CredibleMind

What CredibleMind does

CredibleMind is a privately held digital health company founded in 2018 and headquartered in Sausalito, California, that operates an AI-powered behavioral health platform combining evidence-based self-care, validated assessments, and care navigation. Its core architecture is modular and consists of three products: CredibleMind SelfCare (10,000+ expert-curated resources across 100+ mental health topics plus a Learning Lab of self-guided series), CredibleMind SmartScreen (a multi-dimensional screening and referral system with up to 20 validated scale options, severity scoring, and configurable referral rules), and CredibleMind CareAdvocate (a care navigation tool providing insight-driven recommendations and smart filters to care teams). The platform is delivered as a customized, co-branded solution, available in 38 languages, and integrates with EHR, member portal, and care management systems via APIs.

The company sells into four primary B2B customer segments: health plans (commercial, Medicaid, and Medicare Advantage), health systems, employers, and public health organizations. Distribution is executed through a direct enterprise sales motion supplemented by strategic channel partnerships, most notably with NACCHO (Behavioral Health 360, a co-branded program that has reached 200+ communities and approximately 60M+ Americans) and the American Hospital Association (offering the Behavioral Health Hub to AHA member hospitals). CredibleMind states it is trusted by 150+ partners and supports 40M+ lives, with quantified engagement and triage outcomes cited from a 2025 large-scale study including 71% of elevated-risk members navigated to in-network care, 77% of low-risk members engaging in self-care, and a 6:1 ROI projection from independent actuaries at Michael Best Strategies.

Revenue is generated through a B2B subscription/licensing model in which health plans, health systems, employers, and public health organizations pay for branded platform access on multi-year contracts; pricing is quote-based and not publicly disclosed, and sales initiates via a "Request a Demo" entry point. The company has raised approximately $13.5M-$15M across disclosed funding events, including a $7.5M Series A in October 2024 led by Horizon Blue Cross Blue Shield of New Jersey (also referenced as Horizon Mutual Holdings). Leadership is led by co-founders Deryk Van Brunt (CEO) and Marcos Athanasoulis (CTO), supported by a CMO, CCO, and CMMO drawn from prior roles at Harvard Medical School, Conduent, Change Healthcare, Medscape, J&J, and StayWell.

Name

CredibleMind

Legal name

CredibleMind, Inc.

Website

https://crediblemind.com

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

CredibleMind provides an AI-powered digital behavioral health platform serving health plans, health systems, employers, and public health organizations. Its modular offerings combine evidence-based self-care resources, validated assessments, and care navigation to address mental health access gaps at population scale.

Ownership category

akta.pro rank

Product category

Digital Behavioral Health Platform

NAICS

Computer Systems Design and Related Services (54151), Offices of Physicians, Mental Health Specialists (621112), Other Individual and Family Services (624190)

SIC

Services-Prepackaged Software (7372), Services-Health Services (8000), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ)

akta.pro secondary industries

Virtual Second Opinion & Care Navigation Platforms (HLALAAAF), Healthcare & Wellness Personalization (HDAAAGAI), Integrated Behavioral Health (Collaborative Care) Platforms (HLALAEAC), Multilingual, Accessibility & Health Literacy Enablement (HLACAEAN)

Keywords

• Digital behavioral health platform
• Mental health self-care software
• Behavioral health screening tools
• Care navigation solutions
• Population health technology

Headquarters

HQ city

Sausalito

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Platform Subscription / Licensing: B2B subscription model where health plans, health systems, employers, and public health organizations pay for access to the CredibleMind platform for their members/employees/residents. Platform is customized and branded for each customer.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

CredibleMind provides a digitally integrated behavioral health platform that combines evidence-based self-care resources, validated screening assessments, and live care navigation. The platform serves health plans, health systems, employers, and public health organizations by delivering AI-personalized mental health content across 100+ topics and 10,000+ expert-curated resources, available in 38 languages.

Product overview

CredibleMind is a digitally integrated behavioral health platform with a modular architecture centered on three core products: CredibleMind SelfCare (evidence-based self-care resources and assessments), CredibleMind SmartScreen (multi-dimensional screening and triage), and CredibleMind CareAdvocate (live care navigation support). The platform is offered to Health Plans, Health Systems, Employers, and Public Health organizations, with specialized versions including the Behavioral Health 360 program (with NACCHO) and the CredibleMind Behavioral Health Hub for AHA Members. The platform uses AI to personalize tens of thousands of expert-curated resources across 100+ mental health topics and integrates with EHR and care management systems.

