What Neemans does

Neemans is an Indian direct-to-consumer footwear brand founded in 2017 by Taran Chhabra and Amar Preet Singh, headquartered in Hyderabad. The company designs, manufactures, and sells casual, formal, and comfort footwear for men and women across ten-plus categories (sneakers, loafers, oxfords, sandals, slides, clogs, flip-flops, flats, socks) at price points ranging from ₹699 to ₹4,999, with a core positioning around sustainability, comfort, and Indian-market design relevance.

The brand's product platform is anchored by a proprietary EVA-based cushioning technology called Cushyverse (used in the Cushers line of clogs, slides, and flip-flops) and a sustainability narrative built on recycled inputs — including 3.2M+ recycled PET bottles for uppers and 51,737+ kg of recycled tyres for soles. Sub-branded collections (Begin Walk, Urban, Purewhoosh, Street, ReLive) allow line extensions within comfort, retro, water-friendly, and streetwear segments.

Neemans runs an omni-channel model anchored on its Shopify-powered own e-commerce store, complemented by marketplace listings on Flipkart and Amazon India, 17+ physical retail stores with a franchise program, and a B2B bulk/corporate-gifting channel (up to 20% bulk discounts, 18% GST benefits). Reported FY24 revenue was ₹76.94 crore with 11.4% YoY growth and a 14% reduction in net losses to ₹29.23 crore; company guidance targets ₹180 crore by FY26 and ₹500 crore within two years.

Name

Neemans

Legal name

Neeman's

Website

https://neemans.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

101–250 employees

Short description

Neemans is an Indian D2C sustainable footwear brand founded in 2017, designing and selling comfort-focused recycled-material shoes across sneakers, loafers, slides, clogs, and flip-flops for men and women via own e-commerce, marketplaces, 17+ retail stores, and corporate bulk orders.

Ownership category

akta.pro rank

Product category

Sustainable Footwear

NAICS

Shoe Retailers (45821), Footwear Manufacturing (3162)

SIC

Retail-Shoe Stores (5661), Footwear, (No Rubber) (3140)

akta.pro primary industry

Casual & Lifestyle Footwear (CRAAACAB)

akta.pro secondary industries

Sustainable & Eco-Friendly Footwear (CRAAACAH), Casual & Fashion Footwear Manufacturing (Lifestyle/Streetwear) (IMAOAIAB)

Keywords

• Sustainable footwear
• Recycled material shoes
• D2C footwear brand
• Comfort sneakers
• Eco-friendly shoes

Headquarters

HQ city

Hyderabad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Direct Product Sales: One-time product sales through owned e-commerce (neemans.com), marketplaces (Flipkart, Amazon), and physical retail stores. Revenue generated from footwear across multiple categories including sneakers, loafers, slides, clogs, and flip flops.
2. Corporate/Bulk Orders: Bulk ordering program for organizations with discounts up to 20% and GST benefits up to 18% for large orders with customization options.
3. Marketplace Sales: Sales through third-party marketplaces including Flipkart and Amazon, contributing to overall revenue alongside direct D2C sales.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels5 records

Core offering

Neemans designs, manufactures, and sells sustainable footwear for men and women across sneakers, loafers, slip-ons, oxfords, sandals, slides, clogs, flip flops, flats, and socks, made using recycled materials such as PET bottles and tyres. Products are sold through the brand's own e-commerce store, third-party marketplaces (Amazon, Flipkart), and a growing physical retail footprint of 17+ stores in India, with a dedicated B2B bulk/corporate gifting program.

Product overview

Neemans is an Indian D2C sustainable footwear brand founded in 2017, offering a diverse portfolio of eco-friendly footwear across multiple categories including Sneakers, Slip Ons, Loafers, Oxfords, Sandals, Slides, Clogs, Flip Flops, Flats, and Socks. The brand operates through sub-branded collections including the Street Collection (limited-edition streetwear sneakers), Cushers Collection (cloud-cushion EVA footwear with proprietary Cushyverse technology), Begin Walk Collection (all-day comfort sneakers), Urban Collection (casual retro sneakers), and Purewhoosh Collection (water-friendly sandals/slides). Neemans targets both men and women across casual, formal, sports, outdoor, walking, and trendy use cases, with products priced from ₹699 to ₹5,599. The company offers B2B services including bulk corporate orders and franchise partnerships, while maintaining D2C, Amazon, and Flipkart distribution channels. Sustainability is core to operations with 3.2M+ plastic bottles recycled and 7.4M+ plastic bags avoided through paper packaging.

Differentiator

Problem solved

Functional benefit

Brands

• Cushers Collection: EVA-based footwear line featuring clogs, slides, and flip flops with proprietary Cushyverse technology for cloud-cushion comfort. Water-resistant, quick-drying, and floatable construction designed for Indian daily use conditions.
• Begin Walk Collection
• The Urban Collection
• Street Collection
• High Sprout Collection
• ReLive Collection

