Equipmake
Equipmake is a UK-based electrification engineering specialist that designs, manufactures and licenses proprietary permanent-magnet electric motors and complete drivetrains (ZED, APM-200, HTM-3500, HPI inverters, Jewel E bus) for bus, aerospace, off-highway, marine and space customers including Agrale, Perkins, H55 and Vertical Aerospace.
- Company typePublic
- Founded2000
- HeadquartersNorwich, United Kingdom
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Equipmake does
Equipmake Holdings PLC is a UK-based electrification engineering specialist, listed on the Aquis Stock Exchange and headquartered in Snetterton, Norfolk. Founded by former Formula 1 engineer Ian Foley, the company designs, develops and manufactures complete electric drivetrain solutions — from individual components to fully integrated turnkey systems — using a proprietary permanent-magnet spoke-architecture motor platform that achieves a class-leading 9kW/kg power density with liquid-cooled rotor cooling. Its product portfolio spans the ZED (Zero Emission Drivetrain) system, the APM-200, AMPERE-220, HTM-3500 and HPM-400 electric motors, the HPI-450 and HPI-800 power inverters, MT17.0 bus chassis, the Jewel E double-deck electric bus, and EVR-B5 and EVR-Versa retrofit solutions for converting existing diesel buses.
The company serves commercial vehicle, aerospace, off-highway, marine and space customers. Commercial fleet operators and bus manufacturers (Agrale, Wrightbus, Beulas, Big Bus Tours, Golden Tours, First Bus, Newport Transport, Go-Ahead London) use Equipmake drivetrains for both new builds and diesel-to-electric repower; aerospace and adjacent customers (H55, Vertical Aerospace, Gilmour Space Technologies, Textron GSE, Perkins, CorPower Ocean) embed Equipmake motors and inverters in eVTOL aircraft, rockets, airport ground support equipment, off-highway hybrid powertrains and wave-energy devices. Beyond components, the company offers R&D, bespoke design and development, fleet electrification consulting and EV fleet charging services covering the UK 2030/2035 zero-emission transition deadlines.
Equipmake generates revenue through three streams: hardware sales of drivetrains, motors, inverters, chargers and chassis; licensing royalties (notably the Sona Comstar agreement); and non-recurring engineering services bundled into product contracts. Pricing is quote-based and not publicly disclosed. Go-to-market is sales-led, targeting enterprise fleet operators and OEMs through direct engagement, supported by an OEM-embedded model and a heavy presence at industry trade shows (Busworld, ConExpo, ITT Hub, Battery Show Europe, Euro Bus Expo). The company is operating across EMEA, LATAM (Brazil, Argentina) and North America (USA), with a live order book exceeding £10 million as of September 2025.
Equipmake firmographics
Firmographics- Name
- Equipmake
- Legal name
- Equipmake Holdings PLC
- Website
- https://equipmake.co.uk
- Company type
- Public
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Equipmake is a UK-based electrification engineering specialist that designs, manufactures and licenses proprietary permanent-magnet electric motors and complete drivetrains (ZED, APM-200, HTM-3500, HPI inverters, Jewel E bus) for bus, aerospace, off-highway, marine and space customers including Agrale, Perkins, H55 and Vertical Aerospace.
- Ownership category
- akta.pro rank
Equipmake industry classification
Industry- Product category
- Electric Vehicle Powertrains and Drivetrain Systems
- NAICS
- Motor Vehicle Transmission and Power Train Parts Manufacturing (33635), Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Motor Vehicle Electrical and Electronic Equipment Manufacturing (336320)
- SIC
- Motors & Generators (3621), Electronic & Other Electrical Equipment (No Computer Equip) (3600)
- akta.pro primary industry
- Electric Drive Unit / E-Axle Manufacturing (Motors/Inverters/Gearboxes) (IMACACAC)
- akta.pro secondary industries
- Truck & Commercial Vehicle Electrification Manufacturing (eAxles/Battery Packs/Fuel Cells) (IMACABAK), EV Power Electronics & Drivetrain Electrification Service (Inverters, DC-DC, eAxles) (TLAKAMAI), Hybrid Powertrain Integration Manufacturing (ICE-HEV/PHEV modules) (IMACAHAJ)
Keywords
Where Equipmake is headquartered
LocationHeadquarters
- HQ city
- Norwich
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Equipmake business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Technology or R&D, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Electric Drivetrain Hardware Sales: Sale of complete electric drivetrain systems (ZED) and individual components (motors, inverters, chargers, chassis) to vehicle manufacturers and fleet operators. Revenue recognized upon delivery of products with non-recurring engineering costs often included in contracts.
- Technology Licensing: Licensing agreements allowing third parties to use Equipmake's proprietary technology. The Sona Comstar licensing agreement represents this revenue stream.
