revenue through a usage-based placement fee charged on top of gross wages billed to client companies, with no subscription, prepayment, or minimum booking requirements. Workers are employed through Coople under the relevant collective labor agreement, and the company assumes employer obligations including payroll, social insurance contributions, holiday compensation, and compliance. Pricing components include the base wage, holiday and 13th-month salary accruals, social insurance, and the placement fee, with statutory surcharges for night, Sunday, holiday, and overtime work. Distribution is primarily digital self-serve through web and mobile apps, supplemented by direct enterprise sales for larger accounts. Coople is privately held, has raised approximately $75M in disclosed institutional funding across rounds in 2016, 2018, and 2019 led by Goldman Sachs Growth Equity, One Peak, and Claret Capital Partners, and operates a single-country footprint concentrated in Switzerland.

Name

Coople

Legal name

Coople (Schweiz) AG

Website

https://coople.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

251–500 employees

Short description

Coople is a Zurich-based digital Flexwork marketplace connecting over 30,000 Swiss companies with 900,000+ flexible workers across healthcare, retail, logistics, and hospitality, providing temp staffing, payrolling, try-and-hire, and workforce planning on a single platform.

Ownership category

akta.pro rank

Product category

Digital Staffing Platform

NAICS

Temporary Help Services (56132), Professional Employer Organizations (561330), Payroll Services (541214)

SIC

Services-Employment Agencies (7361)

akta.pro primary industry

Workforce Management & Scheduling Outsourcing (Non-payroll) (BPACAKAJ)

akta.pro secondary industry

Contractor / Freelancer Payments (FSAMAKAC)

Keywords

• Digital staffing platform
• Flexible workforce management
• Temporary worker placement
• Payroll outsourcing services
• Temp-to-perm hiring

Headquarters

HQ city

Zürich

HQ country

Switzerland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Staffing/Personnel Leasing: Coople acts as the legal employer and charges companies for temporary workers. Revenue is generated through a placement fee on top of gross wages. Companies pay only for actual hours worked plus a transparent placement fee covering recruitment, administration, payroll, and compliance.
2. Payrolling Services: Companies can outsource payroll administration and employment responsibilities to Coople. Workers are employed through Coople and billed to the client company with a reduced platform fee compared to external workers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Coople operates a cloud-based Flexwork platform that connects Swiss companies with a pool of 900,000+ pre-screened flexible workers for temporary staffing, payrolling, temp-to-perm (Try & Hire), and centralized workforce planning. Companies self-serve through the web platform or the Coople for Business App to post shifts, hire workers, track time via QR codes, and outsource payroll administration, while workers use the Coople Jobs App to find and apply for assignments.

Product overview

Coople operates as a Flexwork platform providing a unified ecosystem for digital staffing and workforce management in Switzerland. The core offering is the Coople Flexwork Plattform, complemented by two mobile applications: the Coople Jobs App for workers and the Coople for Business App for companies. The platform offers four main service modules—Personalverleih (staffing with access to 900,000+ workers), Payrolling (outsourced payroll administration), Personalübernahme/Try & Hire (temp-to-perm placement), and Personalplanung (workforce planning). Supporting features include CoopleRecruit for automated hiring, QR-code-based time tracking, and video interview capabilities for the application process.

Differentiator

Problem solved

Functional benefit

Brands

• Flexwork Plattform: The core platform for managing flexible workforce including internal staff, payroll employees, and external talent pools.

