Kadenwood
Kadenwood is a Newport Beach, California-based consumer products company founded in 2019 that builds a portfolio of CBD wellness brands and vertically integrates into hemp-derived CBD raw materials through its acquisition of EcoGen Laboratories, serving health-conscious wellness consumers.
- Company typePrivate
- Founded2019
- HeadquartersNewport Beach, United States
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Kadenwood does
Kadenwood is a Newport Beach, California-based consumer products company founded in 2019 that is building a house of brands in the CBD wellness category. Its stated mission is to shape CBD into a trusted and safe mainstream wellness category, and its operating footprint centers on marketing and distributing CBD-based wellness products to health-conscious consumers through acquired consumer brands and direct-to-consumer channels.
The company's strategic backbone is vertical integration combined with inorganic brand acquisition. In August 2020 Kadenwood acquired EcoGen Laboratories, a hemp-derived CBD materials supplier, securing upstream raw-material supply for its branded products. This was followed in June 2021 by a $50 million Series B led jointly by The Craftory and Arcadian Capital Management, with use of funds explicitly directed toward expanding operations, partnerships, and the purchase of additional CBD brands and a hemp-derived materials supplier. An earlier $2 million round in March 2019 and a ~$15 million round in January 2020 preceded the Series B, taking cumulative disclosed funding to roughly $67 million.
The business is run with a lean 11–50 person operating core under co-founder/CEO Erick Dickens and co-founder/COO Doug Weekes, with Todd Davis serving as Executive Chairman and Bill Porter as Director of Ecommerce. Revenue mechanics derive from selling CBD wellness products under acquired brand names, with the verticalized EcoGen supply chain intended to support cost and quality control. Pricing is not publicly disclosed, and distribution, marketing, and specific channel mix are not detailed in available sources; operating geography is recorded as California within the United States, with no disclosed international footprint.
Kadenwood firmographics
Firmographics- Name
- Kadenwood
- Legal name
- Kadenwood
- Website
- https://kadenwoodbrands.com
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Kadenwood is a Newport Beach, California-based consumer products company founded in 2019 that builds a portfolio of CBD wellness brands and vertically integrates into hemp-derived CBD raw materials through its acquisition of EcoGen Laboratories, serving health-conscious wellness consumers.
- Ownership category
- akta.pro rank
Kadenwood industry classification
Industry- Product category
- CBD Wellness Products
- SIC
- Medicinal Chemicals & Botanical Products (2833)
- akta.pro primary industry
- CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles) (CRANAHAA)
- akta.pro secondary industry
- Hemp & CBD Product Wholesale Distribution (CRAOAIAG)
Keywords
Where Kadenwood is headquartered
LocationHeadquarters
- HQ city
- Newport Beach
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Kadenwood business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Marketing or Sales, Personnel, Operations
Revenue model
- CBD Wellness Products: Revenue generated from wellness products including CBD brands. The company is acquiring additional CBD brands and a hemp-derived CBD materials supplier to expand its product offerings.
Go-to-market motion1 record
Kadenwood product offering
Product offeringCore offering
Kadenwood is a consumer products lifestyle company that acquires, develops, and distributes CBD wellness brands. The company is vertically integrating through the acquisition of hemp-derived CBD materials supplier EcoGen Laboratories and additional CBD brands, with the stated goal of shaping CBD into a trusted and safe mainstream wellness category.
Product overview
Kadenwood is a wellness company headquartered in Newport Beach, California, operating in the CBD and hemp-derived wellness products sector. The company expanded its portfolio through acquisitions of CBD brands and a hemp-derived CBD materials supplier, indicating a vertical integration strategy within the wellness and CBD industry.
Differentiator
Problem solved
Functional benefit
Products and services
- CBD Wellness Brand Portfolio A collection of acquired CBD wellness brands marketed to health-conscious consumers seeking mainstream wellness products.
- Hemp-Derived CBD Materials (via EcoGen Laboratories acquisition) CBD raw materials and ingredients supplied to support the company's own product portfolio and the broader CBD industry.