Differentiator

Problem solved

Functional benefit

Products and services

• CredibleMind Platform Core digitally integrated behavioral health platform providing screening, earlier intervention, navigation, and connected care. Blends evidence-based self-care with navigation to data-informed clinical care.
• CredibleMind SelfCare Evidence-based self-care module with over 10,000 expert-curated resources across 100+ topic centers. Includes validated assessments, personalized experiences, and a Learning Lab for building self-guided practices.
• CredibleMind SmartScreen Multi-dimensional screening and referral module with up to 20 validated scale options. Includes severity scoring, results summaries with actionable next steps, and referral pathway configuration for triage to appropriate care levels.
• CredibleMind CareAdvocate Live navigation support tool for care teams to quickly connect individuals to relevant services in their community or network. Includes insight-driven recommendations, smart filters, and trend tracking for follow-up outreach.
• Behavioral Health 360 Nationwide initiative in partnership with NACCHO providing local health departments with digital mental health platform tools, benchmark reporting, grant opportunities, and best practice sharing. Now in its fourth year spanning 200+ communities.
• Flourishing Course Online program designed by experts and built for everyone with practical evidence-based tools to develop positive mental health practices. Part of CredibleMind's Community Mental Health Platform.
• CredibleMind Behavioral Health Hub for AHA Members Systemwide digital behavioral health solution for American Hospital Association members providing population-level support and whole-person care, addressing clinical and cost pressures.
• Precision Behavioral Health Orchestration Platform AI-powered platform for health plans that identifies risk earlier, matches care to need, addresses the whole person, and bends the cost trend through precision orchestration.

Quantifiable outcome

• 6:1 ROI projected for early intervention according to actuarial experts at Michael Best Strategies
• +6 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

AI capability5 records

Feature5 records

Partnerships

Five partnerships are on record, tiered minor and core.

• Hays County Health DepartmentminorStrategic or Co-development Partner · 4 June 2026Partnership to provide digital mental health resources to Hays County's community of over 300,000 residents as part of county initiatives to expand behavioral health services.
• Intermountain HealthcoreStrategic or Co-development Partner · 28 January 2025Intermountain Health is offering CredibleMind's digital mental health platform to communities across its service areas in the Intermountain West to boost health equity, promote early intervention, and streamline care access.
• NACCHO (National Association of County and City Health Officials)coreStrategic or Co-development Partner · 16 July 2023In 2023, NACCHO and CredibleMind launched the Behavioral Health 360 nationwide initiative to equip local health departments with tools to expand access, engage residents earlier, and deliver population-wide mental health support. The program now spans 200+ communities and 60M+ Americans.
• American Hospital Association (AHA)coreStrategic or Co-development PartnerAHA and CredibleMind joined to bring evidence-based digital behavioral health solutions to hospitals and health systems nationwide. AHA members receive exclusive benefits including best-practice toolkits, preferential pricing, and speed to value.
• Michael Best StrategiesminorOthersActuarial experts who projected 6:1 ROI for CredibleMind's early intervention approach.

Scale indicators9 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• Meru Health: Meru Health offers a digital mental health program combining clinician-led therapy with self-guided content for employers and health systems. Smaller emerging player with overlapping therapeutic model.
• Wysa: Wysa provides an AI-chatbot-based mental health support platform for employers, health plans, and government, with self-guided CBT exercises. Comparable AI-driven self-care approach for similar buyers.
• Woebot Health: Woebot Health builds AI-delivered therapeutic chatbot interventions for mental health, partnering with health systems and payers. Overlaps with CredibleMind's AI-personalization and care-navigation thesis.
• Happify Health: Happify Health delivers digital therapeutics and self-guided mental health programs for employers, health plans, and pharma. Comparable content-led behavioral health engagement model.

Direct peers

• Spring Health: Spring Health provides a comprehensive mental health benefit for employers and health plans with personalized care paths and a global provider network. Direct competitor targeting overlapping customer segments.
• Lyra Health: Lyra Health is a B2B mental health benefits platform serving employers and health plans, combining self-guided content, coaching, and live therapy. Direct competitor to CredibleMind in the digital behavioral health benefits space.
• Talkspace: Talkspace is a publicly traded virtual behavioral health provider offering therapy, psychiatry, and self-guided programs to employers, health plans, and individuals. Comparable B2B2C digital mental health model.
• Modern Health: Modern Health is a mental health platform for employers offering self-guided content, coaching, therapy, and crisis support globally. Competes directly with CredibleMind in the employer B2B channel.
• Headspace Health: Headspace Health (formed by Headspace + Ginger merger) provides mental health and meditation content plus therapy/coaching for employers and health plans. Overlapping B2B behavioral health offering.

Broad incumbents

• Calm Health: Calm has expanded from consumer meditation into employer/health plan partnerships under Calm Health, offering mindfulness and mental wellbeing content. Broader incumbent with overlapping content offering.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@CredibleMind-Hub
• LinkedInlinkedin.com/company/crediblemind
• Xx.com/crediblemind

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds7 records

Investors2 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CredibleMind