Tupl
Tupl builds the TuplOS AI hyperautomation platform that automates telecom network operations, customer care, energy optimization and AI vision for manufacturing, serving Tier-1 operators globally across 30+ countries.
- Company typePrivate
- Founded2014
- HeadquartersBellevue, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Tupl does
Tupl, founded in 2014 and headquartered in Bellevue, Washington with a European operational headquarters in Málaga, Spain, builds an AI hyperautomation platform called TuplOS that automates technical customer care and network operations for telecommunications operators and, increasingly, adjacent verticals. The platform ingests multi-source operational data — alarms, counters, probes, CRM inputs, CDRs, configurations and field logs — across multi-vendor RAN, transport and core environments, and applies a governed combination of rules-based systems, classical machine learning, generative AI and agentic AI to deliver a portfolio of solutions: NOC Automation (NOA) for automated incident handling, Network Advisor for agentic multi-vendor troubleshooting, Power Saving Advisor for RAN energy optimization, and the AI Care Suite (Autonomous, Proactive, NOW) for customer care automation. The company has extended the same platform into AI Vision for manufacturing quality control, Data Center Automation for critical facilities, and Tupl Agro for digital agriculture following the 2021 acquisition of B2FARM.
Tupl monetizes primarily through enterprise SaaS subscription licensing (deployable on AWS, GCP, Azure or on-premises) with annual or multi-year contracts, supplemented by professional services and a training program branded Tupl Academy. Go-to-market combines direct enterprise sales targeting Tier-1 operators — supported by proof-of-concept-led sales cycles — with a broad channel and ecosystem program that includes system integrators (Deloitte, Wipro, Sutherland, NESIC/NEC), technology partners (Google Cloud, Snowflake, Ericsson EIAP ecosystem), and TM Forum/O-RAN standards contributions. The customer base spans 30+ countries and includes T-Mobile, NTT DOCOMO, Telefónica, Verizon, VEON/Kyivstar, SoftBank, Elisa, Mauritius Telecom and GCI, with secondary forays into healthcare via Medux (2025) and manufacturing/critical facilities. The company is privately held and founder-controlled, with three co-founders (Petri Hautakangas, Pablo Tapia, Héctor Montes) still in executive roles, and has obtained ISO/IEC 27001 certification for information security management as of May 2026.
Tupl firmographics
Firmographics- Name
- Tupl
- Legal name
- Tupl, Inc.
- Website
- https://tupl.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Tupl builds the TuplOS AI hyperautomation platform that automates telecom network operations, customer care, energy optimization and AI vision for manufacturing, serving Tier-1 operators globally across 30+ countries.
- Ownership category
- akta.pro rank
Tupl industry classification
Industry- Product category
- Telecom Operations Automation Software
- NAICS
- Computer Systems Design and Related Services (54151), Custom Computer Programming Services (541511), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF)
- akta.pro secondary industry
- End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management) (HDAEANAA)
Keywords
Where Tupl is headquartered
LocationHeadquarters
- HQ city
- Bellevue
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Tupl business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- SaaS Subscription Licensing: Tupl solutions are delivered as cloud service (AWS, GCP, Azure) with SaaS licensing model that reduces upfront costs. Can also be deployed on-premises, in private cloud or data center. Subscription-based pricing with annual or multi-year contracts typical for enterprise deals.
- Professional Services: Implementation, training, and coaching services provided through Tupl Academy and services team to help clients adopt and scale AI operations. Tupl guides clients through onboarding and optimization processes.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Enterprise SaaS - Custom pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
Tupl product offering
Product offeringCore offering
Tupl provides an AI hyperautomation platform called TuplOS that integrates multi-source operational data (alarms, counters, probes, CRM inputs, configurations, field logs) into a unified workspace governed by an agentic AI framework. On top of TuplOS, the company sells solutions for telecom operators covering NOC automation, RAN energy optimization, multi-vendor network troubleshooting, and customer care automation. The company also offers AI Vision for manufacturing quality control and Data Center Automation for critical facilities.
Product overview
Tupl offers a platform-plus-modules architecture built on the TuplOS AI hyperautomation platform. The core TuplOS platform provides the governed workspace integrating multi-source data with agentic AI capabilities. This platform powers a portfolio of solutions across telecommunications, AI vision, and critical facilities verticals. For telecommunications, the portfolio includes: NOC Automation (NOA) for automated incident handling and resolution; Power Saving Advisor for AI-driven energy optimization; Network Advisor for agentic multi-vendor troubleshooting; and AI Care Suite with three modules (Autonomous, Proactive, NOW) for customer care automation. For AI Vision, Tupl provides computer vision-based quality inspection for manufacturing. For critical facilities, Data Center Automation unifies alarm and sensor management. Tupl Academy provides training services for adoption. All solutions are delivered as SaaS or on-premises deployments.
