Ubco
UBCO designs and manufactures all-wheel-drive electric utility motorbikes (2X2 and DUTY models) with proprietary dual hub motor architecture and swappable batteries, selling through direct e-commerce, 200+ global dealers, and enterprise fleet channels to agriculture, hunting, postal, tourism, and conservation customers across NZ, Australia, the US, UK, and Europe.
- Company typePrivate
- Founded2015
- HeadquartersOtumoetai, New Zealand
- Headcount1–10
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What Ubco does
UBCO is a New Zealand-headquartered designer, manufacturer, and distributor of electric utility vehicles (EUVs), founded in 2015 in Tauranga by Daryl Neal, Anthony Clyde, and Timothy Allan. The company's core platform is the 2X2 series of all-wheel-drive electric motorbikes, distinguished by independent hub motors in each wheel, a step-through Super X alloy frame with 19 attachment lugs, and a swappable IP66-rated KXH lithium-ion battery system (2.1kWh or 3.1kWh). The 2024-launched DUTY model extends the portfolio upmarket with a higher-power rear hub drive, 6.2kWh battery, and 95kph top speed for fleet and cargo applications. The product range spans $3,999 to $6,999 USD across Work, Adventure, Special Edition, and Hunt Edition variants, plus accessories and replacement batteries sold through direct e-commerce and a 200+ dealer network spanning New Zealand, Australia, the United States, the United Kingdom, and parts of Europe, with a US regional headquarters in Portland, Oregon (UBCO Bikes US, LLC).
UBCO generates revenue primarily through one-time hardware sales of motorbikes, batteries, and accessories, supplemented by 0% financing arrangements over 60 months and enterprise fleet contracts. The company operates a multi-channel go-to-market combining direct-to-consumer e-commerce (with Ship-to-Me and Click-and-Collect options), channel partner sales through 200+ authorized dealers, and enterprise field sales targeting large fleet customers. Primary customer segments are agriculture and farming, hunting and outdoor sports, cargo and delivery fleets, land management and conservation, tourism operators, and recreation enthusiasts, with named enterprise customers including Australia Post, Tyresta National Park, Robert Sinskey Vineyards, and Tahoe Outdoor Adventures. The company is backed by TPK Holdings, Seven Peak Ventures, Nuance Capital, Enterprise Angels, GD1, and Snowball Effect across approximately $17-27M in cumulative disclosed funding, and emerged from receivership in 2025 with a renewed strategic focus on the fleet market.
Ubco firmographics
Firmographics- Name
- Ubco
- Legal name
- UBCO Bikes US, LLC
- Website
- https://ubcobikes.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- UBCO designs and manufactures all-wheel-drive electric utility motorbikes (2X2 and DUTY models) with proprietary dual hub motor architecture and swappable batteries, selling through direct e-commerce, 200+ global dealers, and enterprise fleet channels to agriculture, hunting, postal, tourism, and conservation customers across NZ, Australia, the US, UK, and Europe.
- Ownership category
- akta.pro rank
Ubco industry classification
Industry- Product category
- Electric Utility Motorcycles
- NAICS
- Motorcycle, Bicycle, and Parts Manufacturing (336991), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227)
- SIC
- Motorcycles, Bicycles & Parts (3751), Motor Vehicle Parts & Accessories (3714)
- akta.pro primary industry
- Electric Motorcycles & Electric Scooters Manufacturing (IMACAEAB)
- akta.pro secondary industries
- Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro) (CRAMANAG), Bike Parts & Components Retail (CRAMAHAB), Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)
Keywords
Where Ubco is headquartered
LocationHeadquarters
- HQ city
- Otumoetai
- HQ country
- New Zealand
- HQ region
- Oceania
Offices2 records
Markets served
Ubco business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Electric Motorbike Sales: Primary revenue stream from direct sales of electric utility motorbikes including 2X2 Adventure, 2X2 Work, 2X2 Hunt Edition, 2X2 Special Edition, and DUTY models. One-time hardware purchase model.
- Battery Sales: Replacement and additional lithium-ion battery packs (2.1kWh and 3.1kWh) sold separately. Batteries lock to frame and can be swapped for extended range.
- Accessories: Wide range of accessories including cargo decks, phone mounts, bags, tool kits, and hunting-specific gear. Sourced from partners like Peak Design and Giant Loop.
- Fleet Solutions: Large-scale fleet solutions including custom design development, procurement partnerships, and ongoing support. Revenue from bulk fleet orders such as the Australia Post partnership.
