uHoo
uHoo designs and sells cloud-connected indoor air quality monitors (Caeli for homes, Aura for businesses) with proprietary health risk indices (Virus, Mold, Influenza, Pollen) and Matter-certified smart-home integration, monetized via tiered annual subscriptions across 90+ countries.
- Company typePrivate
- Founded2014
- HeadquartersKowloon City, Hong Kong SAR China
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What uHoo does
uHoo is a Singapore-headquartered indoor air quality monitoring company that designs and sells cloud-connected multi-sensor hardware devices paired with subscription software. It operates two product families: a consumer line built around the uHoo Caeli (9 sensors: CO2, PM2.5, VOCs, temperature, humidity, air pressure, NO2, CO, ozone) and the legacy uHoo Smart Air Monitor, and a commercial line, uHoo Aura, with 13+ sensors plus cellular/PoE connectivity and API integration into building management systems.
Its core differentiators are four proprietary health indices—Virus, Mold, Influenza, and Pollen—that fuse live sensor data with local environmental and epidemiological inputs to generate daily-updated risk scores, plus deep Matter-certified integration into Apple Home, Google Home, Amazon Alexa, Samsung SmartThings, and Home Assistant. On the B2B side, the platform supports WELL, LEED, RESET, FITWEL, Singapore Green Mark, GRESB, and MCERTS certification workflows, including the 'Works with WELL' trademark earned in 2025.
uHoo monetizes via tiered annual subscriptions bundled with hardware (Sense $199/yr, Guard $249/yr, Command $349/yr for home; quote-based pricing for Aura), additional-room device add-ons, and quote-based enterprise contracts. Go-to-market is hybrid: product-led growth and e-commerce for consumers, and consultative enterprise field sales for commercial real estate, hospitality, education, government, and (newly) transportation customers via a partnership with JR East Group. As of early 2026, the company reports 50,000+ users across 90+ countries and offices in Singapore, Hong Kong, Tokyo, and a US warehouse in Milford, OH.
uHoo firmographics
Firmographics- Name
- uHoo
- Legal name
- uHoo
- Website
- https://getuhoo.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- uHoo designs and sells cloud-connected indoor air quality monitors (Caeli for homes, Aura for businesses) with proprietary health risk indices (Virus, Mold, Influenza, Pollen) and Matter-certified smart-home integration, monetized via tiered annual subscriptions across 90+ countries.
- Ownership category
- akta.pro rank
uHoo industry classification
Industry- Product category
- Indoor Air Quality Monitoring
- NAICS
- Automatic Environmental Control Manufacturing for Residential, Commercial, and Appliance Use (334512)
- SIC
- Auto Controls For Regulating Residential & Comml Environments (3822), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)
- akta.pro primary industry
- Smart Air Quality Sensors, Purifiers & Humidifier/Dehumidifier Integration (HSAOANAH)
- akta.pro secondary industries
- Multi-Sensor Environmental Monitoring Hubs & Smart Home Integrations (HSAHAGAJ), Home Automation Hub/Platform Integration for Electrical & HVAC (e.g., HomeKit/Google/Alexa) (HSAOANAI)
Keywords
Where uHoo is headquartered
LocationHeadquarters
- HQ city
- Kowloon City
- HQ country
- Hong Kong SAR China
- HQ region
- Asia
Offices4 records
Markets served
uHoo business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Technology or R&D, Supply Chain, Personnel, Marketing or Sales, Operations, Others
Revenue model
- Home Subscription Plans (Sense, Guard, Command): Recurring annual subscription model for home air quality monitoring. Sense ($199/yr) provides 9-parameter monitoring with alerts. Guard ($249/yr) adds health indices (Mold, Virus, Influenza, Pollen). Command ($349/yr) adds smart home automation and integrations. All plans include one uHoo Caeli device. Additional rooms require additional devices and subscriptions at lower prices.
- Business Air Quality Monitoring (Aura): B2B subscription model for commercial environments. uHoo Aura is priced via contact sales (quote-based). Includes multi-location dashboard management, API integrations, and certification support for WELL, LEED, RESET, and other building standards.
- Hardware Device Sales: One-time hardware sales of uHoo Caeli ($299 standalone) and uHoo Smart Air Monitor ($199 standalone) for customers who want to purchase devices separately. These devices work with subscription plans for full functionality.
- Additional Room Devices: Additional uHoo Caeli devices for multi-room coverage. Priced at $179 per device with discounted annual subscription add-ons ($69/room/yr for Sense, $49/room/yr for Guard, $39/room/yr for Command).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Sense: Entry-level monitoring with 9 air parameters and real-time alerts |
| Subscription | Annual | Guard: Health-focused monitoring with proprietary health indices |
| Subscription | Annual | Command: Full smart home automation and control |
| One time/ perpetual license | Pay-as-you-go | uHoo Caeli (standalone device) |
| One time/ perpetual license | Pay-as-you-go | uHoo Smart Air Monitor (legacy device) |
| Subscription | Annual | uHoo Aura (Business) |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels7 records
uHoo product offering
Product offeringCore offering
uHoo manufactures and sells indoor air quality monitoring hardware devices (Caeli for homes, Smart Air Monitor legacy device, and Aura for commercial buildings) paired with annual software subscription plans (Sense, Guard, Command) that translate real-time sensor data into actionable health indices and smart home automations. The platform combines 9-13+ professional-grade sensors with proprietary Virus, Mold, Influenza, and Pollen risk indices, cloud dashboards, and integrations with Apple Home, Google Home, Alexa, SmartThings, Home Assistant, and commercial building management systems.