Companies that use Kadenwood
Customer profileSegments1 record
Ideal customer profiles1 record
Kadenwood technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Kadenwood partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Kadenwood competitors and assessment
Company assessmentDirect peers
- Charlotte's Web Holdings: Public CBD wellness company and category leader offering hemp-derived CBD tinctures, topicals, capsules, and pet products. Directly comparable to Kadenwood's CBD brand portfolio and vertical-integration strategy, and serves as the most relevant valuation benchmark.
- CV Sciences (PlusCBD Oil): Public CBD wellness company selling PlusCBD Oil branded hemp extracts and topicals through mass, natural, and DTC channels. Highly comparable product mix, channel strategy, and mainstream-wellness positioning to Kadenwood.
- cbdMD: Public CBD wellness brand with a multi-SKU portfolio of tinctures, topicals, gummies, and pet products sold online and through retail. Comparable multi-brand and omnichannel go-to-market to Kadenwood's CBD house strategy.
- Green Roads: CBD wellness company (pharmacist-founded) offering tinctures, topicals, edibles, and pet products distributed through retail and DTC. Comparable brand-portfolio structure and channel mix to Kadenwood.
- Elixinol: Global CBD wellness company selling hemp-derived CBD oils, capsules, and topicals across the US, EU, and Australia. Comparable vertically integrated supply, mainstream-wellness positioning, and multi-region ambition.
Emerging players
- Medterra: CBD wellness brand focused on tinctures, topicals, and sleep/calm SKUs sold via DTC and retail. Comparable product positioning and mainstream-wellness narrative, though at a smaller scale than Kadenwood.
Broad incumbents
- Cronos Group: Public cannabis MSO with a diversified portfolio including CBD wellness brands (e.g., Peace Naturals, Spinach). Overlaps with Kadenwood in hemp-CBD wellness and represents a potential acquirer or competitor with substantially more capital.
- Canopy Growth: Large public cannabis MSO with broad CBD and wellness consumer products beyond its core cannabis business. Relevant as a broad incumbent with the scale, distribution, and regulatory resources that a sub-scale CBD house like Kadenwood lacks.
- Tilray Brands: Public cannabis and wellness CPG company with CBD brands across tinctures, edibles, and topicals. Comparable category presence and a benchmark for what scaled CBD brands look like under an MSO umbrella.
- Columbia Care: Public multi-state cannabis operator with a CBD wellness product line under its Cannabist brand. Adjacent comparison point for CBD retail and brand monetization at scale.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
Kadenwood social profiles
Digital presenceKadenwood financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kadenwood leadership team
Management profileNumber of profiles
Profiles4 records
Kadenwood funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kadenwood M&A and investment
M&A and investmentM&A1 record
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kadenwood
What does Kadenwood do?
Kadenwood is a consumer products lifestyle company that acquires, develops, and distributes CBD wellness brands. The company is vertically integrating through the acquisition of hemp-derived CBD materials supplier EcoGen Laboratories and additional CBD brands, with the stated goal of shaping CBD into a trusted and safe mainstream wellness category.
Is Kadenwood a public or private company?
Kadenwood is a private company. It is classified as venture growth investor backed and is currently operating.
When was Kadenwood founded?
Kadenwood was founded in 2019. It employs 11 to 50 people.
Where is Kadenwood based?
Kadenwood is headquartered in Newport Beach, United States, in the North America region.
How does Kadenwood make money?
One revenue line is on record: CBD Wellness Products.
Who are Kadenwood's main competitors?
Direct peers on record are Charlotte's Web Holdings, CV Sciences (PlusCBD Oil), cbdMD, Green Roads and Elixinol. Medterra is listed as an emerging player. Broad incumbents are Cronos Group, Canopy Growth, Tilray Brands and Columbia Care.
Does Kadenwood have an API?
No public API is recorded for Kadenwood.
What industry is Kadenwood in?
Kadenwood's product category is CBD Wellness Products. Its primary akta.pro industry code is CRANAHAA, CBD/Hemp Specialty Stores (Tinctures, Oils, Edibles), with a secondary code of CRAOAIAG, Hemp & CBD Product Wholesale Distribution. Its SIC code is 2833.