- Financing Services: 0% financing available for 60 months on select models, enabling higher-priced purchases through installment payments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | 2x2 Hunt Edition - Off-road electric motorbike with hunting accessories |
| One time/ perpetual license | Pay-as-you-go | 2x2 Special Edition - On/off-road with premium accessories |
| One time/ perpetual license | Pay-as-you-go | 2x2 Adventure Bike - Black or White |
| One time/ perpetual license | Pay-as-you-go | 2x2 Work Bike - Off-road only with dashboard |
| One time/ perpetual license | Pay-as-you-go | DUTY - High-speed fleet vehicle |
| One time/ perpetual license | Pay-as-you-go | 3.1kWh Battery |
| One time/ perpetual license | Pay-as-you-go | Accessories |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
Ubco product offering
Product offeringCore offering
UBCO designs, manufactures, and distributes all-wheel-drive electric utility motorbikes (2X2 Adventure, 2X2 Work, 2X2 Special Edition, 2X2 Hunt Edition, and DUTY models) for on-road, off-road, and fleet applications. The company also sells swappable lithium-ion battery packs, accessories, and a smartphone-connected Rider App. Products are sold direct-to-consumer, through a 200+ dealer network, and via enterprise fleet sales.
Product overview
UBCO is an electric utility vehicle company offering a portfolio of all-wheel drive electric motorbikes designed for both work and recreation applications. The product lineup centers on the 2X2 platform (Adventure, Hunt Edition, Work, Special Edition variants) featuring dual hub motors in each wheel, and the newer rear-wheel-drive DUTY model designed for fleet and cargo applications. Accessories include swappable lithium-ion batteries (2.1kWh and 3.1kWh), cargo decks, mounting systems, and the Rider App for smartphone connectivity via Bluetooth 5.0. The company targets diverse market segments including farming, hunting, land management, tourism, cargo delivery, and recreation, with products available in on-road registrable and off-road-only configurations.
Differentiator
Problem solved
Functional benefit
Products and services
- UBCO DUTY Rear-wheel hub-drive electric motorbike designed for large-scale fleet and cargo delivery operations. Features an 8kW hub motor, 95kph/60mph top speed, 6.2kWh lithium-ion battery with approximately 100km/62mi range, and class-leading 160kg/353lb carry capacity.
- 2X2 Adventure Bike All-wheel-drive electric utility motorbike, road registrable with on/off-road capability. Dual 1kW hub motors, up to 120km/75mi range with the 3.1kWh battery, 150kg payload capacity, and DOT/ECE-approved LED lighting. Available in black or white.
- 2X2 Hunt Edition All-wheel-drive electric motorbike designed exclusively for off-road hunting. Boost Mode enables speeds up to 40mph/64kph, range up to 75mi/120km, 330lb/150kg carry capacity including rider, 2400-lumen LED floodlight, and hunting accessories including MOLLE panels, bow/gun mounts, and onX Hunt Elite Membership (3 months).
- 2X2 Work Bike Off-road-only all-wheel-drive electric motorbike built for farm and work applications. Dual hub motors, up to 50mi/80km off-road range, 150kg/330lb payload, 19 attachment lugs for accessories, and waterproof IP66 battery. Available with 2.1kWh or 3.1kWh battery options.
- 2X2 Special Edition Accessorized all-wheel-drive electric motorbike with enhanced braking (4-piston axial calipers, 240mm rotors), 3.1kWh battery, and premium accessories including center carry-all, 30L rear carry case, Peak Design phone mount, and Giant Loop Pronghorn straps. Available in Sage Green.
- 3.1kWh Replacement Battery High-capacity lithium-ion battery pack with dual safety systems (active BMS monitoring and passive IP66 sealed enclosure). Powers all 2X2 models, charges in 4–6 hours, and provides extended range up to 120km depending on model and conditions. Sold separately as a replacement or additional swappable pack.
Quantifiable outcome
- 94-95% reduction in fuel costs compared to ICE vehicles
- +5 more outcomes
Companies that use Ubco
Customer profileNamed customers9 records
Segments6 records
Ideal customer profiles2 records
Ubco technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Ubco partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered flagship, core and minor.
- Australia PostflagshipFlagship fleet partnership announced August 2024. Australia Post selected UBCO as EV partner to replace traditional gas-powered motorcycles with DUTY electric motorbikes. Bikes add to Australia Post's 5000-strong electric fleet. Partnership driven by commitment to reducing emissions, costs, and enhancing safety for team members. Unveiling highlighted successful field trials demonstrating versatility across various delivery routes.
- Shane DoriancoreHall of Fame surfer and hunting enthusiast collaborated with UBCO to develop the 2X2 Hunt Edition. Worked closely to create a bike with everything serious sportspersons need for hunting. Provides product feedback and promotional content.