- Non-Recurring Engineering (NRE) Services: Bespoke design and development services for customer-specific electrification projects. Engineering costs included in product contracts such as the Agrale order.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels9 records
Equipmake product offering
Product offeringCore offering
Equipmake designs, develops, manufactures, and supplies electric drivetrain solutions for commercial vehicles, buses, aerospace, off-highway equipment, and marine applications. Its portfolio spans individual components (electric motors such as APM-200, AMPERE-220, HTM-3500, HPM-400; inverters HPI-450 and HPI-800; chargers; bus chassis MT17.0 LE and MT17.0 LF) to complete turnkey systems including the ZED Zero Emission Drivetrain, the Jewel E double-deck electric bus, and EVR retrofit solutions (EVR-B5, EVR-Versa) for converting existing diesel buses to electric propulsion.
Product overview
Equipmake is an electrification engineering specialist offering a modular product portfolio spanning individual components to complete turnkey electric drivetrain systems. The core product line includes the ZED (Zero Emission Drivetrain) system, three electric motor models (APM-200, AMPERE-220, HTM-3500), two inverter models (HPI-450, HPI-800), bus chassis platforms (MT17.0 LE, MT17.0 LF), the Jewel E double-deck bus, and retrofit solutions (EVR-B5, EVR-Versa). The APM-200 is a next-generation spoke motor achieving class-leading 9kW/kg power density with liquid cooling. The product portfolio serves aerospace, automotive, bus, coach, truck, heavy commercial vehicles, and off-highway industries. Beyond components, Equipmake offers integrated services including R&D, bespoke design and development, and fleet electrification consulting.
Differentiator
Problem solved
Functional benefit
Brands
- ZED: Zero Emission Drivetrain - industry leading efficiency electric powertrain for buses and commercial vehicles
- APM-200
- HTM-3500
- AMPERE-220
- HPI-450
- HPI-800
- Jewel E
- EVR-B5
- EVR-Versa
Products and services
- ZED Zero Emission Drivetrain
Quantifiable outcome
- Up to 250 miles zero-emission range for double-deck electric buses
- +3 more outcomes
Companies that use Equipmake
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles3 records
Equipmake technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Equipmake partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered minor and core.
- CorPower OceanminorDevelopment agreement with wave energy device developer CorPower Ocean AB to provide electrification technology for marine/wave energy applications.
- Textron Ground Support EquipmentcorePartnership to electrify airside de-icing vehicle. Developed all-electric Safeaero 220E de-icing vehicle for airports featuring Equipmake's ZED drivetrain, designed to service a range of aircraft with zero emissions.
- H55coreAerospace electric motor development contract and production supply agreement for electric aerospace propulsion. Next phase of motor development secured January 2024. H55 is a leading electric aerospace propulsion company.
- PerkinscoreCollaboration on advanced e-powertrain systems for off-highway hybrid vehicle applications. Awarded £11.14m project to develop hybrid powertrain solutions. At ConExpo 2026, showcased hydrogen hybrid industrial open power unit developed with Equipmake and Loughborough University.
- Loughborough UniversityminorCollaboration with Loughborough University on hydrogen hybrid industrial open power unit developed with Perkins, showcased at ConExpo trade fair.
- Vertical AerospacecoreProvided advanced electric propulsion unit (EPU) for Vertical Aerospace's prototype eVTOL aircraft. Successfully used in first untethered eVTOL flight test, marking a milestone in urban air mobility.
- Gilmour Space TechnologiesminorSelected to support Australia's leading space company's commercial rocket programme with supply of advanced electric motors and inverters for rocket applications.
- Sona ComstarcoreLicensing agreement with Sona BLW Precision Forging Limited (Sona Comstar) enabling broader deployment of Equipmake's proprietary electric vehicle technology.
- BeulascorePartnership with Spanish coachbuilder Beulas to develop Jewel E double-decker electric bus with up to 250 miles of range - longest of any electric double-decker globally. In-service trials with Go-Ahead London.
- New Anglia Local Enterprise PartnershipminorSupported Snetterton site expansion through the Growing Business Fund, enabling acquisition of additional equipment and headcount growth for low-volume production.
- HiETAminorCollaboration with additive manufacturing organization HiETA to develop world's most power dense permanent magnet electric motor using advanced manufacturing techniques.
- AgralecorePartnership with Brazilian commercial vehicle manufacturer to develop new electric bus. Equipmake designs and develops low-cost powertrain using EBus/ZED drivetrain. Initial order of 5 drivetrains in 2022, expanded to £5.45m order for 50 drivetrains in 2024-2025, delivered through mid-2026. Electric bus launched in Buenos Aires at C40 World Mayors Conference.