Product overview
uHoo offers a portfolio of indoor air quality monitoring solutions consisting of hardware devices (uHoo Caeli, Smart Air Monitor, and Aura) paired with software subscription tiers (Sense, Guard, Command). The consumer line centers on uHoo Caeli, a 9-sensor smart air monitor that works with three membership plans: Sense provides basic monitoring and alerts, Guard adds proprietary health indices (Mold, Virus, Influenza, Pollen) with room comparison, and Command enables smart home automation through Home Assistant, Apple Home, Google Home, Alexa, and SmartThings. The business solution features uHoo Aura, a commercial-grade 13+ sensor monitor with API integration for building management systems and support for LEED, WELL, RESET, and FITWEL certifications.
Differentiator
Problem solved
Functional benefit
Brands
- Caeli: Smart air monitor device for home use with 9 environmental sensors, Wi-Fi 6 connectivity, and real-time air quality monitoring
- Smart Air Monitor (SAM)
- Aura
- Sense
- Guard
- Command
Products and services
- uHoo Caeli Smart air monitor with 9 professional-grade sensors tracking CO2, PM2.5, VOCs, humidity, temperature, air pressure, NO2, CO, and ozone, with Wi-Fi 6 dual-band connectivity, active air-sampling fan, 128-bit AES encryption, and 10-second update frequency. Matter-certified and integrates natively with Apple Home, Google Home, Amazon Alexa, Samsung SmartThings, and Home Assistant. Sold bundled with Sense, Guard, or Command annual subscription plans or standalone at $299.
- uHoo Smart Air Monitor (SAM) Legacy home air quality monitor tracking 9 parameters (CO2, PM2.5, VOCs, temperature, humidity, and more) with Wi-Fi 4 connectivity, durable ABS body, local data storage during outages, and real-time alerts to the uHoo iOS and Android apps. Available as a $299 standalone device.
- uHoo Aura Commercial-grade air quality monitor for businesses with 13+ sensors including PM1, PM2.5, PM4, PM10, TVOC, CO, CO2, formaldehyde, and more. Supports cellular and Wi-Fi connectivity, Power over Ethernet, battery backup, wall/table/ceiling mounting, and an API for building management system integration. RESET Air Accredited Grade B, MCERTS, Works with WELL, REACH, and RoHS compliant. Sold via contact sales to commercial building operators, hotels, schools, and government entities.
Quantifiable outcome
- CO2 above 1,000 ppm can cut cognitive performance by nearly half (referenced in Command marketing)
- +3 more outcomes
Companies that use uHoo
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
uHoo technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature7 records
uHoo partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- JR East GroupcoreuHoo partnered with JR East Group (East Japan Railway Company) on an indoor environment data project. This strategic partnership extends uHoo's reach into the transportation sector, where air quality monitoring can improve passenger and employee environments in stations and trains.
- Enterprise SingaporecoreEnterprise Singapore supported uHoo's participation in CES 2026 under the Singapore Pavilion, organized by ASME. This partnership showcases Singapore-based innovation in air quality monitoring on a global stage and provides legitimacy for uHoo's international expansion efforts.
- Association of Small & Medium Enterprises (ASME)coreASME organized the Singapore Pavilion at CES 2026 where uHoo debuted alongside five other Singaporean brands including Emage Tomo, Ellocare, Blissfull Life, Actxa, and MetaOptics. ASME's organizing role positions uHoo as a leading Singapore tech brand in the wellness and home technology space.
- Matter (Connectivity Standard)coreuHoo Caeli is Matter-certified, enabling native interoperability with any Matter-compatible smart home hub or controller. This certification ensures broad compatibility with the growing Matter ecosystem without requiring proprietary bridges or custom integrations.
- Apple HomecoreuHoo Caeli integrates natively with Apple Home ecosystem, allowing iOS users to monitor air quality through the Apple Home app and create automations with other HomeKit devices. Full air-triggered automation available on Command subscription.
- Google HomecoreuHoo Caeli integrates with Google Home, enabling air quality monitoring through Google Home app and Google Assistant voice control. Supports automations with other Google Home-compatible devices on Command subscription.
- Amazon AlexacoreuHoo Caeli works with Amazon Alexa for voice-controlled air quality queries and smart home automations. Allows users to ask Alexa about air quality conditions and trigger routines based on readings.
- Samsung SmartThingscoreuHoo Caeli integrates with Samsung SmartThings platform, enabling air quality monitoring within the SmartThings ecosystem and creating automations with SmartThings-compatible devices based on air quality readings.
