McCarthy & Stone
- Company typePrivate
- Founded1977
- HeadquartersBournemouth, United Kingdom
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
McCarthy & Stone firmographics
Firmographics- Name
- McCarthy & Stone
- Legal name
- McCarthy & Stone Limited
- Website
- https://mccarthyandstone.co.uk
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Ownership category
- akta.pro rank
McCarthy & Stone industry classification
Industry- Product category
- Retirement Housing Real Estate
- NAICS
- Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312), Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (62331), Lessors of Residential Buildings and Dwellings (53111)
- SIC
- Real Estate Dealers (For Their Own Account) (6532), Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Market-Rate Independent Living (Private Pay) Communities (HLADAAAA)
- akta.pro secondary industries
- Independent Living Community Development & Construction (Senior Housing Developers) (HLADAAAH), Luxury / High-End Assisted Living Communities (HLADABAD), Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG), Senior Living Property Management (BPAJAGAI)
Keywords
Where McCarthy & Stone is headquartered
LocationHeadquarters
- HQ city
- Bournemouth
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
McCarthy & Stone business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure
Revenue model
- New Property Sales: McCarthy & Stone develops and sells new retirement apartments and bungalows to buyers aged 60+. Properties are sold outright with flexible options including part exchange and Shared Ownership. This is the primary revenue stream.
- Resales (McCarthy & Stone Resales): The company operates an in-house specialist estate agency for pre-owned McCarthy & Stone properties. Since launch in 2017, the team has achieved an average 4% net price increase for resales, generating commission on property transactions.
- Retirement Property Rentals: McCarthy & Stone offers limited rental retirement properties at selected developments. Monthly rent covers all costs with no additional service charge. Rentals provide fast, flexible entry into retirement communities.
- Shared Ownership Scheme: As a registered provider with the Regulator of Social Housing, McCarthy & Stone offers Older Persons Shared Ownership (OPSO) where buyers purchase 10-75% of a property and pay affordable rent on the remaining share. Annual rent is calculated at 2.75% of the outstanding balance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | One time | Full Purchase - Outright property ownership |
| Hybrid | Monthly | Shared Ownership - 10% to 75% purchase with rent on remainder |
| Subscription | Monthly | Rental Properties - Monthly rent with no service charge |
| Subscription | Annual | Service Charges - Annual charges for community maintenance |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
McCarthy & Stone product offering
Product offeringCore offering
McCarthy & Stone develops, sells, and manages purpose-built retirement living apartments and bungalows across the UK for customers aged 60 and over, offering outright purchase, rental, shared ownership, part buy/part rent, and resale options alongside an in-house Part Exchange home-selling service. The properties incorporate accessibility-first design with integrated safety systems, on-site managers, and communal lifestyle amenities.
Differentiator
Problem solved
Functional benefit
Brands
- McCarthy & Stone Resales: Specialist estate agency for selling pre-owned McCarthy & Stone retirement living properties
- McCarthy & Stone Affordable Housing
Quantifiable outcome
- 44-day average move time with Part Exchange vs. ~4 months on open market
- +5 more outcomes
Companies that use McCarthy & Stone
Customer profileSegments1 record
Ideal customer profiles1 record
McCarthy & Stone technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
McCarthy & Stone partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Regulator of Social HousingcoreMcCarthy & Stone established an affordable housing business and was registered as a provider with the Regulator of Social Housing on February 4, following the Lone Star acquisition. This enables participation in shared ownership and affordable tenures.
Scale indicators7 records
Recent moves7 records
Expansion highlights6 records
McCarthy & Stone competitors and assessment
Company assessmentRegional players
- Helical plc: UK-focused property developer that has developed retirement and later-living schemes. Comparable as a UK retirement property developer, though not retirement-specialist at McCarthy & Stone's scale.
Direct peers
- Audley Group: UK developer and operator of luxury retirement villages for over-55s with both outright sale and rental tenures. Closely comparable to McCarthy & Stone's private-pay independent and assisted living model.
- Anchor (formerly Anchor Hanover): Large not-for-profit provider of specialist housing for older people in the UK, including retirement living and extra care. Operates a similar integrated housing-plus-care model with shared ownership and rental options.
- Pegasus Homes: UK retirement-focused housebuilder developing independent living apartments primarily in southern England. Competes in the same over-60s private-pay segment as McCarthy & Stone.
- Churchill Retirement Living: One of the largest UK retirement property developers, building and selling independent living apartments for the over-60s. Directly competes with McCarthy & Stone's core Retirement Living product.
- Retirement Villages Group: Develops and operates integrated retirement villages with independent living, assisted living, and care across the UK. Highly comparable integrated community model.
- ExtraCare Charitable Trust: Charity operating retirement villages with independent living and on-site care across the UK. Comparable integrated retirement community model serving a similar 60+ demographic.
Broad incumbents
- Crest Nicholson: Major UK mainstream housebuilder that has also developed retirement living schemes. Operates broadly in residential development with a partial overlap into senior living.
- Legal & General (Modular Homes / later living): Large UK financial group with later-living and affordable housing strategies, including retirement rental developments. A broader incumbent investing into senior housing rather than a specialist operator.
Emerging players
- Brio Retirement Living: Smaller UK developer of retirement apartments focused on the over-55/60 segment. Comparable product but smaller scale and more limited geographic footprint than McCarthy & Stone.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
McCarthy & Stone social profiles
Digital presenceMcCarthy & Stone financial estimates
Financial estimateRevenue estimate
Valuation estimate
McCarthy & Stone leadership team
Management profileNumber of profiles
Profiles2 records
McCarthy & Stone subsidiaries and ownership
Company hierarchySubsidiaries2 records
McCarthy & Stone funding detail
Funding detailFunding overview
Funding rounds1 record
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
McCarthy & Stone M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about McCarthy & Stone
What does McCarthy & Stone do?
McCarthy & Stone develops, sells, and manages purpose-built retirement living apartments and bungalows across the UK for customers aged 60 and over, offering outright purchase, rental, shared ownership, part buy/part rent, and resale options alongside an in-house Part Exchange home-selling service. The properties incorporate accessibility-first design with integrated safety systems, on-site managers, and communal lifestyle amenities.
Is McCarthy & Stone a public or private company?
McCarthy & Stone is a private company. It is classified as private equity controlled and is currently operating.
When was McCarthy & Stone founded?
McCarthy & Stone was founded in 1977. It employs 1,001 to 5,000 people.
Where is McCarthy & Stone based?
McCarthy & Stone is headquartered in Bournemouth, United Kingdom, in the Europe region.
How does McCarthy & Stone make money?
Four revenue lines are on record. New Property Sales are the primary driver. The others are resales (McCarthy & Stone Resales), retirement Property Rentals and shared Ownership Scheme.
Who are McCarthy & Stone's main competitors?
Helical plc is listed as a regional player. Direct peers are Audley Group, Anchor (formerly Anchor Hanover), Pegasus Homes, Churchill Retirement Living, Retirement Villages Group and ExtraCare Charitable Trust. Broad incumbents are Crest Nicholson and Legal & General (Modular Homes / later living). Brio Retirement Living is listed as an emerging player.
Does McCarthy & Stone have an API?
No public API is recorded for McCarthy & Stone.
What industry is McCarthy & Stone in?
McCarthy & Stone's product category is Retirement Housing Real Estate. Its primary akta.pro industry code is HLADAAAA, Market-Rate Independent Living (Private Pay) Communities, with a secondary code of HLADAAAH, Independent Living Community Development & Construction (Senior Housing Developers). Its NAICS code is 623311 and its SIC code is 6532.