Products and services

• Coople Flexwork Plattform Cloud-based core platform for managing flexible workforce including internal staff, payroll employees, external favorites pools, and new talent; enables end-to-end recruitment, shift planning across locations and teams, and payroll administration. Targeted at companies in Switzerland needing flexible staff.
• Coople for Business App Mobile application that enables companies to create shifts, assign workers, review timesheets, and manage their workforce on the go. Targeted at business customers of Coople.
• Coople Jobs App Mobile application for job seekers (Coopler) to browse and apply for jobs, track applications, manage time tracking via QR code, and access employee benefits. Targeted at individual flexible workers seeking temporary assignments in Switzerland.
• Personalverleih (Temporary Staffing) Temporary staffing solution that gives companies access to over 900,000 pre-screened flexible workers for quick and flexible placement in open shifts; Coople acts as the legal employer and charges a transparent placement fee on top of gross wages. Targeted at Swiss companies needing flexible staff across healthcare, retail, logistics, hospitality, and events.
• Payrolling Outsourced payroll administration and employer responsibilities, including payroll processing, employment contracts, and legally compliant employment of flexible workers employed through Coople and billed to the client company. Targeted at companies that want to offload administrative and employer obligations for their flexible workforce.
• Personalübernahme (Try & Hire) Temp-to-perm placement solution that allows companies to evaluate workers in their own working environment before converting them to permanent hires, reducing permanent hiring risk. Targeted at Swiss companies seeking to convert proven temporary workers into permanent staff.
• Personalplanung (Workforce Planning) Centralized workforce planning solution that allows companies to manage internal and external flexible workers across locations and teams, with automatic filling of open shifts. Targeted at companies that need cross-site shift coordination and unified management of mixed internal/external talent pools.

Named customers6 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Partnerships

Two partnerships are on record, tiered core.

• swissstaffingcoreStrategic or Co-development PartnerCoople is a member of swissstaffing, the Swiss staffing industry association. This membership places Coople under the scope of the GAV 'Personalverleih' (Collective Labor Agreement for Staffing), ensuring temporary workers receive at least the applicable minimum wage and are insured against accident or illness.
• SQS (Swiss Association for Quality and Management Systems)coreOthersCoople is regularly audited by SQS, an independent certification body, demonstrating compliance with high quality and industry standards in the Swiss staffing sector.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Adecco Group: Swiss-headquartered global staffing leader with broad temporary staffing, permanent placement, and digital workforce solutions. Directly competes with Coople in Switzerland and is investing heavily in digital platforms, making it the most strategically significant incumbent peer.
• Randstad: Global HR services and staffing giant operating in Switzerland with temporary staffing, RPO, and digital matching offerings. Comparable to Coople in serving enterprise clients across multiple verticals with flexible workforce solutions.
• ManpowerGroup: Global staffing and workforce solutions provider with strong Swiss presence (Manpower, Experis, Talent Solutions). Overlaps with Coople in temporary staffing, talent matching, and increasingly digital workforce platforms.
• Hays: Global specialist recruitment firm with significant Swiss operations focused on professional and skilled temporary / contract placements. Comparable in providing flexible workforce solutions in Switzerland, particularly for white-collar segments Coople is expanding into.
• Robert Half: Global staffing and consulting firm for finance, accounting, administrative, and technology roles, with Swiss presence. Comparable in offering flexible staffing and temp-to-perm solutions, though skewed toward white-collar/office verticals.

Direct peers

• Indeed Flex: Digital marketplace for flexible hourly work spun out of Indeed, connecting workers with hospitality, retail, and warehouse shifts. Most direct tech-enabled staffing marketplace peer to Coople, using a similar self-serve, pay-as-you-go model.
• Instawork: US-based staffing platform focused on hospitality, warehouse, and events via mobile-first matching and shift management. Highly comparable to Coople's dual-sided marketplace, vertical specialization, and mobile apps.
• Wonolo: On-demand staffing platform connecting businesses with hourly workers across logistics, retail, and hospitality. Comparable business model and tech-led approach to flexible staffing, though US-focused.
• Sidekicker: Australian-headquartered digital staffing marketplace for hospitality, retail, and events with a mobile-first worker experience. Closely mirrors Coople's vertical mix, marketplace mechanics, and shift-based engagement model.

Regional players

• JobCloud: Switzerland's leading online job board operator (jobs.ch, jobup.ch, jobscout24.ch), part of the Ringier/Axel Springer joint venture. Adjacent competitor for Swiss employer-to-worker matching, though primarily a job listings platform rather than a managed staffing service.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CoopleUK
• Facebookfacebook.com/CoopleSchweiz
• LinkedInlinkedin.com/company/coople-switzerland
• Instagraminstagram.com/coople_switzerland

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds4 records

Investors4 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coople