Pinch
- Company typePrivate
- Founded2021
- HeadquartersEvanston, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Pinch firmographics
Firmographics- Name
- Pinch
- Legal name
- Pinch Med, Inc.
- Website
- https://bookpinch.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Pinch industry classification
Industry- Product category
- Concierge Medical Aesthetics
- NAICS
- Offices of Other Health Practitioners (6213), Hair, Nail, and Skin Care Services (81211)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- Medical Spas (Medi-Spas) (HSALAFAB)
- akta.pro secondary industry
- Day Spas (Facials, Body Treatments & Packages) (HSADAKAA)
Keywords
Where Pinch is headquartered
LocationHeadquarters
- HQ city
- Evanston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Pinch business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Per-Treatment Fees: Customers pay per treatment or per unit for aesthetic procedures. Treatments include wrinkle relaxers ($12/unit non-member, $10/unit member), microneedling ($349/session), chemical peels, HydraGlow facial, fillers, and PDRN mesotherapy.
- Premium Membership Subscription: $75/month membership with 6-month minimum commitment. Provides member pricing (10% off treatments, $10/unit wrinkle relaxers vs $12). Full monthly credit applied to treatments.
- Package Deals: Bundled treatment packages offering savings: HydraGlow 3-pack ($749), Microneedling 3-pack ($899), VI Peel 3-pack ($749), BioRePeel 3-pack ($749), PDRN 3-pack ($1,249), Bridal Glow package ($1,840).
- Pinch Party Bookings: Group bookings of 3+ people receive 10% off, creating group revenue from social events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard (Non-Member) Pricing |
| Subscription | Monthly | Premium Membership - $75/month |
| Transaction based/ take rate | Pay-as-you-go | Package Deals (3-pack bundles) |
| Transaction based/ take rate | Pay-as-you-go | Bridal Glow Package |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels10 records
Pinch product offering
Product offeringCore offering
Pinch operates a tech-enabled concierge med spa platform that delivers professional aesthetic treatments directly to clients' homes. Board-certified Nurse Practitioners travel to client locations to administer six core treatments: Wrinkle Relaxers (Xeomin), Microneedling, Chemical Peels, HydraGlow Facial, Dermal Fillers, and PDRN Mesotherapy. Customers book appointments through a website or mobile app, with optional monthly membership and bundled treatment packages.
Product overview
Pinch is a concierge med spa platform that delivers premium aesthetic treatments directly to clients' homes. The core offering consists of six treatment types: Wrinkle Relaxers (using FDA-approved XEOMIN), Microneedling, Chemical Peels (VI Peel and BioRePeel), HydraGlow Facial, Dermal Fillers, and PDRN Mesotherapy. These treatments are provided by board-certified Nurse Practitioners who travel to client locations. The platform operates on a subscription model through Pinch Premium Membership ($75/month) which offers discounted pricing. Treatment packages (3-packs) provide savings on multiple sessions, while The Bridal Glow package offers a comprehensive pre-wedding treatment regimen. The company serves clients across multiple U.S. states including Illinois, Arizona, Colorado, Washington, Massachusetts, Michigan, Minnesota, Virginia, Maryland, and Washington D.C.
Differentiator
Problem solved
Functional benefit
Brands
- Pinch Premium Membership: A subscription membership program offering $75/month with member pricing on treatments including $10/unit Wrinkle Relaxers and 10% off all other treatments.
Products and services
- Wrinkle Relaxers FDA-approved Xeomin wrinkle relaxer treatment that smooths and prevents expression lines (crow's feet, elevens, frown lines) by relaxing muscles without affecting facial movement. Delivered at-home by board-certified Nurse Practitioners. Priced at $12/unit for non-members and $10/unit for premium members.
- Microneedling Collagen-induction treatment that smooths scars, softens fine lines, and evens out complexion by stimulating the body's natural repair process using tiny needles. Delivered at-home. Priced at $349 per session (10% off for premium members).
- Chemical Peels Resurfacing treatment that reveals clarity and brightness with no downtime. Includes VI Peel and BioRePeel options. Priced at $299 per session (10% off for premium members).
- HydraGlow Facial 50-minute, zero-downtime treatment that deeply cleanses and hydrates skin for a replenished, radiant glow. Powered by HydroPeptide's patented peptides, gentle peel, and oxygen infusion. Priced at $299 per session (10% off for premium members).
- Dermal Fillers Injectable treatment that restores volume where it has been lost and adds subtle enhancement to contour and define facial features. Delivered at-home by board-certified Nurse Practitioners.
- PDRN Mesotherapy Regenerative skin treatment using PDRN (Polydeoxyribonucleotide) that rebuilds tired skin from within, providing lasting results through skin regeneration. Delivered at-home.
- Pinch Premium Membership Monthly subscription at $75/month (6-month minimum commitment) that provides member pricing including $10/unit Xeomin (vs. $12 standard), 10% off all other treatments, with full monthly payment credited toward future treatments. Converts to month-to-month after initial term.
