Pod Point
Pod (formerly Pod Point) is a UK-headquartered EV charging provider, majority-owned by EDF Energy and listed on the LSE, that has installed over 250,000 home, workplace, and fleet chargers for 300,000+ customers via hardware sales, subscriptions, and channel partnerships with automotive OEMs and retailers.
- Company typePublic
- Founded2009
- HeadquartersLondon, United Kingdom
- Headcount251–500
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Pod Point does
Pod (formerly Pod Point) is a UK-headquartered electric vehicle charging provider founded in 2009 and majority-owned by EDF Energy following its 2020 acquisition, with a public listing on the London Stock Exchange (LSE:POD) since 2021. The company has installed more than 250,000 chargers across home, workplace, and fleet settings, serving a customer base of 300,000+ and powering over six billion cumulative miles. Its commercial reach spans automotive OEMs (Mercedes-Benz, Jaguar Land Rover, BMW, Kia), home builders (Barratt, Bellway), logistics operators (DPD, ~600 chargepoint framework), property managers (Savills, The Crown Estate, EDF's own estate), and retail partners (Tesco).
The company's product portfolio centers on the Solo 3S home charger and the Array load-balancing technology platform, which enables up to a threefold increase in available charging bays without substation upgrades. Bundled offers include the Pod Power exclusive EV tariff supplied by EDF and the Pod Rewards cash-back programme paying up to £100 per year for smart charging. In May 2025 the company rebranded from Pod Point to Pod and launched Pod Drive, a £34/month subscription that combines the Solo 3S hardware, Pod Power tariff, Pod Rewards, and Which? endorsed standard installation. Hardware is sold outright from £999 or financed via subscription.
Pod operates a hybrid go-to-market: direct-to-consumer e-commerce for home charging alongside enterprise field sales for commercial fleets, workplaces, and residential developments, supplemented by channel partnerships with automotive OEMs, energy providers, property managers, and retailers. Revenue is generated through one-time hardware sales (with installation), B2B commercial deployment contracts, and the newly introduced recurring subscription stream. 2024 reported revenue was £53m, below the £60m target, reflecting weak UK EV demand and triggering a share-price decline of more than a third. The company has begun international expansion, entering Spain in December 2024 via partner SeisSolar.
Pod Point firmographics
Firmographics- Name
- Pod Point
- Legal name
- Pod Point Limited
- Website
- https://pod-point.com
- Company type
- Public
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 251–500 employees
- Short description
- Pod (formerly Pod Point) is a UK-headquartered EV charging provider, majority-owned by EDF Energy and listed on the LSE, that has installed over 250,000 home, workplace, and fleet chargers for 300,000+ customers via hardware sales, subscriptions, and channel partnerships with automotive OEMs and retailers.
- Ownership category
- akta.pro rank
Pod Point industry classification
Industry- Product category
- EV Charging Infrastructure
- NAICS
- Small Electrical Appliance Manufacturing (335210)
- SIC
- Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Charging Network Operators & CPOs Offering Smart Charging/V2G (EUAFAMAD)
- akta.pro secondary industries
- EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers) (IMACACAE), E-Mobility Chargers & Charging Docks (Consumer) (CRACASAJ), EV Charging–Integrated Retail Supply (Home/SMB) (EUAGABAJ)
Keywords
Where Pod Point is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Pod Point business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Hardware Sales: One-time purchase of EV chargers (Solo 3S from £999) including professional installation. Revenue from direct product sales to consumers and businesses.
- Pod Drive Subscription: Monthly subscription model (£34/month) providing complete EV home charging package including award-winning charger, cash rewards, exclusive EV tariff, and Which? endorsed installation. Recurring revenue stream with customer retention focus.
- Commercial Fleet Charging: B2B charging infrastructure installation and management for commercial fleets (e.g., DPD framework agreement for ~600 chargepoints). Revenue from hardware supply, installation, and ongoing service contracts.