- Home AssistantcoreuHoo Caeli integrates with Home Assistant, the popular open-source home automation platform. This integration is exclusive to Command subscription and enables advanced custom automations for users who prefer local, privacy-focused home control.
Scale indicators5 records
Recent moves6 records
Expansion highlights7 records
uHoo competitors and assessment
Company assessmentDirect peers
- Foobot: Home and office indoor air quality monitor that tracks VOC, PM2.5, CO2, temperature, and humidity. Direct competitor to uHoo in consumer IAQ with similar subscription insights model.
- Awair: US-based smart air quality monitor company selling Element and Omni devices for home and office. Direct competitor to uHoo Caeli and Aura in multi-parameter indoor air monitoring with subscription-based insights.
- Airthings: Norway-based indoor air quality monitor maker offering consumer and B2B products (Wave Plus, Wave Mini, Corentium). Directly comparable to uHoo in target market (home and commercial IAQ), product category (multi-sensor monitors), and business model (hardware + subscription/insights).
- Kaiterra: Commercial-grade indoor air quality monitor maker (Laser Egg, Sensedge) focused on enterprise and building management use cases. Highly comparable to uHoo Aura in B2B IAQ with API integrations and green building certification support.
Emerging players
- AirGradient: Open-source indoor and outdoor air quality monitor maker (DIY kits and commercial units). Comparable product category but primarily targeting hobbyist/maker and education segments rather than enterprise certification use cases.
- Aranet: Wireless environmental monitoring solutions for indoor air quality, with multi-sensor devices for offices, schools, and industrial facilities. Comparable to uHoo Aura in commercial/enterprise IAQ with a stronger tilt toward industrial deployments.
- Netatmo: Smart home company (owned by Legrand) offering a Healthy Home Coach that monitors temperature, humidity, CO2, and noise. Comparable as a smart-home IAQ device, but narrower in sensors and bundled into a wider Legrand smart home portfolio.
- Eve Systems: Smart home sensor maker with Eve Room (temperature, humidity, VOC) and Eve Weather, focused on HomeKit/Matter ecosystems. Partial overlap with uHoo in home IAQ sensors and Matter integration strategy, but without the proprietary health indices.
Broad incumbents
- IQAir: Global air quality measurement and purification company with AirVisual monitors and HealthPro purifiers. Overlaps with uHoo in IAQ monitoring but is broader across air purification, public air quality data platforms, and consumer health products.
- Honeywell Building Technologies: Large incumbent in commercial building automation and IAQ (including the Honeywell IAQ sensor line and integration with BMS platforms like Niagara). Competes with uHoo Aura in enterprise deployments but does not specialize in the consumer/subscription tier.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
uHoo social profiles
Digital presenceuHoo compliance and trust
Trust signalCompliance19 records
uHoo financial estimates
Financial estimateRevenue estimate
Valuation estimate
uHoo leadership team
Management profileNumber of profiles
Profiles2 records
uHoo funding detail
Funding detailFunding overview
Funding rounds7 records
Investors9 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
uHoo M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about uHoo
What does uHoo do?
uHoo manufactures and sells indoor air quality monitoring hardware devices (Caeli for homes, Smart Air Monitor legacy device, and Aura for commercial buildings) paired with annual software subscription plans (Sense, Guard, Command) that translate real-time sensor data into actionable health indices and smart home automations. The platform combines 9-13+ professional-grade sensors with proprietary Virus, Mold, Influenza, and Pollen risk indices, cloud dashboards, and integrations with Apple Home, Google Home, Alexa, SmartThings, Home Assistant, and commercial building management systems.
Is uHoo a public or private company?
uHoo is a private company. It is classified as venture growth investor backed and is currently operating.
When was uHoo founded?
uHoo was founded in 2014. It employs 11 to 50 people.
Where is uHoo based?
uHoo is headquartered in Kowloon City, Hong Kong SAR China, in the Asia region.
How does uHoo make money?
Four revenue lines are on record. Home Subscription Plans (Sense, Guard, Command) is the primary driver. The others are business Air Quality Monitoring (Aura), hardware Device Sales and additional Room Devices.
Who are uHoo's main competitors?
Direct peers on record are Foobot, Awair, Airthings and Kaiterra. Emerging players are AirGradient, Aranet, Netatmo and Eve Systems. Broad incumbents are IQAir and Honeywell Building Technologies.
Does uHoo have an API?
Yes. uHoo Aura business device includes API access for polling data. Supports integration with building management systems and third-party dashboards. The API enables data polling for enterprise monitoring and reporting purposes.
What industry is uHoo in?
uHoo's product category is Indoor Air Quality Monitoring. Its primary akta.pro industry code is HSAOANAH, Smart Air Quality Sensors, Purifiers & Humidifier/Dehumidifier Integration, with a secondary code of HSAHAGAJ, Multi-Sensor Environmental Monitoring Hubs & Smart Home Integrations. Its NAICS code is 334512 and its SIC code is 3822.