- The Bridal Glow Package Comprehensive bridal package designed for luminous, camera-ready skin. Includes 100 Wrinkle Relaxers, 2 BioRePeel treatments, and 2 HydraGlow Facials. Designed to begin about six months before a wedding. Priced at $1,840 (regular price $2,300).
- Pinch Party Private party booking option for groups of 3 or more clients receiving aesthetic treatments together. Provides 10% off treatment bookings for party participants.
Quantifiable outcome
- 2000+ 5-star reviews with positive customer satisfaction
- +1 more outcomes
Companies that use Pinch
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Pinch technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature2 records
Pinch partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Stripe, Inc.coreStripe provides payment processing and Stripe Identity verification services. Stripe Identity is used for biometric identity verification (government ID + selfie face-match) to verify client identity before appointments. Biometric processing occurs entirely within Stripe's systems; Pinch receives only verification results and photos.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Pinch competitors and assessment
Company assessmentEmerging players
- Plump: Mobile aesthetics startup offering in-home injectables and filler treatments, similar to Pinch's core offering. Slightly narrower service focus with emerging brand recognition.
- Calibrate: Direct-to-consumer telehealth platform offering medically-supervised weight management with at-home elements. Adjacent emerging player in the on-demand in-home medical services category where Pinch operates.
- Ever/Body: Tech-enabled aesthetics company offering cosmetic injectables and skin treatments in modern, design-forward studios. Overlaps with Pinch in target demographic (premium aesthetics consumers) and service mix.
Direct peers
- Priv (Priv Health): On-demand mobile aesthetics service delivering Botox, fillers, and other injectables to clients' homes, often described as the "Uber for Botox." Direct competitor in the same at-home concierge injectables category.
- Skin Clique: Direct competitor offering in-home aesthetic treatments including Botox, fillers, and microneedling delivered by providers. Closest analog to Pinch's mobile concierge med spa model, targeting convenience-seeking consumers.
Regional players
- Mobile IV Nurses / Drip Hydration: Mobile IV therapy and wellness services delivered to customers' homes, often by nurses. Adjacent category showing the consumer appetite for at-home medical services that Pinch also targets, though focused on IV therapy rather than aesthetics.
Broad incumbents
- Ideal Image: Largest US med spa chain with 150+ locations offering Botox, fillers, laser, and body treatments. Not mobile, but represents the dominant fixed-location competitor whose scale advantages Pinch must offset via convenience and quality differentiation.
- Beverly Hills Rejuvenation Center: Multi-location med spa offering injectables, hormone therapy, and aesthetic services targeting a premium client base. Comparable in service mix and demographic to Pinch, but operates fixed clinics rather than mobile delivery.
- Hydrafacial Company: Provider of HydraFacial equipment and branded treatments to med spas and providers globally. Highly relevant as Pinch offers a "HydraGlow Facial" and competes in the same skin treatment category, though Hydrafacial is a device brand rather than a direct med spa operator.
- SkinSpirit: Multi-location medical spa and aesthetics practice offering injectables, skin treatments, and body services. Comparable service menu to Pinch with established brand in the premium aesthetics segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Pinch social profiles
Digital presencePinch compliance and trust
Trust signalCompliance4 records
Pinch financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pinch leadership team
Management profileNumber of profiles
Profiles2 records
Pinch funding detail
Funding detailFunding overview
Funding rounds2 records
Investors6 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pinch M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pinch
What does Pinch do?
Pinch operates a tech-enabled concierge med spa platform that delivers professional aesthetic treatments directly to clients' homes. Board-certified Nurse Practitioners travel to client locations to administer six core treatments: Wrinkle Relaxers (Xeomin), Microneedling, Chemical Peels, HydraGlow Facial, Dermal Fillers, and PDRN Mesotherapy. Customers book appointments through a website or mobile app, with optional monthly membership and bundled treatment packages.
Is Pinch a public or private company?
Pinch is a private company. It is classified as venture growth investor backed and is currently operating.
When was Pinch founded?
Pinch was founded in 2021. It employs 1 to 10 people.
Where is Pinch based?
Pinch is headquartered in Evanston, United States, in the North America region.
How does Pinch make money?
Four revenue lines are on record. Per-Treatment Fees are the primary driver. The others are premium Membership Subscription, package Deals and pinch Party Bookings.
Who are Pinch's main competitors?
Emerging players on record are Plump, Calibrate and Ever/Body. Direct peers are Priv (Priv Health) and Skin Clique. Mobile IV Nurses / Drip Hydration is listed as a regional player. Broad incumbents are Ideal Image, Beverly Hills Rejuvenation Center, Hydrafacial Company and SkinSpirit.
Does Pinch have an API?
No public API is recorded for Pinch.
What industry is Pinch in?
Pinch's product category is Concierge Medical Aesthetics. Its primary akta.pro industry code is HSALAFAB, Medical Spas (Medi-Spas), with a secondary code of HSADAKAA, Day Spas (Facials, Body Treatments & Packages). Its NAICS code is 6213 and its SIC code is 8011.