- Workplace Charging: Installation and management of workplace charging infrastructure, partially funded through OZEV Workplace Charging Scheme (£14,000 for up to 40 sockets). Revenue from hardware sales and installation services.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Solo 3S purchase with installation |
| Subscription | Monthly | Pod Drive monthly subscription |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels8 records
Pod Point product offering
Product offeringCore offering
Pod designs, sells, and installs EV charging hardware and supporting services for residential, workplace, fleet, and new-build home applications. The core commercial product is the Solo 3S home charger, sold outright from £999 or bundled into the Pod Drive monthly subscription from £34/month, complemented by the Array load-balancing system for multi-charger commercial sites. The company is majority-owned by EDF Energy and operates as a public company on the London Stock Exchange.
Product overview
Pod (formerly Pod Point) is a UK-based EV charging provider offering integrated home, workplace, and fleet charging solutions as part of the EDF Group. The company's product portfolio centers on the Pod Drive subscription service—combining the Solo 3S home charger hardware, Pod Power by EDF tariff, Pod Rewards loyalty programme, and Array load management technology—alongside standalone Solo 3S hardware purchases and commercial charging services for workplaces and fleets. The Array system is a core enabling technology used across all segments to optimize power distribution and maximize charging capacity without costly infrastructure upgrades. Founded in 2009, acquired by EDF in 2020, and rebranded from Pod Point to Pod in 2025, the company has installed over 300,000 chargers and serves major automotive brands, home builders, and retail partners.
Differentiator
Problem solved
Functional benefit
Brands
- Pod Drive: Complete EV home charging package including award-winning charger, cash rewards, exclusive EV tariff, and standard installation. Available from £999 or £34/month.
- Pod Rewards
- Pod Power
- Solo 3S
- Array
Products and services
- Solo 3S Home EV Charger
Quantifiable outcome
- Up to £100/year cash rewards for smart charging
- +4 more outcomes
Companies that use Pod Point
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles5 records
Pod Point technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Pod Point partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- TritiumcorePreferred supplier agreement for 50kW rapid chargers, supporting fleet deployments including DPD's order for 30 rapid chargers for 750 MAXUS electric vans.
- TescocoreExpanded partnership to offer Clubcard points for EV charging, providing rewards for customers who charge at Pod points linked to Tesco's loyalty programme.
- DPDcore3-year framework to install ~600 chargepoints across depots and driver homes, supporting DPD's goal to convert 10,000+ vehicle fleet to fully electric by 2030. Part of £111m EV investment under DPD's Vision 25 pledge. Electrical contractor PWP handles enablement works.
- SeisSolarminorLaunched Pod Point in Spain through SeisSolar partnership, marking international expansion beyond UK market.
- Mercedes-BenzcoreTrusted charging partner for Mercedes-Benz, providing home charging solutions for customers purchasing Mercedes EVs.
- Jaguar Land RovercoreTrusted charging partner for Jaguar Land Rover, providing home charging solutions for JLR EV customers.
- BMWcoreTrusted charging partner for BMW, providing home charging solutions for BMW EV customers.
- KiacoreTrusted charging partner for Kia, providing home charging solutions for Kia EV customers.
- BarrattcoreHome builder partner for built environment charging, integrating EV charging infrastructure into new residential developments.
- BellwaycoreHome builder partner for built environment charging, integrating EV charging infrastructure into new residential developments.
- SavillscorePartnered as charging infrastructure provider to install EV charging points across Savills retail locations for clients including The Crown Estate, RDI REIT, and Savills Investment Management. Expanded from 12 pilot sites to 76 charging points across 29 sites.
- EDF (Internal Deployment)coreEDF installing EV chargepoints across its UK estate with Pod Point, as part of EV100 initiative. Over 20 locations with 200+ chargepoints, generating 42,800+ sessions and CO2 savings.