Products and services

• Sneakers Recycled-knit sneakers for men and women spanning casual, walking, sports, retro, and trendy use cases, including Begin Walk, Remix, Urban Casuals, and Everyday Basic lines priced Rs 1,099–Rs 4,499.
• Slip Ons Easy-on slip-on footwear designs including Begin Walk Rush, Novra Slip Ons, and ReLive Knit Slip Ons targeted at casual and walking use cases for men and women.
• Loafers Formal and casual loafers including Dapper Loafers, All-Purpose Loafers, ReLive Knit Loafers, Dress Loafers, and Brunch Loafers priced Rs 1,499–Rs 3,299 with up to 63% discounts.
• Oxfords Formal footwear in the oxford category including The Derbies, Textured Derby Sneakers, and Casual Derby Sneakers for men.
• Sandals Outdoor and daily use sandals including Purewhoosh Flow and Purewhoosh Slides with water-friendly EVA construction.
• Slides Open-back slide sandals including the High Sprout collection (Knitro, Sensa, Glideway, Soother, Cush, Evoque variants) and Cushers Slides, priced Rs 1,099–Rs 1,299.
• Clogs Enclosed slip-on footwear including Cushers Clogs (single-injection EVA with Cushyverse technology) and various clog styles for men and women, priced Rs 999–Rs 1,299 with water-resistant, quick-drying EVA construction.
• Flip Flops Y-strap flip flops including Cushers Flips (with Cushyverse sole), Eco Flips 2.0, Fluffy Flips 2.0, and Luxe Flips with minimal silhouette and water-friendly construction, priced Rs 699–Rs 1,699.
• Women's Flats Women's flats including Plush Square Flats, Metallic Square Flats, and Pointed Ease For Women, targeted at trendy and casual women's footwear with discounts up to 62%.
• Socks Comfort socks in multiple lengths (Ankle Length, Quarter All Day, No Show, Crew Length, Low-Cut) sold in packs of 3 at Rs 599.
• Cushers Collection Cloud-cushion comfort line using proprietary Cushyverse technology in single-injection EVA construction, covering Clogs, Slides, and Flip Flops for both men and women with water-resistant, quick-drying, and floatable design priced Rs 949–Rs 1,499.
• Begin Walk Collection Core comfort-focused sneaker collection featuring Begin Walk Lite, Begin Walk Breeze, Begin Walk Flow, Begin Walk Glide, Begin Walk Pulse, Begin Walk Ease, Begin Walk Soothe, and Begin Walk Trek lines targeting daily walking and all-day comfort.
• Urban Collection Urban-focused casual sneakers including The Urban Riffs, Urban Ease, and Urban Knits lines with retro and casual styling for urban consumers, priced Rs 2,399–Rs 3,699.
• Street Collection Limited-edition streetwear sneaker collection featuring Remix Modish, The Street Heart, Remix Vintage, and Remix Icon, with Y2K-inspired and retro designs targeting Indian street style enthusiasts in unisex sizing.
• Purewhoosh Collection Sandals and slides collection featuring Purewhoosh Flow and Purewhoosh Slides with water-friendly EVA construction for outdoor and daily use.
• Bulk Order / Corporate Gifting Program B2B bulk ordering service for organizations, government entities, and corporate gifting, offering up to 20% bulk discounts, customization options (colors, sizes, branding), GST benefits up to 18%, and 75–90 day delivery timelines.
• Franchise Partnership Program Retail franchise opportunity for brick-and-mortar store expansion across India, where partners receive dedicated support, trusted products, and brand positioning.

Quantifiable outcome

• 11.4% revenue growth to ₹76.94 crore in FY24
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• FlipkartcoreChannel Partner/ Reseller/ DistributorMarketplace distribution partner selling Neeman's footwear products on Flipkart platform with access to Flipkart's customer base and logistics infrastructure.
• Amazon IndiacoreChannel Partner/ Reseller/ DistributorMarketplace distribution partner for Neeman's footwear products through Amazon India platform with Prime delivery options.

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Solethreads: Indian D2C footwear brand focused on sustainable, comfort-driven casual footwear for men and women. Directly comparable on eco-positioning, price band, and target customer profile.
• Asian Footwears (Atom): Indian D2C and marketplace-driven footwear brand covering casual, sports, and athleisure segments. Comparable on distribution model, price range, and Indian mass-market focus.
• Allbirds: US-based sustainable footwear brand using natural and recycled materials. Comparable on eco-friendly positioning, comfort technology, and direct-to-consumer business model.
• Campus Activewear: India's largest listed sports and casual footwear brand targeting the mass-premium segment through D2C, marketplaces, and offline retail. Closest comparable on price band, product mix, and distribution model.
• Bacca Bucci: Indian D2C footwear brand in the sneaker, loafer, and casual segments with strong marketplace presence. Comparable on category mix, omni-channel strategy, and mass-premium pricing.
• Rothy's: US D2C brand making footwear from recycled plastic bottles. Highly comparable on sustainability narrative, recycled-material supply chain, and direct-to-consumer model.

Broad incumbents

• Bata India: Largest footwear retailer in India with extensive offline footprint across price tiers. Comparable as a category incumbent competing for the same consumer wallet share, but at vastly larger scale.
• Relaxo Footwears: Listed Indian footwear manufacturer with broad portfolio of casual and mass-market brands (Sparx, Flite, Schoolmate). Comparable on category and price points but operates as a broader incumbent.
• Liberty Shoes: Established Indian footwear manufacturer and retailer with pan-India distribution. Comparable as a legacy incumbent in casual and formal footwear at overlapping price points.
• Paragon Footwear: Indian footwear manufacturer with strong presence in mass-market and value segments. Comparable on manufacturing scale and Indian consumer focus but at lower price points.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/NeemansOfficial
• LinkedInlinkedin.com/company/neemans
• Instagraminstagram.com/neemansofficial
• Xx.com/NeemansOfficial

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds5 records

Investors11 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neemans