- onXminorGPS mapping partnership providing 3-month Elite Membership to onX app included with purchase of Hunt Edition bike. onX app provides private and public land boundaries, 3D satellite and topographic basemaps for outdoor navigation.
Scale indicators7 records
Recent moves8 records
Expansion highlights6 records
Ubco competitors and assessment
Company assessmentDirect peers
- Cake (Cake 0 Emission): Swedish electric motorbike maker focused on lightweight utility and off-road electric two-wheelers. Directly comparable to UBCO in target segments (work, off-road, last-mile delivery) and price band, though Cake emphasizes premium design and urban/commuter use cases alongside utility.
- Sur-Ron (Surron): Chinese manufacturer of electric off-road motorbikes and light electric dirt bikes popular in the farming, hunting, and trail riding communities that UBCO also targets. Competes on price and performance in the off-road/utility segment.
- Talaria (Sting): Manufacturer of electric off-road dirt bikes and light utility electric motorbikes popular with hunters and trail riders. Direct competitor in the off-road/utility electric two-wheeler space that UBCO also targets.
Broad incumbents
- Zero Motorcycles: US-based electric motorcycle manufacturer offering a broad lineup of on-road and dual-sport electric motorbikes. Larger and better-capitalized than UBCO, with overlapping dual-sport/utility positioning but a heavier emphasis on performance street bikes.
- Energica Motor Company: Italian premium electric motorcycle manufacturer focused on high-performance sport and street bikes. Operates in the same electric two-wheeler category as UBCO but serves a different (performance street) segment.
- Polaris (Polaris Ranger / Electric Utility Vehicles): Major powersports OEM with a broad line of utility side-by-sides, ATVs, and emerging electric utility vehicles. Competes with UBCO for farm, hunting, and fleet utility buyers with a much wider product portfolio and dealer network.
- NIU Technologies: China-based global electric two-wheeler (scooter and moped) maker with strong delivery fleet presence, particularly in Asia and Europe. Comparable in electrifying commercial delivery fleets, though product format (scooters vs. motorbikes) differs.
Emerging players
- Super73: US electric bike company producing e-bikes with motorcycle-inspired styling for urban and recreational riders. Adjacent product category (e-bicycles) and a similar lifestyle/outdoor brand-building approach, though Super73 targets a different primary use case.
- ARC (Arc Vector): UK-based electric motorbike startup developing premium electric motorcycles. Smaller, more focused portfolio than Zero/Energica with overlap on technology/positioning but at premium price points.
- Land Energy (District / Core): US electric motorbike startup producing the District and Core urban/utility electric bikes with swappable batteries. Direct early-stage peer in the electric utility/commuter motorbike category, with similar target segments and battery-swap approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Ubco social profiles
Digital presenceUbco financial estimates
Financial estimateRevenue estimate
Valuation estimate
Ubco leadership team
Management profileNumber of profiles
Profiles11 records
Ubco funding detail
Funding detailFunding overview
Funding rounds6 records
Investors7 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Ubco M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Ubco
What does Ubco do?
UBCO designs, manufactures, and distributes all-wheel-drive electric utility motorbikes (2X2 Adventure, 2X2 Work, 2X2 Special Edition, 2X2 Hunt Edition, and DUTY models) for on-road, off-road, and fleet applications. The company also sells swappable lithium-ion battery packs, accessories, and a smartphone-connected Rider App. Products are sold direct-to-consumer, through a 200+ dealer network, and via enterprise fleet sales.
Is Ubco a public or private company?
Ubco is a private company. It is classified as venture growth investor backed and is currently operating.
When was Ubco founded?
Ubco was founded in 2015. It employs 1 to 10 people.
Where is Ubco based?
Ubco is headquartered in Otumoetai, New Zealand, in the Oceania region.
How does Ubco make money?
Five revenue lines are on record. Electric Motorbike Sales are the primary driver. The others are battery Sales, accessories, fleet Solutions and financing Services.
Who are Ubco's main competitors?
Direct peers on record are Cake (Cake 0 Emission), Sur-Ron (Surron) and Talaria (Sting). Broad incumbents are Zero Motorcycles, Energica Motor Company, Polaris (Polaris Ranger / Electric Utility Vehicles) and NIU Technologies. Emerging players are Super73, ARC (Arc Vector) and Land Energy (District / Core).
Does Ubco have an API?
No public API is recorded for Ubco.
What industry is Ubco in?
Ubco's product category is Electric Utility Motorcycles. Its primary akta.pro industry code is IMACAEAB, Electric Motorcycles & Electric Scooters Manufacturing, with a secondary code of CRAMANAG, Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro). Its NAICS code is 336991 and its SIC code is 3751.