Scale indicators8 records
Recent moves9 records
Expansion highlights6 records
Pod Point competitors and assessment
Company assessmentDirect peers
- ChargePoint: ChargePoint is a leading US-headquartered EV charging network operator providing both residential Level 2 chargers and a large commercial CPO network. It directly competes with Pod in home charger hardware and workplace/fleet charging solutions globally.
- Wallbox: Wallbox is a Barcelona-based designer and manufacturer of smart EV charging systems including the Pulsar Plus home charger. It competes head-to-head with Pod in the European home and bi-directional charging market.
- EVBox: EVBox is a European EV charging hardware manufacturer and network operator offering AC and DC chargers for home, workplace, and public settings. It is a direct peer across Pod's full product and customer mix in Europe.
Broad incumbents
- BP Pulse: BP Pulse is the EV charging arm of BP and one of the largest UK and European chargepoint operators, offering home, workplace, and rapid public charging. As a broad incumbent with deep capex and retail forecourt real estate, it competes with Pod in workplace and fleet deployments.
- Shell Recharge: Shell Recharge is Shell's global EV charging solution spanning home, destination, and rapid charging. It is a broad incumbent competing with Pod in workplace, retail destination, and fleet segments across the UK and Europe.
Regional players
- Osprey Charging: Osprey Charging is a UK-focused rapid EV charging network operator building out high-powered charging hubs across the country. It competes with Pod in commercial and public charging deployments in the UK.
- GeniePoint (SSE): GeniePoint is the UK EV charging network operated by SSE, providing public and workplace charging. It overlaps with Pod in UK workplace and commercial charging and benefits from SSE's utility scale.
Emerging players
- Ohme: Ohme is a UK-based smart EV charging specialist focused on home chargers with intelligent tariff integration and energy supplier partnerships. It competes directly with Pod Drive / Solo 3S in the UK home charging subscription segment.
- Easee: Easee is a Norwegian smart EV charging company offering compact home and commercial chargers with load balancing, expanding across the UK and Europe. It directly competes with Pod in the smart home charger category.
Others
- Tritium: Tritium is an Australian-based designer and manufacturer of DC fast chargers for EV charging networks. It is a technology supplier to Pod under a preferred supplier agreement for 50kW rapid chargers supporting fleet deployments.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Pod Point social profiles
Digital presencePod Point financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pod Point leadership team
Management profileNumber of profiles
Profiles8 records
Pod Point funding detail
Funding detailFunding overview
Funding rounds5 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pod Point M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pod Point
What does Pod Point do?
Pod designs, sells, and installs EV charging hardware and supporting services for residential, workplace, fleet, and new-build home applications. The core commercial product is the Solo 3S home charger, sold outright from £999 or bundled into the Pod Drive monthly subscription from £34/month, complemented by the Array load-balancing system for multi-charger commercial sites. The company is majority-owned by EDF Energy and operates as a public company on the London Stock Exchange.
Is Pod Point a public or private company?
Pod Point is a public company. It is classified as public and is currently operating.
When was Pod Point founded?
Pod Point was founded in 2009. It employs 251 to 500 people.
Where is Pod Point based?
Pod Point is headquartered in London, United Kingdom, in the Europe region.
How does Pod Point make money?
Four revenue lines are on record. Hardware Sales are the primary driver. The others are pod Drive Subscription, commercial Fleet Charging and workplace Charging.
Who are Pod Point's main competitors?
Direct peers on record are ChargePoint, Wallbox and EVBox. Broad incumbents are BP Pulse and Shell Recharge. Regional players are Osprey Charging and GeniePoint (SSE). Emerging players are Ohme and Easee. Tritium is listed as an others.
Does Pod Point have an API?
No public API is recorded for Pod Point.
What industry is Pod Point in?
Pod Point's product category is EV Charging Infrastructure. Its primary akta.pro industry code is EUAFAMAD, Charging Network Operators & CPOs Offering Smart Charging/V2G, with a secondary code of IMACACAE, EV Charging Hardware Manufacturing (AC/DC Chargers/Dispensers). Its NAICS code is 335210 and its SIC code is 3600.