Differentiator
Problem solved
Functional benefit
Brands
- TuplOS: The AI automation platform powering all Tupl solutions — a governed, no-code workspace for network and customer operations.
- Tupl AI Vision
- AI Care Suite
- Power Saving Advisor
- Network Advisor
- NOC Automation (NOA)
- Tupl Agro
- Tupl Academy
Products and services
- TuplOS AI hyperautomation platform that serves as the core system powering all Tupl solutions, integrating multi-source operational data (alarms, counters, probes, CRM inputs, configurations, field logs) into a unified operational model governed by an agentic AI framework that enables domain experts to operationalize knowledge conversationally without coding.
- NOC Automation (NOA) Governed automation solution for known network issues that handles and resolves incidents automatically at full volume, correlating alarms, classifying tickets, and performing automated corrective actions such as remote resets and chronic issue escalation. Achieves 98% triage accuracy and 99% consistency.
- Power Saving Advisor (PSA) AI-powered energy optimization solution that pushes RAN vendors' Power-Saving Features beyond vendor defaults at per-cell granularity in real time while respecting operator-defined quality thresholds, achieving up to 3x more savings than standard vendor approaches.
- Network Advisor Agentic AI system for complex multi-vendor network troubleshooting that diagnoses and resolves issues from diagnosis to remediation within defined guardrails, capturing engineer decisions into reusable, audited workflows and achieving root-cause identification across RAN, transport, and core layers.
- AI Care Suite Modular AI suite for autonomous customer care comprising three modules: AI Care Autonomous for root-cause analysis and resolution, AI Care Proactive for pre-emptive issue detection and resolution, and AI Care NOW for real-time expert-level frontline agent support. Deployable together or independently.
- AI Vision (Tupl Vision) AI computer vision solution for manufacturing quality control that inspects surfaces and detects, classifies, and locates defects in real time across discrete parts to continuous web and surface inspection, supporting plastic production lines with defect detection across extrusion, injection moulding, and thermoforming processes.
- Data Center Automation Critical facilities solution that unifies alarms, sensor data, and tickets across multi-vendor BMS, DCIM, and ITSM systems without replacing existing infrastructure, correlating noise into patterns, automating routine response, and providing NOC full visibility across facilities.
- Tupl Academy Official training program for clients and partners to adopt AI-native automation faster, providing structured learning paths covering TuplOS fundamentals, AI-native orchestration, design to deployment, and scaling with governance frameworks.
Quantifiable outcome
- 90% reduction in manual effort through AI automation
- +9 more outcomes
Companies that use Tupl
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Tupl technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability11 records
Feature5 records
Tupl partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core and minor.
- TM ForumcoreActive TM Forum member contributing to Open Digital Architecture (ODA) initiative. ODA Component Directory Partner with 14 production components. Participates in Catalyst collaborative proof-of-concepts with operators and vendors to shape industry standards.
- Ericsson (EIAP Ecosystem)coreCertified member of Ericsson Intelligent Automation Platform (EIAP) ecosystem. Develops and deploys rApps for AI-powered RAN automation in 4G and 5G networks. Listed in Ericsson's rApp Directory.
- Google CloudcoreIntegration with Google Cloud platform to speed up digital transformation for telecom operators. Solutions delivered as cloud service on major cloud providers including GCP.
- NESICcoreNEC Networks & System Integration Corporation partnership for AI-based automation solutions. Received order for KDDI's automation of customer support operations project. NESIC provides automated solutions improving efficiency and speed of network operations.
- DeloittecoreJoint AI-based automation offering for telecommunications engineering. Deloitte's TEE (Technology, Engineering, and Enterprise) combined with TuplOS to deliver network operations automation to larger market of customers.
- WiprominorPartner ecosystem member for delivering network operations automation using artificial intelligence.
- SutherlandminorPartner ecosystem member participating in Catalyst projects and network automation initiatives.
- O-RAN AllianceminorContributor Member of O-RAN Alliance contributing to open radio access network architecture standards.
- 5G Open Innovation LabminorSelected to join Spring Program - global applied innovation ecosystem for corporations, academia and government institutions.
- NTT PARAVITAminorAI-based sleep improvement initiative combining NTT PARAVITA's sleep technology with Tupl's AI solutions. Joint service to improve productivity for businesses through improved sleep quality.
- CordisminorSmart Machines development partnership based on Single Source of Truth (SSOT) architecture for machine control software development and operation.
