Second Spectrum

What Second Spectrum does

Second Spectrum is a Los Angeles-based AI and computer vision company founded in 2013 that builds player-tracking and analytics technology for professional sports leagues and teams. Its core product is a camera-based computer vision system that captures player positional and biomechanical data at 25 frames per second across all 10 players, the ball, and 29 body points per player, generating millions of data points per game that feed pregame scouting reports, real-time tactical analysis delivered to coaches during competition, AI-driven injury prevention models, and live broadcast graphics. The company's primary customer is the NBA, where the system is deployed league-wide, with secondary traction among professional soccer clubs including Liverpool FC and Bayern Munich.

Second Spectrum operates as an enterprise B2B vendor, generating revenue through multi-year licensing agreements with professional sports leagues and teams; pricing is not publicly disclosed and contracts are negotiated directly at the league level. Its technology is distributed both directly to teams and, following its full acquisition and integration into Genius Sports in August 2024, through the GeniusIQ AI and data platform, which extends the same underlying tracking data into fan engagement and sports betting applications.

The company employs 51–100 people and has raised disclosed funding led by a $20.1 million round from LionTree in 2018, alongside earlier rounds from TenOneTen Ventures, August Capital, Elysian Park Ventures, Evolution VC Partners, The Raine Group, and Trifecta Capital. Leadership includes CEO Rajiv Maheswaran, CTO and co-founder Jeff Su, and COO and co-founder Yu-Han Chang.

Name

Second Spectrum

Legal name

Second Spectrum

Website

https://secondspectrum.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

51–100 employees

Short description

Second Spectrum builds AI-powered computer vision tracking and analytics for professional sports leagues and teams, primarily the NBA, capturing biomechanical player data to power scouting, real-time tactical analysis, injury prevention, and broadcast graphics.

Ownership category

akta.pro rank

Product category

Sports Analytics Software

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (516210)

akta.pro primary industry

Sports Data-Driven/Interactive Streams (Stats Overlays, Alternate Feeds) (MPAKAOAH)

akta.pro secondary industry

B2B Sports Digital Syndication & White-Label Streaming Services (MPAKAOAJ)

Keywords

• Sports analytics software
• Computer vision tracking
• Athlete performance analysis
• Injury prevention modeling
• Real-time tactical analysis

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales

Revenue model

1. Enterprise Sports Analytics Licensing: Second Spectrum generates revenue through enterprise licensing agreements with professional sports leagues and teams, providing AI-powered tracking and analytics technology under multi-year contracts. Following its full integration into Genius Sports in August 2024, the platform is distributed through Genius Sports' GeniusIQ AI and data platform, which serves sports performance analysis, fan engagement, and sports betting experiences.

Go-to-market motion1 record

Core offering

Second Spectrum develops AI-powered computer vision player tracking systems and machine learning analytics platforms for professional sports leagues and teams. Its tracking technology captures player positional and biomechanical data at 25 frames per second across all 10 players, the ball, and 29 body points per player, generating millions of data points per game. The platform supports pregame scouting, real-time tactical analysis during competition, AI-driven injury prevention, and live broadcast graphics integration.

Product overview

Second Spectrum is a sports analytics technology company now owned by Genius Sports. The company provides AI-powered computer vision tracking systems and analytics platforms for professional sports leagues, specializing in player tracking, performance analysis, and tactical insights. The technology captures detailed positional and biomechanical data at high frame rates to support team operations, broadcast graphics, and injury prevention applications.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 37% reduction in non-contact lower-body injuries at one NBA team using Second Spectrum's AI injury prevention models
• +2 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• Genius SportscoreStrategic or Co-development Partner · 8 August 2024Genius Sports completed the full integration of Second Spectrum into its platform ecosystem, launching the GeniusIQ next-generation AI and data platform. This integration combined Second Spectrum's AI-powered computer vision tracking and analytics capabilities with Genius Sports' broader sports data, integrity monitoring, and fan engagement infrastructure. The acquisition positioned Second Spectrum's technology as a core pillar of Genius Sports' expanded AI offerings across sports performance analysis, fan engagement, and sports betting experiences. CEO Mark Locke described the launch as a major milestone for the company and the global sports industry.
• NBAcoreTechnology or IntegrationThe NBA is Second Spectrum's primary customer, using its computer vision tracking system league-wide to collect player positional data at 25 frames per second across 10 players, the ball, and 29 body points per player. Second Spectrum's technology supports multiple NBA data applications including pregame scouting reports, real-time broadcast graphics, and AI-driven injury prevention models. The system generates millions of data points per NBA game and is referenced as a benchmark deployment for AI in professional sports analytics.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Catapult Sports: Catapult provides athlete tracking and performance analytics for professional sports teams using wearable and video-based tracking — directly comparable to Second Spectrum's computer vision and ML analytics offering for elite teams and leagues.
• Stats Perform: Stats Perform supplies professional sports leagues and media companies with AI-powered sports data, analytics, and broadcast graphics, overlapping with Second Spectrum's tracking data, tactical analysis, and broadcast integrations into league products.
• Hawk-Eye Innovations: Hawk-Eye (owned by Sony) is the dominant computer vision tracking provider in tennis, cricket, soccer, and baseball, and is expanding into player tracking — directly competing with Second Spectrum's markerless computer vision player tracking and officiating-adjacent use cases.
• KinaTrax: KinaTrax delivers markerless motion capture and biomechanical analysis using multi-camera computer vision for professional sports — directly comparable to Second Spectrum's 29-body-point computer vision tracking and injury/performance analytics use cases.

Broad incumbents

• Zebra Technologies (Player Tracking): Zebra Technologies operates the NFL's RFID-based player tracking program and has commercialized sports-focused location analytics, making it a broad incumbent competitor to Second Spectrum's vision-based tracking with overlap in team performance markets.

Others

• Genius Sports: Genius Sports is Second Spectrum's parent company and the distribution platform (GeniusIQ) through which the technology is commercialized; included as an ecosystem reference rather than a competitor.

Emerging players

• Hudl: Hudl provides AI-powered video analysis, scouting, and team workflows for sports organizations from youth to professional levels — overlapping with Second Spectrum's pregame scouting, video analysis, and injury prevention use cases, primarily in basketball and soccer.
• SkillCorner: SkillCorner is a computer vision sports analytics startup delivering broadcast-quality player tracking data for soccer and other team sports — comparable to Second Spectrum's ML-based tracking approach, though with an emerging-stage footprint.
• Track160: Track160 provides AI-driven computer vision sports analytics for tactical and performance use cases — closely aligned technically with Second Spectrum's CV player tracking and tactical analysis engine.
• Veo Technologies: Veo provides AI-powered sports video capture and analysis tools for amateur and semi-pro teams, with expanding analytics features — overlapping with Second Spectrum's video-driven analytics and scouting automation capabilities at a different tier of the market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/SecondSpectrum
• LinkedInlinkedin.com/company/second-spectrum-inc-

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds3 records

Investors7 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Second Spectrum