Scale indicators6 records
Recent moves9 records
Expansion highlights6 records
Equipmake competitors and assessment
Company assessmentDirect peers
- Saietta: UK-based electric motor specialist focused on mobility applications including motorcycles and light commercial vehicles. Comparable to Equipmake as a small-cap UK electric motor company pursuing multiple transport verticals with proprietary permanent magnet motor technology.
- Dana Incorporated: Dana produces e-drive units, e-axles, and integrated electric drivetrains for commercial vehicles, light vehicles, and off-highway markets. Comparable as a direct peer delivering integrated electric drivetrain systems to the same bus and commercial vehicle OEMs.
- Wrightbus: UK and Ireland-based bus OEM developing zero-emission double-deck buses. Comparable as a direct peer/customer in the electric bus space — Equipmake provides the repower solution for the Wrightbus Streetdeck platform and competes with other drivetrain suppliers for bus OEM sockets.
- Switch Mobility: Electric bus manufacturer and subsidiary of Ashok Leyland producing full-size electric buses for UK, Indian, and European markets. Comparable as a direct peer competing for the same fleet electrification contracts, sometimes with in-house drivetrains.
- H55: Swiss electric aerospace propulsion company developing motor and battery systems for electric and hybrid aircraft. Comparable as a direct peer in the aerospace electric propulsion space — also an Equipmake customer and development partner, reflecting bidirectional competition and collaboration.
Broad incumbents
- Cummins (Accelera): Cummins' Accelera brand is a major Tier-1 electrification platform offering electric motors, inverters, fuel cells and drivetrains for buses, trucks, and off-highway equipment. Comparable as a broad incumbent operating in the same commercial vehicle electrification space Equipmake targets, with much greater scale and capital.
- ZF Friedrichshafen: Global Tier-1 automotive supplier with a large commercial vehicle electrification portfolio covering e-axles, motors, and inverters. Comparable as a broad incumbent with deep OEM relationships in bus and truck electrification, the same end markets Equipmake serves.
- BorgWarner: BorgWarner supplies electric motors, power electronics, inverters, and integrated drive modules across passenger and commercial vehicle electrification. Comparable as a broad incumbent operating in the same motor and inverter categories as Equipmake's APM-200, HTM-3500, and HPI product lines.
- Allison Transmission: Leading supplier of commercial vehicle drivetrains with an expanding electric and hybrid portfolio for buses and trucks. Comparable as a broad incumbent competing for the same bus OEM and operator electrification programs.
Emerging players
- Vertical Aerospace: UK eVTOL aircraft developer that has flown using Equipmake's propulsion unit. Comparable as an emerging player in electric aerospace; relevant because it shares customer/supplier dynamics and validates the same propulsion technology stack.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Equipmake social profiles
Digital presenceEquipmake financial estimates
Financial estimateRevenue estimate
Valuation estimate
Equipmake leadership team
Management profileNumber of profiles
Profiles4 records
Equipmake funding detail
Funding detailFunding overview
Funding rounds3 records
Investors2 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Equipmake M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Equipmake
What does Equipmake do?
Equipmake designs, develops, manufactures, and supplies electric drivetrain solutions for commercial vehicles, buses, aerospace, off-highway equipment, and marine applications. Its portfolio spans individual components (electric motors such as APM-200, AMPERE-220, HTM-3500, HPM-400; inverters HPI-450 and HPI-800; chargers; bus chassis MT17.0 LE and MT17.0 LF) to complete turnkey systems including the ZED Zero Emission Drivetrain, the Jewel E double-deck electric bus, and EVR retrofit solutions (EVR-B5, EVR-Versa) for converting existing diesel buses to electric propulsion.
Is Equipmake a public or private company?
Equipmake is a public company. It is classified as public and is currently operating.
When was Equipmake founded?
Equipmake was founded in 2000. It employs 51 to 100 people.
Where is Equipmake based?
Equipmake is headquartered in Norwich, United Kingdom, in the Europe region.
How does Equipmake make money?
Three revenue lines are on record. Electric Drivetrain Hardware Sales are the primary driver. The others are technology Licensing and non-Recurring Engineering (NRE) Services.
Who are Equipmake's main competitors?
Direct peers on record are Saietta, Dana Incorporated, Wrightbus, Switch Mobility and H55. Broad incumbents are Cummins (Accelera), ZF Friedrichshafen, BorgWarner and Allison Transmission. Vertical Aerospace is listed as an emerging player.
Does Equipmake have an API?
No public API is recorded for Equipmake.
What industry is Equipmake in?
Equipmake's product category is Electric Vehicle Powertrains and Drivetrain Systems. Its primary akta.pro industry code is IMACACAC, Electric Drive Unit / E-Axle Manufacturing (Motors/Inverters/Gearboxes), with a secondary code of IMACABAK, Truck & Commercial Vehicle Electrification Manufacturing (eAxles/Battery Packs/Fuel Cells). Its NAICS code is 33635 and its SIC code is 3621.