- MeduxminorStrategic partnership to bring advanced AI automation capabilities to healthcare sector, combining Medux's clinical expertise with Tupl's AI platform.
Scale indicators7 records
Recent moves6 records
Expansion highlights6 records
Tupl competitors and assessment
Company assessmentBroad incumbents
- Nokia: Nokia offers its AVA platform for AI-driven network analytics and automation across fixed, mobile, and transport domains. Nokia competes with Tupl in telecom network operations automation as part of its broader end-to-end network portfolio.
- Ericsson: Ericsson is a major RAN vendor and operator of the Intelligent Automation Platform (EIAP), where Tupl is a certified ISV. Ericsson ships its own AI/automation solutions as part of broader network offerings, making it both a partner and competitive incumbent to Tupl's network automation modules.
- Cisco: Cisco provides cross-domain network automation, AI ops, and observability across enterprise and service provider networks via products like Crosswork, Nexus Dashboard, and ThousandEyes. It competes with Tupl in network operations automation at the service provider layer.
- Juniper Networks: Juniper Networks (now HPE) offers Mist AI for network operations, including AI-driven troubleshooting and automation for enterprise and service provider networks. It overlaps with Tupl's Network Advisor in AIOps and multi-vendor troubleshooting.
- Huawei: Huawei is a global RAN and telecom infrastructure vendor with the SmartCare and iMaster AI automation suites targeting operators. As a multi-vendor competitor and Tupl-claimed supported vendor, it is a broad incumbent in the same network automation space.
- ServiceNow: ServiceNow provides enterprise workflow, ITSM, and AI agent platforms increasingly used by telecom operators for service assurance and customer care. Its agentic AI products (Now Assist) overlap with Tupl's AI Care Suite at the customer care and workflow layer.
Direct peers
- UiPath: UiPath is a leading enterprise RPA and hyperautomation platform. Tupl's TuplOS competes in the broader hyperautomation category with a domain-specialized (telecom-first) angle versus UiPath's horizontal approach.
- Automation Anywhere: Automation Anywhere provides an AI-powered automation platform spanning RPA, document processing, and agentic workflows. It overlaps with TuplOS in enterprise hyperautomation, though Automation Anywhere serves broader horizontals while Tupl is telecom-specialized.
- Subex: Subex provides telecom-focused analytics, fraud management, and network optimization solutions, including AI-driven automation for CSPs. It directly overlaps Tupl's telecom operations automation footprint with a similar vertical specialty.
- TEOCO: TEOCO delivers analytics, assurance, and optimization software for telecom operators, including RAN optimization and energy savings solutions. It is a direct competitor to Tupl in telecom operational AI and energy optimization.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Tupl social profiles
Digital presenceTupl compliance and trust
Trust signalCompliance2 records
Tupl financial estimates
Financial estimateRevenue estimate
Valuation estimate
Tupl leadership team
Management profileNumber of profiles
Profiles7 records
Tupl subsidiaries and ownership
Company hierarchySubsidiaries1 record
Tupl funding detail
Funding detailFunding overview
Funding rounds3 records
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Tupl M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Tupl
What does Tupl do?
Tupl provides an AI hyperautomation platform called TuplOS that integrates multi-source operational data (alarms, counters, probes, CRM inputs, configurations, field logs) into a unified workspace governed by an agentic AI framework. On top of TuplOS, the company sells solutions for telecom operators covering NOC automation, RAN energy optimization, multi-vendor network troubleshooting, and customer care automation. The company also offers AI Vision for manufacturing quality control and Data Center Automation for critical facilities.
Is Tupl a public or private company?
Tupl is a private company. It is classified as venture growth investor backed and is currently operating.
When was Tupl founded?
Tupl was founded in 2014. It employs 11 to 50 people.
Where is Tupl based?
Tupl is headquartered in Bellevue, United States, in the North America region.
How does Tupl make money?
Two revenue lines are on record. SaaS Subscription Licensing is the primary driver. The others are professional Services.
Who are Tupl's main competitors?
Broad incumbents on record are Nokia, Ericsson, Cisco, Juniper Networks, Huawei and ServiceNow. Direct peers are UiPath, Automation Anywhere, Subex and TEOCO.
Does Tupl have an API?
No public API is recorded for Tupl.
What industry is Tupl in?
Tupl's product category is Telecom Operations Automation Software. Its primary akta.pro industry code is HDAEAKAF, Robotic Process Automation (RPA) & Hyperautomation Platforms, with a secondary code of HDAEANAA, End-to-End Enterprise AI Platforms (MLOps & Model Lifecycle Management). Its NAICS code is 54151 and its SIC code is 7373.